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Archive NOVEMBER 16, 2018

A day at Tuna Dockside Harbor Market

The first in a series documenting San Diego's local fishing community

A day at Tuna Dockside Harbor Market

This is a first in a series documenting Tuna Harbor Dockside Market. It will include profiles, facts, and ideas from San Diego’s local fishing community. Check back in coming weeks for more.

Early texts are rarely good. No one texts at 7 a.m. on a Saturday to express dinner plans or love. Early texts are warnings or threats or panics or moms.

Oh, it’s Jordyn. This makes sense. She’s a fisherperson. Dawn is noon in fisherpeople world. In her early 20s, Jordyn Kastlunger has been waking in the dark her whole life, pulling up waterproof boots when most of us are pulling up the sheets and begging various gods for just a few more minutes of sleep.

Jordyn is the daughter of a lifelong fisherman, Martin Kastlunger. She works at Tuna Harbor Dockside Market, where her father and other San Diego fathers and mothers and brothers and cousins sell fish they caught on their family boats. During market hours, she cooks at Loaf and Fish, a shade-tent operation run by family friend and fellow fisherman, Kelly Fukushima, and his wife, Jolene. They take the day’s catch and cook ’em into sandwiches, or grill them simply, make tacos.

Jordyn is about to graduate college. I ask which one. A local community college, she says with a touch of humility. “I wanted to fish with my dad during high school instead of pay attention to my grades.”

A day at Tuna Dockside Harbor Market

A day at Tuna Dockside Harbor Market

She also manages Tuna Harbor’s social media, @tunaharbordocksidemkt, and has her own: @fishin_chicks. Likes and shares and hashtags tend to baffle older fisherpeople. You can’t pull likes from the water and you can’t feed your family with a hashtag. But they know it’s necessary, in an abstract new way.

Jordyn’s text says she’s worried about the fog. And Tuna Harbor Dockside Market is located on a small pier, exposed to the wide-open sky, which, today, is a giant cataract. Fisherpeople don’t mind fog. Sky soup is their natural habitat. But San Diegans are a sun-spoiled people. With an average of 266 days of shine a year, clouds are our snow days, our self-decreed “severe weather warning.” Give us a blanket and a Netflix.

Because fewer customers will show, so will fewer fishermen (four vendors today instead of the usual seven). Jordyn’s worried the market won’t be as ready for its close-up. There won’t be the usual obscene riot of halibut, bluefin tuna, yellowtail, mackerel, sardines, sheepshead, big-eye tuna—all the bounty pulled out of the waters by local boats. She wants this all to be perfect—the fish, the experience, the photos. Understandable. Fisherpeople have had a rough century.

Tuna Harbor Dockside Market is named in homage to what once was. San Diego was the tuna capital of the world. Bumblebee had their boat here. They all did. Fisherkids went to private schools with yellowfin money. Tuna paid for many of the proms at Point Loma High.

A day at Tuna Dockside Harbor Market

A day at Tuna Dockside Harbor Market

Then it all collapsed. Tuna fisheries moved overseas, where regulations were more lax and laws often chuckled at. You can still see small personal boats on trailers in the front yards up on Chatsworth Boulevard in the Point Loma hills overlooking the harbor. The airport had a tuna exhibit for a while. Not sure if it still does. This city was built on tuna, and then it was gutted by tuna.

Now Tuna Harbor is the living, breathing, thriving exhibit. Every Saturday morning from 8 a.m. to 1 p.m., the last remaining members of San Diego’s local fishing community unload their boats and sell it fresh. They are our sea yetis. The last remaining of our ancient species.

Started in 2014, Tuna Harbor was overdue. Most coastal cities had these fresh fish markets. Like Seattle’s Pike Place. Browne Trading Company in Portland, Maine. B&A Seafood in Port Isabel, Texas. Fisherman’s Express in Anchorage. Many fish markets across the US also sell imports, like Chilean sea bass. Tuna Harbor only sells fish caught by local boats.

“The most endangered species in San Diego is a fisherman,” sustainable sushi chef Rob Ruiz recently told me. He’s opening The Hold Fast, a hand roll restaurant at Liberty Station, serving only fish caught by local boats.

A day at Tuna Dockside Harbor Market

A day at Tuna Dockside Harbor Market

The United States has the world’s strictest regulations for fishing. That’s made us a global leader in sustainability, which is a good thing. Since the Magnuson-Stevens Fishery Conservation and Management Act was signed 42 years ago, American fishermen have largely eradicated overfishing and helped 39 species recover to sustainable levels. But the regulations have also made it hard on those same fisherpeople. Other countries don’t have the regulations, or ignore them. So they catch more, can sell it for cheaper, and squeeze the lifeblood out of a fishing family playing by the rules.

Plus, we’ve got a salmon problem in America. My daughter loves salmon. It’s her parents’ fault. She was once such a picky eater. Mac ’n’ cheese followed by pizza. So when she tasted salmon at a sushi restaurant and liked it, her mom and I jumped at the chance to feed her a healthy, clean, nutritious protein.

I’ve brought her here today to see that salmon isn’t the only fish in the water. Told her to take pictures. Write her own story. This is history, kid. “But I’m not touching any fish,” she demands. Fair. She’s not nearly as grossed out as she thought she’d be.

San Diego fisherpeople haul in over 130 species. Yet in 2015, only 10 species made up 90 percent of American seafood sales. Salmon, tuna, and shrimp alone made up 55 percent. To meet that tunnel-vision demand, the US imported over 90 percent of the seafood it sold in 2017.

A day at Tuna Dockside Harbor Market

A day at Tuna Dockside Harbor Market

A local explains that the chefs show up at 8 a.m. on the dot. Then the Asian restaurant owners from Convoy. “No one knows their fish like Asians do,” says one fisherman. Then the regulars like me come down after our lattes and our lack of urgency.

A sign at the front of the market is basically a roll call of what’s been caught this week, and is swimming in tanks or on ice at each stand. Even with half the usual number vendors, we’ve got albacore, angel shark, bigeye tuna, bluefin tuna, bonito, halibut, mahi mahi, mako shark, monchong, ono, opah, rock crab, rock fish, sand dabs, sheepshead, skipjack, spiny lobster, squid, swordfish, whitefish, yellowfin tuna, and yellowtail. All fresh. Some caught and immediately frozen during weeklong boating trips. Some caught this morning.

It makes a grocery store’s seafood selection look like a haiku. Plus, most of the grocery store fish is shipped from overseas. It also smells different. Grocery store seafood sections tend to smell like a cross between seawater and rotten death. Tuna Harbor smells of a cleaner, inoffensive sea.

Two younger guys on a boat tied to the dock are reeling in one mackerel after another. Not even rolling out their line. Just tossing it into the water and waiting three to five seconds before the mackerel are jumping on the hook. Like the fish can’t wait to become food. Fishing is easy. For them.

Fisherpeople have skin like belts. They’ve been cured by the sun. They are people prosciutto.

It’s lobster season, and there are cages crawling with spiny lobsters. San Diego’s lobsters are sweeter than their Maine relatives. China has similar lobsters. For years, Chinese buyers would show up at the docks and pay cash. Local chefs were priced out of the local delicacy.

A day at Tuna Dockside Harbor Market

A day at Tuna Dockside Harbor Market

There is sushi-grade bluefin tuna. That sounds criminal. For years we were taught bluefin were the spotted owl of the sea—endangered and nearly gone. But Chef Ruiz recently set me straight on that. “In order for the US to keep a seat on the international council that governs bluefin tuna fishing, we have to fish for bluefin,” he explained. “So if it’s caught locally, it’s okay.”

“Our local bluefin is amazing,” says one fishmonger. “They’re usually not big enough to be featured at the major markets. But they’re really fatty and delicous.”

Each station is simple—a shade tent like those used for tailgating before football games. Tables set up with wooden box displays, filled with ice and fresh fish. There is no designer lounge seating, no cappuccino machine.

At one station a fisherman sells sheepshead fish. Red and black like an Italian sports car, sheepshead have those lamby buckteeth. The teeth are long and dangerous, like prison shanks. I will have bad dreams about those teeth. Sure lobsters will, too. Sheepshead use ’em to feed on lobsters and break through sea urchin shells. Since they are what they eat, fisherpeople call them the “poor man’s lobster.”

“They’ll actually spend 30 to 40 minutes plucking off the spines of urchin one by one,” the fisherman tells me. “Once they get them all off, they’ll take one big bite of the shell and eat it.” It’s lobster season, so they’re everywhere right now. Lobster traps are like their Vegas buffet.

A day at Tuna Dockside Harbor Market

A day at Tuna Dockside Harbor Market

The fisherman’s wife (his boat’s named after her) asks me if I want a live one, or one dead on ice. I ask her the difference. “There’s no difference—the ones on ice were swimming this morning,” she says. “But some people won’t buy ’em unless they’re swimming.”

I buy two dead on ice, of which I will make ceviche later on that afternoon.

“You got a sheepshead!” exclaims the man at the cutting station. The cutting station is essential. At Tuna Harbor you can buy precut seafood—like the glistening maroon cuts of sushi-grade bluefin—or you can buy the fish whole. You can gut it yourself, or take it to the cut man. He will gut and clean it for you, putting the fillets (and parts, if you like) in a bag. He never charges over $5 for the service.

“This fish put me through college!” says the cut man, then, half joking: “I’m the only fisherman who went to college.”

Sheepshead are hermaphroditic. They start out female and then, at a certain age, morph into males. “When we first found that species, we were catching the small ones, which were all females,” says the cut man. “So there were all these males left with no one to mate with. We collapsed the stock within a couple years. Now we’ve brought them back.”

It’s an ad hoc lesson in sustainability—a subject every fisherman at this dock knows very well.

“You’ll notice I’ve got a system,” says the cut man as he dismantles my sheepshead into four pristine fillets. “I cut the clean parts toward this part of the cutting board, and the messy parts over toward the other side.”

A young boy, most likely a relative of some fisherperson, handles the money. I pay him $3.

A day at Tuna Dockside Harbor Market

A day at Tuna Dockside Harbor Market

Later that day, I juice obscene amounts of lime, dice the cilantro, shallots, lemongrass, tomatoes, and bell peppers. I cut the sheepshead into cubes, let it marinate for four hours. The ceviche is startlingly fresh, phenomenal.

I may never buy seafood from a grocery store again. That’s a lie. I’ll be in a pinch and have a dinner party and can’t wait till Saturday. But I vow to come back as often as possible, starting next week.


Video by Sam Wells

A day at Tuna Dockside Harbor Market

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Everything SD SEPTEMBER 16, 2026

Where to See Celebs at the 2026 Del Mar Wine & Food Festival

Check out the stacked lineup of talent participating in this year’s celebration of food, cocktails, wellness, and SoCal energy

Where to See Celebs at the 2026 Del Mar Wine & Food Festival
Courtesy of Del Mar Wine & Food Festival

Tickets to the Del Mar Wine & Food Festival get you in the door. The real fun is figuring out who you’ll run into once you’re there. This year’s weeklong schedule of exclusive events, running September 30–October 4, includes dinners, tastings, and loosely-supervised chaos where celebrity chefs and local icons finally let their hair down.

The festival has a track record of the unexpected: Bryan Cranston and Aaron Paul once toasted their mezcal brand Dos Hombres with an intimate dinner at the Lodge at Torrey Pines (and then, evidently unsatisfied, kept drinking it on the cliffs above Blacks Beach with a rotating cast of San Diego and Food Network chefs. Alex Morgan showed up for a dinner under the lights honoring the country’s most badass women chefs). Drew Brees ran a celebrity pickleball tournament where the guy from It’s Always Sunny in Philadelphia got absolutely humbled by locals.

If you scored a ticket to last year’s Grand Tasting, you might’ve caught Guy Fieri doing exactly what Guy Fieri does: strolling the grass, signing t-shirts and foreheads, and hanging off the DJ surf van like it was built for him. Meanwhile, local chef Ethan Yang of Glass Box walked off with the Chef Competition surfboard.

So whether your plan for 2026 is to corner legendary San Diego chefs like Victor Jimenez of Cowboy Star and Jon Sloan of Juniper & Ivy in person, or just aim for a spontaneous golf cart ride with a Food Network star—here’s your cheat sheet for where to run into a celebrity chef, TV personality, award-winning winemaker, or pro athlete at this year’s Del Mar Wine & Food Festival.

Courtesy of Del Mar Wine & Food Festival

Troy Johnson, Karen Krasne

Signature San Diego Opening Night Party

September 30 | 6 – 9 p.m. | Monarch Ocean Pub 

Consider this your soft landing into festival week—the walk-around tasting that eases you in before things get chaotic later on. Monarch Ocean Pub hands its patio over to the flavors that define San Diego eating: Baja seafood done right, coastal bites, Mexican flavors with some heat behind them, all the staples locals will fight you over. 

The celebrity sightings here lean more “bump into” than “spot from across the room.” Troy Johnson—Food Network judge, San Diego Magazine chief content officer and co-owner, Emmy-winning host, a man who has eaten his way across the entire country professionally—is the type to materialize at whichever station has the longest line, because he already knows it’s worth the wait. Ask him what he’s had so far. He’ll have opinions.

Then there’s celebrity pastry chef Karen Krasne, owner and executive pastry chef of Extraordinary Desserts, James Beard House alum, and a woman Forbes once ranked among the top 10 pastry chefs in the country—which tracks, because you might find her holding court next to a tray of her roasted pecan shortbread dipped in white chocolate, explaining exactly why this is the flavor combination. You will listen to every word, too, because you’ll want to try that cookie.

This is an opening night party where the person next to you in line might just be the one who baked the thing you’re about to eat.

Courtesy of Del Mar Wine & Food Festival

Bryn McArthur, Mawa McQueen

Chateau Montelena’s 50th Anniversary Celebration

October 1 | 6 – 9 p.m. | Fairmont Grand Del Mar

Fifty years ago, a Napa Chardonnay beat France at its own game and rewrote what the world thought it knew about wine. This dinner is that legacy, poured by the family who built it, course by course.

Under the arches at Fairmont Grand Del Mar, Ernie Hahn and the Hahn family, who partnered with the Barretts to revive Chateau Montelena into the Napa powerhouse it is today, host an evening built entirely around the winery’s most iconic pours. Every course gets its own pairing straight from the Montelena portfolio, so you’re not just hearing about the Judgment of Paris, you’re tasting the wine that started it.

Chef Mawa McQueen, a former James Beard Best of the West winner out of Aspen, brings globally inspired cuisine and serious technique to the table. Alongside her, Fairmont Grand Del Mar’s executive chef Bryn McArthur leans into farm-to-table sensibility shaped by a career of global kitchens. Together they’re building a menu meant to hold its own against wine that already changed history once.

This is the rare dinner where the wine isn’t just accompanying the meal, it’s the reason the meal exists. Fifty years after Paris, the rematch is happening right here in Del Mar.

Courtesy of Del Mar Wine & Food Festival

Karen Krasne, Martin Munguia

Rioja Uncorked

October 1 | 6 – 9 p.m. | Rancho Valencia 

Isabella Dallas is a freelance writer for San Diego Magazine and the Arts and Culture Editor at The Daily Aztec in her final year at San Diego State University. She previously worked as an editorial intern for SDM, but when she’s not writing, you can find her trying the best coffee spots in SD, devouring the latest rom-coms, and indulging in anything and everything pop culture.

Food & Drink SEPTEMBER 11, 2026

A Taste of Osaka Is Popping Up Around San Diego

Surf’n Slaw founder Kumi Alexander is introducing local farmers market crowds to okonomiyaki, the savory Japanese pancake she grew up eating

A Taste of Osaka Is Popping Up Around San Diego
Courtesy of Surf’n Slaw

After 15 years married, my husband and I tend to agree on most things. But there’s one argument we both refuse to bend on—I prefer okonomiyaki Osaka-style, and he’s a die-hard Hiroshima-style devotee. (To be fair, we both adore both styles, but at this point, it’s just fun to have a low-stakes disagreement.)

Okonomiyaki is one of Japan’s greatest comfort foods, a savory pancake that’s about the size of a DVD, if you aren’t too young to know what that is. It’s not terribly hard to make—it’s flour, eggs, dashi stock or water, and a whole heap of shredded cabbage, plus optional fillings like green onions, pork belly, or bonito flakes, all cooked fresh on a flat top griddle. Drizzle some kewpie mayo and okonomiyaki sauce on top, and you’re hot to go. 

However, it’s not easy to make well, and as you now know, people have capital-O Opinions about Osaka-versus-Hiroshima. Hiroshima-style layers the ingredients one by one rather than mixing them together, adding a layer of soba or udon noodles and topping it all off with a fried egg. For Osaka-style,  all the ingredients are mixed together and then cooked on the griddle, so every bite includes every ingredient in a hodgepodge of deliciousness. (One Osaka variation called modan-yaki does include soba noodles mixed in the batter, but they’re not traditionally used in that regional version.) 

Despite a childhood spent in Osaka, Japan, Kumi Alexander specializes in making Hiroshima-style okonomiyaki. “Okonomiyaki has been part of my life for as long as I can remember,” she explains. “My parents ran their own business when I was growing up, so Saturdays were often busy, and okonomiyaki was one of my mother’s go-to lunches because it was simple and easy to make.” 

Alexander came to San Diego seven years ago with a desire to bring a part of her culture with her—not just a product, but a feeling. “When I thought about what could do that, the answer was almost obvious: okonomiyaki,” she says. 

She originally launched Surf’n Slaw as a mobile pop-up food stand in August 2025, offering what Alexander calls Japanese-meets-California okonomiyaki. “Our full Surf’n Slaw includes cabbage, noodles, umami dough, beef, shrimp, and vegetables,” she explains. The menu also has a “Green Wave Slaw,” an Osaka-style version that can be made vegan and gluten-free, as well as matcha drinks. 

Currently, Surf’n Slaw pops up at farmers markets in North Park, Scripps Ranch, Hillcrest, La Jolla, and La Mesa, as well as other local markets and community events. Eventually, she may expand to a permanent location, but that’s a future goal. And while Alexander hopes that one day okonomiyaki will be as well-known to American audiences as ramen or sushi, for now, she’s just happy to share a bit of home with San Diego. 

San Diego Restaurant News & Food Events

Beth’s Bites

  • Izola Bakery announced big plans for a second location and bakery HQ (checks notes) over three years ago and it’s kind of been crickets since then. But there may be movement in the expansion plan—the East Village bakery recently put out a hiring call for “the people we need to help us build what’s next.” Here’s hoping things get cooking (or baking, as the case may be) soon. 
  • As a California-born, East Coast-raised foodie, I can confidently say the East Coast has the deli game on lock. So whenever anyone announces they’re bringing an East Coast-style sandwich to the West Coast, I remain cautiously optimistic until proven otherwise. (Big Jim’s in Pacific Beach is a phenomenal example of a transplant done exceptionally well.) Los Angeles-based Ggiata Delicatessen recently announced plans to open a location in Encinitas, promising authentic Italian staples like meatball parmesan subs, cheesesteaks, and Italian cold cuts. Don’t let me down, guys!
  • Unfortunately, it’s not all openings and expansions. Nola on 5th in Hillcrest permanently ceased operations without warning or explanation. We can probably pick from one (or more) squares on Restaurant Closure Bingo for the reason (increased costs for ingredients, labor, equipment, etc.), but for the jambalaya enthusiast, it doesn’t really matter why. It’s simply adieu to a slice of The Big Easy in San Diego. 

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink SEPTEMBER 9, 2026

Hako Hako Will Bring Japanese Konbini Culture to Hillcrest

San Diego entrepreneur Kenji Blouin-Ito is turning a tiny Uptown Inn space into a destination for bentos, coffee, snacks, and more

Hako Hako Will Bring Japanese Konbini Culture to Hillcrest
Courtesy of Hako Hako

Tokyo unquestionably holds the title as one of the best, if not the best, food cities of the world. But despite the plethora of Michelin-starred kaiseki restaurants and hole-in-the-wall ramen joints, you’d be remiss in walking past glowing signs beckoning you to enter one of the 56,000-plus konbini across the country.

Konbini cafes like Lawson’s, FamilyMart, and 7-Eleven may look like run-of-the-mill convenience stores, but convenience store culture is a completely different animal there. Absent are the sad, floppy hot dogs sizzling sweatily on a rotating wheel of misery. Instead, konbini are stocked with a bevy of hot and cold drinks in every imaginable flavor, meals like tamago sandos (Japanese egg salad sandwiches) and prepacked bento boxes, snacks like onigiri (handheld triangles of rice and seaweed, often filled with fish or pickled plum), and even limited-edition merchandise (not unlike Wawa’s line of merch). 

Soon, Hillcrest will get a taste of konbibi culture. Hako Hako opens in front of Uptown Inn by Vantaggio, next to Ramen Ryoma, in early 2027.

Kenji Blouin-Ito, a half-Japanese, half-French San Diego native grew up eating Japanese food at home and during trips across the Pacific. “I remember looking forward to eating bentos on the train,” he says, grabbing quick items to munch on without sacrificing quality or succumbing to cost. When in France, he saw a rise of appreciation for casual Japanese cuisine, “long before it happened here.” 

Courtesy of Hako Hako | Photo Credit: @josh_walker.26_genteel

So he decided to bring it here. After AB 626 passed in 2018 to allow different jurisdictions to permit Microenterprise Home Kitchen Operations (MEHKOs), Blouin-Ito launched Foodnome, the first legal marketplace for homemade food in the US. Eventually, the national nonprofit The Cook Alliance took over the project, leaving him open to the next new idea but with the experience of running a food-based business. 

“That experience changed how I think about food, not just what makes it good but what makes it work,” he explains. Bento boxes felt affordable in a time of inflation, convenient in a bustling world, and versatile to a variety of palates. When he got the chance to open a konbini himself, he went for it. 

His family runs Uptown Inn, a mix of apartments and hotel rooms that’s seen increased food traffic over the past few years. “We had a small space in front of the building that wasn’t being used, and it just made sense,” he says. Hako means “box” in Japanese, a reference to both bentos and small space from where he’ll sling freshly made bentos, coffee, drinks, pastries, snacks, and a small retail selection.

Hako Hako will initially open for morning and afternoon hours, but you don’t have to wait until next year to get a taste of Japanese culture. Blouin-Ito’s concept is popping up at various coffee shops around San Diego, with a few coming up: Easy Does It on September 19 and Cafe Moto on October 17. Until then, practice the art of gaman: patience with grace. 

Hako Hako opens at 819 University Avenue in Hillcrest in early 2027.

San Diego Restaurant News & Food Events

Beth’s Bites

  • Sushi Tadokoro held on to its Michelin star for three years—no mean feat for anyone. But now, the Old Town restaurant is changing things up, eliminating lunch and à la carte service at the end of September before transforming into an omakase-only experience in October. The dining room will close from October 1 through October 22 to make the change, but promises it will be “more intimate. More personal. More focused on each guest and every piece we serve.” Sounds worth the wait.
  • Bock brought new life to South Park when the German-inspired beer bar opened after a long construction process by owner Brian Jensen (Vino Carta, Bottlecraft). Now, Bock is getting its own shot in the arm with a new in-house kitchen from the people behind Majorette, Love Letters Pizza, and Scrimshaw Coffee. Kurz, or “quick” in German, is already open, serving European-inspired bites like the requisite currywurst, Bavarian pretzel, and schnitzel, along with some newcomers like a pierogi and famous “Majorette burger.” (I can confirm it’s a damn good burger.) Reminder: Bock and Kurz are 21+, so leave the kinders at home.
  • The popular Japanese dessert chain Warabimochi Kamakura already has 70-plus locations in Japan, Australia, China, Thailand, and the U.K. (to name a few), but is finally opening a location in Convoy District at 8322 Clairemont Blvd. After a successful pop-up test run at Asa Bakery, Warabimochi Kamakura will bring its signature warabimochi (a traditional simple, jelly-like dessert), plus tea like matcha and hojicha, as well as soft serve as soon as October, but possibly November. (Although warabimochi is sometimes considered a summer treat, I’m pretty sure I can make an exception for autumn.)

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Studio S SEPTEMBER 11, 2026

Vi at La Jolla Village – Senior Living in the Heart of Everything

At Vi at La Jolla Village, residents don't have to choose between security and adventure, connection and independence. They get all of it.

Vi at La Jolla Village – Senior Living in the Heart of Everything
Courtesy of Vi at La Jolla Village

Today’s seniors are more connected than ever, with a renewed focus on retirement as a time of discovery and enriching experiences. The ultimate reward for a retirement well-earned is the wisdom to appreciate it all, and what better place to enjoy that unique perspective than Vi at La Jolla Village, in the heart of San Diego.

All-access pass to good living.

As a Continuing Care Retirement Community (CCRC), Vi provides access to a connected and fulfilling community while making it easy to plan for future care, should the need ever arise. With a care plan in place, residents enjoy greater financial predictability and long-term value, freeing them to focus on making the most out of retirement.

Resort-style amenities at the epicenter of a cultural hub like San Diego offer a retirement experience unlike any other. Paired with exceptional dining, spacious accommodations and dedicated staff, the best of maintenance-free living is all around. And with the introduction of Vista 360 Well-Being, Vi’s panoramic approach to wellness, there are more ways than ever for residents to access it all.

The harmony of mind, body and community.

Courtesy of Vi at La Jolla Village

The key to longevity is striking the right balance in maintaining an active lifestyle with an active mind in a fulfilling community. With newly renovated community spaces and restaurants, Vista brings a variety of opportunities for residents to elevate their well-being through Vi-exclusive “Signature Experiences.”

Vista Enrich takes an evidence-based approach to brain vitality, keeping residents at the forefront of cognitive health through exergaming (exercising + gaming), nutritional plans and informative workshops. It is also home to The Brain Vitality Studio, an innovative facility dedicated to cognitive fitness that has garnered national recognition.

Vista Discover invites residents into stimulating educational experiences, from chef-led cooking demos and guided wine tastings to lectures at local universities and intimate lectures following cultural outings.

While Vista Enrich focuses on brain health and Vista Discover engages residents intellectually, Vista Explore cultivates a sense of adventure through curated travel and local excursions. But broadening one’s horizons doesn’t always require a plane ticket. One recent event brought a taste of the world right to the community: an onsite “jazz cruise” featuring live music and global cuisine served at a series of themed “ports” all within the community’s own ballroom.

“Location, location, location”

Courtesy of Vi at La Jolla Village

One of the biggest perks of life at Vi at La Jolla Village is its proximity to just about everything. With easy access to transportation and local attractions just steps away, residents can explore and engage with their community at their own pace.

“There are trolley and bus stops within a 5-minute walk that will get you to the beach, UCSD Campus, medical appointments, downtown La Jolla or San Diego, et cetera. We rarely use our car,” said resident Tom Yager.

With the best of San Diego just steps away, residents don’t just live in the city, they live within reach of everything that makes it special.

The best of all worlds.

Courtesy of Vi at La Jolla Village

At Vi at La Jolla Village, retirement isn’t a chapter to slow down; it’s an invitation to discover more. Tailored community experiences created by Vista, paired with the vibrant pulse of San Diego just outside the door, mean that residents don’t have to choose between security and adventure, connection and independence. They get all of it.

This is what an all-access pass to good living looks like: the comforts of an elevated lifestyle, a community built for growth and a city made for discovery – all in one place.

To learn more about Vi at La Jolla Village or for details on available floor plans, visit ViatLaJollaVillage.com/SDM.

Partner Content
Food & Drink SEPTEMBER 8, 2026

Two San Diego Wine Pros Are Betting Big on Tinned Fish

With Sosal Line, Heidi Greenwood and Juerie Masters are importing traceable seafood from small producers and building a global pantry business along the way

Two San Diego Wine Pros Are Betting Big on Tinned Fish
Courtesy of Sosal Line | Photo Credit: Madison Daube

No matter your job, it’s helpful to find some sort of joy in it to avoid going completely insane. Some people savor the variety of personalities when dealing with customers. Others find comfort in the predictability of closing a bar after last call, counting tips and wiping counters. Perhaps achieving Inbox Zero really gets your blood pumping, or shipping a new product design sparks joy.

For Heidi Greenwood and Juerie Masters, work doesn’t get better than logistics and operations.

“[We] both love all the unsexy parts of supply chain and backend management,” laughs Greenwood. Tracking outbound orders? Ensuring compliance? Managing inbound freight? Stop me if this is getting too hot for you!

Not enough people think about the unsexy reality of running a business before launch, but effectively and consistently keeping an eye on operations separates successful companies from out-of-business ones. Both Masters and Greenwood already own their own businesses—Greenwood is behind the wine zine Campestre Mag and runs the online wine shop Esquina, and Masters co-owns Clos Wine Shop and Fintastic Provisions in University Heights with her husband Paul. Apparently, these gigs weren’t enough to satisfy their collective yearning for spreadsheets and inventory maintenance. 

So, they decided to start another business together—Sosal Line, a San Diego-based import and distribution company specializing in global pantry items. The pair launched Sosal Line at the beginning of 2025 and currently only sell three brands of tinned fish, but Greenwood says they plan to expand their offerings as they discover other small or family-run businesses that share their values.

“We want to work with brands and with products that really have a sense of place and actually tell a story—not just the product, but the people behind it too,” she says. 

Masters and Greenwood are both Korean-American and named this burgeoning business after Haenyeo, the legendary free-diving women of Jeju Island in South Korea. Traditional Haenyeo equipment and garb include oribal (swim fins), yeoncheol (lead belts to help them sink), and the company’s namesake sosal, a hand-held fishing spear (sometimes called jaksal)

The average person, if sitting completely still, can stay underwater for up to a minute and a half at most. Haenyeo can hold their breath for up to three minutes while actively foraging, harvesting, and swimming. Scientists say these diving women spend more time underwater than any other group of humans on earth. Not badass enough for you? The average age of Haenyeo is around 70.

Courtesy of Sosal Line | Photo Credit: Luke Schmuecker

“Fishing is a strong heritage for Koreans, and it’s the same here in San Diego with the Portuguese settlers,” Greenwood explains. (We aren’t the tuna capital of the US for no reason.) 

Sosal Line carries 100 percent traceable, wild caught fish from Galicia in Northern Spain and the Pacific Northwest, all family-owned companies who don’t compromise on sustainable practices. Tinned fish has never been more popular—or more debated—but there’s more to it than cute labels designed for maximum Instagram reach. “I want to know who I’m purchasing from,” says Greenwood. One of their suppliers, Craft Fish Co., which is based in San Diego but fishes in the PNW, is run by JJ and Jessica Gerritsen. JJ catches, Jessica packages, and it’s a business relationship on a first-name basis. “You can’t find that when you’re working with some nameless brand.”

San Diegans can find Sosal Line products at local retailers like Clos/Fintastic (obviously), allmine in Oceanside, Always Hungry Grocery & Goods in Carlsbad, J. Brix Wines in San Marcos, Collins & Coupe/Tablespoon in North Park, and Green Acre in La Jolla. They’re also available in select retailers in Northern California, Oregon, Arizona, and strangely enough, South Carolina. Expanding its client base is, of course, a goal. But not at the expense of quality or joy of discovery.

“I would love to see people try food from different cultures and be excited about it,” says Greenwood. “Maybe make them want to travel to experience different areas of the world.” 

San Diego Restaurant News & Events

Manna Coffee Co. Is A Family Affair  

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink SEPTEMBER 8, 2026

Something Big Is Brewing In La Mesa

The folks behind Oddish Wine and Lost Cause Meadery are partnering with Bica to open an all-day cafe, coffee shop, wine bar, and restaurant near La Mesa Village

Something Big Is Brewing In La Mesa
Courtesy of Oddish Wine

La Mesa: a bucolic, hill-dappled city long regarded as a somewhat frumpy, never quite trendy bridge between the urban cool of Mid-City and the rural sprawls of East County. La Mesa’s population clocks in at around 4 percent of the city of San Diego’s—fewer than Chula Vista, Oceanside, Escondido, Carlsbad, El Cajon, Vista, San Marcos, and Encinitas, in that order. It’s home to a killer Oktoberfest, one of the best charter high schools in the state, and a theatrical mayor who tools around town in a golf cart (and so far, hasn’t cut any arts funding or closed public bathrooms). 

But any area that’s only 20 minutes from downtown San Diego and under 20 miles to Mission Bay will only stay under the radar for so long. Slowly but surely, bits and bobs from San Diego’s cultural tastemakers have been popping up all over town. Dark Horse Coffee and the boutique Small Batch both opened in La Mesa in 2018. Stella Jean’s and Pop Pie are coming later this year. Native Poppy is building its new headquarters and studio this fall. After a year in business, the new owners of JK’s Greek have established themselves as one of the best Greek restaurants in the county. 

Next year, La Mesa will get one of its most ambitious projects yet. Billy and Suzanna Beltz, owners of Lost Cause Meadery and Oddish Wine, are pouring everything they have into renovating a 5,000-square-foot building between the Village and MacArthur Park to open a wine/beer bar, coffee shop, all-day cafe, and wine shop. 

The concept doesn’t have a name (yet), and Bica in Normal Heights will come on as a partner to run the restaurant aspect and coffee program (which also won’t be called Bica. Still lots of naming decisions to be made). But the Beltz’s vision is to create something in La Mesa that doesn’t exist yet—a community gathering space open from morning until night that’s family-friendly, creatively designed, and well… cool

The building has been around since the 1940s, first operating as a neighborhood market, then butcher shop, secondhand children’s store, electronics store, dry cleaners, and bike shop. The Beltzses say they plan to keep the “soul and character” of the space as much as possible, highlighting original details like a barrel-shaped wooden roof, brightening up the corner building by utilizing the large front windows, and eventually building an outdoor dining/drinking space and kid-friendly area—a must for the neighborhood’s plethora of young families. They tapped all locals for the design and build: Tecscape Design, design consultant Carly Miller-Chen (who owns Ayi boutique in South Park) to create the space, and local contractor CLTVT. 

Courtesy of Oddish Wine

Starting in the morning, the space will offer coffee and light breakfast items before transitioning to lunch and dinner menus, plus a full bar that will feature Oddish and Lost Cause products as well as other local wines, beers, ciders, and other beverages alongside an aperitivo program and low-ABV cocktails and spritzes. Food-wise, they plan to install a wood-fired oven and rotisserie, but expect more menu details to be revealed closer to opening. 

There will also be a small retail space focused on natural wines and ciders from places like Raging Cider & Mead in San Marcos and other San Diego and Baja California makers. But don’t expect run-of-the-mill options from the guy who makes weird wines and mead, the oldest alcoholic beverage in human history (hardly TikTok trend material). “We have a unique perspective… Hopefully we can expand some palates and minds in the process,” says Billy.

Community is the heart of the project, more than food, more than drinks. “We have a young family. [Bica owners] Manny [Da Luz] and Charlie [Knowles] have families,” says Billy. Suzanna adds: “People want a space that they know they’re going to get really amazing food, really fun drinks, but they can also feel like they can bring their kids during the weeknights.” It won’t be North Park 2.0, although many families now living in La Mesa came from various neighborhoods across Mid-City (like the Beltzes). It’s filling a void. It’s something they can build from the ground up. And just maybe, it’s something that will surprise people who have yet to discover La Mesa’s potential. 

Oddish Wine/Lost Cause Meadery’s new concept is projected to open by the end of 2027 at 8495 La Mesa Blvd.

San Diego Restaurant News & Food Events

Beth’s Bites

  • For as long as I can remember, my favorite animal in the world has been bunnies. (You’d think I would have been cured of the notion after adopting an adorable, but absolutely diabolical rabbit in my teens, but alas, it did not.) If you, too, love gazing at cute little cotton tails and velvety-soft ears, then join me for Bunnies & Brunch on Saturday, September 26 at Hilton San Diego Gaslamp Quarter’s Wild Hare Bar Garden. (I had no idea that downtown San Diego was once home to a robust rabbit population in the mid-19th century, but today I learned!) Yes, there will be a bunny petting farm from 11 a.m. to 1 p.m. Take a number, pal.
  • Keeping with the animal theme, there’s a new snake in town. Serpent & Stone, a Greek-inspired restaurant and lounge opened this weekend at 750 Front Street with Mediterranean classics like falafel, Greek meatballs, skewers, Greek salads, and mythology-inspired cocktails like “The Aphrodite” (pea-flower-infused Ketel One vodka with passion fruit, Madagascar vanilla, Passoã, lime and champagne). If you didn’t make it to Mykonos this summer, this sounds like a decent alternative. 
  • Mat Robar, Jesse Pine, and Winslow Sawyer launched Pure Project in 2016 with the idea of centering a brewery around sustainability, rather than leaving it as an afterthought or bonus. Most recently, they released Closed Loops, a collaborative murky IPA with Societe Brewing Company and Dalum Beverage Equipment, the latter of which installed CO2 capturing machines at both breweries earlier this year. Since February, Pure Project has recaptured and reused over 74,500 pounds of CO₂ emissions, keeping all of that out of the air and staying on track to hit over 119,000 pounds by the end of the year. The hazy IPA brewed with Tropical Fusion, Mosaic, and Strata Cryo hops is now on draft and in to-go four-packs at all five Pure Project locations, and I’ve got to say, it’s really nice to see environmental enthusiasts doing their part. 
  • Cheerio, California English. The Sorrento Valley British restaurant launched by celebrity chef Richard Blais will close permanently at the end of September. May your prime rib “proper roast” and Scotch eggs live on in another realm somewhere.

Listen Now: The Latest in San Diego’s Food and Drink Scene

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Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Partner Content SEPTEMBER 5, 2026

NewBridge School

San Diego Magazine's Private School Guide 2026

NewBridge School
Jog-a-thon

NewBridge School is San Diego’s only school dedicated to the education of students with dyslexia and related learning profiles. For 30 years we have successfully served students with dyslexia, dysgraphia, dyscalculia, receptive/expressive language disorders, ADHD, executive functioning and memory deficits. Students transition successfully into academically rigorous high schools and colleges across the country. Why NewBridge? Training, training, training (plus intensive individualization, and comprehensive program design). All teachers are trained and retrained biennially in Orton-Gillingham, the only approach proven to remediate dyslexia based on Science of Reading research, and complete a year-long training program. Every aspect of our program is designed around our students’ learning styles and needs. Every class is taught by a highly-trained expert, and our Speech/Language and Occupational Therapy teams embed throughout the day. Our multisensory, multi-tiered math program has been developed in conjunction with sister schools and experts across the country. Don’t wait—early intervention is magic!

Enrollment: 100

Grades: K – 8

Tuition: $30,000

Deadline: Rolling

Gender:  All-inclusive

Details  Nonsectarian

Open House  Tours by appointment


12285 Oak Knoll Road • Poway, California 92064
858-679-5744 • [email protected]thenewbridgeschool.com

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