Special Activations at the Del Mar Wine + Food Fest’s Grand Tasting Event

Play is underrated. Somewhere along the way, someone decided it was something we should outgrow. That you A good song comes on, and they dance. A game appears, and they’re in. Someone hands them a melting ice cream cone, and somehow it’s the best part of the day.

Adults tend to need a reason. Or maybe just the right setting.

That’s part of what makes the Del Mar Wine & Food Festival feel different. Yes, the week revolves around food and wine, with celebrated chefs, winemakers, and restaurants drawing crowds from across the region. But what lingers afterward is the conversations that stretch a little longer than expected, the strangers who become dinner companions, the live music that pulls people out of their seats, and the rare chance to spend a few hours simply enjoying yourself without much of an agenda.

The Grand Tasting is the festival’s centerpiece, bringing thousands of guests together over two days for hundreds of bites and pours. But some of the week’s most memorable experiences happen on a smaller scale. In the days leading up to the main event, intimate dinners, chef collaborations, and guided tastings create opportunities for guests to interact more closely with the people behind the food and wine and with each other.

Here’s your guide to the 2026 Del Mar Wine & Food Festival happening September 30–October 4.

Wednesday, September 30

Signature San Diego Opening Night Party at Monarch Ocean Pub

Start festival week the San Diego way: ocean views, Baja-inspired bites, and a drink in hand as the sun goes down. The Signature San Diego Opening Night Party at Monarch Ocean Pub sets the tone for the week ahead with a walk-around tasting experience celebrating the flavors that make this city impossible to replicate. It’s an evening of fresh coastal cuisine, bold Mexican flavors, Baja seafood, and plenty of local favorites—all served against one of Del Mar’s most iconic backdrops. Consider it your first official toast to the weekend ahead…

• Monarch Ocean Pub | 1555 Camino Del Mar, Del Mar
• 5–9 p.m.
• Get Tickets 

Friday, October 2

Celebrity Pickleball Tournament Presented by Justin Vineyards & Winery

Wine and competition make an unexpectedly perfect pair. You can join Drew Brees and celebrity players at Barnes Tennis Center for a pickleball tournament benefiting Feeding San Diego, where the sidelines are just as exciting as the court. Grab a paddle, cheer from the sidelines, or simply enjoy a glass of wine while the action unfolds. The day blends friendly competition with an all-inclusive tasting experience.

Since year one, Del Mar Wine & Food Festival has partnered with Feeding San Diego to raise $100,000 in support of the organization’s mission to fight hunger across the region. Every serve, sip, and bite helps give back to the community that makes this festival possible.

Remember that pickleball paddle you swore you’d use? Time to put it to work.

• Barnes Tennis Center | 4490 W Point Loma Blvd, San Diego, CA 92107
• 11 a.m.—3 p.m.
• Get Tickets

Thursday, October 1

Rioja Uncorked at Rancho Valencia

This is essentially a passport to Spain with no airport required. Set among the lush grounds of Rancho Valencia, Rioja Uncorked celebrates one of Spain’s most iconic wine regions with an evening of exceptional pours and thoughtfully paired bites. Guests will sip their way through Rioja wines while enjoying a menu featuring everything from Hiramasa crudo and uni toast to duck rillette, birria mini tacos, Cardiff Crack tri-tip sandwiches, and a sweet finale from Karen Krasne of Extraordinary Desserts (date night plans, solved).

• Rancho Valencia | 5921 Valencia Cir, Rancho Santa Fe
• 6–9 p.m.
• Get Tickets

Friday, October 2

Justin Wine Dinner with Chefs Kaitlyn Weber, Buddha Lo & Jackson Kalb

Justin Wine Dinner sounds simple: three chefs, one unforgettable table. But chefs Kaitlyn Weber (Estancia La Jolla), Buddha Lo (Top Chef), and Jackson Kalb (Top Chef) are taking you on a one-night-only culinary ride where three styles collide over a multi-course menu paired with exceptional pours from Justin Vineyards & Winery. Set in Estancia’s coastal estate, the evening unfolds course by course with pairings from Justin wines as each chef brings their own style to a menu focused on craft, connection, and a bit of friendly culinary overlap. It’s the kind of culinary conversation that only happens when very, very talented people cook together. 

• Estancia – Olive Lawn | 9700 N Torrey Pines Road, La Jolla, California 
• 6–9:30 p.m
• Get Tickets

Saturday, October 3

Official After Party at Guesthouse La Valle

Best Statewide Arts Flex

Arts District Liberty Station

Arts District Liberty Station officially became one of the state’s designated cultural districts, joining a list reserved for places with thriving creative communities. Considering the campus is home to more than 100 galleries, artist studios, museums, and arts organizations—not to mention The Joan, the 42,000-square-foot performance center housing Cygnet Theatre—it was only a matter of time until the district got its flowers.

Best Deterrent of Public Vandalism

Vision Culture Foundation

If you can’t beat ’em, join ’em. The National City Public Works building has been a target of graffiti artists for years, only to be constantly painted over (and the cycle restarts). Now, it’s working with the local artists from Vision Culture Foundation to create intentional public murals. A win-win in our book.

Best Champion of the Arts

Vanguard Culture

One of the biggest questions this year is who will show up for San Diego arts and culture—so a Best Of nod goes to a nonprofit that’s been doing it for years. Founded by longtime arts advocate Susanna Peredo Swap, Vanguard Culture has staged events for creatives, told their stories, and just created an SD ARTS Pass—a single ticket that gets you access to 39 creative spots.

Best Way to Overcome Your Fear of Ghosts

The Rosin Box Project

Ballet’s already got a sort of otherworldly thing going for it, with people morphing into 90-degree angles and defying gravity with each pirouette. The Rosin Box Project feels like a raw, creative new force in the classic art form, though—especially with its annual Ghost Light Masquerade. It’s a dance of eerie spirits that makes you second-guess what’s real and what’s not.

Best Music Venue That Also Sells Hot Dogs

Gallagher Square

Once upon a time, Gallagher Square was just a grassy knoll behind the outfield wall at Petco Park. Now, it’s a concert venue, playground, play ball field, dog park, and unofficial home for those who prefer the vibe of baseball more than the actual game. Big-time performers are showing up: Ms. Lauryn Hill, Cypress Hill, and Peach Pit.

Best Local Canvas

Casa Casillas

Casa Casillas has filled a long-standing gap in Chula Vista’s art scene. Open since last August, the space gives local artists a dedicated venue to display their work and visitors a chance to explore the neighborhood’s vibrant art. Two rotating resident artists always keep the space moving, so it rarely looks the same twice.

Best Place to Say “I Think It’s About Capitalism”

Alley Cat Art Fest

El Cajon translates to “the box” in Spanish—a nod to the city’s surrounding hills—but Alley Cat Art Fest (previously called Artivál) doesn’t stay inside it. As the first arts festival in East County, it celebrates local galleries, sculpture, live music, and food trucks—the whole nine.

Best On-Two-Feet Art Tour

Barrio Art Crawl

Every second Saturday, Barrio Logan turns into a choose-your-own-adventure with the Barrio Art Crawl, a free self-guided art tour through galleries, museums, and murals, with street food and music filling in the gaps. Barrio is one of the city’s most thriving arts neighborhoods, and it’s worth getting a bit lost in.

Best Peek Inside Alicia Keys and Swizz Beatz’s Living Room Without the Awkward DM

Museum of Contemporary Art San Diego

MCASD is showcasing two powerhouse exhibits—Giants: Art from the Dean Collection of Swizz Beatz and Alicia Keys and The Dean Collection Presents: Hometown Heroes. The pop music titans are highlighting local artists, with an intentional focus on diverse experiences. It was one of the biggest (and coolest) art openings of the year, and it closes August 9. So get on it.

Best Season Opener

The Old Globe

Leave it to The Old Globe to give the local theater scene some Hollywood glamour. Katie Holmes led the premiere of Henrik Ibsen’s Hedda Gabler this past spring, turning the classic Norwegian play into one of the most buzzed-about theater productions of the year.

The inland North County community of Rancho Santa Fe is often associated with wealth. It’s one of San Diego’s most expensive residential markets and is consistently ranked one of the highest-income zip codes in California and the U.S. Rancho Santa Fe is known for its large equestrian community including riding facilities and horse trails, as well as its country club lifestyle and associated golf courses.

At the center of this luxury master-planned community is a small, walkable downtown area referred to as the “village,” with The Inn at Rancho Santa Fe acting as both a landmark and social hub. Much of the community, including the historic Inn, was designed by acclaimed architect Lilian Rice, one of California’s earliest female architects. The Spanish Colonial-style architecture she brought to the village is still one of its defining characteristics today.  

Whether you’re coming to Rancho Santa Fe for golf, horseback riding, or pampering at a resort spa, be sure to start with a short walk around the village to take in the neighborhood’s charm. Plan your next visit here with our neighborhood guide to the area’s best restaurants, things to do, and shopping.

Jump To: Restaurants | Things to Do | Shopping

Rancho Santa Fe Restaurants, Bars, and Coffee Shops

The Pony Room

Families congregate at The Pony Room for elevated California ranch-style cuisine. Lamb lollipops, carne asada tacos, burgers, and weekly dinner specials are offered here, alongside an extensive collection of wine and spirits (especially tequila) and sizeable kids menus. As the signature restaurant of Rancho Valencia Resort & Spa, this all-day eatery is a lively centerpiece of the local social scene.

5921 Valencia Circle

Mille Fleurs

The piano bar at Mille Fleurs is the buzziest spot to be on Friday and Saturday nights in Rancho Santa Fe. French classics like escargot, lobster bisque, duck confit, and steak frites are the main dinner attractions at this local institution that has been around for more than 40 years. Spring for the four-course prix fixe menu before nabbing a coveted bar seat near the piano entertainer.

6009 Paseo Delicias

Nick & G’s Restaurant

Nick & G’s is one of the most prominent restaurants in the village, with an outdoor patio that overlooks the main thoroughfare. Enjoy modern Italian food, steaks, and seafood dishes here, including homemade pasta, pizza, wagyu beef, and oysters. Be sure to check their live music schedule and events calendar for the latest happenings.

6106 Paseo Delicias

Lilian’s

Named after renowned architect and planner Lilian Rice, Lilian’s is The Inn at Rancho Santa Fe’s flagship restaurant. Their upscale menus feature sustainable seafood, grass-fed meats, local produce, and even sushi rolls during dinner. Outdoor seating provides a bird’s-eye view of the village and an elegant backdrop for weekend brunch. Stop by Bing’s Bar (a nod to Bing Crosby) for craft cocktails, beer, wine, and light bites in a refined setting.

5951 Linea Del Cielo

Thyme in the Ranch

Quaint cafe and bakery Thyme in the Ranch serves a small selection of breakfast and lunch items (don’t miss the tarragon chicken salad), but is perhaps best known for its pastries and baked goods. Cakes, pies, muffins, scones, and cookies fly off the shelves here, where locals come for special occasions, parties, and group catering orders.  

16905 Avenida De Acacias

Paseo RSF

Located inside a historic building once home to Rancho Santa Fe’s original schoolhouse, Paseo RSF is one of the village’s newest dining options. The charming American bistro has pasta, salads, burgers, meat and seafood entrees, plus a thoughtfully selected California wine list and new sushi and omakase program. Kids and dogs are both welcome here.

6024 Paseo Delicias, Suite C

Rancho Roasters

Grab a quick coffee to go from this walk-up window in the same shopping center as the post office. Cinnamon roll lattes, cold brew, spiced chai, smoothies, protein bowls, and more can be found at Rancho Roasters, where they brew beans from Dark Horse Coffee.

16950 Via De Santa Fe

Goli Pizza

Casual pizzeria and martini bar Goli is a popular spot for catching the latest sports games. Order one of their unique specialty pizzas like the Casbah with hummus and veggies, build your own pizza or burger, or go with one of their hearty wraps that’s made with an extra thin version of pizza dough.

18021 Calle Ambiente, Suite 403

Cocina del Rancho

Find generous portions of Mexican food at Cocina del Rancho, run by the same owners as Carlsbad’s Cicciotti’s Trattoria Italiana and Village Kabob. Get classic dishes like burritos, tacos, and enchiladas, plus their specialty items including pulpo, carne asada, and fajitas with lobster tail. Don’t skip the margaritas.

16089 San Dieguito Road

Chino Farm Stand

Growing up in Carlsbad, I never quite understood why people vacationed there. What, so you want to check out the field where I have soccer practice? Pay my orthodontist a visit? Carlsbad just felt like a town by the beach, no better or worse than any other in the country. It took going to college out of state for me to actually understand just how rare a place like Carlsbad is.

Thanksgiving break my freshman year, my first time coming home after three months in the Midwest, my shoulders dropped. I rolled down the windows and drove to lifeguard tower 37—the hangout magnet for Carlsbad’s youths (and, in the summer, tourists)—and the smells of the ocean woke me right up like smelling salts do. I finally got it.

Carlsbad isn’t just a stopover town on your way to something better. It is the destination. Travel + Leisure named Carlsbad one of the top 50 places around the world to travel in 2026. From the whole globe, the travel magazine picked my home. Sure, we’ve got the Flower Fields and Legoland—but now it’s the smaller ships and indier dreams that are giving it street-level character.

It’s not just Carlsbad, either. People have talked about the “North County bubble” for decades—a force field that prevents its residents from traveling south of the 56. It’s often used derogatorily, and it’s a fairly accurate burn.

For decades, living up in North County meant giving up on culture, or at least culture within close proximity. But now, the main expansion of San Diego culture is happening up north. Central San Diego restaurants have started taking notice and are expanding into the area—spurred no doubt by Oceanside’s food boom and the Jeune et Jolie–Campfire–Wildland–Lilo constellation in Carlsbad. City Heights burger joint Key & Cleaver opened a new spot in Oceanside; the owners of Parc Bistro-Brasserie in Bankers Hill opened Parc Lounge in Rancho Santa Fe. Possibly the strongest market indicator is that Sam Fox—one of the most successful restaurateurs west of the Rockies—has started focusing on North County for his concepts. In 2025, he opened both The Henry in Carlsbad and Culinary Dropout in Del Mar.

For the ultimate insider guide, we found a handful of inspiring people who live and create and truly know six North County neighborhoods—San Marcos, Escondido, Oceanside, Leucadia, Rancho Santa Fe, and Vista—and asked them how they’d spend a dream day out and about in their town.

San Marcos

San Marcos is in full renaissance mode. The biggest story is that the grand North City vision is starting to peek through the scaffolding. It’s essentially the North County Downtown that’s been written in the tea leaves and discussed whenever someone gets stuck in traffic at the 5/805 merge: a 200-acre, pedestrian-friendly, mixed-use face-changer that’s slated for 2,600 homes, 350,000 square feet of retail and restaurants, 250 hotel rooms, and about a million square feet of offices and labs. Its most recent manifestation is 222 North City—a 12-story residential tower with over 450 residences, rooftop garden, pool cabanas, art installations, and almost 20,000 square feet of ground-floor retail (Necessity Coffee, Buona Forchetta, Draft Republic, Milonga Empanadas, and a grocery store anchor on its way).

Which means Restaurant Row is no longer burdened with being the primary caregiver for the hungry or the socially inclined. Patricia Prado-Olmos has watched the city morph during her nearly three-decade tenure at CSUSM, having spent the past six years as the school’s chief community engagement officer. She also just announced her forthcoming retirement at the end of the 2026–2027 school year, so she’ll have even more time to haunt local haunts.

Meet the Local: Patricia Prado-Olmos

Those in the know call the university “Cal State StairMaster” from the Sisyphean amount of stairs on the hillside campus. So, any day at or around CSUSM should start with a homestyle carbo-load (biscuits and gravy) from Mama Kat’s.

Rull, a Michelin-trained pastry chef who’s done stints on Netflix (Bake Squad) and Food Network (Super Mega Cakes, Halloween Wars), opened his patisserie last fall. The hype hasn’t cooled off yet: Get there early because the crowds do.

It’s happening, San Diego. The pre–Comic-Con excitement jitters begin to creep in as soon as July hits the calendar. But for those who forgot to set an alarm on registration day, whose batteries died or whose luck ran out in the virtual waiting room, or who simply prefer to soak up the fandom frenzy from the outside, we’ve got the best ways to experience Comic-Con weekend—no badge required.

Ready Party One: The Final Level 2026 SDCC Kickoff Party

Ain’t no party like an after-hours party, and XLE Productions’ Ready Party One is definitely one for comic book fans. Kick-start your convention weekend at Parq Nightclub and enjoy music by fan-favorite ’80s tribute band The Flux Capacitors, along with enough fandom fun, cosplay, retro gaming and pop-culture nostalgia to satisfy your inner geek. At least for the night.

Date & Time: Wednesday, July 22, 8 p.m.
Location: Parq Nightclub, 615 Broadway, San Diego, CA 92101
Price: Tickets start at $34

Interactive Zone at Petco Park and Gallagher Square Events

With more than a dozen activities and brand activations, Petco Park’s Interactive Zone is a badgeless fan’s playground, bringing together brands, games, celebrity appearances and immersive experiences all in one place. On Friday, July 24, Funko’s beloved annual party, hosted by Funko founder Mike Becker, returns to Gallagher Square. This year’s “Quest for the Grail” event will take guests on a journey to the sunken city of Atlantis. Expect themed décor, food, drinks, games and special guest appearances.

Date & Time: Thursday, July 23–Sunday, July 26 (times TBD)
Location: Lexus Premier Lot across from Petco Park
Price: Free; Funko Funday event is ticketed

Chuck Jones Gallery Pop-up Meet-and-Greets

Cartoon and art lovers can celebrate the work of Chuck Jones, creator of some of animation’s most iconic characters, including Bugs Bunny, Daffy Duck, Road Runner, Wile E. Coyote and Pepé Le Pew, at Seaport Village’s Chuck Jones Gallery. During Comic-Con weekend, the showroom will also host meet-and-greets with talented artists including Disney artist and seascape painter Steve Barton, The Simpsons animator Stephen Reis, and licensed Warner Bros., Hanna-Barbera and Disney fine artist Ben Olson.

Date & Time: Thursday, July 23–Saturday, July 25, 2026 (times TBD)
Location: Chuck Jones Gallery, 809 W. Harbor Drive, San Diego, CA
Price: Free

PAWmicon Pet Cosplay

Get your pup’s—and your own—cosplay game ready because Helen Woodward Animal Center’s PAWmicon is back. Enjoy a Comic-Con-themed outing with the whole family while raising awareness for orphaned pets in San Diego. Divided into three categories—Flying Solo, Dynamic Duos & Trios & More, and Fantastic Floats—the event is a paw-fect way to jump-start the festivities.

Date & Time: Tuesday, July 21, 2026, 4:30–7 p.m.
Location: Presidents Way Lawn at Balboa Park
Price: Free

Comic-Con-Themed Bar Crawl

Why leave all the fun, mischief and mayhem to badge holders when you can join more than 300 partygoers and crawl through some of downtown San Diego’s top bars and nightclubs? Whether you’re called to save the universe or have an allegiance to the dark side, the annual Comic-Con Bar Crawl gives attendees exclusive access to more than 20 venues throughout the Gaslamp Quarter, with free welcome shots, exclusive drink discounts and complimentary entry along the way. This event for ages 21 and older is a fun way to celebrate your fandom outside the convention center.

Date & Time: Friday, July 24–Sunday, July 26, 2026, 8 p.m.–2 a.m.
Location: Check-in at Toro, 672 Fifth Ave., San Diego, CA 92101, from 8–9 p.m.
Price: $13–$30

Her Universe Fashion Show

Geek out over couture at the annual Her Universe Fashion Show at the Manchester Grand Hyatt. Hosted by founder and Star Wars: The Clone Wars actress Ashley Eckstein and presented by Warner Bros. Discovery Global Consumer Products, this year’s show will feature a selection of designers showcasing one-of-a-kind DC-inspired creations as they compete for a $2,000 cash prize.

Note: Wristbands are traditionally distributed the morning of the event on a first-come, first-served basis, but official details have not yet been announced.

Date & Time: Thursday, July 23, 6 p.m.
Location: Manchester Grand Hyatt, Seaport Ballroom, 1 Market Place, San Diego, CA 92101
Price: Free

Comic-Con Museum

A destination for all things fandom, Balboa Park’s Comic-Con Museum brings world-premiere and exclusive exhibits and events to the heart of San Diego, giving fans a place to geek out all year long. The museum is currently featuring the U.S. debut of Doctor Who Worlds of Wonder, showcasing 17 of the Doctor’s most iconic costumes, a full-size TARDIS and a collection of original sonic screwdrivers used on-screen. Visitors can also explore Sangre, Sudor y Mito: The Art and Tradition of Mexican Lucha Libre, featuring rare collectibles and authentic masks and costumes worn by legendary luchadores.

Date & Time: Open Thursday through Tuesday (closed Wednesdays), 10 a.m.–5 p.m.
Location: 2131 Pan American Plaza, San Diego, CA 92101
Price: $15–$30; free for children younger than 6

Comic-Con Art Show

Browse an extensive collection of original drawings, paintings, jewelry and other whimsical creations from more than 100 professional and amateur artists at the Comic-Con Art Show. Many pieces will be available for purchase through the silent auction or Quick Sale, giving fans the chance to take home a one-of-a-kind Comic-Con souvenir while supporting talented artists.

Dates & Times:

• Thursday, July 23: 11 a.m.–8 p.m.
• Friday, July 24: 9 a.m.–8 p.m.
• Saturday, July 25: 9 a.m.–6 p.m.
• Sunday, July 26: 9 a.m.–6 p.m.

Location: Manchester Grand Hyatt, Grand Hall CD, 1 Market Place, San Diego, CA 92101
Price: Free

Hello Kitty Café Truck

Looking for a supercute way to fuel your Comic-Con adventures? Swing by the Hello Kitty Café Truck. This traveling pink café on wheels will be parked at Petco Park’s Interactive Zone, serving up tasty treats and exclusive merchandise. From limited-edition tote bags and hats to mugs and T-shirts, it’s the perfect stop to grab a snack and a little extra kawaii cuteness.

Date & Time:

• Thursday, July 23–Saturday, July 25: 10 a.m.–4 p.m.
• Sunday, July 26: 10 a.m. (closing time TBD)

Location: Petco Park Interactive Zone, 100 Park Blvd., San Diego, CA 92101
Price: Menu items vary

PopUp Bagels, Spider-Man and Donut Bar Activations at Pendry San Diego

Get ready to fuel up and hype up. Whether you’re a plain-bagel purist or an everything-bagel fan, don’t miss your chance to grab breakfast or recharge at PopUp Bagels’ Volkswagen bus parked outside Pendry San Diego. Then satisfy your sweet tooth at Provisional with a rotating selection of character-themed doughnuts from Donut Bar. Both are available throughout the weekend beginning at 7 a.m. until sold out.

On July 24 and 25 from noon to 4 p.m., head to Nason’s Beer Hall for photo ops to celebrate Sony Pictures’ upcoming Spider-Man: Brand New Day. Guests can sample Tom Holland’s nonalcoholic beer brand, BERO, served in limited-edition themed cans available exclusively during the event.