Ask an Expert: 7 Tips to Buying Your First Acoustic Guitar
Having built guitars for everyone from The Smiths to Death Cab for Cutie, local master luthier Brandon Madrid shares his advice on how to purchase your first axe
Behind the Cover: Q&A With Celebrity Chef Claudia Sandoval
We tapped the local chef to help us recreate San Diego Mag’s June 1956 cover
New Nova Kombucha Flavor Will Financially Support SDSU Student Athletes
Novo Brazil is crafting up a hard kombucha to pay SDSU basketball players following new NCAA policy
10 Lesser-Known San Diego Bands We’re Loving Right Now
Be the first to listen to these young up-and-coming local bands and artists
The Art of Teaching Fortune 500 Brands To Be Courageous
Return on Courage author Ryan Berman helps companies like Google and Snapchat get unstuck
Staff Picks: Our Favorite Articles of 2023
We asked our team to choose the best stories of the year—here are their picks
The 5 Best Lineups in San Diego Sports: December 2023
What not to miss on the local sports scene this month
Girls Flag Football Debuts in San Diego High Schools
San Diego Unified sees its first-ever teams following the sport’s new statewide CIF designation this past March
San Diego Mag’s Top 10 Most-Read Articles in 2023
The very best articles coming out of our 75th year, as chosen by readers
Bird Rock’s Newest Events Space Opens at the Beach
The 1,800-square-foot space joins retailers Collins & Coupe, Queen of Vase, Earth Based Goods, and others in the Bird Rock collective
6 Ethically Made Fall Fashion Finds You Need In Your Closet
Shop these looks from AYI, a space for woman- and BIPOC-owned, gender-inclusive, and slow-fashion brands and artists in South Park
13 Companies Powering Industry in San Diego
The big ideas that made these local brands a household name
There’s Always Next Year for the San Diego Padres
The Padres’ disappointing season speaks volumes about San Diego, in a good way
Behind the Artist: Covering 75’s Rollerblading Icon, SloMo
Retired doctor turned PB boardwalk legend talks all things skati
Editor’s Note: Welcome to The New SanDiegoMagazine.com
Introducing our new, improved, and refreshed home—and your guide to San Diego
US-Mexico Border Named the Deadliest Migration Route in the World
The 30-foot wall at the SD-Mexico border is raising alarm bells
Hidden Gem: The Local Bakery Grinding Its Own Flour
Companion Bread Company is one of only a few bakeries to mill its own grains, making loaves more accessible to gluten-sensitive eaters
Event Photos: Del Mar Wine + Food Festival Grand Tasting
The inaugural event on Sept. 9 & 10 saw more than 6,000 attendees come together for an amazing weekend of eats and sips
20 Fun Indoor Activities to Try When it Rains in San Diego
Escape the rain, cold weather, and gloomy days with these indoor activities
Carlsbad Native Stars in Upcoming Mamma Mia! US Tour
Alisa Melendez returns home to take the stage as Sophie Sheridan in the Broadway SD musical
The Milk Alternative Benefiting Vegetarian Athletes
Local boxer Vincent Dotson’s non-dairy, nut-free, hemp-based beverage offers an innovative, earth-friendly twist
SD’s Institute Leading the Way in Breastfeeding Research
A first-of-its-kind scientific collective in San Diego is working to understand the relationship between breast milk and medication
The Downfall of SB10
How the rejected housing bill divided San Diego
Using Drones to Remember
Meet the young women using state-of-the-art aerial technology in an effort to document San Diego’s Forgotten BIPOC History
Behind the Artist: Covering 75’s Panca
Celebrated binational artist Panca discusses her inspiration behind the recreation of our February 1965 cover
Behind the Artist: Covering 75’s Paris Max
Drag performer Paris Max discusses the inspiration behind her recreation of our July 1977 cover