San Diego hasn’t won a major sports championship in more than 60 years. As bad as that sounds, the team that will break the curse might not even exist. Not yet, at least, but that could be changing very soon. “We’re bringing the top level of football in America to San Diego,” said San Diego FC CEO Tom Penn.
Penn’s been busy since Major League Soccer announced in May last year that it had awarded an expansion franchise to San Diego. The team gave itself a name, established its headquarters in Little Italy, signed their first three players, and is staging events in each of the county’s 18 cities to introduce itself to potential fans.
But the foundation of the new club, which starts play in February, is its player development system, known as Right to Dream. To Penn and the club, it’s “our differentiator. It’s our special sauce. It’s our identity.”
Right to Dream is an international network of professional teams and development academies, unified under common ownership around a common goal: to identify and nurture soccer talent. In addition to San Diego FC and its academy, Right to Dream includes top Danish clubs FC Nordsjaelland on the men’s side and Kvindeliga on the women’s, Egyptian club TUT FC, and an academy in Ghana.
Courtesy of San Diego FC
Per the team, the local Right to Dream Academy will be integrated into the club’s 28-acre training facility, which is under construction outside of El Cajon on the Sycuan Reservation. (The Sycuan Band of the Kumeyaay Nation is a part-owner of San Diego FC, marking “only the second time in our nation’s history that a Native American tribe will have an ownership stake in a major league sports franchise,” according to the Sycuan Tribe.)
The academy is so important to the club, it even contemplated how the first team and developing players will eat together. “A cultural focal point of the facility,” San Diego FC shared in a statement, “is the second-floor dining room and communal hub, overlooking the training fields, which fosters engagement between the academy players, coaches, teachers and professional players.”
To longtime and international soccer fans, Right to Dream may represent an enviable investment. Some of the most successful clubs in world football, from Manchester City in the English Premier League to AC Milan in Italy’s Serie A, employ this “multi-club model.” To casual and prospective fans in San Diego, it may sound like gibberish. To help translate, I asked Penn what San Diegans will feel because of Right to Dream.
Courtesy of San Diego FC
“We intend to home-grow the best players from this region, and then from North America and Mexico,” he said. “When you home-grow talent, there is so much pride within the fanbase.” The Athletic’s MLS reporter Tom Bogert thinks Penn is onto something.
Southern California, generally, and San Diego, specifically, are some of “the most fertile markets for talent,” Bogert said, before rattling off a list of local soccer stars who drifted elsewhere–U.S. national team member Haji Wright, Spanish side Las Palmas’ Julián Araujo, and FC Dallas’ Paul Arriola, to name a few.
But for all the trophies LAFC and LA Galaxy have won over the years, Southern California’s extant MLS teams have yet to crack the code on developing a pipeline of local talent. Bogert believes it’s one of the reasons why San Diego FC’s ownership group was so attracted to the binational market. Their being able to implement the Right to Dream system immediately in a soccer hotbed gives it a potential competitive advantage over its soon-to-be rivals.
Of course, it takes years to develop teenagers into top professionals, and San Diego FC needs players and team executives now. Their first game is in nine months.
Courtesy of Right to Dream
In an example of Right to Dream at work, two of their first three players in defensive midfielder Jeppe Tverskov and forward Marcus Ingvartsen come from sister club FC Nordsjaelland. “We intend to have this pipeline of aspiring, young super-talent from all parts of the world launching their careers in San Diego,” Penn said.
There are also hints that San Diego FC will make a splash with at least one big-name signing. In a podcast interview, Penn noted the importance of a “signature player” to an expansion franchise, and in our conversation he said San Diego FC are going to sign “significant players.”
For the front office, the team hired Tyler Heaps from AS Monaco, a premier club in France’s Ligue 1, as well as Sean Howe, formerly D.C. United’s director of scouting. The most important position is the sporting director, soccer’s version of the general manager. For that, the club is targeting AS Monaco’s Carlos Aviña Ibarrola, according to Bogert.
I was skeptical of MLS coming to town. San Diego supports only one men’s major league franchise in the Padres, and even a rabid, grassroots fanbase couldn’t prevent the second-tier San Diego Loyal SC from folding last year. And for most of its history, MLS seemed like a major-ish league, perennially coming in a distant fifth to the NFL, MLB, NBA, and NHL. The league recruiting fading stars like David Beckham in 2007 and Thierry Henry in 2010 came off more as gimmicks to juice revenues than investments in product quality.
Courtesy of San Diego FC
It’s also questionable that, per the terms of their lease, San Diego FC receive scheduling priority at Snapdragon Stadium. The San Diego Wave were the venue’s first major tenant, and in 2022 they shattered a women’s single-game attendance record. The Wave were the best regular season team in their second year. They’ve never finished a season without making the National Women’s Soccer League semifinals, and they feature a global superstar in Alex Morgan, plus plenty of rising young talent. San Diego FC will get a chance to win the city’s first major championship in generations only if the Wave don’t win the NWSL title first.
This isn’t lost on Luis Montero-Adams. He was a regular at Loyal matches and owns San Diego Wave season tickets. He’s exactly who San Diego FC wants to appeal to–a soccer fanatic who grew up crossing the border everyday—though he’s unsure about buying San Diego FC season tickets, particularly at the team’s asking price. “My three Wave seats plus parking equals one San Diego FC seat in the exact same chair,” he said. “I’ve come to really enjoy the Wave, and I want to love San Diego FC,” but he’s still searching for a reason to buy in.
The hesitancy toward a soccer club that has three players and half a front office is understandable, and a cynic could consider San Diego FC as corporate interlopers. Young talent in American sports often means cheap talent, which often means losing.
But pop open the hood and San Diegans could possibly find world-class infrastructure for a world-class team in the world’s most popular sport. San Diego FC is backed by deep-pocketed owners, has access to a renowned international player development system, and the team will play in a prime market in the like-new Snapdragon Stadium. They’ll train in a state-of-the-art facility. Management says they’re committed to signing quality players and it’s poaching executives from top-flight club teams.
To Tom Penn, this is all happening during a golden age for the sport in the US MLS is growing, Lionel Messi playing Stateside is a phenomenon, and the next iterations of the Club World Cup, the men’s World Cup, and the Olympics will be held here. Snapdragon Stadium is a soccer destination unto itself. “All eyes are on American soccer,” Penn said, “and we’re the bright, shiny new entry into that.” This shine will dull quickly if the club sells to local fans what San Diego teams have been for decades: a mirage on the horizon that never gets closer.
Jonathon Glus and Grant Oliphant discuss the emerging Art + Design District and the bigger ecosystem needed to support San Diego’s creative community
San Diego has beaches, sunshine, biotech, and enough stucco to wallpaper a small country. But what actually gives a city its personality? The artists, musicians, designers, dancers, galleries, theaters, museums, and all the other creative people making things that give a place its identity. That’s the question at the center of this special edition of the podcast, recorded as part of San Diego Magazine’s September arts and culture issue, created in collaboration with the Art + Design District and San Diego FC Playmakers.
Host Troy Johnson sits down with Jonathon Glus, former director of the City of San Diego’s Department of Cultural Affairs; and Grant Oliphant, president and CEO of the Prebys Foundation. Glus now serves as the Prebys Foundation’s senior art & design fellow in residence at the Downtown San Diego Partnership, where he’s helping develop the emerging Art + Design District around the Civic Center. Together, Glus and Oliphant bring two sides of the conversation to the table: what it takes to build the physical and cultural infrastructure for a creative city, and what role philanthropy, government, businesses, and artists themselves play in making that happen.
The conversation gets into San Diego’s recent fight over arts funding, the city’s cultural ecosystem, and why supporting artists means more than simply writing checks. They talk about the Art + Design District’s roots in city planning work dating back to 2016, the cultural institutions already clustered around the Civic Center, and examples from cities like Miami and Austin that used major cultural initiatives to help shape their identities.
And, naturally, Troy gets nostalgic about San Diego’s old jazz scene, including his best friend’s dad’s club, The Crossroads, and the unfortunate fate of a very valuable vinyl collection.
This summary was provided to you by AI. To hear from the humans, listen to this episode wherever you get your podcasts.
Your guide to the area's best physicians nominated by their peers and chosen by the San Diego County Medical Society
By Maria T. Carriedo-Ceniceros, MD
For over two decades, the San Diego County Medical Society (SDCMS) has worked collaboratively with San Diego Magazine to recognize physicians who are held in the highest regard by their peers. Votes and nominations are open to all physicians in San Diego. The voting physicians are asked to vote for physicians within and outside their specialty to whom they would refer their friends and family. Through this process we have identified 968 physicians in 102 specialties.
In a synchronized effort, SDCMS confirmed every individual nominee’s Medical Board of California licensing and current practicing status. Through this exhaustive process, 968 physicians are being honored this year. Many of them have also been recognized for multiple years since we began publishing this list. Multi-year honorees will have the number of years they have been selected listed in brackets behind their name.
Although not all our superb physicians are represented on this list, we still acknowledge and appreciate their contributions. The selection criteria are strict, with only a small percent of physicians selected in each specialty. Many additional physicians received multiple votes from their peers, however, did not reach the threshold to be on the list. The best choice of physician for a patient includes many factors and we all work hard to meet their needs. We are proud to recognize that all physicians in San Diego work collaboratively to provide the very best care for all.
We welcome and encourage all San Diego County physicians to participate in their county and state medical societies as we work toward the SDCMS vision: “Physicians United for a Healthy San Diego.” The strength of our united voice as a medical community depends on the leadership and advocacy of all of us. We appreciate the assistance of all the physicians who voted, and we thank San Diego Magazine for their support.
Congratulations to all of our 2026 Top Doctor selectees! For more information regarding membership, voting, future events and becoming more involved with the medical society, visit www.SDCMS.org.
San Diego Top Doctors List 2026
* Brackets denote the number of years chosen as a Top Doctor
Abdominal Surgery
Garth Ross Jacobsen, MD [4] UC San Diego Health 9300 Campus Point Dr, MC 7220 La Jolla, CA 92037 (858) 657-7025
Addiction Medicine
Long H Nguyen, MD [2] Kaiser Permanente 3420 Kenyon St San Diego, CA 92110 (800) 290-5000
Addiction Psychiatry
Kimberly A Fitzgerald, MD [2] Kaiser Permanente 3420 Kenyon St, Bldg B 1st Floor San Diego, CA 92110 (800) 290-5000
Adolescent Medicine
Azadeh Shirazi, MD [2] Sharp Rees-Stealy Medical Group 16899 W Bernardo Dr, 1st Floor San Diego, CA 92127 (858) 499-2777
Adult Cardiothoracic Anesthesiology
Dalia Abadeer Banks, MD [8] UC San Diego Health 9500 Gilman Dr, MC 0898 La Jolla, CA 92093 (858) 657-6510
Adam Brent Barrus, MD [3] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Francesca Betti, MD [2] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Arsh Chopra, MD [1] Kaiser Permanente 360 Rush Dr San Marcos, CA 92078 (800) 290-5000
William T Connell, MD [12] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Andres Falabella, MD [2] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Alexander M Girgis, MD [5] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Austin J Henry, DO [3] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Paul James Himaya, MD [7] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Brian Alexander Janda, MD [2] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Tse-Sun Ku, MD [9] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Jason Philip Lujan, MD [17] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Kris Cheryl Lukauskis, MD [1] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Lars R Newsome, MD [20] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Deena Helen Perotti, MD [1] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Gabriel Rene Rubio, MD [2] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Alaa Saghbini, MD [3] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
David Maged Seif, MD [8] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Edward Harding Sherer, MD [4] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Kevin James Staggenborg, MD [2] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Sepehr Shokri Tabibzadeh, MD [12] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
Kris Kishore Vasant, MD [2] Anesthesia Service Medical Group 3626 Ruffin Rd San Diego, CA 92123 (858) 565-9666
It’s finally fall, and although it may not feel like it (our ceiling fans are this close to flying off their hinges), San Diego is ringing in the cozy season with a heap of fun events. Whether you’re wanting to find your new favorite outfit at Fashion Week, cheer at the Oceanside Shock’s home debut, or practice meditation at the Strength in the City Festival, these are the best things to do in October.
Go beyond the menu during the Taste of North Park, with over 50 food samples and 15 beverage stops, plus live music and art-driven programming to keep all the senses engaged.
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Cross the Coronado Bridge—and bring your appetite—for A Taste of Coronado, an island-wide culinary jaunt in support of beloved businesses and the Promises2Kids nonprofit.
Courtesy of La Jolla Art & Wine Festival
Theater & Art Exhibits in San Diego This Month
10/8–11/1
In the Roustabouts Theatre Co.’s newest comedy at Scripps Ranch Theatre, roommate beef has no age limit. In “Ripcord,” a feud between Abby and Marilyn escalates to absurd heights.
10 & 11
Pay it forward to local public schools with each pet adoption, purchased piece of art—from over 170 artists—and sip of wine, beer, or spirits at the free La Jolla Art & Wine Festival.
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Those in search of creativity and community can find both at Other Places Art Fair South, a free showcase for independent artists and galleries at California Center for the Arts, Escondido.
Photo Credit: @gabephelan
More Fun Things to Do in San Diego This Month
9/30–10/4
Where can you play pickleball with celebs, sample local eats (including that place you’ve always been meaning to try), and take part in the scenic and delicious Grand Tasting at Surf Sports Park? There’s only one answer: the Del Mar Wine & Food Festival.
2–4
Sashay your way through the 19th annual Fashion Week San Diego, home to stunning runway couture, fall designer collections, and a trunk show—perfect for shopping for your new look.
9 & 10
Dance to Y2K throwbacks all weekend long during Ocean Beach Oktoberfest, which includes a beach party, a stein-holding competition, a brat-eating contest, and for VIP attendees, a custom “OB2K Oktoberfest” liter mug.
First comes the sting, then comes the shock. San Diego County’s newest sports franchise, Oceanside Shock, will make its home debut in the Federal Prospects Hockey League versus the Fresno Falcons at Frontwave Arena.
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Working out is just one part of this Waterfront Park wellness experience. Practice meditation, play bingo, and recover with sauna zones during the Strength in the City Festival.
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At the 25th annual Oceanside DÍa de los Muertos Festival, the Day of the Dead is alive and well. Walk through a chalk cemetery and Por Siempre Car Club’s decorative trunk altars during the free event.
Ryan Hardison is a freelance arts and entertainment writer and recent graduate of San Diego State. When he's not staring at his laptop, he's likely eating an adobada burrito or getting sunburnt at the beach.
Kelly H. Harfouche, founder of KQ Aesthetic Society, knows firsthand that cosmetic treatments like fillers, neurotoxins, and microneedling, can not only enhance a person’s appearance and restore confidence, they have the power to truly change a person’s life. An expert injector has the ability to tailor treatments to each individual patient’s anatomy and goals for personalized results. Harfouche, a board-certified nurse practitioner, has spent nearly a decade perfecting her craft as an aesthetic injector and integrating her multifaceted artistic skills with precision patient care. Her commitment to continual education and training, plus a passion for helping people look—and feel—their best, set KQ Aesthetic Society apart in a sea of local medspas.
For many people considering nonsurgical treatments, the intent is to look refreshed and refined. KQ Aesthetic Society’s philosophy eschews a cookie cutter approach that bases treatments around units, instead working to understand each person’s unique goals, then curating a treatment plan to fit that vision. Harfouche focuses on “inclusive luxury,” the belief that everyone deserves access to aesthetic treatments, respective of budget restrictions. She develops long-standing trusted relationships with her patients, and works with each one to achieve their aesthetic objectives and address the underlying causes of their concerns.
“For me, forming an honest and open relationship with every patient who walks through the door is essential. This means understanding them on a deeper level and meeting them where they are to define and achieve their individual goals,” she says.
Drawing on her artistic background, which inspired her transition into medical aesthetics, Harfouche sees each client as a “unique canvas.” Rather than relying on standardized procedures, the practitioner’s distinctive approach combines her profound understanding of the physiological and anatomical changes associated with aging with an unwavering commitment to ongoing education about the newest products and their mechanisms of action. Her goal is to make each patient feel beautiful in their own skin and to embrace their individuality.
She has also pioneered a way to combine her talent for aesthetic artistry with her philanthropic nature. Harfouche is one of only a handful of providers using dermal fillers to treat patients with lip asymmetry and scarring resulting from cleft lip surgery. Patients travel from around the country for this transformative treatment, noting increased confidence and a restored identity. She hopes to eventually launch a training program to help fill the void in this space.
“My passion has always been connecting with people and giving back in any capacity that I can,” she says. In the rapidly advancing landscape of aesthetic medicine, you can place your confidence in Harfouche and KQ Aesthetic Society to deliver exceptional care. To learn more or book a consultation, please visit kqaestheticsociety.com.
Through its Playmakers initiative, San Diego FC is working with artists, musicians, and other local creatives to shape the identity of the city’s newest professional sports team
What does a soccer team have to do with San Diego’s arts scene? Quite a lot, as it turns out. When San Diego FC launched, the club could have spent its marketing budget on billboards, bus wraps, and digital ads. Instead, it went into neighborhoods, found local artists and creatives, and started building the club’s identity with them. Through its Playmakers initiative, artists have designed limited-edition merchandise, had their work featured on the stadium’s jumbotron, and found themselves in front of thousands of fans—and, in some cases, a national TV audience.
For this special edition of the podcast, created alongside San Diego Magazine’s September arts and culture issue, host Troy Johnson talks with Sebastián Morúa, SDFC’s Senior Vice President of Brand & Innovation, and longtime San Diego native and creative Tony Martinez of Barrio Junto. The conversation gets into why a professional soccer club would make local art part of its business, how Martinez’s decades in San Diego’s creative community helped shape Playmakers, and the club’s early efforts to connect with artists across the county through its Chrome Ball Tour and neighborhood events. The goal, they explain, isn’t simply to put a local artist on a T-shirt. It’s to let the people who already understand San Diego help define what the new club looks and feels like.
The conversation also gets into the less glamorous—but important—side of supporting artists: money. They talk about how Playmakers pays local creatives, the value of the platform SDFC provides, and what it means to build an ongoing relationship between a professional sports club and the artists who help shape its identity. They also discuss the club’s growing music initiative, which will bring local musicians into the fold, and the many ways artists have already contributed to SDFC through merchandise, murals, Parks & Pitches projects, and more. Ultimately, it’s a conversation about soccer, art, community, and what can happen when a major sports franchise gives the people already making culture in San Diego a bigger platform.
This summary was provided to you by AI. To hear from the humans, listen to the podcast wherever you get your podcasts.
At Del Mar Wine & Food Festival’s Grand Tasting, the walk between food tents can take a while. You might stop to watch a chef competition, get pulled toward the DJ, or find yourself playing mini golf before you remember which bite you were after.
Across the Del Mar Polo Fields, there’s also line dancing, a 1961 red Beetle ready for photos, and an aviation-themed pop-up with Reno Tahoe chefs and mixologists. Need a slower stretch? Check out the wellness stops or browse the shops. Here’s what to look for as you make your way through the festival’s zones:
Courtesy of Del Mar Wine & Food Festival
VIP First Bites & First Sips
VIP ticket holders get a head start, with the VIP Reception running from 11:15 a.m. to 1 p.m. and serving first bites, first sips, and a few surprises before the Grand Tasting officially gets going. Champagne Telmont will make the festival’s first pour, while Cohn Restaurant Group brings carajillos alongside pours from Karl Strauss, Licor 43, Tap Truck San Diego, Bebemos Tequila, and Devil’s Grin Gin.
The bites are just as good. Celebrity chef Beau MacMillan will serve a first bite, while Warung RieRie is bringing one of its highly coveted dishes. Yes, this is the restaurant that currently has an eight-month waitlist. You’ll also find bites from The Shellfish Affair, The Waverly, Wolf in the Woods, Dora Ristorante, Cori Pastificio Trattoria, An’s Gelato, Pacific 333, Vintana, and more.
And because every good first act needs a soundtrack, there will be live painting and music, with Courtney Govan bringing live jazz to the reception. It’s the perfect opening act before the main event.
Live Cooking & Culinary Moments
During the VIP Reception, chefs Tommy Gomes and Jeff Roberto will conduct a live ahi cutting. Plant Paradise brings another culinary angle, with celebrity chef Zuliya Khawaja joining the plant-based lineup. The area combines chef talent with plant-forward restaurants and brands, giving guests a chance to see just how creative plant-based cooking can get.
Throughout the weekend, The Stage keeps the cooking demonstrations coming, with celebrities and chefs sharing techniques, recipes, and plenty of inspiration for anyone who plans to actually cook something when they get home. Before you know it, you’re watching a chef demo, casting your awards vote, and sipping mezcal on the grass with friends you just met in line.
Courtesy of Del Mar Wine & Food Festival
DJs, Music, & The Party
At the Grand Tasting, dancing just sort of… happens. A DJ drops the right song. Someone’s holding a taco in one hand and a glass of wine in the other. The country zone breaks into a two-step. Friends convince friends. Strangers become temporary dance partners. By the end of the day, everyone’s forgotten they were ever worried about looking cool.
DJ TENAX will be spinning in Plant Paradise, bringing house, techno, and UKG to an open-air dance floor that’s hard to leave. Chris Cantore, a veteran San Diego broadcaster, takes over the VIP Tent, while BootScootin Line Dance and PVO Events bring country-style line dancing to the Polo Fields, so you can work off your tasting itinerary one two-step at a time.
Then a live guitar hum in the distance leads you to a fuchsia boa over at the Pride Zone, where you’ll find yourself covered in sequins and having the lawn party of a lifetime.
Sports, Tailgates, & Games
Not every activity at the festival requires a tasting glass (although it’s certainly encouraged).
The Matchday Experience brings San Diego FC and San Diego Wave FC into the Grand Tasting, complete with interactive tents and plenty of game-day energy. Athletic Brewing is also sharing activation space with San Diego Wave FC, bringing a fun nonalcoholic option into the mix.
For golf fans, the Los Angeles Golf Club is bringing a Dryve Box golf simulator to the festival. And if your competitive streak is less fairway and more miniature windmill, SD Pop Up Mini Golf has you covered.
The Beach Zone gets in on the action, too, with surfing-inspired elements and Playavole paddle courts. Hemlock Hats and other California brands add to the coastal atmosphere, but the real draw is having somewhere to actually play. And don’t worry, you can cool down in COOLA’s turquoise beach chairs, too, and when your bestie suggests reapplying sunscreen, obviously you do. Basically, there are plenty of ways to work up an appetite between tastings.
Courtesy of Del Mar Wine & Food Festival
Photo Ops & Instagram Moments
You’re going to want to take photos, and the festival has made that extremely easy.
A Timeless Day is bringing multiple photo moments to the Grand Tasting, including a 1961 red Beetle at The Italian Getaway and a teal VW bus in The Beach Zone. For something a little more polished than the standard group selfie, head to the Locals Zone for Pixster Photo Booth and San Diego’s version of a Glam-Bot, complete with a grass red carpet.
Bebemos Tequila is also bringing back its festival-favorite hidden speakeasy. If there’s ever a time for a photo, it’s here. Otherwise, people might not believe you. The speakeasy serves bone marrow shots straight from the bone, with candlelight, a lounge area that makes it hard to believe you’re in a tent outside, and little orange shot glasses. This is “first slide of your festival photo dump” material.
You can also grab your squad and head to LaCroix’s bright and ridiculously cute setup, or swing by San Diego Magazine’s area, where you might stop for a photo in front of the larger-than-life SD Magazine sign and find yourself watching a painting come to life.
But really, you’re in Del Mar. The ocean is essentially your backdrop, and every zone gives you an excuse to stop for the obligatory “totally candid” photo. And yes, the best strategy is to get the group shot before everyone has been sampling wine for three hours.
Shop, Browse, & Take Something Home
The Grand Tasting also doubles as a little shopping excursion, with local makers, fashion, vintage finds, jewelry, and lifestyle brands scattered throughout the grounds. Smoke Revival Vintage Vault brings the thrill of vintage treasure hunting, while Nortte Hats and Hemlock Hat Company make a pretty good case for leaving with a new accessory.
Keep an eye out for jewelry and creative vendors, too, including Iris Studio Jewelry and New Nightfall Jewelry, plus local artists and makers featured throughout the festival.
You can come for an all day food and wine festival, but still leave with something shiny you definitely did not plan to buy.
Wellness & Reset Moments
We know, at some point, even the most dedicated grazer has to come up for air. The Novo Dia Wellness Zone is designed for exactly that, bringing together mocktails, coffee, hydration, wellness brands, and even bites from Parakeet Cafe.
Step away from the food and drink frenzy for a few minutes, relax in the shade, try some skincare, stretch with prAna, and maybe grab some Instant Hydration Electrolytes before round three.
There’s also nothing wrong with stopping to smell the roses at Green Air Botanicals while devouring a dairy-free cheese dip. It’s less about disappearing from the party and more about making sure you have enough energy to keep going.
The zones give you somewhere to wander, and the activities give you a reason to keep going. So grab your tasting glass, check the schedule, and leave a little room in your afternoon for something you didn’t plan on doing. At Del Mar Wine & Food, that’s usually where things get interesting.
Isabella Dallas is a freelance writer for San Diego Magazine and the Arts and Culture Editor at The Daily Aztec in her final year at San Diego State University. She previously worked as an editorial intern for SDM, but when she’s not writing, you can find her trying the best coffee spots in SD, devouring the latest rom-coms, and indulging in anything and everything pop culture.
AVRP Studios’ tradition for Design Excellence and Innovation began in 1976 with Doug Austin, FAIA, in Solana Beach, California. The firm has since grown to complete major projects throughout the United States and Canada. We think of ourselves as a family and we care deeply about people. We want to inspire, help make their lives richer and more complete through our efforts. We believe that architecture is one of the most important art forms because of the impact it can have on the lives of those it touches. We’re delighted to have been recognized with over 150 awards for design excellence.
703 16th Street, Suite 200, San Diego, California 92101 | 619-704-2700 | avrpstudios.com
