San Diego FC’s first-ever home game, and the energy around it, mimicked Hirving “Chucky” Lozano’s left hamstring: A solid start, with a less-than-ideal finish.
In the parking lots around Snapdragon Stadium, fans arrived as early as five hours before kickoff. Walking past rows of cars sounded like the tuning of an AM radio—every tailgate played music and every tailgate played something different. Carne asada and burgers sizzled on smoking grills. Shrieking and giggling kids instructed their friends on rules for games they just invented.
Courtesy San Diego FC
The union of supporter groups, La Frontera, claimed one lot by parking their vehicles trunk-to-trunk, with some space between. Their tent canopies, faded by years of use in the San Diego sun, straddled this impromptu “lane,” and their identifying flags, placed at the end of long plastic poles, flapped in the chilly wind. It was a soccer bazaar.
“Tailgating went amazing. My hopes are sky high. Best night of my life,” Luis Montero-Adams told me after Snapdragon Stadium opened its gates. Montero-Adams bought a ticket in the the rowdiest part of the stadium—the supporter section, on the north end of the stands—after SDFC’s surprising and dominant victory over LA Galaxy last Sunday. “I. Am. So. Happy.”
That passion didn’t go unnoticed. “I think the stadium was electric. The [players] were electric,” head coach Mikey Varas said after the game.
San Diego FC honored that passion by letting La Frontera lead the national anthem. What started as a few hundred diehards singing the opening bars to the Star-Spangled Banner turned into a record crowd of 34,506 together singing the anthem and launching an event many years in the making. Then, the first whistle. San Diego FC and St. Louis City SC started play and a new era of San Diego sports began.
SDFC picked up where they left off in Los Angeles. The defense owned the ball and SDFC would go on to earn 67 percent possession. The team dominated with and without the ball, and still hasn’t conceded a goal this season. Wingers Anders Dreyer and Hirving “Chucky” Lozano led an urgent attack. The home supporters cheered whenever Lozano touched the ball and they pulsed at each chance at net. A goal, and a win, felt inevitable. That is, until Lozano grabbed at his leg and in the 31st minute limped into the tunnel and out of the game.
Courtesy San Diego FC
The game quickly devolved into a punchless slog, and the positive energy left with the star player. Chants became quieter. Pockets of empty seats appeared by the 80th minute. Fans clamored for their team’s first-ever home goal, but were left wanting. There would have been little to note about the 0-0 draw, if not for bigotry that emerged in the closing minutes.
Soccer has been plagued by a discriminatory and homophobic chant in Spanish that supporters use when an opposing goalkeeper takes a goal kick. In 2024, the Concacaf Nations League final between the US and Mexico men’s national teams was stopped several times in response to fans’ use of the slur. Despite FIFA sanctions and educational campaigns, the use continues, predominately in Mexican soccer and at Snapdragon Stadium on Saturday. What should have been a celebratory evening turned into an ugly and unsettling spectacle. The PA announcer repeatedly implored attendees to be respectful and team officials were forced to denounce the chant after the game.
“The chant that was heard tonight was unacceptable. It’s outside of our values, and it doesn’t represent the players itself and it certainly doesn’t represent San Diego,” Varas said. “We’re a community filled with love and support, and we believe in the power of diversity.”
Courtesy San Diego FC
“It’s totally unacceptable,” sporting director Tyler Heaps said. “We’ll make sure it doesn’t continue in the future, and it’s something we’re very strong about.”
“It’s something we don’t want to hear moving forward,” defender Paddy McNair said.
The chants marred a week of high-octane pregame buzz, festive tailgating, a record crowd, and the fact that SDFC remains undefeated.
“Homophobic chants have no place in sports,” Montero-Adams posted on Instagram after the game. “San Diego FC should surrender tonight’s points. Unacceptable, absolute disgrace.”
The sentiment harks back to the San Diego Loyal, a defunct but legendary team in the second division United Soccer League. Loyal midfielder Collin Martin, who came out as gay in 2018, was subjected to a homophobic slur in a 2020 game against the Phoenix Rising. Landon Donovan, then the head coach of the Loyal, protested to the referee, but was shown a red card.
Rather than continue play, the Loyal walked off the pitch in solidarity with Martin and their coach. The forfeiture cost the Loyal a chance at the playoffs. “The statement that was made by the club by walking off the field during that match is something that I will never regret,” Loyal owner Andrew Vassiliadis told Glory magazine. “It made a statement. It’s clear who we are and what we’re going to stand for.”
San Diego FC has gone to great lengths for the club to reflect San Diego. The 18 threads of their logo represent each town in the county. A committee of local artists and community leaders are helping design a new kit and put into practice the team’s “Woven Into One” slogan. Varas, most of all, is committed to this idea.
About his team’s performance against St. Louis SC, the head coach said, “I think we’re serious when we show that we’re a reflection of the community. San Diego is a diverse place, it’s a creative place, it’s a competitive place, and I think the boys showed that on the field.”
About the pressure of their first-ever home game, he said, “Pressure [in soccer] is a privilege. Real pressures are people who have trouble putting food on the table for their family, who have to work all day and don’t have enough.”
Saturday was supposed to be a triumphant night, full of promise. San Diego FC is supposed to be a team for everyone. After the team’s first game in San Diego, that commitment remains to be seen. Just like the team’s first home goal, and what Lozano’s injury will mean for SDFC’s season.
There’s a creative inertia that resides in San Diego, producing a near-constant stream of cool events. Fortunately, this weekend is no different. Those with an artistic inkling can search for inspiration at MCASD’s EXPO Design Market or admire the mixture of live performance and neighborhood charm during the North Park Music Fest. Foodies can dine (with wine) at Stake Chophouse & Bar during its ZD Wines Dinner or explore Barrio Logan’s standout eats at the Sabor Del Barrio. Plus, Pride Month is already in full swing in SD with the return of DISCO RIOT’s Queer Mvmnt Fest and the two-day Out & Abt Music Festival.
Stake Chophouse & Bar is collaborating with Napa Valley’s ZD Wines—a family-run winemaking institution that’s been around since 1969—on an intimate four-course dinner this Thursday at 6:30 p.m. Throughout the meal, each dish will be paired with a curated pour from ZD Wines, with patrons set to receive a chardonnay, pinot noir, and pair of cabernet sauvignons. Dinner guests will also be treated to insight on the night’s wine pairings from ZD Wines’ senior winemaker Chris Pisani. Reservations are $210 pre-paid through OpenTable.
Take advantage of all the dynamic attractions that the Barrio Logan Cultural District has to offer—and eat very well while you’re at it—during the third annual Sabor Del Barrio. This Sunday from noon to 4 p.m. attendees can devour their way through 35 neighborhood staples and traverse the tasting stops on foot, by bike, via a free trolley shuttle, or a combination of the three. Tickets are $40 online ($55 day of) and come with complimentary admission to Quint Gallery, the Athenaeum Art Center, and the Chicano Park Museum & Cultural Center, plus a free tour of Tao of Clay.
Sam Hinton Folk Heritage Festival at Old Poway Park
June 6
Survey the depth of oral storytelling during the free annual Sam Hinton Folk Heritage Festival this Saturday from 10 a.m. to 4 p.m. at Old Poway Park. Named for harmonica virtuoso, marine biologist, and longtime San Diegan Sam Hinton, this event highlights folk artists who specialize in time-honored traditions. Throughout the day, attendees can see performances by musicians with roots in Americana, Cajun, and Appalachian rhythms on the main stage, dance in the Templars Hall, and hear historical tales from the Storytellers of San Diego in the Porter House.
14134 Midland Road, Poway
North Park Music Fest
June 6
Psychedelic rockers Frankie and the Witch Fingers will headline an eclectic lineup at the North Park Music Fest. This Saturday, enjoy sets from noon to 1:45 a.m. from over thirty performers—including DJs, bands, and local acts—across a dozen North Park venues. Ticket options include general admission ($25 online, $35 day of) and VIP passes ($65) which come with lounge access at Granada House, line-skipping privileges and more; festival proceeds will go towards the North Park Business & Neighborhood Foundation. Plus, performances at Pure Pawsh, Visual Art + Supply, Overland, and Playground Art + Coffee will be open to the public.
North Park
Out & Abt Music Festival
June 6 & 7
The calendar has just flipped to Pride Month, and Out & Abt is celebrating in style. The two-day Out & Abt Music Festival begins Saturday from 3-10 p.m. at The Soap Factory with drag shows, circus acts, a manic pixie dream market, two stages of live music, and last but not least, a mechanical bull. The festivities will continue with an after party from 10 p.m. to 2 a.m. at Gossip Grill and conclude with an afternoon pool party at Hard Rock Hotel San Diego on Sunday from 1-7 p.m. Ticket options include weekend general admission passes ($70), and entry to the music festival ($30), after party ($17) and pool party ($27).
Citywide
Photo Credit: Kevin Berne
Theater & Art Exhibits in San Diego This Weekend
The Monsters at La Jolla Playhouse
June 2-28
Fresh off its Drama Desk Award-winning run in the Big Apple this past winter, The Monsters will have its first West Coast production beginning Tuesday in the Mandall Weiss Forum at La Jolla Playhouse. Written by and co-starring Ngozi Anyanwu, The Monsters finds its reconciliatory narrative in a young woman yearning to repair her relationship with her estranged older brother in the brutal and unforgiving world of mixed martial arts. The Monsters will have preview performances this Tuesday through Thursday at 7:30 p.m., Saturday at 2 & 8 p.m. and Sunday at 1 & 7 p.m., with tickets ranging from $30-$74.
Ryan Hardison is a freelance arts and entertainment writer and recent graduate of San Diego State. When he's not staring at his laptop, he's likely eating an adobada burrito or getting sunburnt at the beach.
June Gloom isn’t stopping San Diegans from making the most out of the month. There’s something for every music lover, from swaying to smooth jazz at The Rady Shell to rocking out at Slightly Stoopid’s Field of Dreamz Festival. Art enthusiasts can visit the Mingei for an exhibit showcasing Native American and Pacific Rim heritage, […]
June Gloom isn’t stopping San Diegans from making the most out of the month. There’s something for every music lover, from swaying to smooth jazz at The Rady Shell to rocking out at Slightly Stoopid’s Field of Dreamz Festival. Art enthusiasts can visit the Mingei for an exhibit showcasing Native American and Pacific Rim heritage, while foodies can try the latest fried fad at the San Diego County Fair. Whatever your interests, it’s time to text the group chat and make some plans. Here are all the best things to do in San Diego this month:
Khalid is headlining his first tour since 2019—this time for the R&B and pop showstopper After the Sun Goes Down—and he’s ready to dance through Cal Coast Credit Union Open Air Theatre.
Photo Credit: Angela Babby / Courtesy of Angela Babby
Theater & Art Exhibits in San Diego This Month
6/5–7/19
With a beat that can’t be stopped, New Village Arts will revive the joyful musical Hairspray, a fusion of teen pop stardom and racial integration in Civil Rights–era Baltimore.
6/13–9/13
Cat Gunn poignantly examines the impact of forced separation from ancestral lineage through If Only by the Light of a New Moon, their solo museum debut at ICA Central.
Proceed to Pride Month with the Out & Abt Festival, featuring a carnival-themed playground at The Soap Factory, an afterparty hosted by Gossip Grill, and the next day, a sapphic poolside bash at the Hard Rock Hotel.
6/10–7/5
Imagine and experience your favorite fairytale ending during the San Diego County Fair, which returns this summer with a new theme: Once Upon a Fair.
11 & 13
The return of the Switchfoot Bro-Am means two things: an elegant seaside fundraiser in North County and a free bash at Moonlight Beach full of sun, surf competitions, and live music.
For the first time, NASCAR will start its engines in San Diego. Naval Base Coronado will host this one-of-a-kind racing spectacle to commemorate the U.S. Navy’s semiquincentennial.
25
Itadakimasu! In other words: Let’s eat! Sample, then rank, the best Pan-Asian dishes from local eateries at Julep Venue during SD Mag’s 21+ Omakase Open, done to support the Convoy District.
28
If you ever needed a reason to eat ice cream and gelato, here’s a charitable one. Raise money—one waffle cone at a time—for Feeding San Diego during this year’s Scoop San Diego festival.
Ryan Hardison is a freelance arts and entertainment writer and recent graduate of San Diego State. When he's not staring at his laptop, he's likely eating an adobada burrito or getting sunburnt at the beach.
San Diego is just out here minding its own business. It’s long been cast as Los Angeles’s less ambitious sibling—the chill one, the one who shows up late for dinner reservations in flip-flops with a few provocative opinions. Architecturally it’s often cast the same: secondary, derivative, a footnote to California modernism that seems to begin and end with the Stahl House (Case Study House #22). LA has Pierre Koenig, Craig Ellwood, John Lautner. San Diego has the original fish taco.
But this version of the story is redacted, metaphorically speaking.
While the jazz hands of Hollywood and its hills cast a spell on historians and architecture buffs, San Diego had, and has, its own quiet evolution: It invented and reinvented itself through homegrown modernism, beginning with The Allen House (1907) in Bonita by Irving J. Gill.
“The biggest misconception is that San Diego was following Los Angeles,” says Keith York of Modern San Diego, one of the city’s top guides to modernist architecture. “Those who consider Rudolph Schindler and Richard Neutra as the fathers of Southern California Modernism often fail to recognize the outsize influence Gill and his buildings had on their work.”
Courtesy of Keith York
A new book, The Distinct Modernism of San Diego—written by Mark Hargreaves and Hallie Swenson, published by York—focuses on eight architects who were born, raised, or built their careers in San Diego. It illustrates how the city wasn’t hosting weekend warrior architects on side quests. It was a staging ground for a less look-at-me modernism from luminaries like Gill, Lilian J. Rice, Richard Requa, Lloyd Ruocco, Frederick Liebhardt, Kendrick Bangs Kellogg, Sim Bruce Richards, and Cliff May.
“Absent the backstabbing competition for projects, a collegial group of architectural peers collaborated and maintained lasting friendships with one another as they designed in response to the temperate climate and slower economy,” York says.
Largely unknown until the mid-1960s, Gill is a marquee name today. He arrived here from the East Coast at a moment when San Diego was still defining itself, which gave him the freedom to invent something new, experiment, rebel.
Instead of imposing the flourishes and frills of the time, he considered San Diego’s climate, light, landscape, history—the joie de vivre—and designed for this place. “[Architects of the west] must have the courage to fling aside every device that distracts the eye from structural beauty, must break through convention and get down to fundamental truths,” he once said, a sentiment that nails the un-ornate, total lack of pretension that’s defined San Diego people and culture.
And, lo, did Gill fling: His flat roofs, clean lines, and almost no ornamentation—though not necessarily modernism in the Eames or Eichler sense—foreshadowed what would later be called minimalism. Gill eventually became synonymous with the Los Angeles narrative, but broader architectural histories overlook the fact that his most progressive designs happened here.
Courtesy of Keith York
Another key to San Diego’s architectural movement was Lilian J. Rice, who often worked behind the scenes with little credit. She was one of only about 10 women in America licensed as architects at the time. Even though she died from cancer at 43, she somehow managed to complete an estimated 170 projects in the region, many in Rancho Santa Fe.
Born and raised in National City, Rice also wasn’t importing ideas. She shaped her own based on her understanding of this region and her commitment to protect the natural environment. Her work has been categorized as Spanish Colonial Revival, but she wasn’t reviving as much as she was refining a style suited to our border region—serene, mirroring nature, beautiful.
Like Sim Bruce Richards, who was his own way of life. While Gill stripped away ornamentation and Rice focused on the peace of open spaces, Richards came along several decades later and went full emo. By then, modernism had grown deep roots; its steel-and-glass structures took themselves very seriously. Richards came to party.
Photo Credit: Ollie Patterson
An eccentric, unpredictable man with half a face (part of his jaw was removed following a bone infection when he was a child), his life was a jalopy of adventures. He was opinionated and passionate about design, music, texture—and he created what he called a “sensuous environment.” He wanted his clients and their guests to feel the spaces as much as to be in them, appealing to the visual, tactile, nasal (“a cedar house smells good”), auditory (“acoustically superior”), even taste. “Though, I‘ve never had a client lick my houses,” he once wrote.
Organic, woodsy, textured, aromatic—if you ever find yourself in a Sim Bruce Richards house, a licking impulse might not seem so outrageous.
Gill, Rice, Richards and the other architects in Distinct Modernism built a legacy in San Diego that resonates nationally. And the work of these heavy hitters isn’t stuck in an inaccessible collectors realm: This October, homes by Kellogg and Liebhardt will open to the public as part of the La Jolla Modernism Home Tour—an opportunity to experience it not as a museum relic or magazine image (ahem), but as something alive.
Modernism in San Diego was never about glamour or an intention to be iconic. What transpired here is more nuanced, more ingrained with a less shouty aesthetic. A very San Diego aesthetic.
Kelly H. Harfouche, founder of KQ Aesthetic Society, knows firsthand that cosmetic treatments like fillers, neurotoxins, and microneedling, can not only enhance a person’s appearance and restore confidence, they have the power to truly change a person’s life. An expert injector has the ability to tailor treatments to each individual patient’s anatomy and goals for personalized results. Harfouche, a board-certified nurse practitioner, has spent nearly a decade perfecting her craft as an aesthetic injector and integrating her multifaceted artistic skills with precision patient care. Her commitment to continual education and training, plus a passion for helping people look—and feel—their best, set KQ Aesthetic Society apart in a sea of local medspas.
For many people considering nonsurgical treatments, the intent is to look refreshed and refined. KQ Aesthetic Society’s philosophy eschews a cookie cutter approach that bases treatments around units, instead working to understand each person’s unique goals, then curating a treatment plan to fit that vision. Harfouche focuses on “inclusive luxury,” the belief that everyone deserves access to aesthetic treatments, respective of budget restrictions. She develops long-standing trusted relationships with her patients, and works with each one to achieve their aesthetic objectives and address the underlying causes of their concerns.
“For me, forming an honest and open relationship with every patient who walks through the door is essential. This means understanding them on a deeper level and meeting them where they are to define and achieve their individual goals,” she says.
Drawing on her artistic background, which inspired her transition into medical aesthetics, Harfouche sees each client as a “unique canvas.” Rather than relying on standardized procedures, the practitioner’s distinctive approach combines her profound understanding of the physiological and anatomical changes associated with aging with an unwavering commitment to ongoing education about the newest products and their mechanisms of action. Her goal is to make each patient feel beautiful in their own skin and to embrace their individuality.
She has also pioneered a way to combine her talent for aesthetic artistry with her philanthropic nature. Harfouche is one of only a handful of providers using dermal fillers to treat patients with lip asymmetry and scarring resulting from cleft lip surgery. Patients travel from around the country for this transformative treatment, noting increased confidence and a restored identity. She hopes to eventually launch a training program to help fill the void in this space.
“My passion has always been connecting with people and giving back in any capacity that I can,” she says. In the rapidly advancing landscape of aesthetic medicine, you can place your confidence in Harfouche and KQ Aesthetic Society to deliver exceptional care. To learn more or book a consultation, please visit kqaestheticsociety.com.
Dive into the unexpected this weekend, where curated meals, experimental performances and behind-the-scenes experiences await. Foodies are invited to the first 2026 gathering of The Blank Table as well as Chef Onyi’s seasonal Rooted dinner at Millport. Broaden your artistic horizons with Project [BLANK]’s Working Title No. 5, or check out the genre-bending musical lineups at Seek Fest or Fiesta Del Sol. As an added bonus, The Rosin Box Project is pulling back the curtain and opening a trio of after-hours rehearsals to the public ahead of its new Incubator Lab show.
San Diego may be a craft beer capital, but it’s also home to a diverse array of wineries. During the San Diego County Vintners Association’s annual San Diego Wine Week, oenophiles can sample several of the best pours the region has to offer. The centerpiece event, Sunday’s all-inclusive SDCVA Wine Festival from 3-6 p.m., will feature over 20 local wineries at Bernardo Winery; general admission is $90. Additional Wine Week events include Vintners Table at Cordiano Winery (Thursday), San Diego Wine Country at the Bay at Mission Beach Women’s Club (Thursday) and the Seedling Soiree at Olivewood Gardens (Saturday).
Citywide
The Blank Table
May 28
The Blank Table series is an exercise in local culinary creativity, innovation and collaboration with the most secret of ingredients readily available: the element of surprise. On six Thursdays from May-October—with year seven of the series beginning this Thursday at 6 p.m.—60 patrons will be served a unique menu with five set courses, each with curated cocktail pairings. And to keep the air of mystery alive, the dinner location and menu will not be disclosed until 24 hours ahead of time. Tickets are $275 for Thursday’s dinner and a season pass for all six monthly dinners is $1,402; a portion of event proceeds will be donated to Feeding San Diego.
Surprise Location
Rooted: A Dinner Experience by Chef Onyi at Millport
May 30
Chef Onyinyechukwu Akpa welcomes food lovers to try a seasonal spread, dually inspired by her mastery of West African flavors and California’s seasonal ingredients, during the second edition of Rooted: A Dinner Experience at Millport. This Saturday from 6-9 p.m., chef Onyi will serve a five-course tasting menu, with dishes such as slow roasted beef, plantain upside down cake and akara, Nigerian black-eyed pea fritters. The meal will be entirely gluten-free, with vegan accommodations also available. Tickets are $115 and can be purchased here.
775 13th Street, Imperial Beach
Bridgerton & Blooms High Tea at Estancia La Jolla
May 31
Dearest reader, Estanica La Jolla opens up its grounds once a month for its outdoor Tea in the Garden series, and you’re in luck, because this month’s tea time is inspired by the enchanted English setting of Bridgerton. During the Bridgerton & Blooms High Tea this Sunday from noon to 3 p.m., guests can savor an afternoon worthy of the ton, complete with floral accoutrements, custom teas, cocktails, finger foods and enough sweets treats for Lady Whistledown to write home about. Tickets are $82.
9700 North Torrey Pines Road, La Jolla
Courtesy of Fiesta Del Sol
Concerts & Festivals in San Diego This Weekend
Juvenile with the 400 Degreez Band at House of Blues San Diego
May 29
Over the years, Juvenile has more than proven himself as an all-time emcee, with his breakout 1998 album 400 Degreez still a defining example of the South’s hip-hop brilliance. This Friday at 7 p.m. at House of Blues San Diego, Juvenile will play hits like “Slow Motion” and “Back That Azz Up,” along with selections from Boiling Point, his first album in 12 years. Plus, he’ll be joined by the sensational 400 Degreez Band, and as anyone who’s seen his NPR Tiny Desk performance already knows, Juvenile with a live ensemble is a match made in music heaven. Tickets start at $55 for this concert.
1055 Fifth Avenue, Gaslamp
Kuumba Fest
May 30
Kuumba Fest returns this Saturday from 11 a.m. to 5 p.m. with the theme of “Black 2 Mind, Spirit & Body” for its 34th annual iteration. This free community festival, organized in support of the city’s Black Arts + Culture District, will feature DJs, dancing, spoken word, musical performances and an African marketplace with food, apparel, health resources and more. Then from 6-8 p.m. at the Elementary Institute of Science, the festival will conclude with a screening of the documentary American Curl followed by a Q&A panel with the film’s producers.
Ryan Hardison is a freelance arts and entertainment writer and recent graduate of San Diego State. When he's not staring at his laptop, he's likely eating an adobada burrito or getting sunburnt at the beach.
Your cup of coffee shows up exactly how you like it. The fully booked restaurant suddenly has a table. The last-minute, once-in-a-lifetime experience somehow comes together without a hitch. In the world of hospitality at top resorts, there’s an iceberg of scrupulous planning for each guest.
A concierge is in charge of that iceberg. There’s even an award for the best in the world: the Les Clefs d’Or Young Leader Award. It’s a months-long, multi-stage process with interviews, tests, and international competition, culminating at a global congress. Each member country only gets one nominee. Representing the US this year? Simona Marciulaityte from San Diego.
As Chef Concierge at Rancho Valencia Resort & Spa—a Relais & Châteaux retreat with Forbes Five-Star and AAA Five Diamond, a highly accoladed place with commiserate expectations—Marciulaityte is equal parts doer, fixer, and project manager for guests’ sometimes wild travel dreams.
“We see hospitality as theatre,” she explains. “There are a lot of moving parts, but when we arrive to the stage, it’s always with grace and a performance to create an incredible experience for the guests.”
That impossible-to-get reservation with custom cake and balloons at the table? She’s already texted three people. A guest calling on their way to the Zoo requesting a VIP-tour in 15 minutes? Booked in seven. The usual ‘Hey can you schedule me an appointment with Hermès to buy a $30K Birkin bag and plan my proposal in Italy’ request? Oddly specific, true story—and fully handled.
Courtesy of Rancho Valencia
“Great concierge work truly begins long before a guest ever steps on property,” Marciulaityte says. “Who is traveling, notes from prior visits, special occasions, and dining history help me understand the nature of the stay. For new guests, I read between the lines: the questions they ask, the pace they seem to want, the kinds of experiences they gravitate toward.
“Curation draws on something that can’t be replicated by a search engine. It’s years of genuine relationship-building with partners across San Diego and beyond.”
Nearly a decade ago, Marciulaityte was juggling life as a personal stylist at Nordstrom and hostess/server at Brian Malarkey’s Herringbone and Searsucker. After working an event for the San Diego Concierge Association, she had a moment of clarity: “I remember thinking, oh my god—this is exactly what I want to do.”
Being a part of Les Clefs d’Or grants entry to a global network of concierges who operate like a very discreet, very efficient hotline (“In service through friendship,” as their motto goes). When local super-chef Tara Monsoud was nominated for a James Beard, Marciulaityte worked with the SD Concierge Association and Le Coq to send flowers and photos to Chicago where the chef was staying.
“It’s not only guests—we hope to touch everyone with our concierge magic.”
Lili Kim is a content coordinator and writer for San Diego Magazine, with experience highlighting local businesses and communities. When not writing or shooting film, she is likely brewing her seventh cup of tea of the day or strolling along Sunset Cliffs.
AVRP Studios’ tradition for Design Excellence and Innovation began in 1976 with Doug Austin, FAIA, in Solana Beach, California. The firm has since grown to complete major projects throughout the United States and Canada. We think of ourselves as a family and we care deeply about people. We want to inspire, help make their lives richer and more complete through our efforts. We believe that architecture is one of the most important art forms because of the impact it can have on the lives of those it touches. We’re delighted to have been recognized with over 150 awards for design excellence.
703 16th Street, Suite 200, San Diego, California 92101 | 619-704-2700 | avrpstudios.com
