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Music JUNE 16, 2022

Music, Art Exhibits & Block Parties: How to Celebrate Juneteenth

Looking for ways to observe the holiday? Check out these local events

Music, Art Exhibits & Block Parties: How to Celebrate Juneteenth
NAACP
NAACP, hero

NAACP, hero

NAACP

Saturday, June 18

Juneteenth: A Summer Celebration of Culture

The Jacobs Center, in partnership with Community Actors Theatre and Common Ground Theatre, are offering a free outdoor event of theater and history. The event will feature a lineup of dance, music, storytelling and more, including performances by Devon Stallion and J’Rayl. There will also be food trucks and other vendors, as well as visual art. The festivities begin at 10 a.m. at The Jacobs Center at Market Street Plaza.

Axis: Juneteenth Celebration

Presented in collaboration with the George L. Stevens Senior Center, the Old Globe hosts the Axis: Juneteenth Celebration on Saturday, June 18 at noon in its outdoor theater. The event will feature poetry, music, storytelling, and comedy from performers such as Alyce Smith Cooper, Def Sound, David Dredden and the Undefeated, and Brittany Taylor. Admission is free for attendees, but you must RSVP online.

The Cooper Family Foundation Celebration

The nonprofit Cooper Family Foundation has held its Juneteenth celebration annually in San Diego for more than 50 years. The event, which takes place from 11:30 a.m. to 6:30 p.m. highlights its significance with a community-oriented day filled with food, entertainment, dancing and history. This year’s free event will take place at Memorial Park, with live music from headliners Con Funk Shun, plus gospel, jazz, cultural performances, and educational resources. The event will also be broadcast live on Facebook for those who won’t be able to attend in person.

North San Diego County NAACP Juneteenth Celebration

North County’s chapter of the North Association for the Advancement of Colored People (NAACP) hosts a day of celebration in Oceanside at Pier View Way and North Freeman Street. The event kicks off at 10 a.m. and features performances, local art and music, a Kidz Zone, free health screenings, a vaccine station, and food and beverage vendors. The event is free for all to attend.

NAACP

NAACP

NAACP

Sunday, June 19

Juneteenth Unity Market

On Sunday, the World Beat Cultural Center will unveil Pathways to Freedom, a new traveling exhibit that connects history between the U.S. and Mexico with the Underground Railroad. The event will also keynote speakers Jordan McGowan and Dr. Starla Lewis as well as an outdoor marketplace at Centro Cultural de la Raza, with food, vendors and speakers. The event kicks off at noon, and the Pathways to Freedom preview goes from 1 p.m. to 4 p.m.

La Mesa Juneteenth and Friends Festival

La Mesa hosts its inaugural Juneteenth festival on Sunday at MacArthur Park. The event is free and will feature food, music, art, dance, and crafts, with participation from educators, writers, city and church leaders. Performances will also include music by the Martin Luther King Jr. Commemorative Choir. The festivities kick off at noon and wrap up at 4 p.m.

Juneteenth Celebration 5K

Fit, Black and Educated, a nonprofit that helps provide Black communities with tools to promote better physical health, hosts its third annual 5K run/walk/bike event on Juneteenth. The course begins at Chollas Lake Park, and all participants will receive a drawstring bag and finisher medal, plus the first 50 participants will receive a shirt. The race begins at 7:00 a.m. and ends at 11 a.m. and is $45 (plus fees) to register. All proceeds will go toward Fit, Black and Educated.

Juneteenth Block Party

SD Melanin brings back its Juneteenth Block Party this year, which is being held at Quartyard from 3 p.m. to 8 p.m. on Sunday. The event will feature music, food, vendors and “major vibes.” Music will be provided by DJ Prodigee and Mister Hek, as well as hip-hop artist ThaSpeakerBoxx. Tickets to the event are $25, and attendance is restricted to ages 21 and up.

Juneteenth

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Everything SD JUNE 17, 2025

Where to Celebrate Juneteenth 2025 in San Diego

From North Park block parties to art exhibitions and Oceanside festivals, here are 12 events across the county

Where to Celebrate Juneteenth 2025 in San Diego
Courtesy of The North San Diego County NAACP

Juneteenth, sometimes called Freedom Day or Jubilee Day, has grown from a local Texas tradition into a nationwide celebration. It marks the moment in 1865 when Union General Gordon Granger arrived in Galveston, Texas and announced the freedom of around 250,000 enslaved people—symbolizing the end of slavery in one of the most remote parts of the former Confederacy.

In San Diego, Juneteenth stretches beyond the history books. It spills into parks, libraries, beaches, and backyards. It sounds like live jazz, spoken word, and open mics. It reminds you that liberation looks like a community in motion. There’s no one way to observe Juneteenth. From North Park block parties and dance floors to art exhibitions and Oceanside festivals, here are 12 events that all orbit the same idea: celebration with intention.

Courtesy of Cooper Family Foundation

How to Celebrate Juneteenth in San Diego

Cooper Family Juneteenth Celebration

June 21

For more than 50 years, the Cooper Family Foundation has been at the heart of San Diego’s Juneteenth celebrations, turning remembrance into one of the city’s most anticipated cultural events. It all began with Sidney Cooper Sr., a businessman and cornerstone of the Black community, who championed Juneteenth long before it became widely recognized.

Today, that legacy continues in full force, carried on by his family and held in loving memory of both Sidney and Thelma Cooper. This free, family-friendly celebration blends history with joy. Prepare for over 100 vendors, five food trucks, a domino tournament, multiple stages featuring live music, African drumming and dance, educational programming, and a dedicated kids’ zone. It’s a day of culture, connection, and community, all rooted in the belief that “We know the past. We shape the future.”

11 a.m. – 6:30 p.m. | 2975 Ocean View Blvd, San Diego 

Financial Literacy Pancake Breakfast

June 19

Because financial freedom is part of the conversation, too, this $5 community breakfast pairs syrupy stacks with real talk about generational wealth, investing, and how to build a thriving Black economy. Come for the pancakes, stay for flipping the script on financial education. Bonus: every donation supports 7th and 8th graders who participate in a financial literacy course, and helps kick-start their futures with a $25 boost.

9 a.m. – 12 p.m. | 4900 Memorial Drive, La Mesa 

Inaugural Juneteenth San Marcos

June 19

It’s freedom, flavor, and firsts in San Marcos this year with its inaugural Juneteenth celebration at Cal State University San Marcos. The Student Union will host an afternoon of live music, local vendors, family-friendly fun, and community spirit. The standout is the Emancipation Lounge VIP Culinary Experience, a rooftop tasting featuring upscale small bites from top Black chefs like Kelston Moore, Tony Bennett Jr., and DuVal Warner. Guests will enjoy handcrafted mocktails, goodie bags, a red carpet, and stunning views, plus a chance to connect with the chefs behind the dishes. With just 250 VIP tickets available, this exclusive event is expected to sell out fast. Proceeds benefit Bad Boyz of Culinary and AIM: Achievement in Motion.

3 – 8 p.m. | 333 S Twin Oaks Valley Rd, San Marcos

Courtesy of Rhythm & Brunch

Rhythm & Brunch Juneteenth Celebration

June 19

With great food and smooth R&B, Rhythm & Brunch SD’s Juneteenth celebration is the perfect way to spend your Thursday. From  3 p.m. to 9 p.m, toast to a delicious, boozy brunch with a soulful soundtrack that celebrates culture and community. It’s casual, celebratory, and something you won’t want to miss. 

3 – 9 p.m. | 401 G Street San Diego

Louisiana Purchase Juneteenth Block Party

June 19 

Louisiana Purchase isn’t just hosting a party, it’s celebrating history, resilience, and freedom with a vibrant block party that puts culture front and center. Enjoy exclusive Juneteenth menu specials featuring New Orleans-inspired bites alongside a selection of Black-owned local vendors. The soundtrack flows with Afrobeats, R&B, and Hip-Hop, creating the perfect backdrop for a night honoring Black excellence through music, food, and community. The celebration kicks off at 12 p.m.

12 – 7 p.m.

 2305 University Ave, San Diego

Juneteenth Spoken Word Open Mic!

June 19

Maybe you’re a poet, or maybe you’re just a really good listener. Either way, this celebration night invites you to grab the mic or settle in for something real. You’ll hear raw, poetic, and often hilarious takes on freedom, gratitude, resilience, hope and identity from some of San Diego’s most compelling storytellers. It’s an open space for local voices to share original pieces and reflect on what Juneteenth means right now.

4 – 5 p.m. | Online 

Night at the Black Museum

June 19 

Isabella Dallas is a freelance writer for San Diego Magazine and the Arts and Culture Editor at The Daily Aztec in her final year at San Diego State University. She previously worked as an editorial intern for SDM, but when she’s not writing, you can find her trying the best coffee spots in SD, devouring the latest rom-coms, and indulging in anything and everything pop culture.

Everything SD JUNE 8, 2023

SD Melanin: Curating Black Joy

Since 2017, the group been building a community for Black professionals through events, black-tie galas, concerts, rooftop soirees, and healing circles

SD Melanin: Curating Black Joy
Photo courtesy of SD Melanin

Sometimes, an idea strikes and inspires someone to create all they wish to see. Like for Ivy League grad and former US Diplomat Loren Cobbs, founder of SD Melanin. The community provides a forum for Black professionals to congregate in San Diego, including an upcoming Juneteenth Celebration on June 25.

Cobbs migrated north to SD after completing an assignment in Tijuana, where she found she had an increasing thirst for spaces where she could enjoy camaraderie with other Black professionals. “I didn’t have a social network when I first moved here,” Cobbs says. “I’d go out by myself trying to acclimate with San Diego and west coast culture. I was wondering how I could meet people without door-to-door advocacy,” she says.

SD Melanin, Juneteenth couple

Photo courtesy of SD Melanin

Cobbs founded SD Melanin in 2017 and hosted her first event on MeetUp. “People would ask why I’m doing this, while others would say nobody would show up to the event. I’m the youngest of five siblings, and I have always been a bit stubborn, so I decided to move forward and see what happens,” she says.

The venue was a restaurant bar several blocks off the main drag in Hillcrest. More than 75 professionals showed up, a number that superseded what Cobbs expected. Since the inaugural Hillcrest gathering, SD Melanin has curated 200-plus events hosting more than 10,000 people at black-tie galas, concerts, rooftop soirees, and healing circles.

SD Melanin, Juneteenth pics

Photo courtesy of SD Melanin

But Cobbs isn’t alone in these endeavors. She is joined by a group of like-minded women (Jeaniqua Francis, Kiana Henderson, Amari Dixon, and Aniesa Thomas) who share a passion for outreach and community. “When I first began, I found it was women who would reach out to inquire about how they could be of assistance,” Cobbs says. “We bonded over community building and service.”

SD Melanin has hosted a Juneteenth celebration almost every year since the company’s inception, but part of striving for excellence is continuously elevating the standard. This year’s event will be hosted on Sunday, June 25, from 2 p.m. – 8 p.m. at The Holding Company (THC) in Ocean Beach. The full-day affair will include two workshops hosted by Passion Planner, art by Illustrated Melanin (curated by Black Liberated Artist Collective), and items for sale by local Black-owned businesses. The first floor at The Holding Company will play Afrobeats, Soca, Reggae, and Amapiano, while the second floor and rooftop will bump Hip Hop and R&B.

SD Melanin, Juneteenth, Black joy

Photo courtesy of SD Melanin

“The DJs will guide us through a musical journey,” Cobbs says. “We will take a musical journey throughout the diaspora and to places where Black folks have found liberation. It is fulfilling to feel like we are creating a solution and producing a space people feel invited in. Spaces they may not have been welcomed in before.”

But Juneteenth—which celebrates our country’s second independence day on June 19 and became a federal holiday in 2021—isn’t all cocktails and vibey music. The holiday carries a rich historical legacy. Juneteenth originated in Galveston, Texas, marking the end of slavery in the westernmost Confederate state on June 19, 1865.

June 19 isn’t just a date on the calendar, it’s an emblem of freedom. The name originates from combining June and nineteenth, and early celebrations were held where Black people felt both physical and psychological freedom, such as in churches. The food-centered gatherings had a healthy heartbeat and immense support amongst African Americans in the rural south, but did not become popularized across the United States until the Great Migration, one of the largest movements of people in this country’s history.

SD Melanin, Juneteenth dj

Photo courtesy of SD Melanin

Moving forward, Cobbs is confident SD Melanin will continue to be synonymous with providing space and opportunity for those committed to thriving outside the bounds of what they thought possible.“I want to make it abundantly clear why we are focused on Black joy, and that’s because the majority of stories told about the Black community are rooted in trauma. There aren’t enough conversations surrounding liberation and community,” says Cobb. “It is fulfilling to feel like we are creating a solution, and rewarding to see a community shift. It’s nice to welcome people into spaces they hadn’t previously felt welcomed in.”

Jared Cross

About Jared Cross

Jared Cross is a writer who grew up near the US-Mexico border in San Diego. He credits this experience with refining his appetite for food and culture.

Juneteenth
Music SEPTEMBER 29, 2026

18 Things to Do in San Diego This Weekend: September 29–October 4

Hit the theater for Oh, Mary!, cheer on the Padres in the playoffs, and explore the Del Mar Wine & Food Festival

18 Things to Do in San Diego This Weekend: September 29–October 4
Courtesy of Del Mar Wine & Food Festival

Fans of remarkable artistry, live sports, and foodie-friendly excursions are all eating particularly well this week. The Civic Theatre will present eight performances of the stage comedy Oh, Mary!, while the city’s streets and MTS Blue Line stations will host another edition of Trolley Dances. As they chase their first World Series crown, the Padres will kick off a best-of-three Wild Card series with the Chicago Cubs at Petco Park, and over at Snapdragon Stadium, Mexican soccer rivals Cruz Azul and Club América will face off in an exhibition match. Last but certainly not least, unleash your appetites for the Taste of North Park, Mexico in a Bottle, and the Del Mar Wine & Food Festival, where five days of culinary experiences await.

JUMP TO: Food & Drink | Concerts & Festivals | Theater & Art Exhibits | More Fun Things to Do

Courtesy of Del Mar Wine & Food Festival

Food & Drink Events in San Diego This Weekend


Del Mar Wine & Food Festival

September 30 – October 4 

From Wednesday’s first bite at Monarch Ocean Pub to Sunday’s final Grand Tasting hurrah, the Del Mar Wine & Food Festival boasts a lineup for the ages. A trio of Thursday dinners will showcase Rioja wines ($200), whiskey paired with Indian fusion ($295), and Chateau Montelena’s lasting legacy ($639). The following day, spectate ($125) or play (starting at $200) in a star-studded pickleball tournament, including an appearance from SD Mag CCO Troy Johnson. Then comes the two-day Grand Tasting at Surf Sports Park. Overwhelmed by all the culinary possibilities? We’ve got you covered. Grand Tasting ticket options include single-day passes ($185-$425) for Saturday and Sunday, as well as two-day passes ($275-$765).  

Citywide

Taste of North Park

October 3

Sample the neighborhood cuisine and culture alike during the Taste of North Park. Beginning Saturday at 11 a.m., check in at North Park Mini Park then check out more than 65 unique tastes, including over 50 food stops, across local delis, bistros, dessert shops, and more, plus live music, art activations, and local business pop-ups. Eventgoers can enjoy all-inclusive tastes until 3:30 p.m. and sips through 4 p.m. Food & sip tickets (21-plus) are still available for $65, but—like the food-only and shareable tickets—they are expected to sell out before Saturday. 

Check-in: 3812 29th Street, North Park

Rancho BEERnardo Festival

October 3

For one afternoon each fall, Rancho Bernardo becomes Rancho BEERnardo, complete with a festival highlighting local breweries, wineries, and distilleries. This Saturday from 2-5 p.m. during the 21-plus Rancho BEERnardo Festival, attendees can sample from over 35 drinkmakers at Webb Park while enjoying food vendors and live music, all to raise money for the Rancho Bernardo Sunrise Rotary Club. Ticket options include general admission ($65) and VIP entry ($90), which grants early arrival at 1 p.m.; designated driver admission ($10) is also available. 

11666 Avena Place, Rancho Bernardo

Le Salon de Musiques: Grand Opening at La Jolla Woman’s Club

October 4

Few things get more classic—or in this case, Enlightened—than the Le Salon de Musiques, kicking off its new season with a Grand Opening concert this Sunday (4 p.m.). The first monthly show of the 2026-2027 calendar at the La Jolla Woman’s Club will showcase more obscure works by Beethoven, Schubert, and Hiller, played by violinist Martin Chalifour, violist Carson Rick, cellist Allan Hon, and pianist Xiao Chen. After the performance, audience members will be joined by the musicians for a high tea buffet with French champagne. Tickets are $69 for students and $120 for the general public; full season passes ($864) are also on sale. 

7791 Draper Avenue, La Jolla

Mexico in a Bottle at Bread & Salt

October 4 

Mexican craft spirits and the storied traditions that bind them are the focus of the 21-plus Mexico in a Bottle festival, returning to Bread & Salt this Sunday from 4-7 p.m. Attendees can try sips and hear stories from distillers of Mexican mezcal, tequila, whiskey, rum, gin, and more. There will also be music from DJ Mafondo, art and craft vendors, panels on Peruvian agave and mezcal education, and vendors showcasing Oaxacan, Sinaloan, and Mayan cuisine. General admission ($82) is all-inclusive and can be purchased here. 

1955 Julian Avenue, Logan Heights

Concerts & Festivals in San Diego This Weekend

San Diego Italian Film Festival

September 30 – October 10

Ryan Hardison is a freelance arts and entertainment writer and recent graduate of San Diego State. When he's not staring at his laptop, he's likely eating an adobada burrito or getting sunburnt at the beach.

Studio S SEPTEMBER 11, 2026

Vi at La Jolla Village – Senior Living in the Heart of Everything

At Vi at La Jolla Village, residents don't have to choose between security and adventure, connection and independence. They get all of it.

Vi at La Jolla Village – Senior Living in the Heart of Everything
Courtesy of Vi at La Jolla Village

Today’s seniors are more connected than ever, with a renewed focus on retirement as a time of discovery and enriching experiences. The ultimate reward for a retirement well-earned is the wisdom to appreciate it all, and what better place to enjoy that unique perspective than Vi at La Jolla Village, in the heart of San Diego.

All-access pass to good living.

As a Continuing Care Retirement Community (CCRC), Vi provides access to a connected and fulfilling community while making it easy to plan for future care, should the need ever arise. With a care plan in place, residents enjoy greater financial predictability and long-term value, freeing them to focus on making the most out of retirement.

Resort-style amenities at the epicenter of a cultural hub like San Diego offer a retirement experience unlike any other. Paired with exceptional dining, spacious accommodations and dedicated staff, the best of maintenance-free living is all around. And with the introduction of Vista 360 Well-Being, Vi’s panoramic approach to wellness, there are more ways than ever for residents to access it all.

The harmony of mind, body and community.

Courtesy of Vi at La Jolla Village

The key to longevity is striking the right balance in maintaining an active lifestyle with an active mind in a fulfilling community. With newly renovated community spaces and restaurants, Vista brings a variety of opportunities for residents to elevate their well-being through Vi-exclusive “Signature Experiences.”

Vista Enrich takes an evidence-based approach to brain vitality, keeping residents at the forefront of cognitive health through exergaming (exercising + gaming), nutritional plans and informative workshops. It is also home to The Brain Vitality Studio, an innovative facility dedicated to cognitive fitness that has garnered national recognition.

Vista Discover invites residents into stimulating educational experiences, from chef-led cooking demos and guided wine tastings to lectures at local universities and intimate lectures following cultural outings.

While Vista Enrich focuses on brain health and Vista Discover engages residents intellectually, Vista Explore cultivates a sense of adventure through curated travel and local excursions. But broadening one’s horizons doesn’t always require a plane ticket. One recent event brought a taste of the world right to the community: an onsite “jazz cruise” featuring live music and global cuisine served at a series of themed “ports” all within the community’s own ballroom.

“Location, location, location”

Courtesy of Vi at La Jolla Village

One of the biggest perks of life at Vi at La Jolla Village is its proximity to just about everything. With easy access to transportation and local attractions just steps away, residents can explore and engage with their community at their own pace.

“There are trolley and bus stops within a 5-minute walk that will get you to the beach, UCSD Campus, medical appointments, downtown La Jolla or San Diego, et cetera. We rarely use our car,” said resident Tom Yager.

With the best of San Diego just steps away, residents don’t just live in the city, they live within reach of everything that makes it special.

The best of all worlds.

Courtesy of Vi at La Jolla Village

At Vi at La Jolla Village, retirement isn’t a chapter to slow down; it’s an invitation to discover more. Tailored community experiences created by Vista, paired with the vibrant pulse of San Diego just outside the door, mean that residents don’t have to choose between security and adventure, connection and independence. They get all of it.

This is what an all-access pass to good living looks like: the comforts of an elevated lifestyle, a community built for growth and a city made for discovery – all in one place.

To learn more about Vi at La Jolla Village or for details on available floor plans, visit ViatLaJollaVillage.com/SDM.

Partner Content
Arts & Culture SEPTEMBER 28, 2026

The Best Things to Do in San Diego: October 2026

From food festivals and Fashion Week to hockey games and Oktoberfest, these are the best events to add to your calendar in October

The Best Things to Do in San Diego: October 2026
Photo Credit: Sydney Valiente

It’s finally fall, and although it may not feel like it (our ceiling fans are this close to flying off their hinges), San Diego is ringing in the cozy season with a heap of fun events. Whether you’re wanting to find your new favorite outfit at Fashion Week, cheer at the Oceanside Shock’s home debut, or practice meditation at the Strength in the City Festival, these are the best things to do in October.

Concerts & Festivals | Theater & Art Exhibits | More Fun Things to Do

Photo Credit: Shay Studios

Concerts & Festivals in San Diego This Month

3

Go beyond the menu during the Taste of North Park, with over 50 food samples and 15 beverage stops, plus live music and art-driven programming to keep all the senses engaged.

7

Cross the Coronado Bridge—and bring your appetite—for A Taste of Coronado, an island-wide culinary jaunt in support of beloved businesses and the Promises2Kids nonprofit.

Courtesy of La Jolla Art & Wine Festival

Theater & Art Exhibits in San Diego This Month

10/8–11/1

In the Roustabouts Theatre Co.’s newest comedy at Scripps Ranch Theatre, roommate beef has no age limit. In “Ripcord,” a feud between Abby and Marilyn escalates to absurd heights.

10 & 11

Pay it forward to local public schools with each pet adoption, purchased piece of art—from over 170 artists—and sip of wine, beer, or spirits at the free La Jolla Art & Wine Festival.

17

Those in search of creativity and community can find both at Other Places Art Fair South, a free showcase for independent artists and galleries at California Center for the Arts, Escondido.

Photo Credit: @gabephelan

More Fun Things to Do in San Diego This Month

9/30–10/4

Where can you play pickleball with celebs, sample local eats (including that place you’ve always been meaning to try), and take part in the scenic and delicious Grand Tasting at Surf Sports Park? There’s only one answer: the Del Mar Wine & Food Festival.

2–4

Sashay your way through the 19th annual Fashion Week San Diego, home to stunning runway couture, fall designer collections, and a trunk show—perfect for shopping for your new look.

9 & 10

Dance to Y2K throwbacks all weekend long during Ocean Beach Oktoberfest, which includes a beach party, a stein-holding competition, a brat-eating contest, and for VIP attendees, a custom “OB2K Oktoberfest” liter
mug.

10

First comes the sting, then comes the shock. San Diego County’s newest sports franchise, Oceanside Shock, will make its home debut in the Federal Prospects Hockey League versus the Fresno Falcons at Frontwave
Arena
.

24

Working out is just one part of this Waterfront Park wellness experience. Practice meditation, play bingo, and recover with sauna zones during the Strength in the City Festival.

25

At the 25th annual Oceanside DÍa de los Muertos Festival, the Day of the Dead is alive and well. Walk through a chalk cemetery and Por Siempre Car Club’s decorative trunk altars during the free event.

Ryan Hardison is a freelance arts and entertainment writer and recent graduate of San Diego State. When he's not staring at his laptop, he's likely eating an adobada burrito or getting sunburnt at the beach.

Everything SD SEPTEMBER 24, 2026

Special Activations at the 2026 Del Mar Wine & Food Fest’s Grand Tasting

Chef collaborations, cooking demonstrations, DJs, games, photo ops, and plenty of reasons to keep wandering on Oct 3 and Oct 4

Special Activations at the 2026 Del Mar Wine & Food Fest’s Grand Tasting
Courtesy of Del Mar Wine & Food Festival

At Del Mar Wine & Food Festival’s Grand Tasting, the walk between food tents can take a while. You might stop to watch a chef competition, get pulled toward the DJ, or find yourself playing mini golf before you remember which bite you were after.

Across the Del Mar Polo Fields, there’s also line dancing, a 1961 red Beetle ready for photos, and an aviation-themed pop-up with Reno Tahoe chefs and mixologists. Need a slower stretch? Check out the wellness stops or browse the shops. Here’s what to look for as you make your way through the festival’s zones:

Courtesy of Del Mar Wine & Food Festival

VIP First Bites & First Sips

VIP ticket holders get a head start, with the VIP Reception running from 11:15 a.m. to 1 p.m. and serving first bites, first sips, and a few surprises before the Grand Tasting officially gets going. Champagne Telmont will make the festival’s first pour, while Cohn Restaurant Group brings carajillos alongside pours from Karl Strauss, Licor 43, Tap Truck San Diego, Bebemos Tequila, and Devil’s Grin Gin.

The bites are just as good. Celebrity chef Beau MacMillan will serve a first bite, while Warung RieRie is bringing one of its highly coveted dishes. Yes, this is the restaurant that currently has an eight-month waitlist. You’ll also find bites from The Shellfish Affair, The Waverly, Wolf in the Woods, Dora Ristorante, Cori Pastificio Trattoria, An’s Gelato, Pacific 333, Vintana, and more.

And because every good first act needs a soundtrack, there will be live painting and music, with Courtney Govan bringing live jazz to the reception. It’s the perfect opening act before the main event.

Live Cooking & Culinary Moments

During the VIP Reception, chefs Tommy Gomes and Jeff Roberto will conduct a live ahi cutting. Plant Paradise brings another culinary angle, with celebrity chef Zuliya Khawaja joining the plant-based lineup. The area combines chef talent with plant-forward restaurants and brands, giving guests a chance to see just how creative plant-based cooking can get.

Throughout the weekend, The Stage keeps the cooking demonstrations coming, with celebrities and chefs sharing techniques, recipes, and plenty of inspiration for anyone who plans to actually cook something when they get home. Before you know it, you’re watching a chef demo, casting your awards vote, and sipping mezcal on the grass with friends you just met in line.

Courtesy of Del Mar Wine & Food Festival

DJs, Music, & The Party

At the Grand Tasting, dancing just sort of… happens. A DJ drops the right song. Someone’s holding a taco in one hand and a glass of wine in the other. The country zone breaks into a two-step. Friends convince friends. Strangers become temporary dance partners. By the end of the day, everyone’s forgotten they were ever worried about looking cool.

DJ TENAX will be spinning in Plant Paradise, bringing house, techno, and UKG to an open-air dance floor that’s hard to leave. Chris Cantore, a veteran San Diego broadcaster, takes over the VIP Tent, while BootScootin Line Dance and PVO Events bring country-style line dancing to the Polo Fields, so you can work off your tasting itinerary one two-step at a time.

Then a live guitar hum in the distance leads you to a fuchsia boa over at the Pride Zone, where you’ll find yourself covered in sequins and having the lawn party of a lifetime.

Sports, Tailgates, & Games

Not every activity at the festival requires a tasting glass (although it’s certainly encouraged).

The Matchday Experience brings San Diego FC and San Diego Wave FC into the Grand Tasting, complete with interactive tents and plenty of game-day energy. Athletic Brewing is also sharing activation space with San Diego Wave FC, bringing a fun nonalcoholic option into the mix.

For golf fans, the Los Angeles Golf Club is bringing a Dryve Box golf simulator to the festival. And if your competitive streak is less fairway and more miniature windmill, SD Pop Up Mini Golf has you covered.

The Beach Zone gets in on the action, too, with surfing-inspired elements and Playavole paddle courts. Hemlock Hats and other California brands add to the coastal atmosphere, but the real draw is having somewhere to actually play. And don’t worry, you can cool down in COOLA’s turquoise beach chairs, too, and when your bestie suggests reapplying sunscreen, obviously you do. Basically, there are plenty of ways to work up an appetite between tastings.

Courtesy of Del Mar Wine & Food Festival

Photo Ops & Instagram Moments

You’re going to want to take photos, and the festival has made that extremely easy.

A Timeless Day is bringing multiple photo moments to the Grand Tasting, including a 1961 red Beetle at The Italian Getaway and a teal VW bus in The Beach Zone. For something a little more polished than the standard group selfie, head to the Locals Zone for Pixster Photo Booth and San Diego’s version of a Glam-Bot, complete with a grass red carpet.

Bebemos Tequila is also bringing back its festival-favorite hidden speakeasy. If there’s ever a time for a photo, it’s here. Otherwise, people might not believe you. The speakeasy serves bone marrow shots straight from the bone, with candlelight, a lounge area that makes it hard to believe you’re in a tent outside, and little orange shot glasses. This is “first slide of your festival photo dump” material.

You can also grab your squad and head to LaCroix’s bright and ridiculously cute setup, or swing by San Diego Magazine’s area, where you might stop for a photo in front of the larger-than-life SD Magazine sign and find yourself watching a painting come to life.

But really, you’re in Del Mar. The ocean is essentially your backdrop, and every zone gives you an excuse to stop for the obligatory “totally candid” photo. And yes, the best strategy is to get the group shot before everyone has been sampling wine for three hours.

Shop, Browse, & Take Something Home

The Grand Tasting also doubles as a little shopping excursion, with local makers, fashion, vintage finds, jewelry, and lifestyle brands scattered throughout the grounds. Smoke Revival Vintage Vault brings the thrill of vintage treasure hunting, while Nortte Hats and Hemlock Hat Company make a pretty good case for leaving with a new accessory.

Keep an eye out for jewelry and creative vendors, too, including Iris Studio Jewelry and New Nightfall Jewelry, plus local artists and makers featured throughout the festival. 

You can come for an all day food and wine festival, but still leave with something shiny you definitely did not plan to buy.

Wellness & Reset Moments

We know, at some point, even the most dedicated grazer has to come up for air. The Novo Dia Wellness Zone is designed for exactly that, bringing together mocktails, coffee, hydration, wellness brands, and even bites from Parakeet Cafe.

Step away from the food and drink frenzy for a few minutes, relax in the shade, try some skincare, stretch with prAna, and maybe grab some Instant Hydration Electrolytes before round three.

There’s also nothing wrong with stopping to smell the roses at Green Air Botanicals while devouring a dairy-free cheese dip. It’s less about disappearing from the party and more about making sure you have enough energy to keep going.

The zones give you somewhere to wander, and the activities give you a reason to keep going. So grab your tasting glass, check the schedule, and leave a little room in your afternoon for something you didn’t plan on doing. At Del Mar Wine & Food, that’s usually where things get interesting.

Isabella Dallas is a freelance writer for San Diego Magazine and the Arts and Culture Editor at The Daily Aztec in her final year at San Diego State University. She previously worked as an editorial intern for SDM, but when she’s not writing, you can find her trying the best coffee spots in SD, devouring the latest rom-coms, and indulging in anything and everything pop culture.

Partner Content SEPTEMBER 29, 2026

Leading the Charge in Cardiac Arrhythmia Care

Scripps electrophysiologists not only deliver the latest therapies, they help develop them

Leading the Charge in Cardiac Arrhythmia Care
Courtesy of Scripps Health

Atrial fibrillation (AFib) is the most common cardiac dysrhythmia, affecting more than 10 million people in the U.S. The condition, characterized by an irregular and often rapid heartbeat, raises the risk of stroke, heart failure and death. Advances in electrophysiology, a subspecialty of cardiology focused on the heart’s electrical system, are transforming how AFib and other dysrhythmias are diagnosed and treated. Scripps electrophysiologists use state-of-the-art therapies—some of which they helped develop. They were instrumental in the pre-FDA approval research for an effective new treatment, pulsed field ablation, and are on the forefront of other innovative treatments. Click here to learn more. 

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