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The Face of Health and Fitness: Fit Athletic

Meet the faces behind the ideas, businesses, and movements shaping San Diego
SDM: Faces of SD 2026

Chad Shaw, Jordan Goll, Parker Washington, Rachel Smith

With three iconic locations across the city, Fit Athletic has become San Diego’s go-to destination for fitness, recovery, and community. Voted San Diego’s Best Gym, Fit continues to grow and evolve with thoughtful upgrades and a focus on the member experience.

This year, the brand introduced new equipment, reformer Pilates studios, a dedicated recovery lounge, and a redesigned rooftop training deck as part of its ongoing reinvestment across clubs. The launch of Fit Social at Mission Beach expanded that vision, offering a coastal wellness space with oceanfront saunas and cold plunges, outdoor classes, coworking areas, a full-service restaurant and bar, and live concerts and social events. It’s become a natural extension of Fit’s community—a place to connect, recover, and enjoy the Fit lifestyle beyond the gym.

“Fit has always been about more than a great workout,” says Chad Shaw, COO. “We’re creating spaces that bring people together and help them feel their best physically, mentally, and socially.”

350 10th Avenue, Suite 200

San Diego, California 92101

877-607-3104

fitathletic.com

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1230 Columbia Street, Suite 800,

San Diego, CA