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Body washes are one personal care item that can help us achieve a great scent as well as clean up after a hard day’s work
Best Body Washes
We all want to smell good. No, scratch that – we all want to smell amazing! No one wants to get out of the shower still reeking of sweat and dirt. The entire point of taking a shower is to cleanse the body, so we might as well smell fantastic afterward, right?
Body washes are one personal care item that can help us achieve a great scent as well as clean up after a hard day’s work. While some may think that body washes are all the same, they vary in different ways. Some body washes are gentle and target sensitive skin, while others lather up well. Still others provide an extra dose of fragrance that invigorates the senses and can keep us smelling great all day long.
A body wash comes in liquid form and is usually administered by a pump or a squeeze bottle. Body washes do the main job of any soap in cleansing the skin, but many body washes include extra ingredients to help target specific skin conditions. While body wash can be used straight from the bottle and applied with the hand, it is better to use a physical exfoliator, like a washcloth, brush or loofah, to help lather and break up dead skin.
We’ve all been at the store and reached for a bottle labeled either body wash or shower gel. They’re the same thing, right? Wrong! There is a significant difference between the two products. While shower gel is usually administered the same way as body wash, through a pump or squeeze bottle, shower gel has a thicker consistency with high concentrations of fragrance. Typically, shower gels are less moisturizing than body washes.
As educated consumers, all of us have become more aware of labels and the ingredient lists on products that we use every day. While some products have long lists of ingredients that we can’t even begin to pronounce, other brands stick to natural ingredients that provide benefits to the skin.
As with any product, there are ingredients to look for when checking out the ingredient list on the back of the label.
Water is usually part of the equation when it comes to the best smelling body washes for men. The addition or lack of water directly affects the overall consistency of the product.
Creating foam is the prime responsibility of emulsifiers. Foam is the primary way that the body wash is spread over the skin so that we aren’t using half a bottle every time we wash. Common emulsifiers include beeswax, borax, carbomer, cetearyl alcohol and lecithin.
Some body washes include an added exfoliant, which provides a gritty texture to the product. Exfoliants are used to help break up the dead surface of the skin and to clean off stubborn dirt and grime. Microbeads, or small plastic pieces, have been pulled from products because of fish and wildlife concerns. However, many body washes include natural exfoliants like oats, sugar crystals or milk salt to provide a gritty texture.
Cleansing is good, but it can dry out the skin. Adding hydration back into the skin is one of the reasons why we choose a body wash over shower gel. Using a body wash with added moisturizers helps hydrate the skin. Shea butter, jojoba oil, coconut oil and lanolin are natural moisturizers used in many body washes.
Some body washes may include humectants. A humectant works as a moisturizer that draws water onto the surface of the skin. Synthetic humectants include butylene glycol, glycerin, urea, tremella extract, dicyanamide, sorbitol, sodium lactate and sodium PCA. Natural humectants are seaweed, honey, aloe vera, hyaluronic acid and alpha hydroxy acid.
Many of us choose a body wash for its fragrance. This is why we often pop the top off of bottles in the store to check the scent of the product. Fragrance can positively or negatively affect the shower based on our personal preferences. Some men may choose a body wash that only includes natural scents, like lavender or mint, while others prefer a fragrance that is created chemically.
As with any product, there are bad ingredients to know and steer clear of when choosing any kind of skin-care product.
While preservatives, also known as parabens, are used in the food industry to keep food from spoiling, the same is true for some body washes. Preservatives keep the product shelf-stable and free of growing bacteria, but they aren’t the best thing to add to our skin. The most common parabens used include methylparaben, ethylparaben, propylparaben and butylparaben.
Some fragrances in body washes stem from a group of chemicals called phthalates. The most commonly used phthalate is diethyl phthalate (DEP). While the FDA states that it doesn’t pose any known risks to human health, it is something to be aware of.
Triclosan is a powerful antibacterial agent that can cause issues in the endocrine system. The FDA banned the use of triclosan in 2016, but some body washes made internationally may still include this ingredient.
Sulfates, also known as surfactants, are those ingredients that help get rid of the dirt and oil on the skin. A sulfate is a sulfuric acid that creates a salt when mixed with another chemical. While many body washes include sulfates, there is some concern about the origin of sulfates because they are a petroleum-based product. The most common sulfates include sodium lauryl sulfate (SLS) and sodium laureth sulfate (SLES).
Now that we understand the ingredients of body washes, it is up to each of us to decide what kind of products we want to use. While some of these best smelling body washes for men use all-natural ingredients and fragrances, others are manufactured using chemicals.
No matter what kind of body wash we choose, a great smelling body wash can help in many ways. An invigorating scent can help wake us up in the morning, while a soothing scent can help calm us down before bed. Either way, a lasting scent from a body wash can keep us smelling great all day (or night) and kick odor and dirt to the curb. Check out our top picks for the best smelling body washes for men this year.
Enjoy the combination of green tea, aloe vera and coconut with the refreshing Blu Atlas Body Wash. This all-natural product features sugarcane to help exfoliate the skin. Green tea adds antioxidants, which help reduce puffiness and calm redness. Aloe leaf is a natural moisturizer that includes vitamins A, C and E as natural antioxidants. A gel created from coconut alcohol and caprylic acid softens and soothes skin.
Use the Blu Atlas Body Wash for an invigorating cleanse any day of the week. We love that this product uses all-natural ingredients and has a fresh, natural scent. There is no need to worry that any of the ingredients will be harmful to the body, making each shower session a breeze.
Wake up with the refreshing citrus scent of geranium leaf, bergamot and mandarin when you use the Aesop Geranium Leaf Body Cleanser. This item is well-loved for its unique blend of citrus that leaves us feeling fresh as well as clean. Glycerin, coco-betaine and citric acid work together to create a body wash that rids skin of dirt and sweat. This is an excellent option for men who want a low-foaming product that smells great.
All Aesop products are vegan and use ingredients with proven records of safety and sustainability, making this a great choice for those of us who are environmentally conscious. The old-school glass bottle will make you feel like this is a prescription from a century ago that has stood the test of time.
Enjoy the refreshing scent of rosemary and eucalyptus with the Jack Black Turbo Wash Energizing Cleanser. Get deep into every pore with this body wash that has natural antibacterial agents. The scent of this product is incredible, making it a top choice for many men. Juniper berry, eucalyptus and rosemary extract combine to create a fresh and calming fragrance.
The Turbo Wash Energizing Cleanser from Jack Black is alcohol-free, paraben-free and sulfate-free, so we have no qualms about using it regularly. We also love that it is dermatologist tested.
Enjoy the fresh scent of Brickell Men’s Invigorating Mint Body Wash every morning. This body wash features a purifying minty smell that isn’t overwhelming. Glycerin, aloe and jojoba oil clean and moisturize the body, while vitamin E and tea tree oil provide hydration and antimicrobial properties.
We like that this product is a natural blend of ingredients that won’t strip essential oils from the skin’s surface. Brickell Men’s Invigorating Mint Body Wash is ideal for men with sensitive skin who find other body washes too strong or irritating.
Old Spice is a brand commonly found on department-store shelves. While they offer many scent options, the Swagger scent profile is highly rated and easy to find. A potent mixture of cedarwood and lime creates an irresistible scent in the shower and on the skin all day long.
Old Spice Swagger Body Wash also includes orange oil, citric acid and other surfactants to clean the body and ensure you step out the door with confidence. The mesmerizing scent will put extra swagger in your step.
Clean ingredients are the norm for this Eucalyptus and Mint Body Wash from Native. An herbal, earthy scent washes over the body when you use this product. Your skin will feel soft, and the body wash lathers well, so you know it is working. A mix of coconut oil, citric acid and high-grade cleansing salt work as natural ingredients to hydrate, balance and exfoliate the skin.
Native is known for adding nothing extra to its blends, and this product is no exception. We didn’t find any phthalates, dyes or sulfates in this body wash, making it an excellent choice for those of us wanting a naturally clean product.
Hitting the gym doesn’t mean that you have to smell like it! The Art of Sport Activated Charcoal Victory Body Wash is one product we always keep in our gym bag. Not only does it smell fantastic, but it includes activated charcoal to sop up excess oil and sweat. Aloe vera leaves a soothing finish, and cooling eucalyptus notes help return the body to a natural temperature after a grueling workout.
The Art of Sport Activated Charcoal Victory Body Wash is paraben-free, sulfate-free and phthalate-free, making it an easy choice. It’s perfect for guys who are always at the gym or have extra-stinky jobs that need a refreshing scent, pronto.
Men looking for a body wash that also exfoliates well should reach for the Bevel Dark Cassis Body Wash. Clogged pores are no match for this body wash, which targets stubborn oil and grease. The scent profile stands out from the rest with its mixture of botanical blooms and dark berries. We like that this scent feels manly without getting too floral. Notes of grapefruit, vanilla and white musk top off the fragrance.
The Bevel Dark Cassis Body Wash includes hydrated silica to help exfoliate the skin and clear out pores. Jojoba esters work at removing flaky skin while charcoal soaks up toxins and bacteria. Argan oil adds vitamin E and omega fatty acids to help moisturize the skin for an all-day clean feeling.
Start the day off right with this Body Fuel All-in-One Energizing Wash Hair & Body Cleanser from Kiehl’s. The unique blend of caffeine and menthol will wake us up no matter what kind of night we had.
Vitamin C, vitamin E and zinc work together to make this product a versatile cleanser that removes sweat and excess oil from the skin. You can use this on hair as well, making it a great option for the shower.
Don’t be surprised if this bottle causes a double-take in the shower. The 18.21 Original Sweet Tobacco Man Made Wash looks just like a bottle of our favorite whiskey. While this brand is new to the men’s skin-care market, it has made waves with its unique packaging and branding. This Man Made Wash includes powerful moisturizing ingredients in the nostalgic bottle design.
As expected, whiskey is the prominent scent of this body wash, along with sweet tobacco, for the ultimate in a manly shower experience. This three-in-one product is also great for use as a shampoo and conditioner if desired. We like that 18.21 is a paraben-free and sulfate-free brand that offers a body wash great for all skin types.
Wake up the senses with this aromatherapy body wash from Rugged & Dapper. A mix of orange peel, rosehip and tea tree oil create a masculine scent that will give a jump-start to the day. This body wash also doubles as a shampoo, making it an easy choice to toss in a gym bag or pack for vacation.
We like that this is an all-natural product and is free of artificial fragrances. Rugged & Dapper Body Wash + Shampoo is paraben-free and vegan for those who want to choose a body wash that fits a natural lifestyle.
Popular barbershop brand American Crew offers a lineup of products that may smell familiar. The American Crew 3-in-1 Body Wash anoints the body with a unique clean scent that includes tea tree leaf oil and hops flower extract. Sage leaf extract softens skin, and citric acid helps wake up the skin with a good cleanse.
American Crew 3-in-1 Body Wash can also be used as a shampoo and conditioner if desired. This product is available for purchase online and in stores.
While this newcomer to the men’s skin-care industry has many body wash scents to choose from, we liked the eucalyptus mint option for those morning wake-up calls. A mixture of plant-based ingredients like glycerin and citric acid helps cleanse the skin. Eucalyptus and spearmint blend for a fresh scent.
We like that Every Man Jack Eucalyptus Mint Body Wash is made with 97% naturally derived ingredients and that the bottle is made of 50% post-consumer recycled plastic. It is also gluten-free and cruelty-free, making it a great choice for men who want to purchase an environmentally friendly product.
Get fancy with this great-smelling body wash from Pré de Provence. The No. 63 Hair and Body Wash provides a deep scent profile, with citrus notes that combine with a middle note of plum. Base notes of tobacco and leather ground the scent. Pré de Provence No. 63 also uses aloe vera, shea oil and glycerin to moisturize and soften skin.
Pré de Provence No. 63 Hair and Body Wash is known for producing a long-lasting scent that carries men through the day. The liquor-style bottle helps secure this product’s place as one of the best smelling body washes for men this year.
For a different scent profile, reach for this Invigorating Bergamot and Pear Essence Body Wash from Baxter of California. We like the pear notes, which provide a crisp and clean scent in the shower as well as on the skin. The combination of pear and bergamot creates an alluring masculine scent.
Baxter of California Invigorating Bergamot and Pear Essence Body Wash uses vitamin E and jojoba oil to clean and hydrate the skin. This is a vegan option that uses high-quality ingredients and energizes the skin.
A unique blend of charcoal, Japanese yuzu and bergamot go into the Stone Body Wash from Harry’s. We love that this scent is different from other options on this list of the best smelling body washes for men. Everyone needs a change now and then! Use this body wash to thoroughly cleanse the skin and ensure it feels conditioned and smooth long after showering.
Harry’s Stone Body Wash is free of dyes, sulfates and parabens, so you can use it on a daily basis without worry. This product is not tested on animals.
Look no further than the Alpine Wood Invigorating Rush Hair + Body Wash from Anthony if you’re on the hunt for unusual ingredients. This body wash features ingredients that we didn’t find in competitors, like birch leaf, Canadian balsam and alba extract. Other additions include eucalyptus and sage leaf extract to round out the woodsy scent.
Use this product before a big day at work or on date night to provide an intoxicating smell that is hard to miss. Stand out from the crowd with this unique blend of ingredients.
Enjoy the sweet and spicy scent of liquor with this Rum Hand + Body Wash from Malin + Goetz. This brand’s best-selling cleaner is known for its luxuriant lather and rich aroma that helps to refresh the skin. Amino acids and glycerin hydrate the skin to keep moisture levels up. Gentle surfactants wash away dirt, while the rum-based scent adds a touch of warmth to any shower.
Malin + Goetz Rum Hand + Body Wash is great to use at the sink for handwashing that is sure to create a smile. We like that this product is vegan and cruelty-free, and uses PCR recycled plastic during manufacturing.
Surf’s up any time you use this Golden State-inspired body wash from Oars & Alps. Their California Coast scent option includes a light and clean citrus profile mixed with grounding scents of patchouli, sandy amber and ylang-ylang. Jojoba oil helps moisturize the skin, while vitamin E and antioxidants strengthen the skin.
Lather up with this sulfate-free body wash option that has us dreaming of sunny skies, blue waves and easygoing beach life. Who doesn’t want to escape reality from time to time?
This American-made men’s skin-care brand uses what they know best. The Nashville, Tennessee, brand uses bourbon to create this manliest-of-men scent that includes bourbon and cedarwood. We love this signature scent, which is equal parts rich and deep. The woody and smokiness to the smell and the hint of vanilla lighten up the scent perfectly.
Olivina Men All-in-One Bourbon Cedar Body Wash goes a long way, making it an excellent choice for those of us who want to use it in our hair. While the price point is higher than other competitors, you can’t go wrong with this naturally scented body wash from Olivina Men.
When choosing one of these best smelling body washes for men, consider trying a new scent profile to mix things up a bit. Not only do these body washes clean away dirt and grime, but many of them also hydrate and moisturize to keep skin healthy and feeling great. Add in a luxurious scent, and nothing can stop you from taking on the day.
Ingredient-conscious guys have plenty of natural and organic options to choose from when selecting a great-smelling body wash. For those who don’t care as much, there are plenty of deliciously scented body washes that use synthetic ingredients. Try out a few different scent options to see what works best and enjoy the incredible fragrances these body washes for men provide.
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The San Diego home remodeling company works on full homes, kitchens, bathrooms, home additions, ADUs, garages, landscapes, and hardscapes.
Most homeowners want two things before they commit to a remodel: a realistic sense of cost and a clear picture of what the finished space will look like. Milan Design + Build helps deliver both through its online remodeling estimator and personalized design consultations, supported by a showroom experience and 3D renderings.
“The online estimate gives homeowners a starting number in about a minute, and the showroom and 3D renderings let them see materials and layouts before anything is built,” says David Noriani, CEO of Milan Design + Build. “Keeping design, permits, and construction with one team helps us manage expectations and keep everyone working toward the same vision.”

Modern design is a particular focus for Milan, with an emphasis on clean lines, natural light, functional layouts, and carefully selected materials. The team adapts each design to the homeowner’s lifestyle and the character of the property. Milan Design + Build combines thoughtful design with construction expertise, creating spaces that are as functional as they are beautiful.
The online estimator covers kitchen remodels, bathroom renovations, full-home remodels, and ADU construction. At Milan’s showroom on Carroll Road, visitors can review real materials, finishes, and design options, meet the design-build team, and discuss project scope, budget, and timing. Consultations can also be held virtually for homeowners who prefer to start remotely.
At Milan Design + Build, one integrated team works on the entire project. Design and construction aren’t divided between separate firms. The process begins with a consultation and feasibility review, followed by design, space planning, and 3D renderings developed from detailed measurements and digital scans. The team also coordinates architectural plans, structural engineering, city approvals, and material selection, with construction overseen by a dedicated project manager.
Homeowners can explore their remodeling options, get an initial estimate, or request a design consultation at MilanBuild.com.

The Campaign for La Jolla Institute for Immunology (LJI) will fuel scientific innovation and medical advances
La Jolla Institute for Immunology (LJI) is going public with a bold bet: a $55 million campaign to propel medical research into a new era. The Campaign for LJI will fuel discovery, empower scientific innovation, and expand the impact of immunology on human health.
The Institute quietly kicked things off in 2023, guided by its Board, campaign volunteers, and early believers. Nearly 80% of the $55 million goal is already in hand. Now LJI is opening the doors and inviting the whole community to carry their visions across the finish line and back discoveries that change how LJI researchers understand, treat, and prevent disease.
And there’s a bonus. To mark the public launch, LJI Board member and Campaign Honorary Chair Anthony R. Carr is offering a special matching gift so new donors can double their impact. Full details are here.
Immunology has already rewritten human history. Advances in immune science helped wipe out smallpox, pushed polio to the brink of elimination, and revolutionized how we prevent and treat infectious disease. Today, immune-based therapies are opening doors for patients with cancer, autoimmune disorders, and other serious illnesses once considered untreatable.
For nearly four decades, LJI scientists have stood on the front lines, driven by one insight: the immune system shapes disease in virtually every organ in the body. By decoding how the immune system works and how to harness it to prevent and treat disease, LJI researchers are chasing the Institute’s ultimate mission: Life Without Disease®.
To make that mission real, the Institute pairs world-class scientists with cutting-edge technology, speeding up breakthroughs and turning discoveries into transformative new therapies that ease suffering worldwide.
The Campaign for LJI supercharges that momentum, uniting the vision of the Institute’s scientists with a community that believes in research. Focused on advancing LJI’s most promising areas of study, the campaign aims to help build a future free from the burden of disease, a goal that demands bold ideas, lasting partnerships, and generous philanthropic support.
The Campaign for LJI will advance research across three critical pillars:
1. President’s Priority Fund. Flexible, unrestricted dollars let big ideas move now, not later. Scientists can launch high-risk, high-reward projects, bring experts together across disciplines, build transformative technologies, and train tomorrow’s scientific leaders.
2. Center for Sex-Based Differences in the Immune System. Male and female immune systems don’t respond the same way, and LJI researchers are tracing the fundamental differences down to individual cells and molecular pathways. The Campaign will speed up this pioneering work, revealing hidden drivers of disease and paving the way for more precise, biologically informed therapies for autoimmune disorders, infectious diseases, cancer, and beyond.
3. Center for Vaccine Innovation. Immunologists, bioengineers, and vaccine experts are teaming up to design the next generation of vaccines and immune-based therapies. With donor support, LJI scientists can engineer longer-lasting and more personalized vaccines, pinpoint the cellular mechanisms driving protective immunity, and refine delivery methods to prevent autoimmune disease and treat cancer.
As the campaign enters its public phase, LJI welcomes new partners and supporters to join this landmark initiative. Community support is essential to accelerating scientific discovery, and there are many meaningful ways to help shape the future of immunology. Donors may direct their gifts to any campaign priority or other area of interest. As a comprehensive campaign, all gifts to LJI count toward the campaign goal, regardless of designation. Join the campaign, and multiply your impact with our limited-time matching opportunity.
To explore the campaign, visit imagine.lji.org.
Scripps orthopedic surgeons are investigating stem cells as an alternative to joint replacement
Shiley Center for Orthopaedic Research and Education at Scripps Clinic recently received a $12.7 million grant from the California Institute for Regenerative Medicine to investigate whether they can transform stem cells into tissue that can repair some types of knee injuries. Currently, if a patient has lost most, if not all, of the cartilage in their knee, then their doctor will recommend a total joint replacement. Joint replacement is safe and effective, but patients who’ve only lost part of their cartilage often don’t qualify. A stem cell-based treatment would provide these patients an option that doesn’t involve donor tissue. Click here for more on the preclinical trial process.
For more nutrition, wellness, and healthy living tips, sign up for the San Diego Health newsletter here.
Artwork throughout the Lusardi Tower at Scripps Memorial Hospital Encinitas promotes hope and healing
The recently opened Lusardi Tower at Scripps Memorial Hospital Encinitas is a state-of-the-art addition to the hospital staffed by dedicated team members who’ve helped make Scripps one of the nation’s leading healthcare systems. Complementary to that medical excellence, the Lusardi Tower also represents the latest expansion of the Scripps Arts for Healing Program. The philanthropic initiative strategically places nature- and community-based artwork throughout the hospital to support health and well-being. Both Scripps Encinitas and Scripps Memorial Hospital La Jolla have healing arts programs as part of new building projects and growth on the campuses. Click here to read more about the Healing Arts Program and how residents from a nearby retirement community showed their support.
For more nutrition, wellness, and healthy living tips, sign up for the San Diego Health newsletter here.
From century-old Craftsman homes to vegan fantasy bars, dive bars, and a tiki room built for exactly two people, this is one of San Diego’s great little neighborhoods
You may not realize it, but Balboa Park is bigger than Central Park (in fact, 1.5 times larger). Pressed right up against its southeastern edge is a little architecture farm built on old trolley bones, where houses look like someone was collecting architectural styles and local businesses are still run by people who seem personally invested in keeping this place interesting.
This is South Park.
To understand why it feels the way it does today—less like one commercial strip and more like a handful of tiny villages—you have to go back to the trolley.
The land that became the original South Park Addition (the subdivision’s original name) was surveyed in 1870 and officially filed in 1890, but the neighborhood really started becoming a neighborhood in the early 1900s. The Bartlett Estate Company began developing and marketing the tract in earnest around 1906, pairing lots and new homes with something extremely useful if you lived outside Downtown in the horse-and-buggy era: an electric streetcar.
On May 1, 1906, the South Park and East Side Railway made its first trip. Developers didn’t just build near transportation; they helped pay for the transportation, then used it to sell the dream. Downtown had industry, noise, and congestion. Out here were palms, sidewalks, utilities, room to breathe and a four-cent ride back to the city.
It worked. Homes began filling in around the streetcar route, and little commercial clusters grew around the places where people got on and off. That transportation pattern is still written into South Park’s geography. Some of the neighborhood’s odd street geometry is also due in part to the trolley—the old line cut across parcels instead of politely obeying the grid, leaving behind pieces of land that later businesses learned to build around. Places like Station Tavern sit on the former easement and station site of San Diego’s No. 2 trolley line.
Then San Diego went big for the 1915 Panama-California Exposition in neighboring Balboa Park. The exposition transformed much of the park and helped push the city through another burst of building and growth. South Park was right there to absorb some of that momentum.
And the people building houses here had taste.
Walk the residential streets now and it can feel like somebody planted an architectural sample garden: Craftsman, Prairie, Mission Revival, Tudor Revival, Spanish Colonial Revival. Creedence Clearwater Revival. All the revivals. The neighborhood includes work by Irving Gill, one of the defining architects of early modern California; Gill-designed Prairie homes still stand along Granada Avenue.
The city formally designated the South Park Historic District in 2017, recognizing roughly 400 properties and a period of significance stretching from 1906 through 1949. In other words, a lot of what makes the place feel old is actually old.
While the trolley eventually disappeared, the basic idea behind it didn’t. South Park is still a neighborhood organized around little pockets of human activity: a couple blocks where you can buy a record, drink a beer, find a 60-year-old lamp, eat a vegan burger beneath gothic beasts, browse a bookstore, and walk home past a century-old Craftsman.
The 30th-and-Fern area may be the clearest example. Several surviving buildings there date to South Park’s early development, including the old Fire Station No. 9, Rose Grocery building, and Burlingame Garage. What began as infrastructure for a young streetcar suburb became the neighborhood’s commercial heart.
That history is also partly why buying a house here can be competitive. There isn’t some endless supply of vacant land waiting around the corner for another subdivision. Much of the neighborhood filled in generations ago, and the architecture itself is part of the appeal.
San Diego Mag’s been documenting the city for 78 years. And we’ve been looking for a partner who loved the city enough to help us tell its stories. Redfin is that partner. They’re helping us tell the story of some of the city’s most unique neighborhoods. They launched Redfin Early Access this year to get their people in first and to see certain coming-soon and exclusive listings on Redfin before they appear on other major real-estate sites.
First up: South Park.
Here are some of the people and places worth knowing here:

Start with Judy “the Beauty” Forman, because it’s difficult to explain South Park without her. The former social worker bought Big Kitchen in 1980 and turned a neighborhood breakfast joint into a gathering place for artists, musicians, activists, politicians, eccentrics, and pretty much anyone who needed somewhere to belong. As Judy puts it, “I built this for people who others passed over.”
One of those people was a young single mom named Whoopi Goldberg, who worked as a dishwasher here before the Whoopi Goldberg part of her career happened. Today Big Kitchen still serves breakfast and lunch Thursday through Monday.
3003 Grape Street
Whistle Stop reopened in 2001, right as South Park’s little independent-business ecosystem was finding a new generation. Owner Sam Chammas—also connected to Live Wire and, later, Station Tavern—helped turn it into the kind of neighborhood bar where the calendar can jump from a DJ night to live bands to some strange communal event nobody at a normal sports bar would propose.
The room still has that laid-back, slightly sweaty house-party quality. Check what’s happening before you go, because Whistle Stop changes personality depending on the night: sometimes neighborhood beer, sometimes everyone dancing beneath the disco ball like work tomorrow was canceled.
2236 Fern Street
Station Tavern may be the most literal example of old South Park becoming new South Park. It opened in 2009 on land once crossed diagonally by the No. 2 trolley line, and architect Lloyd Russell incorporated that history into the design rather than pretending the weirdly shaped lot wasn’t weirdly shaped. The project won the San Diego Architectural Foundation’s Grand Orchid Award the same year it opened.
Sam Chammas built the place as an open-air burger-and-beer spot with big communal tables, a backyard, room for kids, and room for dogs. It still works exactly that way: get a burger, get the tots, let everybody spread out, stay awhile.
2204 Fern Street
Kindred arrived in late 2015 looking nothing like the beige-and-leafy vegan restaurant stereotype. The place went full gothic fever dream—heavy music, wild cocktails, decadent plant-based food—and eventually collected national vegan accolades plus local Restaurant of the Year and design honors.
And in 2026, it got even weirder. Hidden behind a chain-mail passage inside Kindred is Throne Room, a medieval-fantasy cocktail chamber whose mythology grew out of a Dungeons & Dragons-inspired map the Kindred team created for a 2017 Coachella pop-up. The 90-minute experience has scroll menus, plant-based mezze, cocktails and zero interest in pretending restaurants need to behave normally.
1503 30th Street

Vinyl Junkies has good music-scene DNA. Founder Eric Howarth previously ran indie label Hi-Speed Soul, whose roster included acts like Nada Surf and Swervedriver, then teamed with Casbah owner Tim Mays after the pair had spent years putting on Vinyl Junkies record swaps.
They opened the South Park brick-and-mortar shop in 2017, and it remains a buy-sell-trade temple for people who understand that owning music on a physical object is irrational in exactly the right way. Go flip through the new arrivals. Leave holding something you had absolutely no intention of buying.
2235 Fern Street
Bad Madge is what happens when “vintage store” doesn’t quite explain the situation. Owner Tanya McAnear and her team fill the shop with furniture, clothing, barware, records, art, jewelry, collectibles, and various objects that seem like they may know things about their previous owners. The shop opened in 2011 and has made reuse and upcycling part of its identity ever since. Go in without looking for anything specific—specificity will only slow you down.
2205 Fern Street
Across the neighborhood’s vintage-and-vinyl universe sits Thread + Seed, a local boutique built around clothing, denim, gifts, and personal styling. Its South Park shop has an especially deep denim program—petite, tall, wide-leg, straight, flare—and the store also offers one-on-one styling built around color and body type. In other words, this is where you go after deciding the jeans currently on your body have betrayed you. South Park understands that sometimes personal renewal begins with pants.
2220 Fern Street
Seth Marko started The Book Catapult as a book blog in 2006. In 2017, he and his wife, Jennifer Powell, turned it into an actual bookstore in South Park, specializing loosely in fiction, local interest, and children’s books while maintaining the more important bookseller skill: putting something into your hands that you didn’t know you needed.
There are staff picks, author events, signed books, and the dangerous possibility of walking in for one title and emerging with four. Because no one ever died thinking, “I shoulda read less.”
3010-B Juniper Street
Chefs, restaurateurs, sommeliers, and craft mixers - meet our 2026 Tastemakers, the minds behind the magic.
Chef Roberto Alcocer showcases all that Mexican cuisine and culture has to offer at Oceanside’s Valle. The Michelin-guide recommended restaurant takes inspiration and techniques from all over Mexico—with a heavy Baja influence—and blends them with local San Diego ingredients to create original and delectable contemporary Mexican cuisine. The seasonal tasting menu allows Chef Alcocer to experiment with the freshest available ingredients, creating dishes that defy guests’ expectations, while the wine list features more than 100 labels from Mexican artisans. Even the restaurant’s walls are a celebration of Mexican culture, all decorated with work from artists of Baja.
“My favorite part of being a chef of Valle is being able to showcase the Mexico that I know to everyone who visits,” Chef Alococer says. “Not only through the food, but with the design, culture, and welcoming service.”
Lobster Taco: Flour sourdough tortilla with lobster shell bisque and local red spiny lobster

222 North Pacific Street, Oceanside, California 92054
866-723-8906 | valleoceanside.com