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Food & Drink MAY 26, 2017

Farmer’s Table Is Surprisingly Excellent — and Disappointing

The La Mesa restaurant boasts farm-to-table recipes but the only person who is passionate is the chef

Farmer’s Table Is Surprisingly Excellent — and Disappointing
Prosciutto pizza with mozzarella, arugula, shaved Parmesan, and extra-virgin olive oil

Farmer’s Table

8141 La Mesa Boulevard, La Mesa

farmerstablesd

BEST DISHES

Burger
Bison Tartare
Wood Fire Roasted Chicken

Well. “Farm-to-table” really got co-opted, didn’t it? For people who really believe in the cause (buying fresh, in-season, sustainable food from local farmers), seeing clowny fast-food chains do farmy commercials was a bit like spotting a Greenpeace sticker on a Hummer. It makes you less proud of your own Greenpeace sticker, eventually replacing it with an ironic Dukakis-Ferraro sticker to show you only support lost causes. I imagine the Hells Angels felt the same way when the rest of us—who hadn’t even murdered anyone or spread a single disease—bought Harley-Davidsons.

And Farmer’s Table in La Mesa casts itself as the farmiest of farm-to-table restaurants I’ve ever seen. There’s the name, obviously. In case you missed the point, “FARM TO TABLE” is written in big letters on the facade. There’s a real, ancient tractor forever parked in the front room. Rusted farm tools and memorabilia hang on every inch of wall and shelf space. They’re just one foreclosure notice away from being a true Smithsonian of farm culture. I’m somewhat surprised that the staff isn’t in overalls, bringing food to tables on the ends of pitchforks.

I’m very, very suspicious. What’s made me so wary about a local restaurant that the community seems to love? How have I gotten to this nadir of faith in my common restaurant man?

Farmer's Table Is Surprisingly Excellent — and Disappointing

Farmer’s Table Is Surprisingly Excellent — and Disappointing

Burger with bacon, cheddar cheese, baby kale, and a fried egg on a brioche bun

It was San Diego Magazine’s investigation of the farm-to-table movement two years ago. We found that a lot of unscrupulous restaurants were misleading or flat-out BSing about using local farms. It gave me the sads. It made me paranoid. I started to fear every restaurant was claiming their pork was fed acorns and acai bowls, pet every day by Bill Niman, then read pastoral poetry and its last rites by Alice Waters—when in actuality it was raised in a stinky CAFO herd (concentrated animal feeding operation), put on a gruesome conveyor belt, and flash frozen by Employee #24748. I’m a jaded, farm-sympathizing urbanite.

I understood why many real farm-to-table restaurants stopped using the term. They felt like first-wave punk rockers who’d just seen a Sex Pistols T-shirt at the mall.

So if you’re going to name your restaurant Farmer’s Table, and sell your customers on the idea that you’re serving them fresh, sustainable, local, farm-to-table food, you must deliver—or be driven from this land.

Farmer's Table Is Surprisingly Excellent — and Disappointing

Farmer’s Table Is Surprisingly Excellent — and Disappointing

Wood fire roasted chicken (center), with prosciutto pizza (top left), arugula Parmesan truffle oil potatoes (top right), and roasted Brussels sprouts with bacon and dried mission figs (bottom right)

But how to know? Seated in the dining room, I notice the names of two top San Diego farms carved into our wooden table. Without a doubt, they MUST be buying from these two farms, right? It’s etched into their furniture! That’s like me carving a tree “Troy + Some Girl I’m Not Dating = 4ever.”

So I call the farms. One says “Yes, those guys buy from us, and they do a good job of buying local.” The other says it’s unlikely they’ve ever bought a thing from them, and they’re definitely not currently doing so. Hmm. This is troublesome.

Granted, Farmer’s Table’s menu doesn’t claim the food is from that farm. Their servers don’t, either. But it’s engraved at your seat! Most diners would naturally assume the food is from that farm, right? And if not, aren’t they using the farm’s name to brand their food and add cachet? Is that false advertising? Or is it okay to “pay tribute” to a great local farm even if you don’t buy or serve their food? Don’t bars have umbrellas with logos from brands they don’t serve? Is it such a high crime?

Farmer's Table Is Surprisingly Excellent — and Disappointing

Farmer’s Table Is Surprisingly Excellent — and Disappointing

I call the general manager of Farmer’s Table, a very nice woman named Medina Poulain who assures me it’s the farmiest restaurant she’s ever worked for. The chef is obsessive about it, she says: They buy one whole fish every day, and when it’s gone it’s gone. Reportedly, farm trucks constantly loiter at their back door. She emails me a list of local purveyors they use, and says the chef welcomes anyone to ask for proof.

That’s pretty good assurance. Evidence points to them doing farm-to-table reasonably well, if not perfectly. I still think they should get new tables, or remove the name of that farm they’re not using. Maybe paint over it. Like when you get a tattoo that says “Lisa” but then you start dating Jill. Or they could just buy produce from them.

La Mesa is a cute little hiccup of a neighborhood, isn’t it? My gay BFF described it to me as “the Hillcrest of East County.” And that’s important. East County has long been derided as a conservative foxhole of firearm advocates, immune to progressive ideals. I’ll make no value judgments about East County’s philosophical mien. But I will say La Mesa seems progressive, with better architecture and cleaner sidewalks and plain ole curb appeal. Many friends who can play better music or make better art than me have moved out there. It’s cute.

Farmer's Table Is Surprisingly Excellent — and Disappointing

Farmer’s Table Is Surprisingly Excellent — and Disappointing

And Farmer’s Table has a prominent corner downtown, in the spot that housed Sanfilippo’s Pizza for the last 40 years. It’s the second project from Alberto Morreale, who opened Farmer’s Bottega in Mission Hills and co-owns the Fig Tree Café, and a new partnership with Vincenzo Lo Verso (Greystone, Osetra, Osteria Panevino, etc.).

Expectations low and suspicions high, I was fully unprepared for how excellent the bison tartare is. Bison is a lighter, brighter meat, and its sharp, almost pastrami-ish flavor can be tougher for chefs to wrestle with. But Morreale spikes it perfectly with finely cut avocado, garlic, capers, and a mango-pomegranate salsa. Spread a quail egg on that and it’s gold. The pork belly over a potato risotto, sautéed mushrooms, and bacon jus is also very good. Pork belly has become so common on menus that lesser chefs are really botching the execution, serving slabs of un-rendered fat. But Farmer’s Table finds that perfect ratio of cooked meat tucked between layers of luscious fat that quickly melts away on your tongue.

The only appetizer we don’t heartily enjoy is the grilled octopus. It’s just neither here nor there, with red watercress, watermelon radish, and the traditional octopus side, fingerling potatoes. The octopus is tender, but it needs more spice, sauce, identity. For dinner I always try the chicken. If you can make the most predictable, boring protein in the world really sing, then you’re cooking. And theirs is a knockout. They must brine it, because the meat is extraordinarily tender and juicy, and the spice on the skin is just right.

Farmer's Table Is Surprisingly Excellent — and Disappointing

Farmer’s Table Is Surprisingly Excellent — and Disappointing

Farmer’s Table serves breakfast, lunch, and dinner. So we pull in on a Monday at 1:30 p.m., and it’s packed—the dining room a riot, the patio spilling out with people on breaks from their workaday drudgery. After such a good dinner the night before, we’re eager. We order six dishes, and wow—they are almost all uniformly mediocre.

On the short rib horseradish flatbread, the meat is excellent, but the dough undercooked and horseradish creamed into boredom. The burger is actually very good, with a well-seasoned patty. But our server had promised us an egg on top, and there is none. Without the egg, it’s a bit dry. We try the Man Candy Bacon side dish, and the flavors are fantastic—bacon in brown sugar and paprika. But they need to find a way to crisp it. Soft, wet, and limp is no way to bacon. Their potatoes with arugula, Parmesan, and truffle oil are excellent, but served to us room temp. A carne asada torta needs zest, spice, punch—it being a Mexican dish, after all. And ours is far too Anglo-Saxon. Lunch isn’t awful, it’s just a shrug.

Service at Farmer’s Table is polite, friendly, and significantly bad. On both visits, service is very, very slow. But mostly it comes down to knowledge—we didn’t see any of it.

Every restaurant has three opportunities to “sell” the food they’ve created. First, the menu, which is usually a CliffsNotes: vaguely descriptive bullet points of main ingredients. The second is when the server suggests a few favorites, going beyond the menu description with a little passion. Finally, and most importantly, is when the meal lands on the table. This is the coming-out party, the quinceañera of your meal, the moment the bride and groom enter the reception party under a spotlight and massive applause. This moment is sacred, and should be celebrated and described in great detail.

Farmer's Table Is Surprisingly Excellent — and Disappointing

Farmer’s Table Is Surprisingly Excellent — and Disappointing

The staff needs to point at each ingredient and component and paint you a picture of what the kitchen has done. Of the little art you have. When the dish is perfectly explained, the server expresses not only that they care enough about the food to get to know it, even admire it, but they also stoke your appetite with a little kitchen poetry before you take that first bite.

And no one we encounter at Farmer’s Table knows the food. At dinner, a busser delivers our plates and we ask him to describe the dishes. He politely says that’s not his skill set, and that’s understandable. No problem, we say. I’m sure our server can give us a full description. Nope. The server pauses, then picks up the menu and reads it to us. At the second day’s lunch, we ask the server which dishes he recommends, or which have been popular, and he merely names them with zero description. There is an utter lack of passion and/or knowledge from the four people we interact with over two meals.

Which is a shame, because we didn’t have a bad dish there. The food was decent (lunch) to very good (bison tartare, pork belly, that roasted chicken). Restaurant hiring is hard. But if the chef is as passionate about farm-to-table food as they claim, they absolutely need to get the rest of the staff to buy into that. Since the cooks are stuck in the back, the front of the house needs to be their ambassador, their translator, their emissary. And right now, it seems that the Farmer’s Table’s passion is buried behind the kitchen door.

If they straighten out the front of the house, La Mesa has itself a very good new restaurant.

Farmer’s Table Is Surprisingly Excellent — and Disappointing

Prosciutto pizza with mozzarella, arugula, shaved Parmesan, and extra-virgin olive oil

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Food & Drink AUGUST 18, 2026

Fish Guts’ Pablo Becker Is Betting Bigger on Barrio Logan

The city's fish taco hero is opening Concrete Cowboy across the street, plus a home-cooked Mexican sandwich spot

Fish Guts’ Pablo Becker Is Betting Bigger on Barrio Logan
Courtesy of Fish Guts | Photo Credit: Adam Martinez

You have to be crazy or a genius to name a restaurant Fish Guts. You have to be even crazier to open a restaurant that holds maybe two dozen people at a time—if you don’t mind elbowing one other while scarfing down some of the best fish tacos in San Diego.

And yes, “best” is a relative term. But in Fish Guts’ case, it’s for real—and that’s saying something in a town literally world-famous for fish tacos

Ever since Pablo Becker opened up his diminutive eatery in 2023 at the corner of Logan Avenue and Sampson Street in Barrio Logan, Fish Guts has been named one of the city’s best new restaurants in 2023, Critic’s Pick for the best fish tacos in San Diego in 2024, 2025 and 2026, as well as readers’ top pick in 2024. It’s like if Rubio’s married into the royal family. 

Most of his ingredients come straight from the cold waters of the Pacific Ocean, which happens to be down the street. His de espada (blackened swordfish) taco is the stuff of legend. He’s kept Fish Guts operating at an elite level, which tends to happen when you work for five years in Chicago under chef Richard Sandoval (who, by chance, is also his cousin) and open an ahead-of-its-time high-end modern Mexican restaurant in East Village (El Vitral Restaurant & Tequileria, 2009-2013). 

Now Becker is branching out again, opening two new concepts in Barrio Logan this fall. 

The first will be upstairs from Fish Guts, which at one point was destined to become an intimate omakase counter. Santo Poco will be a lunch-only sandwich shop, offering takeout and delivery (no dine-in), and the sandwiches will be a little Mexican, a little French, a little Italian, a little from Chicago, a little from New York. Basically, a bunch of different styles all on really, really good bread. 

“There’s probably going to be a Cuban-style sandwich in there with a touch of Mexican, some cold cut Italians, too, putting my touch on them,” he says. “That’s what I feel like is my style of cooking.” 

Things will be traditional, but inventive. Like his fish & chips taco at Fish Guts: two classic dishes, one killer mash-up. There will also be a hat tip to the late, great Anthony Bourdain, a sandwich called the Antonio Bourdain. 

The second will be across the street from Fish Guts in the former Lia’s Lumpia space. Concrete Cowboy will be a taco-driven joint on the same wavelength as Fish Guts (keep it simple, keep it special), but featuring land animals rather than sea brethren. Think tacos made with duck confit, ribeye, pork belly, skirt steak. 

The inspiration behind Concrete Cowboy comes from Becker’s father, a lifelong Western obsessive, despite growing up in Mexico City’s urban metropolis. “He always liked that cowboy life, that vibe,” he says. “I always say ‘Dad, you just grew up in the wrong city.”

He’s aiming to open Santo Poco in October and Concrete Cowboy in November. Neither require massive renovations, and while the former Lia’s Lumpia space will keep the cabin-esque aesthetic, he’s creating more of an adobe-style exterior and an interior lined with Western-themed wallpaper and taxidermied animals. He’ll also tweak the bar layout to move from a fast-casual feel to full service. 

Local designer Dane Danner is designing both spaces and visual direction for menu layouts, logos, and packaging, going for low-key, but high on vibes. Once Concrete Cowboy opens, Fish Guts will temporarily close to remodel the space to switch its white palette for a warmer feel, plus introducing a refreshed menu featuring some new tacos and other items. 

Could another Fish Guts be on the way somewhere else in San Diego? Not likely, says Becker. “Fish Guts is cool, “ he says. “I feel once you start branching out, it’s more forced, not as organic.” So for now, count on Becker staying in the neighborhood. 

Santo Poco opens for lunch daily October 2026, 2222 Logan Avenue (above Fish Guts). Concrete Cowboy opens Tuesday through Sunday for lunch and dinner November 2026, 2219 Logan Avenue.

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink AUGUST 16, 2026

Madison on Park Temporarily Closing Next Month

The University Heights eatery will close September 7 for a multi-month renovation and rebrand

Madison on Park Temporarily Closing Next Month
Courtesy of Madison on Park

Ten years ago, restaurant design centered around sleek minimalism. Fonts lacked serifs, clean lines dominated, and any manufacturer that made globe-shaped chandeliers must have made an absolute killing.

Things have changed since then, and Jeff Fink says it’s time for Madison on Park to glow up. On September 7, Madison will temporarily close its doors for a top-to-bottom renovation of the space and concept. Fink hopes to reopen this fall ahead of the busy holiday season, with a new look he calls moody mid-century maximalism. 

“We have to take into consideration what’s going on culturally,” he says. When Madison first opened, TikTok wasn’t a thing in the U.S. and craft cocktails felt relatively cutting-edge. Today, he sees a resurgence in the vintage look, handmade goods, and low-to-no ABV drinks dominating menus everywhere. 

Courtesy of Madison on Park | Photo Credit: Andy McRory

Fink and his partner Matt Sieve have already dabbled with that sort of motif at Sonny’s Pizza, their Brooklyn-inspired joint around the corner. Fully half of the cocktail menu is made up of spritzes, mocktails, and Negronis. Madison 2.0 will take it further.

The new concept doesn’t have a name yet—Fink says they have to feel out the vibes as they make progress with the design. “The name comes when you see it appear,” he says. But he has a few design elements in mind: things like more artwork and more uplighting. “Not cluttered and overstuffed… I want to keep it intimate, sexy, and immersive.”

Madison rightly earned its rep as one of the best-dressed eateries in San Diego, nabbing an Orchid Award for interior design its first year. The returning designers Anna and David Sindelar originally transformed the space from weird padded walls and fake greenery at Lei Lounge into a mid-century modern wonderland, complete with a signature arched ceiling and geometric patterns aplenty. Michelin-recognized chef Mario Cassineri (Ciccia Osteria, Bice Ristorante) built a menu heavy on Mediterranean flavors mixed with California classics. 

The new menu shouldn’t feel completely jarring, but will take cues from Fink’s recent travels in Spain with his family. Expect shareable plates with lighter ingredients. “Americans eat way too much, and our portions are way too big,” he says. “I like the idea of smaller plates, healthier plates, and being creative… I’d rather see 15 items on the menu that are all less than $20 so that I can try different ones.” Bar manager Danny Kuehner will continue developing craft cocktails and mocktails for the new venture, as well as curating a selection of wine from Europe and locally. 

Courtesy of Madison on Park | Photo Credit: Haley Hill

This isn’t the only project on their plate. Besides running Sonny’s in University Heights and Madi in Normal Heights, later this fall, Fink and Sieve will also open Josie’s, a modern all-day, Midwestern-style diner inspired by Sieve’s Minnesota roots. Like all their restaurants, it’ll hold a special part of their families’ legacies—something Fink hopes people feel as soon as they enter.

“You walk into Sonny’s, you’re like ‘Oh, Jeff’s at home,’” Fink laughs. “[Josies’] will be ‘Matt’s at home.’” The next version of Madison? We’ll have to wait and see. 

Madison on Park will temporarily close on September 7 until October (barring any unexpected delays). Keep up with the newest updates on Madison’s Instagram.


Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink AUGUST 14, 2026

A New Cinnamon Roll Obsession is Baking in South Bay

Sinner Buns is building a following for its slow-made, seriously gooey weekend treats

A New Cinnamon Roll Obsession is Baking in South Bay
Courtesy of Sinner Buns

When I was pregnant, my food craving was singular and intense. If I didn’t eat at least one thing doused in cinnamon every day (ideally, more than one), I was—to put it gently—a complete monster. 

Since then, my obsession has tempered somewhat. But cinnamon buns still perch high on my top treats list, so I’m always on the lookout for the next great place to indulge. IMO, The Huddle in Mission Hills’ mondo cinnamon roll remains top-tier, but after eyeing the ooey, gooey goodies from Sinner Buns, we might have a contender. 

Originally from Ukraine, Daria Nadar had already done everything one can do at a bakery—business operations, wholesale contracts, actually baking, you name it—so during the pandemic, she started dabbling with perfecting her cinnamon rolls. After she got a couple fans over social media, she threw her first pop-up to see how they’d be received. She sold out.

After a few false starts with a couple storefronts and business deals, Nadar officially launched Sinner Buns in October 2025 with her partner Filipe Pazi. After making it through an unexpectedly hectic season stuffed with holiday orders, the team closed temporarily to get everything in line and reopened this April. Business has remained in full swing ever since. 

There are only so many ingredients in a cinnamon roll, but “the process is what makes it special,” she says, adding they use fresh yeast rather than powder and a 48-hour process for each batch of brioche dough made to order. (Thus the need for pre-orders.) Customers can preorder until Thursday each week for pickup Friday, Saturday, or Sunday from Sinner Buns’ ghost kitchen at 780 Hollister Street, just east of Imperial Beach.

You can also catch her at various pop-ups around San Diego. Eventually, Nadar opens to offer nationwide shipping (once she figures out the logistics and quality control) and one day, her own storefront. 

But it’ll be on her terms, not the whims of social media. “We already learned how to not only rely on virality of the product, because you go viral and then it fades,” she says. “It’s a slow burner, and I know eventually, it’s going to grow much more.”

Courtesy of San Diego Spirits Festival

San Diego Restaurant News & Food Events

Beth’s Bites

  • Get spirited away at the 17th annual San Diego Spirits Festival. If you understood that reference, I regret to inform you that it is not a Studio Ghibli watchathon, but it’s still a win with a bonanza of craft makers pouring libations at the Museum of Contemporary Art in La Jolla for two full days. On September 26-27, try sips, glugs, and guzzles from brands like Condesa Gin and Uncle Nearest (with some bites to wash it all down, of course). Could you ask for a more picturesque venue? Spoiler alert: no.
  • You love to see a longtime employee take the reins of a beloved local institution. That’s exactly what happened at Konito’s Cafe in Pacific Beach, which is currently transitioning to Pablo’s Cafe, which is now under new ownership. (Yes, his name is Pablo.) Will their breakfast sandwich still slap? Guess we’ll have to go find out. 
  • I’ve yet to visit Tigawok, the small California-based chain serving mini bowls like Kung Pao chicken and Mapo tofu. But the latest storefront (and the first in San Diego) is now soft open in La Jolla, and it’s only a matter of time before their Sichuan shredded chicken gets in my belly.

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Studio S AUGUST 10, 2026

The Secret to a Home That Feels Just Right

Behind every beautiful space is a thoughtful process, and ASID San Diego is helping homeowners understand the value of professional design.

The Secret to a Home That Feels Just Right
Courtesy of ASID

A perfectly designed home rarely happens by accident. Those kitchens that feel effortless and rooms that seem to tell a story the second you walk in? They’re usually the work of someone who knows exactly what they’re doing.

It’s knowing which ideas will actually work, which materials will hold up over time, and how to turn a collection of choices into a space that feels intentional. That’s where a professional interior designer comes in.

For the American Society of Interior Designers (ASID) California San Diego Chapter, the goal is to help people see interior design as more than just the finished look. Behind every well-designed space is a process built on technical expertise. Designers are educated in everything from professional software and construction details to building codes, space planning, materials, and functionality.

Courtesy of ASID

“People don’t always realize how much goes on behind the scenes,” Kirsten Recce , current president of the ASID California San Diego Chapter, says. “Our designers are not just doing furniture placement and color selection and picking out new fluffy pillows. That’s not what they’re trained for.”

ASID members bring formal education, continued learning, and industry knowledge to their projects, helping create spaces that are not only beautiful, but designed to work. A paint color that changes completely depending on the lighting. A material that looks beautiful in a showroom but doesn’t make sense for everyday life. A layout that photographs well but doesn’t function for the people living there. These are the details where professional guidance can make all the difference.

Still, one of the biggest misconceptions about hiring an interior designer is that it’s reserved for massive renovations, luxury homes, or people who already know exactly what they want. The process can feel intimidating. Where do you begin? Is a designer worth the investment? What if you only need help with one room?

ASID’s answer: start with one hour.

ASID’s Spruce Up events break down one of the biggest barriers between homeowners and professional design: knowing where to begin. Held twice a year, the community program gives homeowners the chance to work directly with an ASID designer through a one-hour, $125 consultation in their own home. Whether you’re looking for advice on furniture placement, window treatments, kitchen and bath updates, remodeling ideas, vacation rentals, color selections or something else entirely, the upcoming September 2026 event offers an approachable way to get expert guidance before committing to a full project. Signups are open through Sept. 7, with consultations taking place Sept. 21 through Oct. 31. Proceeds benefit ASID San Diego’s educational and community programs. Register here!

Courtesy of ASID

“It’s a great opportunity for people who are in that exploratory phase,” Recce says. “Maybe they’re not sure they want to hire an interior designer yet, or they think it sounds daunting or expensive. This gives them a chance to discover what working with a designer is actually like.”

Design is personal. A good designer isn’t just creating a beautiful room; they’re helping create a space that fits the way someone lives.

“We’re a resource to all of San Diego County,” Recce says. “It doesn’t cost anything to pick up the phone and call and ask. We’ll answer.”

Follow ASID San Diego on Instagram, LinkedIn, and Facebook for updates on upcoming events, or connect with the chapter directly at [email protected] or 619-548-8847.

Partner Content
Food & Drink AUGUST 13, 2026

Love Pupusas Brings Salvadoran Home Cooking to San Diego

From her Rancho Peñasquitos kitchen, Yanira Majano is sharing family recipes through San Diego’s growing home-restaurant movement

Love Pupusas Brings Salvadoran Home Cooking to San Diego
Photo Credit: Jen Lo

When San Diego launched Micro Enterprise Home Kitchen Operations (MEHKO), it changed everything. Riverside County first established the experimental program in 2019, with San Diego introducing its own countywide pilot program in 2022 and granting it permanent status in 2024. The new category allowed people to launch at-home retail food operations—basically, home restaurants—with special requirements and restrictions to ensure food safety and smooth operations. Over two dozen counties across California have since adopted their own versions with over 1,200 permits issued, around 100 of them in San Diego alone.

Some have a dizzyingly long waitlist (Warung RieRie), others are still getting their name out there (The Hidden Gazebo Eatery), and still others use MEHKO for pickups rather than fully opening their home as an onsite dining facility. Love Pupusas falls into that category.

Yanira Majano came with her family from El Salvador to the United States when she was 11 years old, bringing a love of cooking and desire to share the country’s cuisine along with her. “There’s a lot of similarity [between Salvadoran food and] Central, South America, even Baja Mexico,” she says. Salvadoran cooking tends to be less spicy than some Mexican cuisines, with an emphasis on ingredients like corn, staples like yucca root (cassava), meats like crispy pork (chicharrón), and sides like curtido, a tangy cabbage slaw that’s typically either naturally fermented or vinegar-based. 

And of course, the signature dish of El Salvador—pupusas. 

In San Diego, Salvadoran food lacks the widespread availability of other Latin American cuisines like Mexican or Peruvian food, but Majano says she’s seen pupusas gain popularity over the past few years. But she likes to think her recipes, which have been passed down by her mother and kitchen partner Martha, contain a certain special something.

Some pupuserías use rice flour to create the handheld stuffed tortillas, but she prefers the more traditional gluten-free corn flour. Still, it’s what’s inside that really counts. “That’s where we put our own touch,” she explains. Most of Majano’s pupusas come with cheese and different fillings like carnitas, black beans, mushrooms, or zucchini, but she also offers vegan options. Every one comes with a side of curtido and salsa, each made fresh daily.

Showing people the magic of home-cooked food might not have been possible without the MEHKO program or The Cook Alliance, a MEHKO support and advocacy coalition. Opening a brick-and-mortar restaurant requires a huge amount of start-up capital—at least six figures, generally. Not exactly pocket change. “But when the MEHKO program started in 2022, I said, ‘Oh my God, this is for me,’” says Majano. 

Now with four years under her belt, she says she’d love to bring Love Pupusas to more food festivals, host more pop-ups, and eventually open a food truck to keep serving the humble dish of her homeland, taking pride in every bite. “[I put] a lot of love in everything I do. You see it when you taste the food,” she promises. 

Pre-order Love Pupusas for next day pickup in Rancho Peñasquitos between noon and 5 p.m.

San Diego Restaurant News & Food Events

Beth’s Bites

  • It’s not the end of the road for Catalina Offshore Products—just the end of an address. The local family-owned fish market announced that come September, they are moving from their longtime location in the Morena District to The Old San Diego Seafood Building at 1842 McKinley Avenue in National City. Normal business operations will resume in October with the same retail market fully stocked with premium seafood and local catches, so it’s not goodbye, it’s just “see you later.” (And yes, 5202 Lovelock Street is still open until moving day.)
  • Don’t come at me with complaints about autumnal seasonal creep—I got an email this week about holiday shopping. In August. In comparison, the 2026 release of Karl Strauss Oktoberfest seems right on time. For the 38th year in a row, ahead of the Munich-inspired festivities, the 5 percent ABV malty amber lager is now available in bottles, with draft coming to the brewpubs in September. Despite the lack of chill in the air, there’s no reason why your fridge can’t be stocked with this frosty German delight.

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink AUGUST 11, 2026

Mon Chourie Is Opening Its First Permanent Bakery

After two years of farmers markets and pop-ups, the San Diego baker is bringing its Korean-inspired pastries to University Heights

Mon Chourie Is Opening Its First Permanent Bakery
Courtesy of Kelly Kim

The folks at Kairoa Brewing Company must never be lonely. It seems like there’s always a local pop-up or event at the University Heights space, from Bincho Taco slinging Japanese coal-fired tacos on the rooftop patio every Tuesday to Yipao Coffee serving coffee from a window on the ground floor. Later this year, the New Zealand-inspired brewery will bring yet another resident into the fold—Mon Chourie is launching its first bakery counter service window along Park Blvd.

Mon Chourie owner and baker Kelly Kim first started selling her Korean-style cream puffs at farmers markets and places like Pizza Kaiju, Pho Ga Go, and Mixed Grounds, collaborating with a myriad of other makers (like Amor ice cream and Ming Oun’s) before nabbing a regular spot at Michi Michi Bakery every Wednesday. San Diego Magazine readers even voted Mon Chourie the Best Pop-Up for 2026.

In French, the word for an airy puff pastry is “choux,” which is pronounced generally the same way as “syu,” the Korean word for the same item. (Both sound like “shoe.”) Mon Chourie plays with both iterations with a dash of whimsy by referencing the song My Cherie Amour by Stevie Wonder, which translates to “my darling love.”

As long as all the permits and inspections move forward without issue, Mon Chourie should open in Kairoa before the busy holiday season. She’ll continue appearing every Wednesday at Michi Michi and other pop-ups in the meantime. Once open, expect best-selling flavors like the savory potato croquette (a collaboration with Karanchi chili crisp) and a sweet Dubai chocolate choux au craquelin, a version of puff pastry with a delicate cookie crust. 

Classic cream puffs are fluffy, softs and often filled with custard cream in the United States. “What makes a difference for us is we use a very light version of diplomat cream, which is my mom’s recipe,” she explains. Diplomat cream is a lighter French pastry cream that uses whipped cream for a lighter, airier end result. 

Choux au craquelin’s signature crunchy top comes from adding a thin disc of cookie-like dough on top of the pastry, which crackles as it bakes, leaving a thin layer of crispiness atop the final product. “It contrasts with the creamy, fluffy cream inside, so it gets that better, deeper texture experience,” she says.

Courtesy of Kelly Kim

Along with her popular cream puffs and her bite-sized “mini-choux” options, Kim is also planning on offering more of a newer-to-her item: salt bread, a rich butter pastry topped with sea salt that originated in Japan, but went completely viral in South Korea. There are a few places to get it in Los Angeles and New York, “but I know that a lot of people here are interested in trying out new stuff, or maybe they had it in Korea or Japan, and they came back, but they couldn’t find it anymore,” says Kim. At first, she didn’t really get why it was so popular. Then she tried it in South Korea earlier this year. 

“I was in love,” she laughs. “This is what the hype is about.”

Ideally, Mon Chourie will eventually open its own storefront and introduce more events in North County to satisfy demand. “I would also love to have our own drink program that reflects what’s popular in Korea,” she says. And to mark two years of puffy pastry prosperity, Mon Chourie is throwing a two-year anniversary party at Easy Does It (5375 Kearny Villa Rd., Suite 112) on Tuesday, August 25 from 4 p.m. to 7 p.m. with drink specials like a misugaru latte (a Korean roasted multi-grain powder with espresso), a DJ, photo booths, special ceramic merch created by local ceramicist Whale Tran, and a few other vendors. Get there early.

Mon Chourie will open inside Kairoa Brewing Company by the end of 2026 and posts the next week’s schedule of upcoming events and pop-ups on Instagram every Monday.

San Diego Restaurant News & Food Events

Beth’s Bites

  • Mabel’s Gone Fishing has always supported the arts—see their Fishbowl Artist Series—and they’re keeping things going this month with The Studio Table, an immersive dining event on Saturday, August 29 from 6 p.m. to 9 p.m. at Barrio Logan-based ceramic studio Tao of Clay. For $160, guests can slurp down oysters and other Spanish-inspired pintxos, Basque ciders, cocktails, and take home a handmade oyster bowl made with reclaimed oyster shells. Gratuity is included for this 21+ event, so be prepared to slow down and enjoy the tangible fruits of nature.
  • City Tacos keeps moving and shaking, and the restaurant group’s next landing place is Liberty Station. El Punto by City Tacos is slated to open in October in the former El Jardin space (2885 Perry Road, Suite 102). Once destined to become another Lola55 outpost, the space will now become a full-service, family-friendly, and dog-friendly restaurant with seafood, tacos, cocktails, and more.
  • For as many closings as we’ve seen over the past year, restaurant openings seem to be back on track. The long-awaited Honor Bar finally opened its doors in Del Mar this summer, and Soul Sip in North Park is soft open from 4 p.m. to midnight daily. Still on the way are The Shackhouse by Julian Beer Company (slated to open by Labor Day) and Sprouts Farmers Market plans to open in the former Pancho Villa’s building in North Park this October. (La Mesa is still waiting patiently for Stella Jean’s and Pop Pie to make their debuts.)

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Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Partner Content AUGUST 21, 2026

This Scripps Clinic Physician is Serving Up Care

Laika Nur, MD, takes her love of volleyball from the court to the clinic as team physician for the San Diego Mojo

This Scripps Clinic Physician is Serving Up Care
Courtesy of Scripps Health

Growing up, Laika Nur, MD, Scripps Clinic sports medicine specialist, loved watching beach volleyball when the Association of Volleyball Professionals tour came to her hometown of Chicago. A talented volleyball player herself, she remembers sitting in the stands all day, and once, even got a couple autographs. Years later, Dr. Nur was attending a professional event focused on women’s sports, and the discussion turned to a new professional women’s volleyball league. The general manager and coaching staff  for San Diego’s team, the Mojo, happened to be in attendance, and Dr. Nur took the opportunity to ask them if they needed a team doctor. Flash forward to the Mojo’s inaugural 2024 season, when Dr. Nur officially became the team physician. Click here to read more about Dr. Nur and how she incorporates lessons she learned on the court into her practice. 

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