This week on Happy Half Hour, hosts Troy Johnson and Jackie Bryant welcome Mike and Jenny Eastwood of Smallgoods American Cheeses & Provisions—a La Jolla gem born out of NYC’s Murray’s Cheese and years in San Diego’s farmers market trenches.
The couple shares how a career in commercial production, a cheese cave internship, and a well-timed move from Byron Bay to San Diego turned into a sandwich-slinging, American cheese–championing neighborhood mainstay that happens to be in the same building where Mike worked 30 years ago at Spike & Mike’s Festival of Animation.
They talk Covid pivots, the cult of their curated cheese case, and why they believe the future of food lies in supporting small domestic producers.
