Ready to know more about San Diego?

Subscribe
Features FEBRUARY 23, 2018

31 Best Places to Live in San Diego

Five local homeowners share their advice, tips, and tricks on how they sealed the deal

31 Best Places to Live in San Diego
La Mesa | Photo: Becca Batista

Buying a house is more than a transaction; it’s a milestone. But that major life event comes with tedious tasks that can be a real drag on the momentousness—saving for a down payment, figuring out the monthly mortgage, picking out drywall for the inevitable renovation. And one size does not fit all. Here’s how locals at every stage of the game, from first-time buyers to a downsizer, made their home purchase happen.

CHOOSE YOUR STAGE:

First Home | Moving Up | Downsizing | Granny Flat | Investing


31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Four-bed, two-bath house in Allied Gardens for $630,000 in 2017

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Justin McChesney-Wachs

Ryan Beal, 33, works in marketing for a tech company, and wife Siera Beal, 31, works in commercial real estate

The Beals always knew they wanted to buy—they just weren’t convinced they could do it. “Quite honestly, we weren’t sure how we could buy a house, because it’s so friggin’ expensive,” Siera says. So they bided their time and saved what they could while living in a two-bedroom rental in North Park. That was until their daughter, Nyla, was born. By the time she was 16 months old, it was clear they needed more space.

They scoped out a slew of neighborhoods, including La Mesa, Tierrasanta, and Lake Murray. The goal was to find a home with four bedrooms and two bathrooms located close to their jobs and to Siera’s mother, who helps take care of Nyla. Fortunately, they had socked away as much as $80,000 for a down payment.

The couple realized they’d found “the one” when they walked into a 1,700-square-foot house on a canyon in Allied Gardens, seven miles from their North Park stomping grounds. It met all of their space and location needs, and at $630,000, “it was somewhat affordable.” Siera says she liked that it was turnkey, with a great view, near good schools and parks. While they were both sad to say goodbye to North Park last fall, Ryan calls Allied Gardens a hidden gem. “I knew we were going to have to get out of the urban North Park feel and that we were going to the suburbs, but I don’t feel like it’s too far away.”

Also Check Out:
 

San Carlos

Median Home Price: $497,000

Year Over Year Sale Price Change: -9.8%

Often considered an Allied Gardens doppelgänger, San Carlos sits just to the northwest and offers the same vibe, safety, and good schools, albeit with slightly newer, tract-style homes. The community’s crown jewel is Cowles Mountain.

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Photo by Sam Wells

San Marcos

Median Home Price: $573,000

Year Over Year Sale Price Change: +4.2%

This North County community offers more square footage for your money, with a mostly newer housing stock. While it’s suburban in look and feel, the North City development has cool food and drink spots, including Stella Public House and Urge Gastropub, plus parks and equestrian trails.

Spring Valley

Median Home Price: $458,000

Year Over Year Sale Price Change: +7.8%

Quiet but conveniently located to highways and downtown, Spring Valley is an up-and-coming neighborhood known for diversity and varied housing options. Good schools and plenty of parks make it ideal for families starting out.

Back to top^

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Four-bed, three-bath house in Normal Heights for $899,000 in 2014

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Justin McChesney-Wachs

Lynda Higgs, 58, director of customer support for a tech company, and wife Donna Olenick, 54, product analyst for that same company

When Donna and Lynda moved to San Diego from New York City in 2003, they gravitated to the familiar, buying a condo downtown. After a few years, they wanted to increase their square-footage in a location with a more neighborhood feel. They chose a slightly larger condo in Bankers Hill. While the couple loved the view and the location, they still desired more than what condo life had to give. “I wanted to get up on a Saturday and plant in my yard,” Lynda says. “We wanted to have barbecues.”

They started looking for places in Bankers Hill, North Park, South Park, Kensington, and University Heights with a $750,000 budget in mind, but quickly raised it to $820,000 after seeing the market. That’s when their real estate agent showed them a house on the canyon in Normal Heights—one of the homes rebuilt after a fire tore through the neighborhood in 1985. It had space galore: 2,662 square feet with several patios and an open kitchen. Lynda fell in love with it, but Donna was less enthralled. “It was very ’80s.” The biggest problem was the price. The sellers wanted between $929,000 and $999,000—way beyond their budget. After several offers and counteroffers spanning months, the couple agreed to buy the home for $899,000 in October 2014. “We had a mental block of not going over $900,000,” Donna says.

Although the final sale price was far higher than their first budget, the couple says they still spent extra money to make the home more to their liking; they knew it was a home they would “retire into.” The main goal was to “de-’80s-ify” the space, replacing the bulky bannister with cable railings and ditching the half-moon windows. Now they both love the home as well as their new neighborhood. “Everyone is very diverse, which we like,” Lynda says.

Also Check Out:
 

El Cerrito

Median Home Price: $344,000

Year Over Year Sale Price Change: -4.7%

Located near San Diego State, this up-and-coming neighborhood with lower-priced homes is similar to Normal Heights (plenty of older homes, many located on canyon lots), and has easy walks to shops and nearly a dozen Asian eateries.

University Heights

Median Home Price: $565,000

Year Over Year Sale Price Change: +14.6%

Located just west of Normal Heights, University Heights has a mix, from cottages to million-dollar homes all walking distance to Park Boulevard’s hip restaurants and retail. Highlights include Madison and Soltan Banoo, and shopping at La Loupe Vintage.

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Photo by Sam Wells

Bay Park

Median Home Price: $741,000

Year Over Year Sale Price Change: +9.8%

West of Clairemont and Linda Vista, Bay Park has a varied housing stock, many with bay views. While not as walkable as other areas, Bay Park is home to beloved restaurants, including Bay Park Fish Co. Another bonus? It’s central and near different transit options.

Back to top^

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Three-bedroom, two-bath home in Tierrasanta for $449,000 in 2015

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Justin McChesney-Wachs

Arlene Jarvis, 79, retired

Arlene had wanted to downsize and move out of her 2,500-square-foot Tierrasanta home for a while. “I like the idea of not taking up more space than you really need,” she explains. Her husband wanted to keep the house, because his granddaughters loved to play in the pool and hot tub during their annual visits. After his death in 2015, Arlene knew her family home of 30 years was too much to handle on her own.

She didn’t waste any time putting the house on the market and purging items she’d no longer need. “It was hard both physically and emotionally, but it was also cleansing,” she says. Within four months of her husband’s death, she sold the home for $700,000. At first, Arlene rented an apartment so she could have the flexibility to find the right place. She was clear on what she wanted, which was to stay in Tierrasanta and find a detached home with a bedroom and bathroom on the ground floor because she had seen her husband struggle to climb stairs during his illness. Within a few months, she found a 1,185-square-foot home in the Portofino development that suited her needs.

Despite the extra effort of moving twice, Arlene says she’s glad she rented first, as it helped her realize that she “didn’t want to share a wall with anyone.” She says her new home fits her lifestyle because she’s still close to all her friends and she can walk to the grocery store. “As they say, it was all about location, location, location.”

Also Check Out:
 

Rancho Bernardo

Median Home Price: $520,000

Year Over Year Sale Price Change: +3.0%

With its quiet streets, low crime, and relatively affordable homes, this suburban community is a great fit for retirees. There are activities tailor-made for seniors, like volunteering, tennis, and golf, and community amenities like the Ed Brown Center for Active Adults, which runs gentle yoga and Zumba classes.

La Mesa

Median Home Price: $494,000

Year Over Year Sale Price Change: +5.4%

This quiet East County enclave is walkable and near transit, and 14.5 percent of its population is 65 or older. Restaurant-lined La Mesa Boulevard is a great place to stroll, with new finds like City Tacos Village Taqueria. Also, La Mesa is a more affordable option for retirees on a budget.

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Photo by Paul Body

Carlsbad

Median Home Price: $800,000

Year Over Year Sale Price Change: +11.9%

This coastal city boasts a temperate climate, a variety of housing options from condos to single-story homes, and plenty of activities for seniors. That might be why more than 14.6 percent of its population is age 65 and over. Plus, there are plenty of options for hitting the links. Nearby beaches offer an ideal setting for leisurely walks during the golden years.

Back to top^

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

A two-bedroom, one-bath house in Mount Helix for $340,000 (plus $200,000 in renovations) in 2015

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Justin McChesney-Wachs

Kate Meyer, 37, financial manager at a law firm, and husband Marc Meyer, 41, works for a nonprofit specializing in conflict management

Before moving to Mount Helix, the Meyers were living in Normal Heights, which Marc deems “the best neighborhood in San Diego.” But despite its walkability and other charms, Normal Heights and their 1,300-square-foot house could not provide the space needed for their family, which included not just two children, now ages 6 and 3, but also frequent and extended visits from four different grandparents. “All of our parents are divorced, and so six to seven months out of the year, one of the grandparents is here,” Marc says. The solution? Buy a house where they could build a granny flat for both privacy and convenience.

In an effort to decrease their mortgage and create a not-so-suburban mood, the couple went for a completely different vibe from their Normal Heights home. In June 2015, they bought an 800-square-foot house on a large lot adjacent to a little stream in Mount Helix. With its rock-bottom price, they figured they could turn the place into their dream home.

That transformation took almost eight months and $200,000, but now the couple has a 2,300-square-foot home that includes an attached 535-square-foot granny flat. To cut costs, Marc served as general contractor for about five months of the project, with his father assisting. Despite the headaches of construction, Kate and Marc say their new home fits their needs. “We decided it was important for our children to have a relationship with their grandparents but keep our privacy,” says Kate. Marc adds: “Her mom is here right now, and there are days where I don’t see her. The privacy and the sanity it has created are really good.”

Also Check Out:
 

Bonita

Median Home Price: $610,000

Year Over Year Sale Price Change: +29.5%

Bonita is known for its large lots and spacious homes at a relatively reasonable price point, making it a great place to build a granny flat. It’s also a perfect community for nature lovers, with its variety of trails, parks, and horseback riding at Sweetwater Farms.

Del Cerro

Median Home Price: $703,000

Year Over Year Sale Price Change: +4.2%

Like Mount Helix, Del Cerro near San Diego State University touts some eye-popping hillside views as well as quiet streets and good schools. It has easy access to highways and is close to the trolley stops, making it a breeze to get from there to anywhere.

Lake Murray

Median Home Price: $585,000

Year Over Year Sale Price Change: -1.3%

Another quiet suburban community with mostly ranch and contemporary-style houses on ample lots, plus good schools. The biggest selling point is its proximity to Mission Trails Regional Park and Lake Murray, a 198-acre artificial reservoir.

Back to top^

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

A four-unit property in National City for $912,000 in 2018

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Justin McChesney-Wachs

Becky Crittenton, 54, works in accounting, and husband Kevin Crittenton, 54, works in sales for a multinational diagnostic company

In 2008, Becky and Kevin decided they wanted to find a way to augment their income without adding any extra work to their already busy careers. They decided to buy an investment property because, as Kevin says, “real estate is one of those things that can provide passive income.” At first they thought they would buy a condo, but they realized the HOA fees would eat into their profit. They began looking for a single-family home in a number of neighborhoods. When their real estate agent convinced them to check out a rundown foreclosure in National City, Becky was not impressed with the property’s condition.

“When I walked in, I said, ‘Let’s turn around, because we are not buying this,’” Becky recalls. “We are not going to be slumlords.” Her husband and their agent convinced her that the home could be fixed up to make it more rentable. Fast forward to 2017, the couple sold the house for $412,000 after buying it for $178,000 in 2010.

The Crittentons scoured National City to find a new investment home with even more upside. “It took almost a year to find the right property,” Kevin says. What they found was a four-unit building—two 2-bed, 2-bath, and two 3-bed, 1-bath—that garners rents between $1,300 and $1,400. They closed on the property in the new year.

Because they rolled all of the profits from their previous property into the purchase, the new investment will be cash flow positive from the get-go, adding $500 a month to their bottom line. Kevin says they plan to reinvest the money to upgrade the units and even add another unit on the property’s large lot within a year.

“National City provides some really good investment opportunities because it’s an older neighborhood going through a revitalization. There’s also access to highways for quick commutes and to major employers, like the 32nd Street Naval Base.”

Also Check Out:
 

El Cajon

Median Home Price: $478,000

Year Over Year Sale Price Change: +6.2%

This East County city is known for its demographic diversity and housing affordability. A variety of dense neighborhoods near industrial areas employ many of the city’s residents. The majority are renters; only about 38 percent of the population owns the home they live in, so investors have a wide range of options.

31 Best Places to Live in San Diego

31 Best Places to Live in San Diego

Photo by Becca Batista

Oceanside

Median Home Price: $490,000

Year Over Year Sale Price Change: +4.9%

This beach city caters to the military crowd and serves up some of the most affordable housing along the county’s scenic coastline. The somewhat transient nature of the residents means investment property options abound, with almost 41 percent of housing occupied by renters.

Escondido

Median Home Price: $469,000

Year Over Year Sale Price Change: +7.7%

As one of the oldest cities in the county, Escondido has plenty to offer a would-be investor, including neighborhoods with multi-unit housing at various price points. According to the 2010 US Census, almost 48 percent of all units were occupied by renters, making it a target-rich environment for landlords.

Back to top^


Source for home prices: Redfin, November 2017

31 Best Places to Live in San Diego

La Mesa | Photo: Becca Batista

Subscribe to our newsletters

Select Options

By subscribing you confirm that you agree with our Terms and Conditions and Privacy Policy.

Everything SD AUGUST 10, 2026

San Diego’s Zine Scene Has No Rules

No gatekeepers, no creative rules, no perfect definition—the city’s DIY publishing scene makes room for anyone with something to say.

San Diego’s Zine Scene Has No Rules
Courtesy of Duophobia

If magazines are like the adultier eldest daughters who know exactly how much anarchy they can get away with, zines are the far less predictable younger siblings going on whim and instinct. Those who draw on the walls around the house, DIY their own piercings, and experiment with different emo/straight-edge/back to emo phases (or not-phases). Boundaries and routines are what zines were created to rail against.

Walk into Verbatim Books’ zine corner, and this rebellion is immediately clear. Zines have no singular form, no clean category or definition. Vintage magazine scraps are collaged into new meaning alongside mini fandom zines. Single sheets of plain white printer paper are covered in nothing but black ballpoint pen. Repurposed hardback book covers are folded into something entirely new. Some are duct-taped together, others stapled. Some glossy, others matte. There are guides to anything and everything, comic panels, photography, hand-drawn cartoons, poetry, recipes, diaries, and ramblings that only make sense to the person who made them—and that’s on purpose.

Zines are creative magic. And with no rules, they’re incredibly accessible. Anyone can zine and have a voice, regardless of artistic training or work life experience.

You are your own Anna Wintour, Graydon Carter, Ruth Whitney.

San Diego–based zine creator Lyssette Williams specializes in mini zines—often limited to eight pages, they’re meditations in abbreviation. Outlining, thumbnailing, and revision all move quickly from idea to page. Larger projects, including Williams’ long-form graphic novel thesis, move at a slower pace. For those, she often returns to pen and ink, a choice that resists the over-editability of digital work.

Raised by a single mother and navigating mixed-race identity in a predominantly white town, she finds a home for processing it all in zines. Her work deals in identity, belonging, self-definition, and punk-rock childhood. But it isn’t always heavy; Williams creates a mini duck-themed zine called Backyard Duck Propaganda that’s hard not to love. “When I create, I think about what would have helped me find the words back then, what my younger self would’ve needed,” Williams says. “[Zines] put the tools in your hands and democratize art. They’re translations of memories and identities.”

Courtesy of Lyssette Williams

For Williams, a big reason she keeps creating is being surrounded by other creatives—a scene that extends across the border. She points to Verbatim and Comicbook Artists of San Diego, plus events like Zine Fest (October 17–18 this year at Woo in Barrio Logan) and Black Comix Day at the WorldBeat Cultural Center.

Zines have always been a road for subcultures. During the Harlem Renaissance, Black creatives like Langston Hughes and Zora Neale Hurston self-published one issue of Fire!!, which inspired other Black authors. In the 1930s, zines (then called fanzines) were hubs for sci-fi nerds to write fanfiction, address the fandom, and create new characters. Superman actually made his public debut in a fanzine called Science Fiction (he was originally cast as a villain with a fully receded hairline). A couple decades later, zines about feminism and riot grrrl became subculture de rigueur.

The internet nearly killed zines, of course. But now, people tired of the algorithm’s firehose are finding comfort and renewed inspiration in analog. Zines, a salve for digital fatigue.

Courtesy of Duophobia

A giant figure in San Diego zine culture is Burn All Books. Founded by Amanda and Nick Bernal, BAB started as a risograph (digital screen printing) studio and turned into one of those places that keeps expanding the whole scene around it, even forming its own archive group, SCANNNERS. Since opening in January 2023, it has published over 35 works and collaborated with more than 100 artists, writers, and zinesters.

For Duophobia, the pseudonym for local twin sisters Alora and Kiani Dotson (affectionately known as the “possum twins”), zines make room for experimentation and play that doesn’t fit anywhere else. Room for eclectic cartoons and dirty jokes. For sticker-covered sketchbooks.

It’s that same brand of nostalgia you might feel when, say, you walk past the carcass of an abandoned mall and see a faded cartoon mural. Their work lives somewhere between childhood and adulthood, where being unserious is taken very, very seriously.

“We’re born and raised in San Diego, and the community of artists here is a main reason we started publishing,” Kiani Dotson says. “There are people here like Trixxie Land who run open art gatherings. Show up, and you’re part of it.”

Land, a zinester herself (she made 250 single-page zines during 2020’s lockdown), is all about storytelling over hierarchy. Art shouldn’t be about gatekeeping or intimidation, she says. So she holds open-invite arts shows at Subterranean Coffee.

Courtesy of Lyssette Williams

Duophobia regularly share their work at local galleries like Subterranean, filling that lowbrow space with pieces that answer: “What would’ve made us laugh as kids?” Children are often the first to pick up their zines, unfolding them in every direction while parents briefly panic at the impulsive destruction. The twins always step in. “No, no, it’s okay,” they say, before showing how one sheet of paper folds into an entire little book. “It’s like magic.” More often than not, the kids leave with a tiny zine tucked under a tiny arm, future San Diego zinesters in the making.

When asked what a zine really is, Alora Dotson’s response was simple: “It’s anything. Literally anything. The more genuine you are, the more people are going to hear what you have to say. Your voice matters, even if it’s just a silly joke or story. People want to hear about it.”

Not a perfect definition? Exactly. Zines inherently resist categories. Want to turn a single playing card into a storybook? Do it. What about your favorite graffiti artist’s signature tag at Prince Memorial Skatepark? Turn it into a zine.

Everything’s a zine.

Isabella Dallas is a freelance writer for San Diego Magazine and the Arts and Culture Editor at The Daily Aztec in her final year at San Diego State University. She previously worked as an editorial intern for SDM, but when she’s not writing, you can find her trying the best coffee spots in SD, devouring the latest rom-coms, and indulging in anything and everything pop culture.

Arts & Culture AUGUST 5, 2026

The Best of San Diego 2026: Readers’ Picks

From tacos to tailors and trainers to travel, these are the businesses, people, and places that earned San Diego readers' votes

The Best of San Diego 2026: Readers’ Picks
Photo Credit: Narrative Images

Beauty + Cosmetic

Brow Studio

Elicia Marie Beauty

Hair Removal Business (Non-Laser)

Brazilia Skin Care

Laser Hair Removal

San Diego Aesthetics and Med Spa

Lash + Brow Technician

Elicia Soltesz, Elicia Marie Beauty

Lash Studio

Cupid Complexion

Makeup Artist

Ashley Fierro, Ashley Fierro Makeup

Microblading Artist

Sunny Olais, Sunny Bee Brows

Microneedling

Michelle Langston, MSN, APRN, FNP-BC, HNB-BC, Starlite Aesthetics

Spa for Skin Care (Non–Med Spa)

Honest Skin

Spray Tan Artist

Alysa Espiritu, Afterglo Beauty Lounge

Spray Tan Studio

Afterglo Beauty Lounge

Waxer

Tracy McMaster, The Wax Lady

Cosmetic or Beauty Product: San Diego–Based

KOA+ROY

Barber

Ronnie Page, Gold Comb Barbershop North Park

Barbershop

Hillside Barber

Courtesy of The Blow Dry Lounge

Blow Dry Bar

The Blow Dry Lounge

Colorist (Balayage)

Mariela Urbina, Rinse Salon

Colorist (Highlights)

Ryleigh Hunter, Headbang Salon

Colorist (Single-Process)

Mariela Urbina, Rinse Salon

Hair Extensions

The Hair Extension Bar

Hair Salon

Pixiedot Salon

Hair Stylist

Ann Teresa Degischer, Maen the Salon

Keratin or Smoothing Treatment Specialist

Lindsay Axelrod, Pixiedot Salon

Scalp Treatment Specialist

Cheng Tan, Koda Salon

Manicurist

Moni, Clawed Up by Moni

Nail Salon

Lulu Nails

Pedicurist

Zoe Walter, Pure Nailz

Piercing Studio

Enigma

Tattoo Artist

Lauren Skinker, Lucky Cat Tattoo

Tattoo Studio

Lucky Cat Tattoo

Courtesy of SUVA Fitness

Fitness

5K Run

Father Joe’s Villages Turkey Trot

Aerial Fitness Studio

Aerial Revolution

Barre Studio

barre3

Best New Class/Program, Opened 2025

SUVA Fitness

Best New Fitness Studio, Opened 2025

Sculpted. A Lagree Studio

Body Sculpting Studio

Move Madly

Boutique Gym

MK Fitness

Boxing Studio

City Boxing

Climbing Gym (Indoor Rock Climbing)

Mesa Rim Climbing

CrossFit Studio

Invictus Fitness

Dance Studio

Madhouse Dance

Fitness Bootcamp

The Camp Transformation Center, West Chula Vista

Fun Run

San Diego Santa Run

Golf Clinic

Singing Hills Golf Club at Sycuan

Half Marathon

Carlsbad Half Marathon

HIIT Studio

Orangetheory Fitness

Kickboxing Studio

9Round Kickboxing Fitness

Lagree Studio

Rise Lagree Studio

Courtesy of Rock ‘n’ Roll San Diego

Marathon

Rock ‘n’ Roll San Diego

Martial Arts Studio (Including Jiu-Jitsu, Judo, Karate, Krav Maga, and MMA)

Legacy San Diego

Personal Trainer

Camila Casanueva, The Yard Gym

Pickleball Courts

Barnes Tennis Center

Pickleball Lessons

The Hub Pickleball Club

Pilates Studio

SaltVault

Pole Fitness Studio

The Dollhouse Fitness

Spin Studio

Activate House

Surf Lessons

Little Groms Surf Camp

Tennis Club

Balboa Tennis Club

Tennis Courts

La Jolla Beach & Tennis Club

Tennis Lessons

Mission Hills Tennis

Traditional Gym/Fitness Center

Fit Athletic Club

Triathlon

San Diego Triathlon Series

Yoga Studio

Yoga Box

Photo Credit: James Tran

Food + Drink

Açaí Bowl

everbowl

Bagel

Big City Bagels

Bakery

Valerio’s Bakeshop

Bar

Happy Medium

Bartender

Austin Harrington, Captain’s Quarters

Best Local Alt-Drink, Alcoholic

Bivouac Ciderworks, Savoy Dry Apple Cider

Best New Bar Opened 2025

Kiku Room

Best New Brewery Opened 2025

Good Pressure Brewing Company

Birria

Birria El Rey

Bloody Mary

Waterfront Grill

Bread

Izola

Brewery

Harland Brewing Company

Burrito

The Taco Stand

Canned Cocktails

Cutwater

Caterer

Snake Oil Cocktail Company

Cheese Shop

Venissimo Cheese

Chips & Salsa

La Puerta

Chocolate Shop

San Diego Chocolate Co.

Coffee Beans/Roaster

Bird Rock Coffee Roasters

Craft Cocktails

Happy Medium

Distillery

Cutwater

Dive Bar

Aero Club

Donuts

Nomad Donuts

Farmers Market

Little Italy Mercato

Farmers Market Food Vendor

Flavors of East Africa

Fish Market

Tunaville Market and Grocery

Fish Taco

Oscars Mexican Seafood

Food Truck

Shawarma Guys

Fries

The Crack Shack

Gourmet Grocery Store

Lazy Acres

Happy Hour

La Puerta

Ice Cream/Gelato

Stella Jean’s

Juice Bar

Señor Mangos

Kombucha

Juneshine

Liquor Store

Old Town Liquor

Local Agave Spirits (Tequila/Mezcal)

Bebemos

Local Beer

Pure Project

Courtesy of Seven Caves Distillery

Local Gin

Seven Caves Distillery

Local Vodka

619 Spirits North Park

Local Whiskey

Skrewball Whiskey

Local Wine

Bernardo Winery

Margarita

Cantina Mayahuel

Martini

Turf Supper Club

Mocktails

Juniper and Ivy

Negroni

Sonny’s Pizza

Old Fashioned

Cowboy Star

Pasta

Pazza Market & Cucina

Phở

Phở Ca Dao

Pizza

Tribute Pizza

Pop Up

Mon Chourie

Produce Market

Specialty Produce

Romantic Bar

Starlite

Rooftop Bar

Communion

Sandwich

Big Jim’s Roast Beef

Smoothies

Señor Mangos

Sommelier

Missi Burns, Et Voila

Speakeasy

Raised by Wolves

Specialty Food Store

The Wise Ox

Sports Bar

Fairplay

Taco

Tacos El Gordo

Taproom/Tasting Room

Pure Project

Tequila/Mezcal Bar

Cantina Mayahuel

Whiskey Bar

Seven Grand

Wine Bar

Finca

Wine Store

Vino Carta

Winery

Gianni Buonomo Vintners

Wings

OB Noodle House

Courtesy of Four Moons Spa

Health + Wellness

Aesthetics + Med Spas: Aesthetician for Facials/Peels/Non-Medical Skincare

Cara Paymaster, CARA Studios

Aesthetics + Med Spas: CoolSculpting/Body Contouring Clinic

Cosmetic Laser Dermatology

Aesthetics + Med Spas: Hormone Therapy/Anti-Aging Clinic

Prospera Internal Medicine and Aesthetics

Aesthetics + Med Spas: IV Therapy/Hydration Lounge

San Diego Aesthetics and Med Spa

Everything SD JULY 31, 2026

The Best of San Diego 2026: Retail

From handmade goods to one-of-a-kind finds, these local shops prove the best souvenirs are the ones with a story

The Best of San Diego 2026: Retail
Photo Credit: Matt Furman

Best Place to Buy Original Art Without Needing a Tiny Paddle

Goblin Shark Emporium

Almost everything in this Oceanside shop is made by local artists and independent weirdos, and almost none of it requires a gallerist’s budget. Goblin Shark Emporium rotates a new featured artist every month between the vinyl crates, blacklight posters, and hilariously specific stickers, so you can walk out with original work and a tarot reading to contemplate as you sip your Banana Dang Coffee from a couple storefronts down.

Best Hidden Gem

Through the Fold

Tucked within the potting tables and ferns of Mission Hills Nursery, the oldest nursery in Southern California and a Kate Sessions original, sits Through the Fold, the sweet indie bookstore that mother-daughter team Gail Levine and Jennifer Medeiros hand-built and opened in late April. Two retired educators and lifelong bibliophiles run it like a neighborhood living room: three book clubs, toddler story time, and a summer camp for the 7-to-12 set. It’s the rare retail run that smells like soil and new paperbacks, which is to say, like a very specific kind of heaven.

Best Place to Blast Off Into Another Universe

Mysterious Galaxy Bookstore

Open since 1993 under the unbeatable tagline “Books of Martians, Murder, Magic, and Mayhem,” this Rosecrans Street institution is the city’s portal for anyone who would rather be on a different planet. Load up on sci-fi, horror, and fantasy, then stick around for the weekly Dungeons & Dragons campaign, because the only thing better than reading about another universe is rolling a d20 inside one.

Best Stop into Trinket Town

Library Shop

On the ground floor of the downtown Central Library, tucked into the Joan and Irwin Jacobs Common, sits the Library Shop, a tightly curated gift store stocked with presents and trinkets you didn’t know you needed: wind-up kitchen timers, specialty pencils, felt coasters in colors cheerful enough to overcome the first half of the Padres’ season—you get it. Every dollar funds the San Diego Public Library system, which makes the shop’s official “Guilt-Free Shopping” motto the rare slogan that holds up. Come for a paperback, leave having formed a genuine emotional attachment to a $4 pencil.

Best Window Shopping

Purrgatory

The window at this North Park shop is alive: a front-of-house catio where adoptable rescue cats audition for your heart while you pretend to be just browsing. From there, a literal catwalk runs along the ceiling to a back resting room (because existing around inferior beings is exhausting for cats). Owner Vera Blatchley of Purrgatory stocks the full cat-lover arsenal, plus a wall of gifts for the feline who already has nine of everything. Fan favorite: a retro-style, bubblegum-pink Kit-Cat Clock.

Best San Diego Mood Board

Club Paradise

Surf art’s everywhere, but it’s somehow always a little kooky. Painter Andy Davis’ style captured that elemental soul, making him one of the most successful surf artists of the last few decades (check his giant mural at Town and Country Resort). His tiny Encinitas storefront, Club Paradise, is a gallery-slash-gift shop that stocks his paintings and prints—and he’s using the space as a culture club for local and touring creatives.

Best Limited-Edition Tan Line

Tulux Resortwear

Tulux is the Pacific Beach swimwear label out of Cass Street, where designer Yamhed Torres turns the whole Tulum fantasy into bold, limited-run bikinis. This year, Vogue México y Latinoamérica named her one of just 10 emerging designers to watch, so each suit comes with the kind of credentials that practically books its own sunset getaway. Everything is one and done: When a piece sells, it’s gone for good, which is either smart scarcity or the universe telling you to commit.

Ramen Nagi Table full of food Best UTC Westfield Mall Restaurants and Bars San Diego

Best Malachite-to-Millionaire Shortcut

Pacific Beads

Free lotto tickets at crystal shops? Yes, please. Pacific Beads owner Shlomo Gruer greets you at the door of this Clairemont Mesa warehouse with 4,000 square feet of crystals, geodes, and beads by the bin. You come for wholesale amethyst and sterling findings; you leave holding a fistful of healing stones and a statistically remote shot at early retirement. Need another reason to visit? Owner Gruer has his own line of jewelry, and Pacific Beads also hosts jewelry-making classes.

Best Nostalgia Purchase

123 Sweetsss

El Cajon’s Parkway Plaza could look radically different in the near future, as city officials are hatching plans to reinvent the one-time community and commercial center. Inflection points of iconic structures are always compelling times to visit and tabulate your own urban-planning daydreams. As you do, hit the first NAMA-certified automatic cotton candy vending machine in the country. Push a button, and 123 Sweetsss spins you a fresh cloud of childhood in under a minute. No carnival, no county fair admission, no sweaty teenager in a paper hat required.

Studio S AUGUST 10, 2026

The Secret to a Home That Feels Just Right

Behind every beautiful space is a thoughtful process, and ASID San Diego is helping homeowners understand the value of professional design.

The Secret to a Home That Feels Just Right
Courtesy of ASID

A perfectly designed home rarely happens by accident. Those kitchens that feel effortless and rooms that seem to tell a story the second you walk in? They’re usually the work of someone who knows exactly what they’re doing.

It’s knowing which ideas will actually work, which materials will hold up over time, and how to turn a collection of choices into a space that feels intentional. That’s where a professional interior designer comes in.

For the American Society of Interior Designers (ASID) California San Diego Chapter, the goal is to help people see interior design as more than just the finished look. Behind every well-designed space is a process built on technical expertise. Designers are educated in everything from professional software and construction details to building codes, space planning, materials, and functionality.

Courtesy of ASID

“People don’t always realize how much goes on behind the scenes,” Kirsten Recce , current president of the ASID California San Diego Chapter, says. “Our designers are not just doing furniture placement and color selection and picking out new fluffy pillows. That’s not what they’re trained for.”

ASID members bring formal education, continued learning, and industry knowledge to their projects, helping create spaces that are not only beautiful, but designed to work. A paint color that changes completely depending on the lighting. A material that looks beautiful in a showroom but doesn’t make sense for everyday life. A layout that photographs well but doesn’t function for the people living there. These are the details where professional guidance can make all the difference.

Still, one of the biggest misconceptions about hiring an interior designer is that it’s reserved for massive renovations, luxury homes, or people who already know exactly what they want. The process can feel intimidating. Where do you begin? Is a designer worth the investment? What if you only need help with one room?

ASID’s answer: start with one hour.

ASID’s Spruce Up events break down one of the biggest barriers between homeowners and professional design: knowing where to begin. Held twice a year, the community program gives homeowners the chance to work directly with an ASID designer through a one-hour, $125 consultation in their own home. Whether you’re looking for advice on furniture placement, window treatments, kitchen and bath updates, remodeling ideas, vacation rentals, color selections or something else entirely, the upcoming September 2026 event offers an approachable way to get expert guidance before committing to a full project. Signups are open through Sept. 7, with consultations taking place Sept. 21 through Oct. 31. Proceeds benefit ASID San Diego’s educational and community programs. Register here!

Courtesy of ASID

“It’s a great opportunity for people who are in that exploratory phase,” Recce says. “Maybe they’re not sure they want to hire an interior designer yet, or they think it sounds daunting or expensive. This gives them a chance to discover what working with a designer is actually like.”

Design is personal. A good designer isn’t just creating a beautiful room; they’re helping create a space that fits the way someone lives.

“We’re a resource to all of San Diego County,” Recce says. “It doesn’t cost anything to pick up the phone and call and ask. We’ll answer.”

Follow ASID San Diego on Instagram, LinkedIn, and Facebook for updates on upcoming events, or connect with the chapter directly at [email protected] or 619-548-8847.

Partner Content
Everything SD JULY 31, 2026

The Best of San Diego 2026: Health & Outdoors

From getting your sweat on at hip-hop class to celebrating with a zero-proof cocktail, here are San Diego's top fitness and wellness spots

The Best of San Diego 2026: Health & Outdoors
Photo Credit: Brett Butterstein

Best We Named It What for Why Oh Dear

Cush-pii

For thousands of years, the Kumeyaay who lived in this area called a mountain south of Julian Cush-pii, meaning “sharp peak.” Then, after the Civil War, Confederate sympathizers saw that same mountain and decided to rename it Stonewall Peak—after General Stonewall Jackson. The name stuck for nearly a century and a half, until Cuyamaca Rancho State Park announced earlier this year that the name will return to its original, Cush-pii. Hike to the summit for expansive views of the Coronado Islands to the west and Mexico to the south.

Courtesy of Culture Shock San Diego

Best Pop and Lock Spot

Culture Shock

In 1993, Angie Bunch gathered a group of hip-hop dancers—called Culture Shock Dance Troupe—and gave them a space to practice and perform. As hip hop grew through the ’90s, so did Culture Shock. It has since become a nonprofit, a space for young and old, beginner and expert dancers. Culture Shock has also expanded to Los Angeles, Oakland, Las Vegas, Chicago, Atlanta, New York City, and Washington, D.C., as well as Ottawa and Toronto, Canada.

Best Way to Sweat on a Lava Lamp

Yoga Box

In 2019, Amanda Leach created the Yoga Box method, which takes high-energy flows and adds strength-building poses in heated, vibey, lava-lamp-lit studios. What started on Grand Avenue in Pacific Beach has spread to 15 locations across the county, with even more trickling into Denver, Chicago, and Brooklyn. The best part? Mindfulness newbies who can’t touch their toes and six-packed contortionists can hang in the same class. You can customize each session based on your ability and fitness level.

Courtesy of Fit Athletic Club

Best Leg Day Turned Social Hour

Fit Mission Beach

A gym taking over a historic beachfront pool sounds like the setup for a new season of Love Island, but Fit Mission Beach operating the nearly 100-year-old Plunge at Belmont Park is real. The independent fitness brand has spent the past several years building a loyal following through group fitness classes, community events, and a members’ social club overlooking the ocean. Upstairs, members can work remotely, meet friends, or hang out long after their workout ends. Between the Plunge, the coworking-style lounge, and a packed calendar of events, Fit has evolved into something bigger than a gym. It’s a clubhouse for San Diego’s fitness crowd.

Best Place to Learn What a Vagus Is

Breathe Degrees

The wellness world is finally transitioning away from HIIT workouts and cult-like spin classes, where your heart rate hits Zone 5 within minutes and stays there until cooldown. Good. At Breathe Degrees, wellness takes the form of zenned-out communal breathing sessions or vagus nerve–activating cold plunges. Breathwork is said to boost your mood in the short term and improve your heart health in the long term, and maybe that’s why everyone’s coming back for more. You can’t run into someone in Carlsbad who hasn’t dropped into at least one breathwork session, and now the studio has opened a second location in Liberty Station.

Photo Credit: Shot On Us

Best Pilates Studio for People With Tiny Roommates

Soul Pilates and Care

Pilates wasn’t just popular this year; it was practically a requirement for maintaining your San Diego residency. New studios seemed to appear weekly across San Diego, each promising stronger cores and better posture, but Soul Pilates and Care found a way to stand out by addressing a challenge many parents know well: finding time to exercise at all. Fitness doesn’t have to compete with parenting responsibilities. Parents can drop their kids off with trained caregivers while they head into reformer classes, eliminating one of the biggest barriers to working out. The studio has earned strong reviews for both its instruction and family-friendly approach.

Best Million-Dollar Massage

Spa at The Del

The Hotel del Coronado’s sweeping $550 million restoration touched nearly every corner of the historic resort, but one of the most anticipated unveilils was the debut of its redesigned spa. The oceanfront wellness destination now features 21 treatment rooms, a relaxation lounge, a sauna, steam room, and a treatment menu inspired by the coastal environment just steps away. The redesign blends the Del’s Victorian legacy with a cleaner, more contemporary aesthetic, creating a space that feels distinctly SoCal rather than generic luxury hotel. For locals who don’t have time for a vacation, it’s the next best thing.

Best Cheers Without Beers

Good News Bar

As non-alcoholic beverages continue their meteoric rise, Good News Bar has become one of San Diego’s most compelling arguments for a booze-free evening. The University Heights hotspot serves a menu of carefully crafted zero-proof cocktails that borrow techniques and ingredients from traditional cocktail programs (it’s not just fancy juices and soda water), minus the hangover. The space also hosts regular community events and has quickly become a gathering place for everyone from sober San Diegans to the merely sober-curious. In a nightlife industry built around alcohol sales, Good News proved there’s plenty of demand for connection without the buzz.

Everything SD JULY 31, 2026

The Best of San Diego 2026: Kids & Family

From elephant encounters to escape rooms, these are the adventures that kept San Diego families busy all year long

The Best of San Diego 2026: Kids & Family
Courtesy of San Diego FC

Best Trunk Show

San Diego Zoo Safari Park’s Elephant Valley

If you can’t quite swing the cost of a trip to the African outback, the Safari Park’s new Elephant Valley is a pretty convincing Plan B. The 13-acre immersive habitat—the largest project in the San Diego Zoo Wildlife Alliance’s 109-year history—is home to eight African elephants, but it’s the thoughtful details that steal the show. Keep your eyes open for intricate Kenyan-inspired artwork, native landscaping, and stop by the Mkutano House, where you can grab lunch with a front-row view of the herd.

Best Fresh Grounds

Pepper Park

Pepper Park became the emotional anchor of the bayfront overhaul when the National City park reopened this March with a 2.5-acre expansion. Hopefully that’s just the start. The California Coastal Commission also approved the city’s ambitious waterfront plan, clearing the way for a long-envisioned 77-acre bayfront makeover with more green space, better bike paths, and improved waterfront access. Money still has to be raised, but head to Pepper Park, sit on a brand-new bench, and gaze out at the future of the South Bay.

Family holding hands walking up to a free concert at Balboa Park's Spreckels Organ Pavilion in San Diego

Best Community Sports Glow-Up

Willie Henderson Sports Complex

Not every family destination comes with roller coasters—sometimes, they have paint rollers. The Willie Henderson Sports Complex in southeast San Diego recently received a new paint job and major facelift (courtesy of San Diego FC, the Prebys Foundation, and community advocates), giving thousands of kids a safer, smoother, and more colorful place to play basketball or soccer. If your weekends revolve around sports gear, folding chairs, and orange slices, you’ll definitely appreciate the upgrade.

Best Slice in the Galaxy

Killer Pizza From Mars

Parents come for the pizza. Kids come for the games. Sci-fi nerds come for it all. Killer Pizza From Mars is an Oceanside mainstay for families who love arcades, vintage Star Wars memorabilia, and piled-high pizzas with outrageously silly names like the “Mars”gherita pizza. Order a basket of Killer Fries, sink your teeth into a Martian Melt sandwich, and don’t be surprised if your kids clamor for a return mission.

Best Return to Monkey Business

Fanuel Street Park

After what must have felt like an eternity for Pacific Beach families, Fanuel Street Park’s playground is finally back. The old play structure got the heave-ho nearly two years ago, but this spring, the community raised enough donations to replace it with modern climbing structures, new swings, and better accessibility. It’s finally back to being a low-key locals spot perfect for picnicking, splashing around, and letting the kids burn off some energy.

Photo Credit: Farah Assi

Best Way to Frustrate Your Child in a Fun Way

Lara’s Labyrinth

If screen time has obliterated your attention span, try giving your brain a workout at an escape room. Lara’s Labyrinth provides a few options ranging from kid-friendly to “try not to pee your pants in fright,” where participants can attempt to escape an enchanted forest or decipher clues left by Leonardo da Vinci. (Some rooms have G, PG-13, and R-rated versions for your family’s comfort level, but maybe save the “Cannibal” room for an adults-only excursion.)

Best Babysitter With a Degree in Marine Biology

Living Seas at Birch Aquarium

Birch Aquarium has always made a splash, but the $18.7 million Living Seas exhibit is a tidal wave of awesome. The immersive exhibit features different marine ecosystems throughout the Pacific Ocean, from the warm aqua waters of tropical zones to the frigid (but nourishing) Pacific Northwest. Bigger is better here: There are areas designated for the gigantic sunflower sea star and giant Pacific octopus, so prepare for oceanic marvels to wow you.

Best Hip New Thing at the Hip Kid Place

Artopia at The New Children’s Museum

Forget “don’t touch the art.” At Artopia, touching, building, climbing, experimenting, and making a colorful mess are all exactly the point. Created by the museum’s in-house Creative Studios team, the interactive space invites kids to become artists through hands-on projects like weekend ceramics workshops and after-school programs. When creativity gets a little chaotic is when it’s at its most fun.

San Diego family friendly restaurant Corvette Diner featuring kids

Best Free-Range Kid Lawn With Wine

Grand Social at the Fairmont Grand Del Mar

The Fairmont Grand Del Mar used to feel like someplace you admired from afar. Grand Social changed that. Three levels of outdoor space are now home to a bar and grill, bocce courts, and other lawn games, as well as a summertime concert series and other family-friendly events that welcome locals just as much as overnight guests. It’s proof that one of San Diego’s fanciest addresses also knows how to have a little fun.

Best Place to See Sharks and Only Be a Little Scared

SeaWorld’s Shark Encounter

You don’t need a cage to come face-to-face with sharks anymore. SeaWorld’s revamped Shark Encounter lets you get startlingly close to species like reef sharks, massive sand tigers, and endangered Australian leopard sharks, all inside newly redesigned habitats. It’s equal parts adrenaline and education, and a good reminder that these misunderstood predators are closer to Bruce in Finding Nemo than Jaws in… well, Jaws.

Photo Credit: Richie Wireman

Best Mission for Major Tom

LEGOLAND’s LEGO Galaxy

Houston, we have a new reason to visit LEGOLAND California. LEGO Galaxy is the plastic-brick haven’s biggest in-park investment ever, including the first new roller coaster in 20 years. Between the customizable Galacticoaster experience, build-your-own spacecraft stations, and interactive space adventures, aspiring astronauts can easily spend hours exploring this brick-built universe.

Partner Content AUGUST 10, 2026

Innovative Support for Sleep Issues

Circadian Sleep Clinic Helps Reset the Body Clock

Innovative Support for Sleep Issues
Courtesy of Scripps Health

Nearly everyone experiences a sleepless night once in a while. But for those with a circadian sleep disorder, being well-rested can feel out of reach. A circadian sleep disorder occurs when a person’s internal clock doesn’t align with their desired or socially required sleep schedule. This can significantly impact quality of life, mental health and physical well-being. Scripps Circadian Sleep Disorders Clinic, launched in 2019, was the first of its kind in the state. Its specialists diagnose and treat conditions like delayed sleep phase disorder, shift work sleep disorder and non-24-hour sleep-wake disorder. Many patients have spent years—or even decade —thinking there was no hope for their sleep behavior. A solution can be life-changing. Read more about the Scripps Circadian Sleep Disorders Clinic here.

For more nutrition, wellness, and healthy living tips, sign up for the San Diego Health newsletter here.

Partner Content

Thousands of savvy locals already get it.

San Diego's best restaurants, experiences, and events—handpicked and delivered to your inbox weekly. You in?

Close the CTA

Contact Us

1230 Columbia Street, Suite 800,

San Diego, CA