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Food & Drink MAY 10, 2022

San Diego’s Rare Society Goes National

Chef Brad Wise’s wood-smoked, lazy-susan steakhouse headed to Santa Barbara, Washington, all the places

San Diego’s Rare Society Goes National
Matt Furman
Rare Society - inside

Rare Society – inside

Matt Furman

It is 4:45PM on a Wednesday, and the line has already formed at Rare Society in Solana Beach. It’s a long one. Snakes down the side of the building, spills onto the sidewalk on Cedros Avenue. Doors don’t open for another 15 minutes. These people seem not to care that this is abnormal dinner behavior. It’s far too early, far too Wednesday. Only barons and brutes eat ribeyes before dusk. 

And yet they patiently loiter and stare at the front door of the steakhouse. This location—the second from chef Brad Wise and team at Trust Restaurant Group—had over 2,000 reservations before opening day. 

I sit with Wise in a booth by the window as the crowd filters in. As both of us get a little rabid over a house-cured slab of bacon in gochujang glaze—he breaks his big news. They’re going for it, all hats in all rings—a national expansion of Rare Society, starting in Santa Barbara this summer, Mill Creek (Washington) this fall, San Clemente and another TBD location in 2023, then an estimated 15 spots throughout the U.S. over the next five years. 

Morton, Fleming, Mastro… Wise.

“This all came out of a failed concept,” he says with a what-dumb-luck shake of his head. 

Rare Society expansion

Rare Society expansion

Matt Furman

When his debut restaurant—Trust in Hillcrest—took off, got all the awards and the press and the valid hype, they doubled down and tried to take over a failing bar down the street. Named it Hundred Proof. It bombed. “We know how to run a restaurant,” Wise explains, “but we were terrible bar operators.” 

A couple months before the pandemic—November, 2019—they switched it to a steakhouse. It was an inspiration from his wife’s people: she’s a central Californian, a proud clan of Santa Maria grill obsessives. The first few months before the world shut down were magic for Rare Society. They knew they’d hit on something. 

“When you think of a steakhouse, you think real fancy places,” Wise says. “My wife took me to steakhouses where she grew up. We walked in and they just kinda look like diners, nothing special. You’re wondering why they’re so famous. And then the steak comes out and it blows your mind. It showed me you don’t have to have this incredibly formal experience to serve steak.”

As if to prove that point, Wise sips a top-notch Cab-Franc in a hoodie, looking sport-casual like Rocky Balboa. Fitting, since the Jersey native moved to San Diego, became an MMA fighter, got a job cooking at JRDN in Pacific Beach, and earned the nickname “Panda” on account of his ever-present black eyes. 

“I grew up in Jersey, we were street brawlers,” he explains. “But MMA made me stop that. My trainers told me, ‘If you do that crap, you can’t work out here.’ They taught me discipline, and you can see that in our kitchens.” 

A huge pane glass frames the open kitchen. Cooks manipulate the open flames—crackling embers of red oak. That red-oak smoke is the signature flavor of Santa Maria style barbecue, what gives Rare Society’s ribeye or even prime rib (a notoriously flavorless cut) explosive flavor. There are stacks of wood in the dining room, next to a temperature and humidity-controlled glass case with meats in various stages of the aging process. 

Wood smoke has given all of Wise’s concepts a leg up. 

“A top chef friend of mine says I cheat because I use wood,” Wise laughs. So far, scientists have found over 400 different flavor compounds in wood smoke—acids, alcohols, carbonyls, esters, furans, lac-tones, phenols, you name it. It is definitely a cheat code. 

Another key to Rare Society’s success is also the simple, 1950s art of the lazy susan. They’ve solved the age-old steakhouse problem of meat monogamy—choosing one cut and dedicating your night to it. A meal done right here includes a lazy susan placed mid-table. They call them “boards” on the menu. On each, slices of a few different cuts: bullseye ribeye, Wagyu strip, tri-tip, NY strip. Next to ramekins of various sauces (bearnaise, veggie butter, Santa Maria-style salsa, steak sauce, horseradish cream), it turns a usually monochromatic steakhouse experience into chefy meat tapas. 

Rare Society - Steak Board

Rare Society – Steak Board

Matt Furman

“But honestly I think it’s the sides,” Wise argues when I ask him what went right. “I sell an unbelievable amount of creamed spinach and whipped potatoes.”

I ask him if national expansion is the endgame. The final move after the years of kitchen work. 

“Nah,” he says, then goes on to describe his next concept for San Diego. It sounds good. But, one step at a time. For now, Santa Barbara. For his wife. 

Troy Johnson

About Troy Johnson

Troy Johnson is the magazine’s award-winning food writer and humorist, and a long-standing expert on Food Network. His work has been featured on NatGeo, Travel Channel, NPR, and in Food Matters, a textbook of the best American food writing.

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Food & Drink DECEMBER 9, 2025

Farmers Market Favorite Mi Pan Bakery Opening In Mission Gorge

The specialty sourdough bakery will expand to more pastries, sandwiches, and coffee in its first brick-and-mortar space, opening in 2026

Farmers Market Favorite Mi Pan Bakery Opening In Mission Gorge
Photo courtesy of Mi Pan Bakery

Stop me if you’ve heard this one before: person gets laid off during the pandemic. Bored at home, they turn to baking. A passing interest turns into a passion, and before you know it, they’re launching a full-fledged bakery. 

Yes, that’s the story of how Mi Pan Bakery started, and yes, 10,000 other aspirational bakeries began the exact same way. But the difference is that Mi Pan’s baker and owner Alejandro Gomez didn’t stop at making a few loaves of sourdough for his friends and family.

He’s spent the last five years building a beloved local business whose bread and pastries are now sought out at three different farmers markets, was nominated for both Best Bread and Best Farmers Market Food Vendor in San Diego Magazine’s Best of San Diego Reader’s Choice Awards for 2025, and only decided to finally move from baking in his garage to their first brick-and-mortar location in order to keep up with sheer demand. 

Interior of new San Diego cocktail bar Carlo inside Mission Hills restaurant Cardellino in Mission Hills

“I talked to my wife, and I said ‘Listen, if we’re not going to move out of the garage, I don’t think I can keep doing this, because I’m baking pretty much 10 to 12 hours a day,’” Gomez laughs. “I think it’s time.”

After a year of looking for the right location—where Gomez and his wife and business partner Alejandra Ruelas could open Mi Pan with enough space for an expanded commercial kitchen, an area for hosting workshops, and an onsite retail store—they found it. Mi Pan Bakery’s first brick-and-mortar location will open in the first half of 2026 at 6435 Mission Gorge Road in Grantville.

Once open, Mi Pan will still remain at all of the farmers markets: Tuesdays in Pacific Beach, Saturdays in Little Italy, and Sundays in Chula Vista. They hope to add one more to their rotation once they have the ability to increase production. Gomez says he also plans to launch a wholesale side of the bakery, something he says multiple businesses have approached him about, but he hasn’t been able to take on with his small operation. And then, maybe one day, maybe even a second location in North County. 

Gomez also didn’t work as a baker previously, unlike other pandemic-launched operations like Companion Bread Company and Relic Bakery. But in the past five years, he’s taught himself the craft and traveled across the world to places like France, Spain, and Mexico City to both take and teach various baking classes, something he also plans to offer at the new space. 

Mi Pan’s menu will remain small, offering its signature sourdough and pastries—especially medialunas, an Argentinian pastry that’s a cross between a flaky croissant and soft brioche with a light glaze on top. “If you haven’t tried it, you should,” he promises. “They’re amazing.” They’ll also add sandwiches using its own bread, as well as coffee. (Most of this will be intended to-go, but it’ll have a few tables onsite if people wish to enjoy their goodies right away.) But above all, Gomez says what they’re building is meant to last, modeled after the family-owned neighborhood cafes of his native Mexico and across Europe.

“It’s not about being the kind of trendy bakery that’s hyped for six, seven months, or a year, and then after that, they disappear,” he says. “We want an atmosphere that feels like home, and then when you come back… you’re greeted by name. I think that’s what we want—a warm, reliable, everyday bakery where the community feels welcome and you always find exceptional bread and pastries.”

Mi Pan Bakery will open at 6435 Mission Gorge Road in Grantville in mid-2026.

San Diego Restaurant News & Food Events

Beth’s Bites

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink SEPTEMBER 9, 2024

Somewhere Pizza is Coming This December to El Cerrito

The owner of Scrimshaw Coffee & Majorette will open his newest concept next door to Scrimshaw at the end of the year

Somewhere Pizza is Coming This December to El Cerrito
Courtesy Somewhere Pizza

Will Remsbottom is the type of guy who, when he sees a void in the market, just opens his own business. So far, it’s worked out well for him—he launched Scrimshaw Coffee in 2017, Field Trip Coffee Roasters in 2020, and Majorette in 2023. Next up, Somewhere Pizza is coming this December, right next door to Scrimshaw in El Cerrito. 

Somewhere Pizza aims to be a true-blue neighborhood pizza joint, with a few other bread and bread-adjacent things on the menu. “Slices and Italian sandwiches for lunch, small seasonal plates, and a menu that is borderline classic ‘red sauce’ spots, but without the kitsch,” Remsbottom says. Sienna Walters of Companion Bread is consulting on how to launch an in-house bakery element, working alongside Scrimshaw chef Jeannette Silva (Pujol in Mexico City, Verlaine in Los Angeles, Communal Coffee in San Diego, and her pop-up La Selva). 

Somewhere Pizza founder Will Remsbottom and his family outside Scrimshaw Coffee. Courtesy Somewhere Pizza

Remsbottom wants Somewhere to meet a need the neighborhood didn’t even realize they had. “Think checkered floors, comfy booths, and an aesthetic that is either brand new nor has been there for decades,” he says. 

It won’t be pretentious or clubby, he promises. “I think the SD ‘scene,’ where every new spot is trying to be Disneyland, is forgetting about the neighborhood restaurant at a rapid clip,” he says. “So that’s what we’re going to aim to be.”

Somewhere Pizza, located at 5540 El Cajon Boulevard, should start serving Brooklyn-style pizzas, natural wines, housemade sodas, and more sometime in December. A crowdfunding campaign is live; you can follow their progress on Instagram at @somewherepizza_sd.

Courtesy of German-American Societies of San Diego

San Diego Restaurant News & Food Events

It’s Oktoberfest Season, Y’all

My favorite season is upon us—the time of marzens, dirndls, pretzels, and oom-pah bands. It’s Oktoberfest time across San Diego, and there are more than ever to choose from. I recommend checking out whatever local party is closest to you, but let’s not ignore the German granddaddies of San Diego Oktoberfests: I’m always partial to the German-American Societies of San Diego’s two-weekend bash in El Cajon (September 27–29 and October 4–6), but the county’s largest party comes back to La Mesa on October 4–6 and the beachy Bavarian bacchanal returns to Ocean Beach on October 11–12. Really, you can’t go wrong with any of them, so find your favorite Oktoberfest destination and remember to prost responsibly. 

Courtesy of San Diego Cooks

Beth’s Bites

  • New restaurant alert: A Mexican eatery is headed to 4566 30th Street in North Park. Smoky Habanero Mexican Cuisine is poised to take over the former Living Tea space along the same delicious block as Chris’ Ono Grinds, The Friendly, and Fall Brewing.  
  • Coronado Brewing is getting into the fall spirit with its new cider release, a small-batch cranberry cinnamon apple cider with a refreshing 5.8 percent ABV. If this heat wave ever breaks, I’ll be ready to pair this with a slice of apple pie and my cable-knit sweater. 
  • San Diego Cooks, from San Diego writer Ligaya Malones and photographer Deanna Sandoval, releases this month. The hardcover cookbook features 70 recipes from local chefs and restaurants, including 24 Suns, TJ Oyster Bar, Ambrogio by Acquerello, Valle, and many more. Head to Ponto Lago at Park Hyatt Aviara on Tuesday, September 24, for a cooking demonstration and book signing with executive chef Pierre Albaladejo.

Have breaking-news, exciting scoops, or great stories about San Diego’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink AUGUST 29, 2024

La Tiendita Highlights Latina Chefs & Bakers Through Pop-Ups

Organizer Veronica Enriquez brought together more than a dozen Latina chefs, makers, and bakers to create a food and art collective

La Tiendita Highlights Latina Chefs & Bakers Through Pop-Ups
Courtesy La Tiendita

Grassroots collectives, pop-ups, cottage kitchens, and other types of indie endeavors don’t usually get the mainstream recognition of splashy concepts tailor-made for Instagram or with enormous PR budgets. But their permeating influence and unbridled creativity arguably define local gastronomic economies more than any glossy magazine spread featuring the hot chef of the month ever truly could. 

A bunch of San Diego’s most innovative Latina bakers and other makers have banded together to form a culinary collective called La Tiendita, throwing pop-up events at places like Home Ec and Friends of Friends (two business which also operate in shared spaces—I’m sensing a pattern here). Organizer Veronica Enriquez says she first got the idea in 2022, when Carynn Pinckney, owner of Home Ec, invited her to provide baked goods to a fundraiser for abortion access

“The vibe of all these people getting together and doing something that was important to all of us—it was like a high,” Enriquez says. She’s worked in restaurants and kitchens for years, currently as the pastry lead at Born & Raised. But she didn’t have an outlet for her own creations, and she knew plenty of other Latinas in the same situation. So, riding that high of the first event, she asked Pinckney to provide space for her and eight other Latinas to showcase their stuff. La Tiendita was born in 2023.

The goal of La Tiendita is to cultivate community and connect like-minded Latinas who tend to be outnumbered in male-dominated kitchens. Even the name reflects the tight-knit nature of the group. “It literally translates to the little shop … but it also means your family-owned neighborhood corner store,” she explains. “Everyone goes to that corner store to pick up their milk for the day. It’s very family-oriented, community-oriented.” 

And the family is definitely growing. “Every single time, it gets bigger and bigger,” Enriquez laughs. Makers like Vanessa Corrales (SPLIT Bakehouse Vegan Bakery), Arely Chavez (Michimichi), Helena Quesada (Hell Yeah Helena), and Yajaira Cody (Badu Eats) make up the current roster of 14 creators who now have five events under their belts. The next one isn’t slated until October, but Enriquez they’ll do them as often as they can squeeze them in between their full-time jobs. But for now, her goal is twofold: keep growing and keep inspiring.

“I just want to keep giving Latinas a space and the opportunity to showcase what they can do,” she says. “It can usually be a male-dominated industry, [so] I just want to keep putting it out there and show women, You have the support. You can join in if you want. You can do this, too.”

The Juicy Lucy at Ponyboy. Photo credit: Jeremy Sazon
Ponyboy
Photo credit: Jeremy Sazon

San Diego Restaurant News & Food Events

Vino Carta To Host J. Brix Wines on Thursday, August 29

Can’t wait for local winemakers Jody and Emily Towe to open their forthcoming wine tasting room? You don’t have to—just head to Vino Carta (2161 India Street) this Thursday from 5 to 8 p.m. for a Winemaker Tasting with J. Brix. Twenty dollars gets you four wines and sparkling (okay, at least bubbling) conversation. The next day is Vino Carta’s weekly Friday pizza night, with OMG-F Pizza as this week’s featured pizzeria. (It’s gluten-free. Get it?)

Ponyboy at The Pearl Hotel Launches Dive-In Movie Nights

Every Wednesday, hop in The Pearl’s pool for themed drink and bite specials from onsite restaurant Ponyboy to go with the throwback movie of the night. (Think Blue Hawaiians during The Endless Summer.) Upcoming movies include The Graduate, Breakfast at Tiffany’s, Godzilla, and The Creature from the Black Lagoon—which, hilariously, will feature a “killer seafood” special of linguini and clams. Check out all the hotel happenings right here.

Beth’s Bites

  • Two San Diegans are finalists in the 2024 Next Wave Awards, hosted by drinks industry media company VinePair. Erick Castro (Gilly’s House of Cocktails) is up for Drinks Professional of the Year, while Derek Gallanosa (GOAL Brewing) is in the running for Brewer of the Year. Best of luck to them both!
  • I love Korean food more than any other type of cuisine—in fact, I’m eating some tonight—so I’m very much looking forward to Solsot’s arrival at 8657 Villa La Jolla Drive, Suite 103. It’s hot pot, not Korean barbecue, a nice addition to the already stellar lineup of Korean restaurants we’re spoiled with here in SD.
  • Two new restaurants are coming to Westfield UTC. Coconut-centric dessert shop Melo Melo will join the mall munchie roster in October, while we’ll have to wait until November for Van Leeuwen Ice Cream. (I’m quite content making do with SomiSomi until then.)

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Studio S JULY 7, 2026

Xplosion Box: A Customized Keepsake Your Loved Ones Won’t Forget

A customized memory-filled explosion gift box is a creative way to show someone you care

Xplosion Box: A Customized Keepsake Your Loved Ones Won’t Forget
Hero image – Birthday Explosion Gift Box

Finding a gift that feels truly personal can be surprisingly difficult. In a sea of generic options — flowers, gift cards, candles, and the like — Xplosion Box offers something more lasting: a customized keepsake built around the photos, messages, and memories that matter most. 

Founded by Southern California entrepreneur Jay Vijay, Xplosion Box LLC creates fully customized explosion gift boxes that arrive professionally designed, printed, assembled, and ready to gift. Each box opens layer by layer to reveal personal photos, heartfelt messages, pull-out albums, origami-style photo pockets, and hidden notes, turning a simple gift into an emotional reveal. 

The brand was built for people who want to give something meaningful without spending hours printing photos, cutting paper, folding cardstock, or assembling a DIY project. Customers simply choose a box, upload their favorite photos, add personal messages, and the Xplosion Box team transforms those details into a polished keepsake that feels thoughtful, personal, and beautifully made.

Xplosion Box offers personalized gift boxes for birthdays, anniversaries, weddings, graduations, Mother’s Day, Father’s Day, Valentine’s Day, Christmas, proposals, bridesmaid gifts, long-distance relationships, and thoughtful “just because” moments. 

Customers can choose from flexible customization options starting at $27. The Mini Surprise Box includes 10 photos, three message cards, and one hidden secret note, while the Mega Surprise Box offers a fuller keepsake experience with 40 photos, three message cards, and one hidden secret note. 

What sets Xplosion Box apart is its high level of customization combined with convenience. Filled with personal photos, custom text, decorative details, and layered surprises, each box gives customers the freedom to create a gift that feels one-of-a-kind — without having to make it themselves. 

At its core, Xplosion Box helps people turn favorite photos, stories, and words into something tangible: a keepsake that can be opened, revisited, and remembered long after the occasion has passed. asion has passed.

Partner Content
Food & Drink JULY 24, 2024

First Look: Roma Norte Opening at Seaport Village

Celebrated bartender Beau du Bois launches Puesto’s latest project inspired by the flavors of Mexico City

The Michelin Guide finally clued in to what the rest of the world has known all along—Mexico City is, hands down, one of the best places to eat and drink anywhere on the planet. 

That’s exactly why Beau du Bois looked to CDMX’s culinary capital—the Roma Norte neighborhood—for the name and inspiration behind Roma Norte, Puesto’s brand-new 21+ bar concept at The Headquarters at Seaport Village, which officially opens Friday, July 26.  

Roma Norte’s sprawling interior spans 2,000 square feet, anchored with a moody dark brown marble bar and seating for 60. The vibe feels mysterious, yet charming, utilizing elements like rich velvet furniture, bronze accents, and antique mirrors for an ambiance inspired by Mexico City’s iconic architecture and melded with a modern San Diego feel.

It’s luxe. It’s intriguing. It’s super sexy, no doubt about it, and best experienced sans sunlight. “The meat and potatoes of its personality is after dark,” du Bois promises. From the moment you step inside, he wants you to feel immersed in the experience, starting with an oshibori hot towel service to start fresh, literally and figuratively. 

The superstar bar director is already the vice president of bar & spirits at Puesto and Marisi and has created award-winning cocktail programs at places like The Restaurant at Meadowood, the three Michelin-starred restaurant at the Meadowood Napa Valley resort. But he says he’s never created anything like Roma Norte before.

Working alongside director of bar logistics, Derek Cram, the final cocktail menu reads like the pages of a well-stamped passport. Nearly 70 unique drinks are divided between what they refer to as “Technique Driven” and “House,” plus four additional mocktails. Du Bois is already known for his Taco Truck cocktail, a riff on a Negroni using mezcal with Campari infused with cinnamon and pineapple. “For the opening of Roma Norte, we did an NA version of that which is really, surprisingly, very, very good,” he promises. 

Developing world-class cocktails with, and especially without alcohol, can be “an extreme challenge,” he says, but one that only helps hone the team’s skills and caters to the growing demand for equally balanced alcohol-free creations. “The tagline for Roma Norte is ‘every day is a school day,’ because we’re just constantly learning.”

Technique-driven dominates the menu, with selections like a Nitro Punch with mango, nitro-muddled hoja santa, lime and lemon juice, Champagne cordial, Park Pineau des Charentes, Macchu Pisco, and singani; or du Bois’ arguably most unexpected addition—his take on a rum and coke that’s perfectly clear. Made with milk-washed Bacardi 8 and Banks 7 rum, house-made cola, clarified lime cordial, and an ice spear, it’s definitely one that’ll use your eyes to fool your tongue. 

Even the House cocktails are anything but basic. From a banana daiquiri clarified using a centrifuge “the size of a Xerox printer” to the Rosetta with unaged apple brandy, milk cordial, and a whole bunch of other amazing sounding things, it’s clear that scientists and spirit lovers alike have something to look forward to. 

That emphasis on innovation in flavor, technique, execution, service, and even technology and equipment is something du Bois says will set his small team apart from anywhere else in San Diego. He admits he’s asking a lot of them, constantly pushing them to evolve, hone their understanding of chemistry, and experiment with unexpected tools (like said centrifuges). But after training at Roma Norte, “they’ll be in the top five percent of bartenders in the country, easily,” he claims. “These things have to be learned. They have to be demonstrated and shown, and it’s just not happening at this level, [with] this many cocktails, at any bar in San Diego.”

Although Roma Norte is a Puesto-adjacent project, don’t expect any overlap from the menu. Alongside du Bois’ concoctions are chef Erik Aronow’s creations, a collection of small plates specifically designed to go along with the star of the show—the drinks. Expect a few heartier plates like a carne crudo, a prime diced hanger steak with birria-spiced aioli, shimeji mushroom, and radish sprout, or the torta de Milanesa that features veal on a potato roll and topped with spicy cabbage, avocado, cilantro green chile aioli, and pickled onions. There’s plenty of seafood, too, like tostadas with scallops or yellowfin tuna specifically designed to be shared.

For the late-night crowd, Aronow has a few lighthearted bites like Flamin’ Hot Corn Nuts served with housemade crunchy hominy and a cheesy spice blend. Du Bois says that appealing to dinner and late-night crowds, as well as industry folks who get off work late at night is something he believes San Diego’s bar scene lacks, especially compared to Los Angeles, New York, and yes, Mexico City. “It’s just not a cocktail bar if you’re not open later in the evening,” he says. “That’s the DNA of a cocktail bar.” Is Roma Norte the answer? du Bois says yes. 

“From the moment you’re seated at Roma Norte, we’re taking you off the streets of San Diego and into the vibrant culture of Roma Norte,” he says. “We want Roma Norte to be a consistent option for people in San Diego to trust that it will be open until two in the morning.”

Roma Norte opens Friday, July 26 at 789 W Harbor Drive, Unit 155 in The Headquarters. Hours are Tuesday through Saturday, 5 p.m. to 2 a.m. Reservations are available on Roma Norte’s website, OpenTable, and Sevenrooms. Adults 21 years old and up only.

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink JULY 11, 2024

The Haole Shack Bringing Hawaiian Eats to Pacific Beach

Plus, Bica turns one, vegan market mania, and more food and drink news

The Haole Shack Bringing Hawaiian Eats to Pacific Beach
The team behind PB Shore Club will introduce Haole Shack this August. Courtesy of PB Shore Club.

Seekers of certain cuisines will find all they desire in San Diego. We have killer Mexican. We’ve got plenty of excellent Middle Eastern spots in El Cajon and all sorts of regional Asian dishes across Convoy and Little Saigon, and plus a bonanza of Italian eateries, a trove of Japanese treasures, and a growing number of Filipino options. 

But look for other cultural cuisines—Laotian, Basque, or Hawaiian, for instance—and the city offers few choices. Luckily, lovers of the latter will add one more option to the roster this summer: The Haole Shack opens at 707 Grand Avenue in Pacific Beach in early August. 

The Haole Shack is located directly adjacent to PB Shore Club at the corner of Grand Avenue and Ocean Boulevard. Grind & Prosper Hospitality (Louisiana Purchase, Coco Maya) operates both businesses. The Haole Shack’s director of operations, Ben Carroccio, says the restaurant’s menu of Hawaiian-inspired eats will be available all day through late night onsite and at PB Shore Club once its own kitchen closes.

“We’re hoping to introduce a great, quick-service option for burgers, teriyaki bowls, and shaved ice, whether you’re off to the beach, waiting in line at PB Shore Club, or looking for late-night grub,” Carroccio explains. He says the group aims to create a retro, ’80s-esque Hawaiian beach shack inspired by the founder’s recent trips to the island state. 

The menu will focus on smashburgers (single and double), teriyaki bowls, and shaved ice. Diners will also find black bean burgers and “Double Shaka” dirty fries with tri-tip, chicken, kook sauce, green onions, and sesame seeds over french fries. Teriyaki bowls include chicken, tofu, or tri-tip with steamed vegetables, kimchi-seasoned fried rice, togarashi, teriyaki, and kook sauce. Food will be available to go from the counter, but the space also offers patio parklet seating for 16 people. However, I recommend bringing a blanket and enjoying your bites only a few feet away on the sand. 

Courtesy of Park Hyatt Aviara

San Diego Restaurant News & Food Events

Ember & Rye Reopens With Two Interactive Events

Like a phoenix rising from the ashes, Ember & Rye is back. It’s celebrating a grand re-opening inside the Park Hyatt Aviara with two events this week. The first, “BBQ with Blais,” takes place Sunday, July 14, from 12:30 to 2:30 p.m. Chef Richard Blais will demonstrate how to hone some serious grill skills. Then, on Thursday, July 18, he’ll guide guests through a four-course meal with cocktails from 6:30 to 9 p.m. Tickets for both events and reservations for regular dining are available on Ember & Rye’s website

Courtesy of Bica

Beth’s Bites

North Park’s Vegan Market returns this Saturday, July 13, from noon to 4 p.m. at 3812 29th Street. You’ll find more than just vegan goodies—the event is also a vinyl record fair, brought to you by Chakasonica Fronterizx Vinyl Collective. Come hungry and ready to dig through thousands of LPs and 45s for the perfect score.

Happy birthday, Bica! The Adams Avenue eatery turns one on Sunday, July 14, and it’s throwing an all-day party to celebrate. From 9 a.m. to 1 p.m., expect vendors, giveaways, and live music, followed by DJs, tapas, and tattoos in the evening.

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Partner Content JULY 10, 2026

Health & Wellness Summer 2026

It’s a Self-Care Summer. Because your best self is our favorite self.

Health & Wellness Summer 2026

If you’re anything like us, it can be easy to get so caught up in taking care of everyone else, that your own needs get lost in the ether. But while this may be a cliché, that doesn’t make it any less true: You can’t give your best self to other people unless you’re taking care of yourself.

Sometimes, that looks like stopping in for your regular acupuncture or chiropractic appointment. Other days, it means giving your body the fresh, organic fuel it needs to truly feel and function at its best. And some other times still, it involves leaving your responsibilities behind for a weekend to pamper yourself at an incredible resort and spa.

Only you can decide what your truly need. We’re just here to help you find the best ways to get it.

Tommy Bahama Miramonte Resort & Spa

Island living meets desert luxury at the Tommy Bahama Miramonte Resort & Spa in Indian Wells. When you step onto the 11-acre property, you’ll be surrounded by sweeping view of the Santa Rosa Mountains with olive trees and fragrant citrus groves decorating the grounds. In other words, everything about this relaxed but refined resort is primed to help you let go of the stress from home and enjoy easy sun-soaked days and gorgeous starry nights.

The rooms blend calming, woven textures with Tommy Bahama’s signature tropical prints and feature private lanais, making it easy unwind the moment you walk in the door. If you book one of the four Villa Suites, you’ll be treated to exclusive Tommy Bahama furniture and unique personal touches to further that feeling of instant ease.

At the award-winning Spa Rosa, the expert team will help reset and recharge your body and mind using methods and rituals inspired by the desert. The 12,000-square-foot retreat includes outdoor soaking pools, eucalyptus steam rooms, and outdoor cabanas, as well as massages, facials, and body masks—all aimed at creating a day dedicated to you. We’re particularly partial to the Day Long Escape, an indulgent all-day affair of CDBs soaks, renewing scrubs, life changing massages, and transformative facials.

Following your treatment, continue the experience with a meal on the patio at Grapefruit Basil. We love the Hamachi Crudo, a light, citrus-forward dish featuring premium yellowtail, house-made ponzu, creamy avocado, and fresh seasonal garnishes.

Whether you’re strolling the gardens, relaxing beside its saltwater pools, or indulging in a restorative treatment, you’ll be able to escape in style and relax in luxury at the Tommy Bahama Miramonte Resort & Spa.

Healcove Chiropractic

There’s no shortage of ways to stay active in San Diego—but if you really want to enjoy everything the city has to offer, you’ve got to make sure you’re giving your body its tune-ups. Enter: Healcove Chiropractic. The board-certified chiropractors and wellness professionals at Healcove are experts at addressing that stage where you’re not injured, exactly, but you’re not at 100%, either. Maybe you’re feeling a bit tense or stressed out. Or it could be that you’re not quite moving the way you want to. Sometimes, it’s just that the accumulation of days, weeks, or even years of daily strain is starting to take a toll. No matter what stage you find yourself at, the Healcove Chiropractic team can provide integrated, preventative care centered on long-term, science-backed approaches that ensure you can always stay active and live the life you want to live pain-free.

This starts by providing truly individualized care. Every patient can expect a thorough 60-minute consultation session that includes a posture and movement screening. This allows the team to develop a completely personalized plan. That plan might include chiropractic care, acupuncture, or massage therapy, as well as functional fitness training, vibration and sound therapy, and Dynamic Neuromuscular Stabilization, a clinical rehabilitation method that retrains the body’s stabilization systems. Whatever the team recommends, you can be sure that it’s tailored to meeting your body’s needs today and the future.

There’s a reason that San Diego Magazine named Healcove the “Best Chiropractor in San Diego”—don’t wait until you’re struggling with an injury to find out why. Book an appointment today for holistic, integrated care that helps ground and heal your body before it reaches a crisis point. 

Juice Holler

West Coast wellness culture meets the community feel of Southern Appalachia at Juice Holler. Juice Holler’s menu consists of made-to-order smoothies and smoothie bowls, as well as grab-and-go cold-pressed juices, wellness shots, salads, and more. It operates from the blissfully simple premise that fueling up with food and drink that’s guilt-free and good your body should be simple, accessible, and, above all else, delicious. And if you haven’t yet made it out to the Encinitas café, which opened just this year, let us be the first to tell you: Juice Holler delivers on each and every of these fronts.

We love the Supercharger smoothie, a mood-lifting and body-fueling option made with banana, almond butter, blue spirulina, maca, grass-fed whey protein, raw cacao nibs, medjool dates, and coconut milk. We’re also partial to the Thrive Alive smoothie bowl, where avocado, mango, sea moss, spirulina, mint, coconut milk, and agave are mixed and topped with coconut, chia seeds, strawberry, mango, and chocolate drizzle. The wellness shots include the Detoxifier, a cleansing blend of kale, cucumber, lemon and spirulina, plus a shot specially designed to fight inflammation (named, fittingly, Anti-Inflammation). Probiotic overnight oats, lemon turmeric bars, and strawberry shortcake chia pudding are other standouts on the grab-and-go menu.

Much of the vibe feels beachy North County chic—think green tile with orange and pink accents, grounded with greenery and natural wood—but Juice Holler founder Kelly Sergott, a longtime Encinitas local, has also enfused the space with her Kentucky roots. In Appalachia, a holler is small valley between hills and mountains, where nature reigns, community is king, and nourishment comes right from the land. At Juice Holler, Sergott has created a holler for the busy modern times, using local ingredients to create a spot for people to come together and enjoy fresh, fast, feel-good fuel for their day.

Everwell Acupuncture

We’ve all had that experience with a medical professional where we’ve felt rushed, ignored, or misunderstood—and ultimately, like we didn’t get the answers that we needed. But at Everwell, the holistic acupuncture practice located in Solana Beach, the care team wants to transform your understanding of what healthcare can look like.

Patients at Everwell experience care rooted in intentional listening and radical empathy—and trust us, those aren’t just corporate buzzwords. This place actually puts those ideas into practice. You will always be given the time you need to tell your story— initial in-take appointments are two hours long—and you can rest assured that your story will be believed. Every single question and concern will be addressed by a dedicated practitioner who wants to find the specific solutions that work best for you, and you’ll receive care that’s aimed at healing the body, mind, and spirit.

Everwell’s highly trained, doctorate-level practitioners blend evidence-based acupuncture with the practice of classical Chinese medicine. (If you’ve never tried acupuncture before or aren’t sure if the team will be a fit, we’d highly recommended Everwell’s complimentary 20-minute consultations.) Research shows that by stimulating specific points on the body, acupuncture activates a natural healing response in the body, helping to restore balance, regulate the nervous system, and improve overall wellbeing. This allows the practice to address an incredibly wide range of conditions from chronic pain and autoimmune disorders to digestive issues, from stress and burnout to headaches migraines, fertility and postpartum struggles, hormonal imbalances, sleep concerns and more.

At Everwell, you can expect to feel heard, trusted, respected, and cared for. This is a space that doesn’t want to be just another healthcare provider you visit; it wants to provide patients with dedicated partner who will be there for their entire health journey.

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1230 Columbia Street, Suite 800,

San Diego, CA