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Food & Drink DECEMBER 24, 2014

San Diego Magazine Staff Go-to Recipes

We all love to juice. Here are four make-it-at-home drinks.

Kimberly Cunningham, Senior Editor:

San Diego Magazine Staff Go-to Recipes

San Diego Magazine Staff Go-to Recipes

The Ultimate San Diego Summer Guide 2017

The Ultimate San Diego Summer Guide 2017

“It will be greenish brown… but you can’t taste the spinach at all!”

1 scoop chocolate Designer Whey protein powder

1 tbsp peanut butter

3/4 cup almond milk

1/2 frozen banana

5 ice cubes

3 handfuls spinach

Machine: VITAMIX 5200

Frequency: About once a week. I would like to do it more, but I am always running late for work!

David Martin, Digital Media Director:

San Diego Magazine Staff Go-to Recipes

San Diego Magazine Staff Go-to Recipes

San Diego Magazine Staff Go-to Recipes

San Diego Magazine Staff Go-to Recipes

“It’s tasty, healthy, and gives me energy. I have this every morning minus Sunday because… well… bacon.”

2 cups sweetened or unsweetened almond milk

1/4 cup plain kefir

1/2 tbsp lemon juice

1/2 tbsp lime juice

1/2 tbsp maca powder

5 baby carrots

1 kiwi

Handful of blueberries

Handful of frozen kale (or 1 regular-sized fresh leaf)

1 scoop of protein powder

Machine: Regular ol’ blender

Frequency: Six days a week

Erin Meanley Glenny, Executive Editor:

San Diego Magazine Staff Go-to Recipes

San Diego Magazine Staff Go-to Recipes

The Ultimate San Diego Summer Guide 2017

The Ultimate San Diego Summer Guide 2017

“I use whatever I have and gamble with the taste. Today’s happened to be good.”

1 Handful of kale

2 green apples

3 squirts of lemon

1 thumb-size ginger

5 chunks of pineapple

1 tbsp of chia powder (optional)

water (about 2 inches deep)

Machine: Vitamix 750

Frequency: Five days a week

Krissy Engle, Account Manager:

San Diego Magazine Staff Go-to Recipes

San Diego Magazine Staff Go-to Recipes

San Diego Magazine Staff Go-to Recipes

San Diego Magazine Staff Go-to Recipes

Taryn Kent

“I love starting my day with a ton of greens! Plus, this drink is just sweet enough that I can bypass the office donuts!”

1 handful of spinach or kale

1 cup frozen mango or pineapple

1 banana (fresh or frozen)

1 ripe pear

1 small piece of ginger, peeled

Water for desired consistency

A few ice cubes (optional)

Chia seeds (optional)

Add greens to blender first, then add fruit. Add a little bit of water and if it’s not blending well, add more. Once blended, stir in chia seeds and enjoy!

Machine: VITAMIX 5200

Frequency: Five days a week

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Food & Drink AUGUST 16, 2026

Madison on Park Temporarily Closing Next Month

The University Heights eatery will close September 7 for a multi-month renovation and rebrand

Madison on Park Temporarily Closing Next Month
Courtesy of Madison on Park

Ten years ago, restaurant design centered around sleek minimalism. Fonts lacked serifs, clean lines dominated, and any manufacturer that made globe-shaped chandeliers must have made an absolute killing.

Things have changed since then, and Jeff Fink says it’s time for Madison on Park to glow up. On September 7, Madison will temporarily close its doors for a top-to-bottom renovation of the space and concept. Fink hopes to reopen this fall ahead of the busy holiday season, with a new look he calls moody mid-century maximalism. 

“We have to take into consideration what’s going on culturally,” he says. When Madison first opened, TikTok wasn’t a thing in the U.S. and craft cocktails felt relatively cutting-edge. Today, he sees a resurgence in the vintage look, handmade goods, and low-to-no ABV drinks dominating menus everywhere. 

Courtesy of Madison on Park | Photo Credit: Andy McRory

Fink and his partner Matt Sieve have already dabbled with that sort of motif at Sonny’s Pizza, their Brooklyn-inspired joint around the corner. Fully half of the cocktail menu is made up of spritzes, mocktails, and Negronis. Madison 2.0 will take it further.

The new concept doesn’t have a name yet—Fink says they have to feel out the vibes as they make progress with the design. “The name comes when you see it appear,” he says. But he has a few design elements in mind: things like more artwork and more uplighting. “Not cluttered and overstuffed… I want to keep it intimate, sexy, and immersive.”

Madison rightly earned its rep as one of the best-dressed eateries in San Diego, nabbing an Orchid Award for interior design its first year. The returning designers Anna and David Sindelar originally transformed the space from weird padded walls and fake greenery at Lei Lounge into a mid-century modern wonderland, complete with a signature arched ceiling and geometric patterns aplenty. Michelin-recognized chef Mario Cassineri (Ciccia Osteria, Bice Ristorante) built a menu heavy on Mediterranean flavors mixed with California classics. 

The new menu shouldn’t feel completely jarring, but will take cues from Fink’s recent travels in Spain with his family. Expect shareable plates with lighter ingredients. “Americans eat way too much, and our portions are way too big,” he says. “I like the idea of smaller plates, healthier plates, and being creative… I’d rather see 15 items on the menu that are all less than $20 so that I can try different ones.” Bar manager Danny Kuehner will continue developing craft cocktails and mocktails for the new venture, as well as curating a selection of wine from Europe and locally. 

Courtesy of Madison on Park | Photo Credit: Haley Hill

This isn’t the only project on their plate. Besides running Sonny’s in University Heights and Madi in Normal Heights, later this fall, Fink and Sieve will also open Josie’s, a modern all-day, Midwestern-style diner inspired by Sieve’s Minnesota roots. Like all their restaurants, it’ll hold a special part of their families’ legacies—something Fink hopes people feel as soon as they enter.

“You walk into Sonny’s, you’re like ‘Oh, Jeff’s at home,’” Fink laughs. “[Josies’] will be ‘Matt’s at home.’” The next version of Madison? We’ll have to wait and see. 

Madison on Park will temporarily close on September 7 until October (barring any unexpected delays). Keep up with the newest updates on Madison’s Instagram.


Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink AUGUST 14, 2026

A New Cinnamon Roll Obsession is Baking in South Bay

Sinner Buns is building a following for its slow-made, seriously gooey weekend treats

A New Cinnamon Roll Obsession is Baking in South Bay
Courtesy of Sinner Buns

When I was pregnant, my food craving was singular and intense. If I didn’t eat at least one thing doused in cinnamon every day (ideally, more than one), I was—to put it gently—a complete monster. 

Since then, my obsession has tempered somewhat. But cinnamon buns still perch high on my top treats list, so I’m always on the lookout for the next great place to indulge. IMO, The Huddle in Mission Hills’ mondo cinnamon roll remains top-tier, but after eyeing the ooey, gooey goodies from Sinner Buns, we might have a contender. 

Originally from Ukraine, Daria Nadar had already done everything one can do at a bakery—business operations, wholesale contracts, actually baking, you name it—so during the pandemic, she started dabbling with perfecting her cinnamon rolls. After she got a couple fans over social media, she threw her first pop-up to see how they’d be received. She sold out.

After a few false starts with a couple storefronts and business deals, Nadar officially launched Sinner Buns in October 2025 with her partner Filipe Pazi. After making it through an unexpectedly hectic season stuffed with holiday orders, the team closed temporarily to get everything in line and reopened this April. Business has remained in full swing ever since. 

There are only so many ingredients in a cinnamon roll, but “the process is what makes it special,” she says, adding they use fresh yeast rather than powder and a 48-hour process for each batch of brioche dough made to order. (Thus the need for pre-orders.) Customers can preorder until Thursday each week for pickup Friday, Saturday, or Sunday from Sinner Buns’ ghost kitchen at 780 Hollister Street, just east of Imperial Beach.

You can also catch her at various pop-ups around San Diego, the next one taking place on Saturday, August 22 at Infusion Lab Coffee in Pacific Beach. Eventually, Nadar opens to offer nationwide shipping (once she figures out the logistics and quality control) and one day, her own storefront. 

But it’ll be on her terms, not the whims of social media. “We already learned how to not only rely on virality of the product, because you go viral and then it fades,” she says. “It’s a slow burner, and I know eventually, it’s going to grow much more.”

Courtesy of San Diego Spirits Festival

San Diego Restaurant News & Food Events

Beth’s Bites

  • Get spirited away at the 17th annual San Diego Spirits Festival. If you understood that reference, I regret to inform you that it is not a Studio Ghibli watchathon, but it’s still a win with a bonanza of craft makers pouring libations at the Museum of Contemporary Art in La Jolla for two full days. On September 26-27, try sips, glugs, and guzzles from brands like Condesa Gin and Uncle Nearest (with some bites to wash it all down, of course). Could you ask for a more picturesque venue? Spoiler alert: no.
  • You love to see a longtime employee take the reins of a beloved local institution. That’s exactly what happened at Konito’s Cafe in Pacific Beach, which is currently transitioning to Pablo’s Cafe, which is now under new ownership. (Yes, his name is Pablo.) Will their breakfast sandwich still slap? Guess we’ll have to go find out. 
  • I’ve yet to visit Tigawok, the small California-based chain serving mini bowls like Kung Pao chicken and Mapo tofu. But the latest storefront (and the first in San Diego) is now soft open in La Jolla, and it’s only a matter of time before their Sichuan shredded chicken gets in my belly.

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink AUGUST 13, 2026

Love Pupusas Brings Salvadoran Home Cooking to San Diego

From her Rancho Peñasquitos kitchen, Yanira Majano is sharing family recipes through San Diego’s growing home-restaurant movement

Love Pupusas Brings Salvadoran Home Cooking to San Diego
Courtesy of Catalina Offshore Products

When San Diego launched Micro Enterprise Home Kitchen Operations (MEHKO), it changed everything. Riverside County first established the experimental program in 2019, with San Diego introducing its own countywide pilot program in 2022 and granting it permanent status in 2024. The new category allowed people to launch at-home retail food operations—basically, home restaurants—with special requirements and restrictions to ensure food safety and smooth operations. Over two dozen counties across California have since adopted their own versions with over 1,200 permits issued, around 100 of them in San Diego alone.

Some have a dizzyingly long waitlist (Warung RieRie), others are still getting their name out there (The Hidden Gazebo Eatery), and still others use MEHKO for pickups rather than fully opening their home as an onsite dining facility. Love Pupusas falls into that category.

Yanira Majano came with her family from El Salvador to the United States when she was 11 years old, bringing a love of cooking and desire to share the country’s cuisine along with her. “There’s a lot of similarity [between Salvadoran food and] Central, South America, even Baja Mexico,” she says. Salvadoran cooking tends to be less spicy than some Mexican cuisines, with an emphasis on ingredients like corn, staples like yucca root (cassava), meats like crispy pork (chicharrón), and sides like curtido, a tangy cabbage slaw that’s typically either naturally fermented or vinegar-based. 

And of course, the signature dish of El Salvador—pupusas. 

In San Diego, Salvadoran food lacks the widespread availability of other Latin American cuisines like Mexican or Peruvian food, but Majano says she’s seen pupusas gain popularity over the past few years. But she likes to think her recipes, which have been passed down by her mother and kitchen partner Martha, contain a certain special something.

Some pupuserías use rice flour to create the handheld stuffed tortillas, but she prefers the more traditional gluten-free corn flour. Still, it’s what’s inside that really counts. “That’s where we put our own touch,” she explains. Most of Majano’s pupusas come with cheese and different fillings like carnitas, black beans, mushrooms, or zucchini, but she also offers vegan options. Every one comes with a side of curtido and salsa, each made fresh daily.

Showing people the magic of home-cooked food might not have been possible without the MEHKO program or The Cook Alliance, a MEHKO support and advocacy coalition. Opening a brick-and-mortar restaurant requires a huge amount of start-up capital—at least six figures, generally. Not exactly pocket change. “But when the MEHKO program started in 2022, I said, ‘Oh my God, this is for me,’” says Majano. 

Now with four years under her belt, she says she’d love to bring Love Pupusas to more food festivals, host more pop-ups, and eventually open a food truck to keep serving the humble dish of her homeland, taking pride in every bite. “[I put] a lot of love in everything I do. You see it when you taste the food,” she promises. 

Pre-order Love Pupusas for next day pickup in Rancho Peñasquitos between noon and 5 p.m.

San Diego Restaurant News & Food Events

Beth’s Bites

  • It’s not the end of the road for Catalina Offshore Products—just the end of an address. The local family-owned fish market announced that come September, they are moving from their longtime location in the Morena District to The Old San Diego Seafood Building at 1842 McKinley Avenue in National City. Normal business operations will resume in October with the same retail market fully stocked with premium seafood and local catches, so it’s not goodbye, it’s just “see you later.” (And yes, 5202 Lovelock Street is still open until moving day.)
  • Don’t come at me with complaints about autumnal seasonal creep—I got an email this week about holiday shopping. In August. In comparison, the 2026 release of Karl Strauss Oktoberfest seems right on time. For the 38th year in a row, ahead of the Munich-inspired festivities, the 5 percent ABV malty amber lager is now available in bottles, with draft coming to the brewpubs in September. Despite the lack of chill in the air, there’s no reason why your fridge can’t be stocked with this frosty German delight.

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Studio S AUGUST 10, 2026

The Secret to a Home That Feels Just Right

Behind every beautiful space is a thoughtful process, and ASID San Diego is helping homeowners understand the value of professional design.

The Secret to a Home That Feels Just Right
Courtesy of ASID

A perfectly designed home rarely happens by accident. Those kitchens that feel effortless and rooms that seem to tell a story the second you walk in? They’re usually the work of someone who knows exactly what they’re doing.

It’s knowing which ideas will actually work, which materials will hold up over time, and how to turn a collection of choices into a space that feels intentional. That’s where a professional interior designer comes in.

For the American Society of Interior Designers (ASID) California San Diego Chapter, the goal is to help people see interior design as more than just the finished look. Behind every well-designed space is a process built on technical expertise. Designers are educated in everything from professional software and construction details to building codes, space planning, materials, and functionality.

Courtesy of ASID

“People don’t always realize how much goes on behind the scenes,” Kirsten Recce , current president of the ASID California San Diego Chapter, says. “Our designers are not just doing furniture placement and color selection and picking out new fluffy pillows. That’s not what they’re trained for.”

ASID members bring formal education, continued learning, and industry knowledge to their projects, helping create spaces that are not only beautiful, but designed to work. A paint color that changes completely depending on the lighting. A material that looks beautiful in a showroom but doesn’t make sense for everyday life. A layout that photographs well but doesn’t function for the people living there. These are the details where professional guidance can make all the difference.

Still, one of the biggest misconceptions about hiring an interior designer is that it’s reserved for massive renovations, luxury homes, or people who already know exactly what they want. The process can feel intimidating. Where do you begin? Is a designer worth the investment? What if you only need help with one room?

ASID’s answer: start with one hour.

ASID’s Spruce Up events break down one of the biggest barriers between homeowners and professional design: knowing where to begin. Held twice a year, the community program gives homeowners the chance to work directly with an ASID designer through a one-hour, $125 consultation in their own home. Whether you’re looking for advice on furniture placement, window treatments, kitchen and bath updates, remodeling ideas, vacation rentals, color selections or something else entirely, the upcoming September 2026 event offers an approachable way to get expert guidance before committing to a full project. Signups are open through Sept. 7, with consultations taking place Sept. 21 through Oct. 31. Proceeds benefit ASID San Diego’s educational and community programs. Register here!

Courtesy of ASID

“It’s a great opportunity for people who are in that exploratory phase,” Recce says. “Maybe they’re not sure they want to hire an interior designer yet, or they think it sounds daunting or expensive. This gives them a chance to discover what working with a designer is actually like.”

Design is personal. A good designer isn’t just creating a beautiful room; they’re helping create a space that fits the way someone lives.

“We’re a resource to all of San Diego County,” Recce says. “It doesn’t cost anything to pick up the phone and call and ask. We’ll answer.”

Follow ASID San Diego on Instagram, LinkedIn, and Facebook for updates on upcoming events, or connect with the chapter directly at [email protected] or 619-548-8847.

Partner Content
Everything SD AUGUST 13, 2026

A Rare Look Inside Callaway Golf’s San Diego Test Center

The Ely Callaway Performance Center is where tour-level fittings, cutting-edge technology, and golf equipment you can’t buy yet all come together

A Rare Look Inside Callaway Golf’s San Diego Test Center
Courtesy of Ely Callaway Performance Center

“Come test something.”

Those are quite possibly my three favorite words in the English language—all due respect to “I love you” or the highly underrated “you were right.”

I’ve been a PGA Golf Professional since 1994, and yes, full bias disclosure, a Callaway Golf Ambassador for 18 years. One of the bonuses that comes with that combo is access to the Ely Callaway Performance Center—a place so exclusive it gives “velvet rope” vibes.

Originally opened in 2006 as a highly functional (yet not exactly breathtaking) test facility, the ECPC got a serious glow-up in 2018 when Gil Hanse (along with partner Geoff Shackelford) turned it into what can only be described as a fully engineered golf playground. Hanse is no stranger to golf course renovations. In 2024, he completed an extensive redesign of the Omni La Costa North Course in Carlsbad, so it could host the NCAA Division 1 Golf Championships. He also worked on acclaimed courses like Winged Foot, Merion Golf Club, and Oakmont Country Club.

In just two months, it went from a standard test center and R&D lab to a fully dialed-in golf playground.

Courtesy of Ely Callaway Performance Center

What was once purely practical is now intentionally designed to be both precise and inspiring. The targets are staggered with purpose—forcing creative shot-making while also calling you out on your actual distances (no more “that’s my 150-yard club … ish”).

Add a massive hitting area, bunkers and greens that mimic real on-course conditions, a “Himalayas” putting green (named for its roller-coaster undulations), an upgraded indoor putting lab, and a 120-decibel sound system blasting a very golf-appropriate playlist, and suddenly it’s a rare blend of high-performance testing facility and “don’t mind if I stay here all day” energy. Since this isn’t exactly open to the public, SDM asked me to take you behind the curtain.

As the iron gates part, it feels less like arriving at a practice facility and more like being granted backstage access at a rock concert—if the bandmembers were made entirely of launch monitors and perfectly manicured turf.

There are no mats. No guessing. No “I think that one felt good?” Just conditions that mirror exactly what tour players see in competition. Because when you’re testing equipment at this level, accuracy isn’t a bonus—it’s the whole point.

Even the sand matters. Different textures. Different densities. Because bunkers have personalities, too, and they are often unfriendly. And the golf balls? Brand. New. Not the usual “these have seen some things” range balls. New balls mean consistent spin, truer trajectory, and no surprises. The older a golf ball gets—and the more it’s been baked in the sun, scuffed, or generally lived a full and complicated life—the less reliable it becomes. Think of it like this: fresh ball, predictable performance; old range ball, slight chaos with a side of mystery.

I’m escorted to my personal hitting bay—basically a pop-up shaded oasis stocked with enough equipment to make a gear junkie weak in the knees. Shafts in every weight and profile imaginable. Heads lined up like they’re waiting to be drafted by their favorite team.

Courtesy of Ely Callaway Performance Center

Toptracer technology was patiently waiting to track every one of my swings, each shot instantly delivering ball speed, launch, spin, carry distance, and dispersion (a polite way of saying consistency, or lack thereof), so there’s no guessing—just data telling the truth, whether I like it or not.

We start with irons. Different heads, different feels, different results. When I miss a shot, the ball tends to leak right, so we check lie angle. A quick adjustment—2 degrees upright—and suddenly the clubface is consistently square at impact like it remembered its job. Effort level: down. Ball flight: improved. Confidence: creeping back.

Next we look at the different shaft options—because nothing says “fun afternoon” like realizing a higher kick point can change your entire golf identity. Shaft flex (how much the shaft bends during your swing) helps determine whether you get more height and distance or more control, while kick point (where the shaft bends the most) influences your ball flight—lower kick point for higher launch, higher kick point for a flatter, more penetrating shot. In other words, one small tweak and suddenly you’re hitting shots you’d normally only describe later, slightly exaggerated, over a glass of wine.

Then we move through the bag: hybrids, fairway woods, drivers, wedges. It’s a full rotation of “try this,” “now try this,” and “okay wait … THAT one.”

And yes—the new Quantum driver and fairway woods made an appearance. Without getting too deep in the weeds, they’re faster, more forgiving, and smarter (thanks to AI face mapping) than previous models. Translation: Even your mishits are now slightly less embarrassing. And they were not the only things getting tested. My patience was under attack because the driver and woods would not be available to the public for a good three months.

Courtesy of Ely Callaway Performance Center

Watching the fitting team work is like watching a Formula 1 pit crew. Clubs are swapped in seconds. Shafts tightened, adjusted, replaced. One minute you’re swinging something that seems “fine,” and the next, you’re holding a club that feels like it is a part of your DNA.

Then there’s the putter fitting. Drivers are physics. Putters are therapy. Inside the putting lab, sensors track everything—tempo, face angle, path—things you didn’t even know could be measured. Within minutes, my data politely informs me that my putter face is slightly closed at impact. Not shocking, but also not ideal.

A few quick adjustments—different head (with a bit more weight at the toe to discourage the face swinging closed at impact), shorter shaft (so I feel more over the ball, which helps my eyeline)—and suddenly the ball starts rolling exactly where I’m aimed.

Same stroke. Same golfer. Completely different outcome. If only the rest of life worked like that.

And then there’s the part that feels slightly classified. The ECPC isn’t “just” a performance center—it’s also where future equipment lives before the public even knows it exists. I’ve been there when certain clubs were basically under surveillance. Not “don’t touch,” but more “please keep phones in your pocket.”

It’s golf’s version of Area 51. Except instead of aliens, it’s drivers that won’t hit shelves for another year—and like I mentioned, waiting is not my strong suit.

Getting to test the newest equipment isn’t just a perk—it’s part of the job. It’s what allows me to stand in front of students and say, “I’ve tried it. I know what works and what doesn’t. And more importantly, I know why.” And if I happen to sprint to my car every time the phone rings and someone says, “Come test something” … well, that’s just professional courtesy.

Other Fitting Spots in SD

Callaway isn’t the only place to get your swing analyzed and clubs fitted. You can stroll into big retail spots like The Golf Mart or Golf Galaxy, book a next-level session at a dedicated studio like Club Champion or True Spec Golf, test brand-specific gear at various manufacturing companies (many located in Carlsbad), or even combine a lesson and a fitting at GOLFTEC. And let’s not forget your local golf course, where fittings happen on actual turf, on a driving range you have some history with—many times with the golf professional who is familiar with your swing so they can give you valuable input. With this many options, there’s really no excuse, other than pride, to keep blaming your clubs.

Everything SD AUGUST 12, 2026

San Diego’s Skateboarding Scene Rolls Into a New Era

The county that helped push skating into the mainstream is now nurturing the competitors, communities, and culture shaping its future

San Diego’s Skateboarding Scene Rolls Into a New Era
Photo Credit: Taylor Ballard

It was the summer of 1999. MTV, The Matrix, and first-generation PlayStation glowed on tube TV sets all over America. What a time to be alive. Smartphones weren’t yet stealing people from the moment. Cultural was a shared reality. During the last few minutes of the monoculture, Tony Hawk executed the first-ever 900 at X Games V in San Francisco. That’s two and a half aerial rotations with a side of the dizzies.

The time had run out on the Vert Best Trick competition long before the 11th attempt when he pulled off the fateful feat. Nobody cared. Not the judges, not the competition, and certainly not the crowd. “Let that bird fly,” they said. Once the trick was landed, they partied like it was 1999 … because it was.

That was the tipping point when the skateboarding world exploded, going from counterculture to a national phenomenon. Shortly after that, “Tony Hawk’s Pro Skater” video game came out, introducing millions of kids to what skate culture looked like. Oh, the game had a killer punk soundtrack, too.

Linda Vista skatepark in San Diego featuring skaters on the side of a half-pipe

We can all thank Hawk for the globalization of skateboarding. But we can also recognize his local influence and how San Diego County continues to be a hub for skateboarders young and old, for competitors and street skaters. To see it all, go to Park De La Cruz in City Heights—or, heck, any other skatepark in the county—which, at 19,000 square feet, is about twice the size of the average skatepark and has signature features like an M-shaped transition ramp. The amount of talent that continues to evolve in this county is a testament to deep-rooted skate culture and world-class athletes supporting the next generation.

Photo Credit: Casiel Sanchez

The Skatepark

I’m a little early for a skate lesson with pro skater Mike Owen when I get to Linda Vista Skatepark. In the 2010s, Owen ranked as one of the world’s top bowl riders. He’s the founder of San Diego Skateboarding and has “helped thousands of kids, teens, and adults learn to skate safely, confidently, and with style,” the company’s site says. And now it’s my turn. We start the lesson on the nearby tennis courts, getting my basic foot mechanics down. Safety before style.

In terms of street plaza features, the massive Linda Vista Skatepark is loaded with rails, stairs, manuals, and ledges. There are more bowls than you can get from Cava: a flow bowl, backyard-style pool, and vert bowl. The main feature is a full pipe for advanced line riders. It’s a hell of a park, even if somebody just wants to watch the action from the 100-foot-long pedestrian skybridge overhead.

Right now, San Diego has over 50 public skateparks scattered throughout the county. “There are now more [skateparks], more resources for them, and more terrain,” Owen tells me. “Now, they’re offering different competitive style skateparks that help for competitions. The best parks have a variety of different terrain where you have things for beginners and bigger transitions. Not every town has that.”

San Diego, luckily, does. But despite the bounty, Owen believes there should still be more—public skateparks are safe spaces for all to learn and develop on-board skills. Without them, a huge portion of San Diego’s culture withers. Encinitas could be the next city to add a skatepark to the county’s roster: In early July, the Encinitas City Council appointed 12 local skaters and community members for the newly established Skate Feature Committee. In partnership with two councilmembers, the committee’s purpose is to design a working skatepark or feature for the city.

But like any big project, Owen says, it’s a long process to add another skatepark to the community.

“I wish it were easier,” he says. “When there are different contractors for different things, [there’s only] a certain amount of time to build. It gets tricky.”

Then there’s the matter of funding the actual construction and development of the skatepark. That usually comes from grants, fundraisers, and donations. For reference, Linda Vista Skatepark was built on a $4.46 million grant from the California Department of Housing and Community Development in 2014. With an additional $40,000 donated by the Tony Hawk Foundation, the park opened in 2018 and is the largest in San Diego’s Parks and Recreation system. The best way to get a skatepark in your neighborhood, Owen says, is to start a petition and reach out to your city.

Photo Credit: Blair Alley

The Street Skaters

Jordan Thrower’s first street skate sesh at San Diego City College in 2003 ended with a police chase. The campus was swarming with skaters riding rails, jumping stairs, and grinding tricks on benches, curbs, and ledges. When the cops got on their loudspeaker telling them not to run, everyone obviously ran. Back then, cops would give tickets and confiscate boards. The vibe has loosened since. “Now, the police don’t really care,” Thrower says. “They just make you leave. It’s not anything crazy.”

Street skating is when riders use real-world urban obstacles, rather than pristinely designed bowls or ramps—such as in college campuses, downtown areas, corporate buildings, and malls. Abandoned mini-golf courses and construction sites do the trick, too.

Thrower says the street skating hub here isn’t as huge as it once was. Thanks to modern technology and social media, skaters aren’t tied to any certain place to create skate videos. You know, those videos that could have been taken this year but have the low-fi vibe of 2004, where skaters carve down stairwells into parking lots, over mailboxes, or across park benches. The silver lining: Even though there are fewer street skaters than there once was, those who stayed in San Diego are still tight.

“Everyone skates with each other and knows each other here,” Thrower says. “In LA, it’s not really like that. It’s small there, but not everybody knows each other, and they don’t really skate with each other too much. They just have a lot of little crews.”

Back in 2015, Thrower started his own street team and brand that sells boards and shirts called Tantrum. The Tantrum team is split between San Diego and San Francisco. It doesn’t take much to be a part of a skate team. You just have to be a good hang.

“The way I pick people [for the team] is if I can get along with them,” he says. “It doesn’t even really matter if they’re that good. If you’re likable and funny, you can pretty much be on the team.”

Photo Credit: Marc Wierenega

The Future

Running it up to North County, a Vista-based nonprofit organization called Exposure Skate has been shaping up the youth since 2012. Its mission is to give more opportunities to otherwise underrepresented women, girls, and non-binary individuals by offering classes and camps. This, to build up confidence and community. We could all use a little bit of that, eh?

Thanks to Exposure Skate, 13-year-old Joey Yarbrough has found herself competing in the LA Olympic trials. (Her first time on a skateboard came at just 18 months old at an Exposure Skate Rising event.)

While competing for Team USA in Rome in June of this year, she finished 13th at the first Olympic qualifier for LA28. Currently ranked 21st in the world and 5th among American women, the young prodigy is blooming. And she’s in good company and mentorship from her biggest influence, Bryce Wettstein.

“She taught me at the first Exposure Skate Rising when I was little,” Yarbrough recalls. “I compete and skate with her all the time now, and it’s super fun. [At Exposure,] it feels so good to have someone there to help me whenever I need it. They’re like my family, always encouraging me and always there for me.”

Yarbrough will be just 15 years old when the Olympics go down in LA. She’s following the Olympic torch carried by other locals such as Wettstein, Ruby Lilley, Jordyn Barratt, and Exposure Skate’s Amelia Brodka.

“I’m working my hardest to get there,” she says. “I’ll also work my hardest to go higher in the Olympics, maybe on podium. That’s just my dream. So, hopefully it’ll come true.”

Jake Peterson is a San Diego-based journalist and culture writer. His work explores the city’s music scene, sports, local characters, and the offbeat corners of San Diego’s subcultures.

Partner Content AUGUST 17, 2026

New Beginnings

A new program guides new moms through high-risk pregnancy and into the “fourth trimester”

New Beginnings
Courtesy of Scripps Health

Mai Vue was just 34 weeks pregnant when she delivered her baby. Her pregnancy had been complicated, and she’d had a recent second trimester pregnancy loss, which led to her receiving specialized care from Sean Daneshmand, MD, a Scripps Clinic perinatologist who oversees high-risk pregnancies. Dr. Daneshmand and his team took care of Mai during her pregnancy, through the birth of her healthy baby girl and beyond. Mai was part of a program Scripps launched to provide support to new moms in the weeks and months after delivery. The postpartum program, known as Scripps Health’s Fourth Trimester Continuum of Care, provides care for women with high-risk pregnancies to optimize their health after childbirth and reduce the risk of complications in future pregnancies. Click here to learn more. 

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