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Food & Drink SEPTEMBER 9, 2025

18 Things to Do in San Diego This Weekend September 10–14

See the world premiere of Beside Myself, eat and drink like royalty at the Del Mar Wine + Food Festival, and watch powerboats race around Mission Bay

18 Things to Do in San Diego This Weekend September 10–14
Courtesy of San Diego Bayfair

With events lining the coast from Point Loma to Oceanside, there are plenty of things to do this weekend. New theater productions include a deep-dive on legendary SD resident Louis Rose (Thorn & Petal), the world premiere of an anxiety-inspired comedy (Beside Myself) and a musical about the Book of Exodus (The Prince of Egypt). Sports fans can cheer on international indoor soccer teams, see local surfers ride classic longboards and sign up to play pickleball with athletes and celebrities. Plus, the HeART of PB Restaurant Walk, the Del Mar Wine + Food Festival and San Diego Restaurant Week will offer unique culinary experiences, ranging from hidden gems to the finest of fine dining. 

Food & Drink | Concerts & Festivals | Theater & Art Exhibits | More Fun Things to Do

Fun events and things to do in San Diego this weekend September 10-14, 2025 featuring the Del Mar Wine + Food Festival 
Courtesy of Del Mar Wine + Food Festival

Food & Drink Events in San Diego This Weekend

HeART of PB Restaurant Walk 

September 10 

Take a bite out of Pacific Beach during the neighborhood’s art-filled foodie tour. This Wednesday from 4 p.m. to 9 p.m., the HeART of PB Restaurant Walk will feature bites and sips from over a dozen local eateries—including desserts, seafood and vegetarian options—along with art installations, including a 3D hologram exhibit. New stops on the Garnet Avenue restaurant walk include Mission Bagel, Kendall’s Kitchen, Monday Morning Bottle Shop and Armonia Kitchen. Tickets are $35 online and $40 the day of. 

Garnet Avenue between Dawes Street and Lamont Street, Pacific Beach

The Del Mar Wine + Food Festival Grand Tasting 2025

Del Mar Wine + Food Festival 

September 10–14

Don’t miss out on any of the events at this year’s Del Mar Wine + Food Festival. On Thursday, check out the Ramey Wine Dinner with Chefs Marc Murphy, Jackson Kalb, and Jason McLeod at the Inn at Rancho Santa Fe. Or check out the women-led Game Changers dinner hosted by Alex Morgan at The Fairmont Grand Del Mar featuring seven celebrity chefs to beenfit the Alex Morgan Foundation.

Of course, make sure to leave room for the two-day Grand Tasting, the festival’s main event, which is held at Surf Sports Park. Attendees can enjoy sips, bites, activations, and plenty of photo ops during this weekend affair. Single-day GA passes are $205 while two-day passes range from $305 to $815. A portion of the proceeds benefit Feeding San Diego.

Finally, Saturday brings Cluckfest, a poultry-filled after-party from TopChef‘s Michael Voltaggio and San Diego Wave FC. Enjoy fare from some of San Diego’s most notable chefs as well as some of the biggest names in the industry.

North County

San Diego Restaurant Week

September 14–21

Chart your course—and your courses—by budget, neighborhood, food type or dietary preference and let your appetite lead the way for the flavorful return of San Diego Restaurant Week. For eight delicious days, beginning Sunday, more than 100 participating eateries spanning over 30 neighborhoods will be offering multi-course menus starting at $30. Though not required, reservations are strongly encouraged. Plus, sign up for the SDRW giveaway contest for the chance to win eight local dinners for two. 

Citywide 

Fun events and things to do in San Diego this weekend September 10-14, 2025 featuring the Solento Surf Festival and film festival at La Paloma Theatre
Courtesy of Solento Organic Tequila

Concerts & Festivals in San Diego This Weekend

Solento Surf Festival

September 10–20

The stateside portion of the Solento Surf Festival will begin with a pair of free events in North County. First, Club Paradise is hosting a kick-off party on Wednesday from 6 p.m. to 9 p.m. with complimentary drinks, light bites, and the chance to purchase discounted film fest tickets. RSVP here.

On Saturday from 8 a.m. to 6:30 p.m., the public can check out live music, local vendors and several surf contests at Seaside Reef. The festival will continue into next week with a free art exhibit night at Four Moons Spa in Encinitas (Sept. 16) and a three-day surf film fest at the historic La Paloma Theatre (Sept. 18-20), with tickets starting at $39. 

386 North Coast Highway 101 Encinitas | 2504 South Coast Highway, Solana Beach

Fun things to do in San Diego this month September 2025 featuring the Oceanside Museum of Art Oceanside Plein Air Festival

Mavis Staples with Gaby Moreno at Belly Up 

September 11

Don’t miss the soulful Mavis Staples at the Belly Up on Thursday at 7:30 p.m. First coming to prominence as the centerpiece of her family’s band in the ‘60s, Staples is still going strong with her immensely powerful voice and songs wrapped in the power of praise. Staples’ performance will be opened by Guatemalan folk artist Gaby Moreno, whose varied discography includes composing the opening theme of Parks and Recreation and creating a full-length album with experimental pop luminary Van Dyke Parks (¡Spangled!). Tickets are $85

143 South Cedros Avenue, Solana Beach

San Diego Bayfair 

September 12–14

See powerboats zip through the waters of Mission Bay from Fiesta Island, Crown Point and East Vacation Island during the three-day San Diego Bayfair. Attendees can enjoy a weekend full high-speed racing and hydro-games, plus live entertainment, food and drink vendors, a cornhole tournament and car shows for lowriders and classic automobiles. Single-day general admission ($28-$38) and three-day ticket options, ranging from $68 to $369, can be purchased here

Mission Bay

Fiesta de Libros

September 13 & 14

Centro Cultural de la Raza and Lapicero Rojo are throwing a free literary festival Saturday and Sunday from 11 a.m. to 7 p.m. At Fiesta de Libros, families are invited to enjoy cultural and community programming including children’s book presentations, panels, storytelling sessions and book-themed workshops led by writers from San Diego and Tijuana. Bookworms can also pursue novels and new reads from more than 10 publishers, bookstores and exhibitors.

2004 Park Boulevard, Balboa Park

Coheed and Cambria & Taking Back Sunday at Gallagher Square

September 15

Take back your Monday with a performance from a pair of eclectic alternative bands: prog rockers Coheed and Cambria and pop punks Taking Back Sunday. Anchoring this co-headlining tour is Coheed and Cambria, whose science-fiction storylines continue on their newest album Vaxis – Act III: The Father of Make Believethe latest chapter in Claudio Sanchez’s comic series The Amory Wars. Concertgoers can also expect emocore tracks from Taking Back Sunday and special guests Foxing. Tickets are $54. Show starts at 6 p.m.

899 J Street, Downtown

Fun events and things to do in San Diego this weekend September 10-14, 2025 featuring The cast of Follies Cygnet Theater's first show at The Joan in Liberty Station
Courtesy of Cygnet Theater
The cast of Follies

Theater & Art Exhibits in San Diego This Weekend

The Prince of Egypt at Moonlight Amphitheatre 

September 10–27

Though it doesn’t carry the same cultural cache as DreamWorks successes like Shrek and Despicable Me, The Prince of Egypt laid the foundation for animated films to embrace bold visual storytelling. Nearly two decades after its release, the film was re-worked into a stage musical centered on Stephen Schwartz’s infallible soundtrack, including the inspirational “When You Believe.” Now local theater fans can catch the California premiere of The Prince Egypt through Moonlight Stage Productions’ adaptation of the biblical story. Tickets range from $45 to $67, with nightly performances Wednesday-Sunday at 7:30 p.m. through September 27. 

1250 Vale Terrace Drive, Vista

Beside Myself at North Coast Repertory Theatre

September 10 – October 5

Witness the world premiere of Paul Slade Smith’s mental health-minded comedy Beside Myself, with previews beginning Wednesday at North Coast Repertory Theatre. This production, directed by its artistic director David Ellenstein, humorously grapples with the topic of anxiety and follows a woman’s quest to rid herself of her woes, leading to the dual-identity fallout of an experimental procedure. Tickets are $59-$64 for the four previews Wednesday-Friday, $87 for Saturday’s opening night, and $69-$81 for the remainder of its run. 

987 Lomas Santa Fe Drive, Solana Beach

Cygnet Theater’s Follies at The Joan 

September 10 – October 12

Cygnet Theatre will kick off its 2025/26 season with a classic Broadway musical and a new location in Liberty Station, with Follies marking Cygnet’s first production at The Joan. This collaboration from James Goldman and Stephen Sondheim offers a forlorn look at a run-down theater, as the venue’s former showgirls reminisce on the bygone era and their broken dreams. There will be daily preview performances of Follies Wednesday-Saturday ($44-$73), with tickets ranging from $54-$83 following Saturday’s sold-out opening night. 

2800 Roosevelt Road, Point Loma

Thorn & Petal: Rose Grows in San Diego at Trinity Theatre Company

September 12–21

Besides being the namesake of Point Loma’s Roseville neighborhood and several other local sites, Louis Rose is recognized for sowing the seeds of San Diego’s Jewish community after he arrived in 1850. Through the new theatrical production Thorn & Petal, Trinity Theatre Company invites San Diegans to observe Rose’s importance and the dream of a prosperous city he shared. General admission is $35 and deluxe tickets, which come with a signed copy of Donald H. Harrison’s book Louis Rose: San Diego’s First Jewish Settler, are available for $55. Performances take place on Friday (7:30 p.m.), Saturday (2 p.m. and 7:30 p.m.) and Sunday (2 p.m.).

1640 Camino Del Rio North, Mission Valley

(S)Light of Hand at The Photographer’s Eye Gallery

September 13 through October 4

Five hundred entries were received by The Photographer’s Eye Gallery for its juried (S)Light of Hand exhibition, with the final selection whittled down to 52 works from 50 photographers. Tasked with using traditional methods, entrants employed a range of alternative processes to create their perfectly imperfect imagery. Robert Treat (Juror’s Choice) and Lynne Buchanan (Director’s Choice) will each have two photographs shown and be recognized with a separate exhibition in 2026. (S)Light of Hand will be open to the public Fridays and Saturdays from 11 a.m. to 5 p.m. through October 4 and have a free opening reception this Saturday from 5 to 7 p.m. 

326 East Grand Avenue, Escondido

Mixed-Media to Motion at Art Produce Gallery 

September 13 – October 18

Interdisciplinary artist J. Kracht’s Mixed-Media to Motion acts as both a creative perspective of emotion and a study of the modern moment, a time rife with fear and surveillance. Kracht’s paintings within the exhibition incorporate color theory, texture-making, and found media with items including mylar film and colorful plastics, grounded in an existential approach. Mixed-Media to Motion will open at Art Produce Gallery with a free reception this Saturday from 5 to 7 p.m.

3139 University Avenue, North Park

Fun events and things to do in San Diego this weekend September 10-14, 2025 featuring Del Mar Wine + Food Festival's celebrity pickleball tournament hosted by Drew Brees
Courtesy of Del Mar Wine + Food Festival

More Fun Things To Do in San Diego This Weekend

Drew Brees Celebrity Pickleball Event at Barnes Tennis Center

September 12

Pick up a paddle for Del Mar Wine + Food Festival’s celebrity pickleball tournament, hosted by former NFL gunslinger Drew Brees, this Friday from 11 a.m. to 3 p.m. at Barnes Tennis Center Participants can sign up as a team or as an individual, with the chance to play doubles against athletes like Brees or hockey hall of famer Jeremy Roenick, as well as celebrities like actor Glenn Howerton or San Diego Mag‘s own (and former tennis prodigy) Troy Johnson. Attendees can enjoy an all-inclusive tasting experience with wines from Justin Winery plus several food and beverage vendors. Tickets range from $125 (spectator entry) to $600 to play with a celeb ticket. Event proceeds will go to Feeding San Diego

4490 West Point Loma Boulevard, Point Loma 

NFL Quarterback Drew Brees, host of the Del Mar Wine + Food Festival 2025 pickleball tournament fundraiser for nonprofit Feeding San Diego

SeaWorld Howl-O-Scream

September 12 – November 1

Horrific haunted houses, sinister scare zones, bloody cocktail bars and much more await at Howl-O-Scream, SeaWorld San Diego’s hair-raising Halloween experience. This after-hours event will also include themed speakeasies, live entertainment, nighttime rollercoaster rides and the return of the Howl-O-Sprint 5K on Oct. 19. Howl-O-Scream will happen nightly (6 p.m.) Friday-Sunday through November 1 and on the last four Thursdays in October. Howl-O-Scream tickets start at $44 and can be purchased here; SeaWorld San Diego admission is not included. 

500 Sea World Drive, Mission Bay

OMBAC Classic Longboard Surfing Contest

September 13

Surfers of all ages and skill levels can ride waves like Duke Kahanamoku through Old Mission Beach Athletic Club’s Classic Longboard Surfing Contest this Saturday at Crystal Pier. The contestants must use longboards that are at least 9 feet, have no leash and are from 1969 or older. Spectators will also be able to explore live entertainment and food vendors to go along with the old-school surfing commencing at 8:15 a.m. Registration is $39 and rises to $45 on Thursday. 

4500 Ocean Boulevard, Pacific Beach

Four Nations Cup at Frontwave Arena

September 13 & 14

Indoor soccer teams representing Brazil, Colombia, Mexico and the United States will face off at Frontwave Arena for $10K in prize money and the honor of lifting the Four Nations Cup. The tournament begins Saturday with semifinals between Mexico and Brazil (3 p.m.) and USA and Colombia (7 p.m.) and finishes Sunday with third-place (1 p.m.) and championship matches (5 p.m.). The festivities will include live music, cultural activities and cuisine for the four featured countries. Tickets are $30 for each match, $55 for each day and $99 for the four-match bundle

3475 Hero Drive, Oceanside

Ryan Hardison is a freelance arts and entertainment writer and recent graduate of San Diego State. When he's not staring at his laptop, he's likely eating an adobada burrito or getting sunburnt at the beach.

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Food & Drink SEPTEMBER 11, 2026

A Taste of Osaka Is Popping Up Around San Diego

Surf’n Slaw founder Kumi Alexander is introducing local farmers market crowds to okonomiyaki, the savory Japanese pancake she grew up eating

A Taste of Osaka Is Popping Up Around San Diego
Courtesy of Surf’n Slaw

After 15 years married, my husband and I tend to agree on most things. But there’s one argument we both refuse to bend on—I prefer okonomiyaki Osaka-style, and he’s a die-hard Hiroshima-style devotee. (To be fair, we both adore both styles, but at this point, it’s just fun to have a low-stakes disagreement.)

Okonomiyaki is one of Japan’s greatest comfort foods, a savory pancake that’s about the size of a DVD, if you aren’t too young to know what that is. It’s not terribly hard to make—it’s flour, eggs, dashi stock or water, and a whole heap of shredded cabbage, plus optional fillings like green onions, pork belly, or bonito flakes, all cooked fresh on a flat top griddle. Drizzle some kewpie mayo and okonomiyaki sauce on top, and you’re hot to go. 

However, it’s not easy to make well, and as you now know, people have capital-O Opinions about Osaka-versus-Hiroshima. Hiroshima-style layers the ingredients one by one rather than mixing them together, adding a layer of soba or udon noodles and topping it all off with a fried egg. For Osaka-style,  all the ingredients are mixed together and then cooked on the griddle, so every bite includes every ingredient in a hodgepodge of deliciousness. (One Osaka variation called modan-yaki does include soba noodles mixed in the batter, but they’re not traditionally used in that regional version.) 

Despite a childhood spent in Osaka, Japan, Kumi Alexander specializes in making Hiroshima-style okonomiyaki. “Okonomiyaki has been part of my life for as long as I can remember,” she explains. “My parents ran their own business when I was growing up, so Saturdays were often busy, and okonomiyaki was one of my mother’s go-to lunches because it was simple and easy to make.” 

Alexander came to San Diego seven years ago with a desire to bring a part of her culture with her—not just a product, but a feeling. “When I thought about what could do that, the answer was almost obvious: okonomiyaki,” she says. 

She originally launched Surf’n Slaw as a mobile pop-up food stand in August 2025, offering what Alexander calls Japanese-meets-California okonomiyaki. “Our full Surf’n Slaw includes cabbage, noodles, umami dough, beef, shrimp, and vegetables,” she explains. The menu also has a “Green Wave Slaw,” an Osaka-style version that can be made vegan and gluten-free, as well as matcha drinks. 

Currently, Surf’n Slaw pops up at farmers markets in North Park, Scripps Ranch, Hillcrest, La Jolla, and La Mesa, as well as other local markets and community events. Eventually, she may expand to a permanent location, but that’s a future goal. And while Alexander hopes that one day okonomiyaki will be as well-known to American audiences as ramen or sushi, for now, she’s just happy to share a bit of home with San Diego. 

San Diego Restaurant News & Food Events

Beth’s Bites

  • Izola Bakery announced big plans for a second location and bakery HQ (checks notes) over three years ago and it’s kind of been crickets since then. But there may be movement in the expansion plan—the East Village bakery recently put out a hiring call for “the people we need to help us build what’s next.” Here’s hoping things get cooking (or baking, as the case may be) soon. 
  • As a California-born, East Coast-raised foodie, I can confidently say the East Coast has the deli game on lock. So whenever anyone announces they’re bringing an East Coast-style sandwich to the West Coast, I remain cautiously optimistic until proven otherwise. (Big Jim’s in Pacific Beach is a phenomenal example of a transplant done exceptionally well.) Los Angeles-based Ggiata Delicatessen recently announced plans to open a location in Encinitas, promising authentic Italian staples like meatball parmesan subs, cheesesteaks, and Italian cold cuts. Don’t let me down, guys!
  • Unfortunately, it’s not all openings and expansions. Nola on 5th in Hillcrest permanently ceased operations without warning or explanation. We can probably pick from one (or more) squares on Restaurant Closure Bingo for the reason (increased costs for ingredients, labor, equipment, etc.), but for the jambalaya enthusiast, it doesn’t really matter why. It’s simply adieu to a slice of The Big Easy in San Diego. 

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink SEPTEMBER 9, 2026

Hako Hako Will Bring Japanese Konbini Culture to Hillcrest

San Diego entrepreneur Kenji Blouin-Ito is turning a tiny Uptown Inn space into a destination for bentos, coffee, snacks, and more

Hako Hako Will Bring Japanese Konbini Culture to Hillcrest
Courtesy of Hako Hako

Tokyo unquestionably holds the title as one of the best, if not the best, food cities of the world. But despite the plethora of Michelin-starred kaiseki restaurants and hole-in-the-wall ramen joints, you’d be remiss in walking past glowing signs beckoning you to enter one of the 56,000-plus konbini across the country.

Konbini cafes like Lawson’s, FamilyMart, and 7-Eleven may look like run-of-the-mill convenience stores, but convenience store culture is a completely different animal there. Absent are the sad, floppy hot dogs sizzling sweatily on a rotating wheel of misery. Instead, konbini are stocked with a bevy of hot and cold drinks in every imaginable flavor, meals like tamago sandos (Japanese egg salad sandwiches) and prepacked bento boxes, snacks like onigiri (handheld triangles of rice and seaweed, often filled with fish or pickled plum), and even limited-edition merchandise (not unlike Wawa’s line of merch). 

Soon, Hillcrest will get a taste of konbibi culture. Hako Hako opens in front of Uptown Inn by Vantaggio, next to Ramen Ryoma, in early 2027.

Kenji Blouin-Ito, a half-Japanese, half-French San Diego native grew up eating Japanese food at home and during trips across the Pacific. “I remember looking forward to eating bentos on the train,” he says, grabbing quick items to munch on without sacrificing quality or succumbing to cost. When in France, he saw a rise of appreciation for casual Japanese cuisine, “long before it happened here.” 

Courtesy of Hako Hako | Photo Credit: @josh_walker.26_genteel

So he decided to bring it here. After AB 626 passed in 2018 to allow different jurisdictions to permit Microenterprise Home Kitchen Operations (MEHKOs), Blouin-Ito launched Foodnome, the first legal marketplace for homemade food in the US. Eventually, the national nonprofit The Cook Alliance took over the project, leaving him open to the next new idea but with the experience of running a food-based business. 

“That experience changed how I think about food, not just what makes it good but what makes it work,” he explains. Bento boxes felt affordable in a time of inflation, convenient in a bustling world, and versatile to a variety of palates. When he got the chance to open a konbini himself, he went for it. 

His family runs Uptown Inn, a mix of apartments and hotel rooms that’s seen increased food traffic over the past few years. “We had a small space in front of the building that wasn’t being used, and it just made sense,” he says. Hako means “box” in Japanese, a reference to both bentos and small space from where he’ll sling freshly made bentos, coffee, drinks, pastries, snacks, and a small retail selection.

Hako Hako will initially open for morning and afternoon hours, but you don’t have to wait until next year to get a taste of Japanese culture. Blouin-Ito’s concept is popping up at various coffee shops around San Diego, with a few coming up: Easy Does It on September 19 and Cafe Moto on October 17. Until then, practice the art of gaman: patience with grace. 

Hako Hako opens at 819 University Avenue in Hillcrest in early 2027.

San Diego Restaurant News & Food Events

Beth’s Bites

  • Sushi Tadokoro held on to its Michelin star for three years—no mean feat for anyone. But now, the Old Town restaurant is changing things up, eliminating lunch and à la carte service at the end of September before transforming into an omakase-only experience in October. The dining room will close from October 1 through October 22 to make the change, but promises it will be “more intimate. More personal. More focused on each guest and every piece we serve.” Sounds worth the wait.
  • Bock brought new life to South Park when the German-inspired beer bar opened after a long construction process by owner Brian Jensen (Vino Carta, Bottlecraft). Now, Bock is getting its own shot in the arm with a new in-house kitchen from the people behind Majorette, Love Letters Pizza, and Scrimshaw Coffee. Kurz, or “quick” in German, is already open, serving European-inspired bites like the requisite currywurst, Bavarian pretzel, and schnitzel, along with some newcomers like a pierogi and famous “Majorette burger.” (I can confirm it’s a damn good burger.) Reminder: Bock and Kurz are 21+, so leave the kinders at home.
  • The popular Japanese dessert chain Warabimochi Kamakura already has 70-plus locations in Japan, Australia, China, Thailand, and the U.K. (to name a few), but is finally opening a location in Convoy District at 8322 Clairemont Blvd. After a successful pop-up test run at Asa Bakery, Warabimochi Kamakura will bring its signature warabimochi (a traditional simple, jelly-like dessert), plus tea like matcha and hojicha, as well as soft serve as soon as October, but possibly November. (Although warabimochi is sometimes considered a summer treat, I’m pretty sure I can make an exception for autumn.)

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink SEPTEMBER 8, 2026

Two San Diego Wine Pros Are Betting Big on Tinned Fish

With Sosal Line, Heidi Greenwood and Juerie Masters are importing traceable seafood from small producers and building a global pantry business along the way

Two San Diego Wine Pros Are Betting Big on Tinned Fish
Courtesy of Sosal Line | Photo Credit: Madison Daube

No matter your job, it’s helpful to find some sort of joy in it to avoid going completely insane. Some people savor the variety of personalities when dealing with customers. Others find comfort in the predictability of closing a bar after last call, counting tips and wiping counters. Perhaps achieving Inbox Zero really gets your blood pumping, or shipping a new product design sparks joy.

For Heidi Greenwood and Juerie Masters, work doesn’t get better than logistics and operations.

“[We] both love all the unsexy parts of supply chain and backend management,” laughs Greenwood. Tracking outbound orders? Ensuring compliance? Managing inbound freight? Stop me if this is getting too hot for you!

Not enough people think about the unsexy reality of running a business before launch, but effectively and consistently keeping an eye on operations separates successful companies from out-of-business ones. Both Masters and Greenwood already own their own businesses—Greenwood is behind the wine zine Campestre Mag and runs the online wine shop Esquina, and Masters co-owns Clos Wine Shop and Fintastic Provisions in University Heights with her husband Paul. Apparently, these gigs weren’t enough to satisfy their collective yearning for spreadsheets and inventory maintenance. 

So, they decided to start another business together—Sosal Line, a San Diego-based import and distribution company specializing in global pantry items. The pair launched Sosal Line at the beginning of 2025 and currently only sell three brands of tinned fish, but Greenwood says they plan to expand their offerings as they discover other small or family-run businesses that share their values.

“We want to work with brands and with products that really have a sense of place and actually tell a story—not just the product, but the people behind it too,” she says. 

Masters and Greenwood are both Korean-American and named this burgeoning business after Haenyeo, the legendary free-diving women of Jeju Island in South Korea. Traditional Haenyeo equipment and garb include oribal (swim fins), yeoncheol (lead belts to help them sink), and the company’s namesake sosal, a hand-held fishing spear (sometimes called jaksal)

The average person, if sitting completely still, can stay underwater for up to a minute and a half at most. Haenyeo can hold their breath for up to three minutes while actively foraging, harvesting, and swimming. Scientists say these diving women spend more time underwater than any other group of humans on earth. Not badass enough for you? The average age of Haenyeo is around 70.

Courtesy of Sosal Line | Photo Credit: Luke Schmuecker

“Fishing is a strong heritage for Koreans, and it’s the same here in San Diego with the Portuguese settlers,” Greenwood explains. (We aren’t the tuna capital of the US for no reason.) 

Sosal Line carries 100 percent traceable, wild caught fish from Galicia in Northern Spain and the Pacific Northwest, all family-owned companies who don’t compromise on sustainable practices. Tinned fish has never been more popular—or more debated—but there’s more to it than cute labels designed for maximum Instagram reach. “I want to know who I’m purchasing from,” says Greenwood. One of their suppliers, Craft Fish Co., which is based in San Diego but fishes in the PNW, is run by JJ and Jessica Gerritsen. JJ catches, Jessica packages, and it’s a business relationship on a first-name basis. “You can’t find that when you’re working with some nameless brand.”

San Diegans can find Sosal Line products at local retailers like Clos/Fintastic (obviously), allmine in Oceanside, Always Hungry Grocery & Goods in Carlsbad, J. Brix Wines in San Marcos, Collins & Coupe/Tablespoon in North Park, and Green Acre in La Jolla. They’re also available in select retailers in Northern California, Oregon, Arizona, and strangely enough, South Carolina. Expanding its client base is, of course, a goal. But not at the expense of quality or joy of discovery.

“I would love to see people try food from different cultures and be excited about it,” says Greenwood. “Maybe make them want to travel to experience different areas of the world.” 

San Diego Restaurant News & Events

Manna Coffee Co. Is A Family Affair  

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Studio S FEBRUARY 26, 2026

Chef Aidan Owens Thinks Your Fish is Boring

The 29-year-old culinary director at Herb & Sea is making seafood sexy (and approachable) again

Implementing a farm-to-table model hardly deserves acknowledgement these days. It’s not a stretch. It’s not innovative. “It’s the bare f**king minimum,” says Herb & Sea‘s executive chef Aidan Owens.  

When I arrive at the Encinitas restaurant, I’m ready to talk sustainability, farm-to-table stuff, with Owens. “Did you see the chin on that?” he says of the extra big jiggly chin on the sheephead that just arrived with the day’s fresh catch. I did. It was Jay Leno adjacent.

I learn quickly that he somehow oozes both charm and stone-cold honesty. Maybe he could construct a new dish with chin goo, like he did when he had a bunch of tuna scraps and voila’d it into a smooth and crowd-pleasing ‘nduja. “I want to know what’s in there,” he says.    

Courtesy of Herb & Sea

The instinct to look closer, to dig into what others might discard, says a lot about the chef’s approach. I guide him back to our topic, but he has something else on his mind. “We’re overcomplicating food—what happened to just cooking good food and having fun with it?”

Owens grew up on a farm in Byron Bay, Australia, where sustainability wasn’t a concept you chat about so much as a way of life. Think dirt roads, backyard chickens, pulling vegetables straight from the ground, and a mother who believed that if you couldn’t pronounce the ingredients on a package, you shouldn’t eat what was inside.

Food wasn’t precious or performative. Making it was what you did because you were hungry and that’s still what inspires Owens today. “I like to cook good food because I like to eat good food,” he says.

His approach to sustainability at Herb & Sea began so naturally that it felt just like instinct. “I was just like, ‘Let’s order food from the people who live and work here,’” he says.

Courtesy of Herb & Sea

And why wouldn’t he when lives in San Diego? Cities all over the world vie for our goods. Our tuna is sent overseas. Our spiny lobsters hit dinner plates in China and Japan. Not to mention California’s producing a third of the country’s vegetables and three-quarters of its fruits and nuts. 

“Why would we outsource when it’s all here?” Owens asks.

Sustainability, in this context, is about cooking what exists in abundance, nearby, right now. “I love the local fish here. It’s f**king delicious and San Diego citrus, I mean, it is so f**ing good,” he says.

Instead of importing ingredients, Owens also looks for nearby alternatives. “You can find really cool things in the local waters,” he says, pointing out that stingray cheeks taste similar to scallops.

Courtesy of Herb & Sea

Whatever he finds in that sheephead chin might just be the next substitute for marrow. But to make this work, it means getting diners amped up about the slightly unfamiliar. 

Tasting menus, where diners are completely in his hands, become an opportunity to gently push boundaries. “I’ll serve mackerel, because people think they hate it,” Owens says, noting that the abundant local fish can have some fishiness. “But when it’s fresh, it’s arguably one of the best fish in the ocean.”

He also tweaks the language on the menu so people might feel more compelled to give dishes a try without preconceived notions. He might use “lengua” instead of “tongue.” “Whelk” instead of “snail.” When he puts “stingray throat” on the menu, he disarmingly calls it “skate.” 

To reduce waste, scraps aren’t always discarded but rather turned into something new. Sometimes they’re smoked, cured or fermented. Apples going bad turn into apple ponzu. Lemons turn to marmalade, which stretches their usefulness far beyond peak season. “And it’s super tasty on our pizza,” he says.

What makes the food even richer, is the relationships he’s built with farmers. Though it didn’t always feel natural, Owens sought personal connection first. He recalls approaching a fisherman at the Tuna Harbor Dockside Market. “I was awkward,” he says. “I went up to him and said, ‘I like your fish.’”

Owen’s is now so close to his suppliers—like fishermen Ryan Sebo and Joe Daly—that he gets texted pictures of fresh catches right as they flop on the boat. The messages always ask if he wants first dibs. “I say yes to a lot of fish,” Owens says, noting that Herb & Sea can go through 2,000 pounds of seafood a week.

Courtesy of Herb & Sea

The next evolution of sustainability, in his view, will be chefs working directly with producers such as his alliance with Sebo, cutting out middlemen and purveyors where possible. “It will put more money in the pockets of the people doing the work,” he says.

It will mean that chefs can’t just know their local farmers and producers, but they’ll choose to work with the ones who have the best practices. Dining and sustainability will become much less about the final plate. “It will be more about the impact that plate has on the Earth,” he says.  

Ultimately, he believes sustainability doesn’t need to be loud. It doesn’t need hashtags. It just needs to be honest.

“We aren’t saving lives. We’re feeding people good food,” he says.

And yet, in feeding people well—simply, thoughtfully, responsibly—something meaningful happens. Guests leave satisfied. Ingredients are respected. Local ecosystems are supported and food returns to what it has always been at its core: nourishment, pleasure, and a quiet reflection of the place it comes from.

No buzzwords required.

Food & Drink SEPTEMBER 8, 2026

Something Big Is Brewing In La Mesa

The folks behind Oddish Wine and Lost Cause Meadery are partnering with Bica to open an all-day cafe, coffee shop, wine bar, and restaurant near La Mesa Village

Something Big Is Brewing In La Mesa
Courtesy of Oddish Wine

La Mesa: a bucolic, hill-dappled city long regarded as a somewhat frumpy, never quite trendy bridge between the urban cool of Mid-City and the rural sprawls of East County. La Mesa’s population clocks in at around 4 percent of the city of San Diego’s—fewer than Chula Vista, Oceanside, Escondido, Carlsbad, El Cajon, Vista, San Marcos, and Encinitas, in that order. It’s home to a killer Oktoberfest, one of the best charter high schools in the state, and a theatrical mayor who tools around town in a golf cart (and so far, hasn’t cut any arts funding or closed public bathrooms). 

But any area that’s only 20 minutes from downtown San Diego and under 20 miles to Mission Bay will only stay under the radar for so long. Slowly but surely, bits and bobs from San Diego’s cultural tastemakers have been popping up all over town. Dark Horse Coffee and the boutique Small Batch both opened in La Mesa in 2018. Stella Jean’s and Pop Pie are coming later this year. Native Poppy is building its new headquarters and studio this fall. After a year in business, the new owners of JK’s Greek have established themselves as one of the best Greek restaurants in the county. 

Next year, La Mesa will get one of its most ambitious projects yet. Billy and Suzanna Beltz, owners of Lost Cause Meadery and Oddish Wine, are pouring everything they have into renovating a 5,000-square-foot building between the Village and MacArthur Park to open a wine/beer bar, coffee shop, all-day cafe, and wine shop. 

The concept doesn’t have a name (yet), and Bica in Normal Heights will come on as a partner to run the restaurant aspect and coffee program (which also won’t be called Bica. Still lots of naming decisions to be made). But the Beltz’s vision is to create something in La Mesa that doesn’t exist yet—a community gathering space open from morning until night that’s family-friendly, creatively designed, and well… cool

The building has been around since the 1940s, first operating as a neighborhood market, then butcher shop, secondhand children’s store, electronics store, dry cleaners, and bike shop. The Beltzses say they plan to keep the “soul and character” of the space as much as possible, highlighting original details like a barrel-shaped wooden roof, brightening up the corner building by utilizing the large front windows, and eventually building an outdoor dining/drinking space and kid-friendly area—a must for the neighborhood’s plethora of young families. They tapped all locals for the design and build: Tecscape Design, design consultant Carly Miller-Chen (who owns Ayi boutique in South Park) to create the space, and local contractor CLTVT. 

Courtesy of Oddish Wine

Starting in the morning, the space will offer coffee and light breakfast items before transitioning to lunch and dinner menus, plus a full bar that will feature Oddish and Lost Cause products as well as other local wines, beers, ciders, and other beverages alongside an aperitivo program and low-ABV cocktails and spritzes. Food-wise, they plan to install a wood-fired oven and rotisserie, but expect more menu details to be revealed closer to opening. 

There will also be a small retail space focused on natural wines and ciders from places like Raging Cider & Mead in San Marcos and other San Diego and Baja California makers. But don’t expect run-of-the-mill options from the guy who makes weird wines and mead, the oldest alcoholic beverage in human history (hardly TikTok trend material). “We have a unique perspective… Hopefully we can expand some palates and minds in the process,” says Billy.

Community is the heart of the project, more than food, more than drinks. “We have a young family. [Bica owners] Manny [Da Luz] and Charlie [Knowles] have families,” says Billy. Suzanna adds: “People want a space that they know they’re going to get really amazing food, really fun drinks, but they can also feel like they can bring their kids during the weeknights.” It won’t be North Park 2.0, although many families now living in La Mesa came from various neighborhoods across Mid-City (like the Beltzes). It’s filling a void. It’s something they can build from the ground up. And just maybe, it’s something that will surprise people who have yet to discover La Mesa’s potential. 

Oddish Wine/Lost Cause Meadery’s new concept is projected to open by the end of 2027 at 8495 La Mesa Blvd.

San Diego Restaurant News & Food Events

Beth’s Bites

  • For as long as I can remember, my favorite animal in the world has been bunnies. (You’d think I would have been cured of the notion after adopting an adorable, but absolutely diabolical rabbit in my teens, but alas, it did not.) If you, too, love gazing at cute little cotton tails and velvety-soft ears, then join me for Bunnies & Brunch on Saturday, September 26 at Hilton San Diego Gaslamp Quarter’s Wild Hare Bar Garden. (I had no idea that downtown San Diego was once home to a robust rabbit population in the mid-19th century, but today I learned!) Yes, there will be a bunny petting farm from 11 a.m. to 1 p.m. Take a number, pal.
  • Keeping with the animal theme, there’s a new snake in town. Serpent & Stone, a Greek-inspired restaurant and lounge opened this weekend at 750 Front Street with Mediterranean classics like falafel, Greek meatballs, skewers, Greek salads, and mythology-inspired cocktails like “The Aphrodite” (pea-flower-infused Ketel One vodka with passion fruit, Madagascar vanilla, Passoã, lime and champagne). If you didn’t make it to Mykonos this summer, this sounds like a decent alternative. 
  • Mat Robar, Jesse Pine, and Winslow Sawyer launched Pure Project in 2016 with the idea of centering a brewery around sustainability, rather than leaving it as an afterthought or bonus. Most recently, they released Closed Loops, a collaborative murky IPA with Societe Brewing Company and Dalum Beverage Equipment, the latter of which installed CO2 capturing machines at both breweries earlier this year. Since February, Pure Project has recaptured and reused over 74,500 pounds of CO₂ emissions, keeping all of that out of the air and staying on track to hit over 119,000 pounds by the end of the year. The hazy IPA brewed with Tropical Fusion, Mosaic, and Strata Cryo hops is now on draft and in to-go four-packs at all five Pure Project locations, and I’ve got to say, it’s really nice to see environmental enthusiasts doing their part. 
  • Cheerio, California English. The Sorrento Valley British restaurant launched by celebrity chef Richard Blais will close permanently at the end of September. May your prime rib “proper roast” and Scotch eggs live on in another realm somewhere.

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink SEPTEMBER 2, 2026

A Gluten- and Dairy-Free Bakery Is Popping Up Across San Diego

At The Delicate Squash, Shannon English is rethinking cookies, cakes, and pastries with seasonal ingredients and natural sweeteners

A Gluten- and Dairy-Free Bakery Is Popping Up Across San Diego
Courtesy of Shannon English

Midway through my phone conversation with Shannon English, owner of The Delicate Squash, I hear an alarm shrilling in her background. 

“Sorry, I’ve got to pull some cookies out of the oven right now!” she apologizes. After a few beats, she picks the phone back up and laughs. “I feel like I’m bouncing around all over the place.”

After hearing her run through a list of her professions and current hobbies, I’d have to agree. English runs The Delicate Squash, a gluten- and dairy-free bakery; teaches cooking demos; pops up at farmers markets; wrote a book of poetry (Deep Water came out this month from Beyond the Veil Press); hosts a monthly open mic night; dipped her toe into ballet; recently joined a running club; volunteers at local farms; and finally, teaches at a play-based, nature-based preschool.

I’m tired just talking to her. 

Surprising no one, English seems to have unlimited energy and enthusiasm for all this work, notably in education. Early childhood education is one of the most pivotal times for nurturing lifelong learning, but she also aims to educate the public on how to eat cleaner, feel better, and support your local food systems. She started The Delicate Squash in late 2023 after discovering she has a chronic illness, going through the typical standards of care and even strict elimination diets, to no avail. 

Courtesy of Shannon English

“I’m not going to say I found a diet that has ‘cured’ me, but I have found that taking a more mindful approach to a lot of things, including diet, has made symptoms far more manageable for me,” she says. 

Even people with dietary restrictions deserve a little treat from time to time, but she had a hard time finding anything that tasted good and made her feel good. Thus, The Delicate Squash was born.

All of her baked goods avoid gluten and dairy, and use natural sweeteners like coconut sugar or maple syrup as well as herbs, fruits, foraged flowers, and other natural flavorings. Her signature cookie, the “Delicate” cookie, is a sea salt dark chocolate cookie that’s soft, a little salty, a little sweet, and made with oatmeal to keep it gluten-free. Other crowd favorites are thumbprint jam cookies with jams made from scratch with change seasonally; breakfast pastries like orange, dark chocolate and cardamom scones; brownies; orange and black sesame banana bread; seasonal pies; and custom and seasonal cakes (currently, the late summer flavor is a dark chocolate coconut milk ganache with berry jam).

English says some people are surprised she can produce such a variety of goods with the dietary restrictions she adheres to. “A lot of feedback I get is ‘I could never do that,’” she says. But if she can do it, she assures me that anyone can. “I like to say ‘practice makes progress, not perfection.’” 

Her advice? Focus more on being present than presentation, and don’t be afraid to experiment to keep things interesting. And if that doesn’t work, you can always hit her open mic night to ask for tips.

Customers can order from The Delicate Squash’s online store, check her upcoming schedule of pop-ups, or find her goods at various independent retailers around San Diego.

San Diego Restaurant News & Food Events

Vinyl Listening Room Opening Inside Escondido’s Distinction Gallery

Escondido is getting in on the listening bar phenomenon. On September 5, musicians Mat Rakers, Kevin Capacia, and Billy Petty will open Plot Armor, a Japanese-style vinyl listening bar that Rakers says they aim to feel “curated and intelligent.” 

“Currently, there are not a lot of ‘cool’ spots in Escondido,” he says. Backed by The San Diego Music And Art Company and The Escondido Music And Art Company, Plot Armor will soon offer sake, wine, beer, and soju cocktails, plus Japanese non-alcoholic options and cold brew. Eventually, they’ll add Japanese-inspired snacks, but the focus will be creating a small place (very small—the seating capacity is 20) where vinyl junkies can come listen, linger, and libate. 

Courtesy of Fairmont Grand Del Mar

Beth’s Bites

  • Ocean Beach has a new watering hole. The Jetty opened in July at 4934 Voltaire Street (where Voltaire Beach House used to be), and while I don’t think OBceans were hurting for where to get a drink, the more the merrier. 
  • Chinese restaurant powerhouse Chef Fei is finally making it to the U.S., opening a spot at Westfield UTC mall on September 5. Known for Hunan-style stir fry dishes, it’s often lauded as one of the most consistently solid chains in the world—in fact, in 2018 chef Fei Lianghui took home the highest honor a Chinese chef can earn, the China Golden Chef Award. Again, I don’t think mallgoers were hurting for great places to slurp some noodles, but there’s always room in my heart for more stir fry.
  • In past years, Fairmont Grand Del Mar didn’t exactly jump to mind when I looked for different Día de Muertos celebrations around San Diego. That changes this year, when the five-star resort will debut its first Día de Muertos celebration on November 1. Michelin-recognized chefs like Javier Plascencia (Erizo, Animalon), Roberto Alcocer (Valle), Drew Deckman (Deckman’s En El Mogor), and more will come from both sides of the border for one night only, with proceeds going to Fundación Tijuana Sin Hambre. Get ready for what will undoubtedly be San Diego’s most upscale take on the Mexican holiday.

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Partner Content OCTOBER 15, 2025

National Philanthropy Day, presented by PNC Bank, Celebrates the Best of Philanthropy in San Diego

The 53rd Annual National Philanthropy Day Takes Place on November 21. Join us from 11:00 a.m. – 1:30 p.m. at the new Gaylord Pacific Resort & Convention Center!

National Philanthropy Day, presented by PNC Bank, Celebrates the Best of Philanthropy in San Diego

Once yearly, AFP San Diego joins with others worldwide to celebrate National Philanthropy Day (NPD), a special day set aside to recognize the great contributions of donors and nonprofits that enrich of our community and the world. San Diego’s NPD is one of the largest and most successful in the U.S., attracting nearly 900 participants, including philanthropists, nonprofit leaders, CEOs, board members, development professionals, and business, community, and civic leaders.

Sponsorship proceeds from National Philanthropy Day are reinvested in education, training, scholarships, career development, and the advancement of fundraising professionals throughout San Diego. These resources and training provide fundraising professionals with the tools necessary to support our region’s diverse array of nonprofit organizations, which rely on charitable giving for close to half of their annual revenues.

The National Philanthropy Day Honorees are selected by the NPD Honorary Committee, a group of highly respected, diverse nonprofit and business leaders. Our 2025 Honorees include:

  • Outstanding Development Emerging Leader – Taylor Thompson
    Self-Nominated
  • Outstanding Development Professional – Sharyn Goodson
    Nominated by: AJ Steinberg & Jeanne Schmelzer
  • Outstanding Organization for IDEA – Accessity
    Self-Nominated
  • Outstanding Philanthropic Institution – Life Science Cares San Diego
    Nominated by: Blair Search Partners
  • Outstanding Philanthropist – Dan & Phyllis Epstein
    Nominated by: CSU San Marcos & KPBS
  • Outstanding Student Volunteer – Camden Hall
    Nominated by: Curebound
  • Outstanding Volunteer – Mateo Magaña
    Nominated by: Chicano Federation

National Philanthropy Day San Diego provides an opportunity to reflect on the meaning of giving and to celebrate the selfless contributions of individuals and organizations across the region. We look forward to celebrating with you!

Sponsorship opportunities and individual tickets are available. Please visit www.afpsd.org for more information.

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