Ready to know more about San Diego?

Subscribe
Guides SEPTEMBER 5, 2018

Two Food Festivals You Won’t Want to Miss in September

Two mid-month food festivals to take in much of what these foodie neighborhoods have to offer

Two Food Festivals You Won’t Want to Miss in September
The Daily Scoop is among the participating locations in Taste of South Park

The list of eateries to check out and revisit in this city grows less manageable by the minute. These two half-day food festivals make it easier to stop in to try new things and revisit old favorites in a couple of San Diego’s hottest food neighborhoods.

Taste of Downtown

Where: East Village, City Center, and the Gaslamp Quarter

When: Sept. 13, 5 p.m. to 9 p.m.

Downtown San Diego has far too many eateries to explore at once. The next closest thing to doing that is the Taste of Downtown, a four-hour extravaganza of sample bites from 40 restaurants. Tickets ($40, day of) include free shuttle service around the participating areas. Among the eateries are names like McFadden’s, Gaslamp BBQ, Ciros Pizza, Café Sevilla, Monzu Fresh Pasta, Gaslamp Fish House, Gourmet India and plenty more.

Taste of South Park

Where: South Park at Fern St.

When: Sept. 15, noon to 4 p.m.

Take yourself on a tasting tour of some of South Park’s—and San Diego’s—most notable eateries. Ticketholders will be given a map to 20 participating restaurants, including Buona Forchetta, Kindred, The Rose Wine Bar, Cafe Madeleine, Communal Coffee, and Mariscos Nine Seas. The event is for all ages and limited to 400 people. Purchase tickets here.

Two Food Festivals You Won’t Want to Miss in September

The Daily Scoop is among the participating locations in Taste of South Park

Subscribe to our newsletters

Select Options

By subscribing you confirm that you agree with our Terms and Conditions and Privacy Policy.

Everything SD JULY 9, 2025

Guide to San Diego Comic-Con 2025

Everything you need to know about attending one of San Diego’s biggest events all year

Guide to San Diego Comic-Con 2025
Courtesy of San Diego Convention Center

Get ready to geek out—San Diego Comic-Con 2025 returns to the San Diego Convention Center from Thursday, July 24, through Sunday, July 27. This massive pop-culture celebration draws fans from around the world for panels, celebrity appearances, exclusive merch, cosplay, and major announcements from the biggest names in comics, TV, movies, anime, and gaming.

Founded in the far-far-away year of 1970 under the moniker San Diego’s Golden State Comic-Con, the convention has exploded in popularity. Highlights over the years include an under-the-radar Star Wars preview in 1976, the event’s relocation to the San Diego Convention Center in 1991, Avengers announcement in 2010, and memorable cameos—like Breaking Bad‘s Bryan Cranston going incognito in a Walter White mask.

Each year, Comic-Con puts the international spotlight on San Diego, drawing more than 135,000 visitors. This year, the fun returns with a full slate of panels, events, and passionate fandoms. While major studios like Marvel, DC, and Legendary won’t be attending, there will still be plenty of big names from across the multiverse making appearances.

Highlights include a Thursday panel for The Toxic Avenger featuring Peter Dinklage and Elijah Wood; a panel with comedy legends Matt Stone, Trey Parker, Mike Judge and Andy Samberg; a Tron: Ares panel with Jared Leto, Jeff Bridges and Evan Peters; a panel for the horror film Together starring Dave Franco and Alison Brie; and Star Wars creator George Lucas’ first-ever appearance at Comic-Con.

Whether you’re camping out for Hall H, debuting a fresh cosplay costume, or just enjoying the people-watching downtown, our Comic-Con 2025 guide will ensure you make it to all your favorite events.

Event Details | 2025 Panels | Tips & Tricks

San Diego Comic-Con 2025 featuring the interior of the San Diego Convention Center
Courtesy of Comic-Con

San Diego Comic-Con 2025 Details

When is San Diego Comic-Con 2025?

Comic-Con 2025 takes place Thursday, July 24 through Sunday, July 27 at the San Diego Convention Center. Preview Night is Wednesday, July 23 and is only open to 2025 badge holders.

Comic-Con 2025 Hours

  • Wednesday: 6–9 p.m.
  • Thursday: 9:30 a.m.–7 p.m.
  • Friday: 9:30 a.m.–7 p.m.
  • Saturday: 9:30 a.m.–7 p.m.
  • Sunday: 9:30 a.m.–5 p.m

Where Do I Pick Up My Comic-Con Badge?

If you registered in advance, Comic-Con badges will be shipped 3–4 weeks before the event. If yours doesn’t arrive, you can pick it up at the Sails Pavilion inside the convention center starting July 22. Bring a valid photo ID and your badge confirmation email.

See badge pick-up hours here

Pictures and gallery from San Diego Comic-Con 2024's best cosplays and costumes

Can I Still Get Tickets to San Diego Comic-Con 2025?

Badges for Comic-Con 2025 are sold out. To increase your chances next year, register for Comic-Con 2026 on the official website. Open registration begins in November. Mark your calendar and hit that refresh button like you’re the Flash.

How to Get to San Diego Comic-Con?

If you have wings or a cape, getting there is a breeze. If not, transportation might be your kryptonite. Parking downtown is limited, and ride-sharing is strongly recommended. Starting Wednesday, July 23, a complimentary Comic-Con shuttle will run every 15–30 minutes with stops in Mission Valley, downtown, and hotel zones near the airport on Shelter and Harbor Islands.

Check the 2025 Comic-Con shuttle map and schedule.

San Diego Comic-Con 2025 event featuring people and cosplayers in San Diego's Gaslamp Quarter downtown
Courtesy of San Diego Convention Center

Will There be Road Closures During Comic-Con 2025?

To manage pedestrian traffic, Harbor Drive will be closed to vehicles Wednesday, July 24 to Sunday, July 28. 

Harbor Drive Closures (July 23–27)

  • Wednesday: 2–10 p.m.
  • Thursday–Saturday: 7 a.m.–10 p.m.
  • Sunday: 7 a.m.–8 p.m.
Downtown San Diego restaurant Juniper & Ivy

Where to Eat at San Diego Comic-Con?

There are plenty of food and drink vendors inside the convention center. Badge holders can also access the Comic-Con Hospitality Suite at the Marriott Marquis, open 2 p.m.–midnight, Thursday through Saturday. It offers free snacks and an air-conditioned break from the crowds.

Looking to refuel outside the center? Check out our guide Where to Eat Near Downtown During Comic-Con 2025

What Are the Biggest Events Happening Outside of Comic-Con?

If you missed out on a 2025 badge, there is plenty of fun outside of the convention halls.

This year Paramount+ returns with The Lodge, an immersive activation inviting fans to nerd out with exclusive content in the Gaslamp Quarter. Anime enthusiasts can dive into the Crunchyroll Anime Fan Fest at The Rady Shell, featuring guest panels, limited-edition merch, and interactive installations. Don’t miss the Malibu Barbie Café, transforming Bayside Kitchen & Bar into a sun-soaked, retro-glam pop-up from July 11 through Comic-Con weekend.

Cole Novak

About Cole Novak

Cole Novak is an award-winning writer with a passion for highlighting local figures, small businesses, and nonprofits. Born and raised in San Diego, Cole is passionate about photography, surfing, art, the local food scene, and the great outdoors.

Guides AUGUST 14, 2024

San Diego Neighborhood Guide: South Park

Where to eat, shop, and explore in this quaint and charming San Diego neighborhood

San Diego Neighborhood Guide: South Park
Courtesy of South Park San Diego

Abutting Balboa Park and situated between North Park and Golden Hill, South Park might be best described as a marriage of those neighborhoods’ greatest charms: North Park’s linger-worthy restaurants and shops with Golden Hill’s slower pace and envy-inducing homes. A pleasant place to gather with friends or wander solo, this idyllic neighborhood offers much to eat, see, and buy. 

Exterior of San Diego restaurant Matteo in South Park founded by Buona Forchetta's restaurant group
Courtesy of Kenihan Development

South Park, San Diego Restaurants and Bars

Shawarma Guys

Once highlighted on Food Network’s Diners, Drive-Ins, and Dives, Shawarma Guys’ popular Middle Eastern food truck is a South Park staple, with plans to open a brick-and-mortar store in the area soon. Yelp also named Shawarma Guys the top place to eat in the country in 2020

3012 Grape Street

Communal Coffee

Slinging lattes, teas, matcha, and café bites (sandwiches, toasts, pastries, and bowls) out of a vintage trailer, Communal Coffee invites those passersby to stop, sit, and sip on the shop’s sprawling patio before browsing the thoughtfully curated onsite boutique.

2221 Fern Street

Il Posto

An Italian-born trio founded Il Posto, an airy eatery serving pasta and pizza for happy hour and dinner. The robust vegan pizza menu makes this a friendly spot for plant-based diners. If you’re down with a little meat and dairy, try the lasagna. 

2145 Fern Street

Dark Horse Coffee Roasters

At the corner of Juniper and Fern sits Dark Horse Coffee Roasters. The popular San Diego coffee shop brews pick-me-up drinks (try the salted maple latte) and serves sweet treats from sister company Mutual Friend Ice Cream.

3004 Juniper Street

Rad Habits Juice Co.

A one-stop shop for futuristic-sounding wellness products (quinton shots and “neuro gum,” anyone?) and healthy bites, Rad Habits Juice Co. is best-known for its smoothies, boosted with hard-to-find ingredients like cordyceps, bee pollen, and sea moss.

2967 Beech Street

Curryosity

In addition to Indian classics like butter chicken and veggie korma, Curryosity cooks up fun fusion dishes, including chicken tikka poutine and naan bruschetta. Diners can also order creative craft cocktails made with Indian spices.

3023 Juniper Street

Kindred

Plant-based eats for hardcore peeps. Guests at Kindred will hear heavy metal while sipping thoughtful bevs and chowing down on seasonal, animal-free brunch, dinner, and late-night bites that make interesting use of standby vegan ingredients such as seitan and Gardein “meat.”

1503 30th Street

Whistle Stop Bar

A fun neighborhood hang, Whistle Stop Bar is a great place to grab a drink with friends. Divey in the best way, the watering hole hosts live music, DJ-driven dance parties, and raucous Saturday night shindigs dubbed “Booty Bassment.”

2236 Fern Street 

Seven Seas Roasting Co.

Seven Seas Roasting Co. specializes in direct-trade coffee, meaning that the team buys their beans directly from farmers (a more transparent process that gives more money to the source). They use ’em in tasty lattes like the choco-cherry-cinnamon Cherry Bomb.

1947 Fern Street

Station Tavern

South Park restaurant Station Tavern dwells in a building that was a trolley stop from 1929 to 1948. The restaurant has incorporated that history into its design and theme. Stop by for burgers, sandwiches, and salads, plus a full bar.

2204 Fern Street

Fernside Bar & Kitchen

The food can sometimes be an afterthought at laid-back bars like Fernside, which slings boozy slushees and cocktails both inventive and classic. But you can’t go wrong with anything from the kitchen here, especially the fried chicken sandwich and citrus salad.

1946 Fern Street

Buona Forchetta

Italian spot Buona Forchetta opened its first location in South Park in 2011, with numerous other San Diego outposts following. With a fun build-your-own pasta option and more than 30 different pizzas (including vegan and gluten-free pies), options abound here.

3001 Beech Street

Matteo

A member of Buona Forchetta’s family of restaurants, Matteo is a nonprofit eatery and bakery that donates all profits to community and educational programs for local kids. Matteo serves breakfast classics, coffee, and pastries in the morning, then switches to Italian bites at night. 

3015 Juniper Street

Meraki

Another Buona Forchetta–owned business, Meraki is a new addition to the South Park neighborhood. The bar, restaurant, and event venue draws upon global influences, offering beef cheek empanadas alongside Wagyu burgers and Roman flatbreads. 

1648 30th Street

The Rose Wine Bar

The Rose Wine Bar is a local favorite for date nights or friend group catch-ups. The woman-owned spot lays down natural wines by the glass and the bottle, plus bar snacks, small bites, and more robust entrees like the “salad pie,” a pizza loaded with greens on top.

2219 30th Street

Secret Sister

Jordyn Berg

About Jordyn Berg

Jordyn Berg is a freelance writer whose favorite topics include food and travel. A Pacific Northwest native, she delights in exploring the best of San Diego, by searching for hidden gems, experiencing must-try restaurants, and soaking in the city’s amazing views.

Guides FEBRUARY 3, 2021

San Diego Neighborhood Guide: South Park

What’s new, different, and still loved in this quietly cool community

San Diego Neighborhood Guide: South Park
Justin Halbert

Eat

Since our last guide to South Park, the neighborhood’s impressive roster of eats has expanded with newcomers, rebrands, and pandemic pivots. Order a wagyu beef shawarma pita or plate of lemon cream chop fries at Shawarma Guys to see why this food truck was ranked no. 1 on Yelp’s list of top places to eat in 2019. Buona Forchetta’s Matteo is a 100 percent nonprofit eatery where you can shop freshly baked goods, pastas, sauces, and more to raise money for educational programs for San Diego’s youth.

South Park Neighborhood Guide / Matteo

Matteo

Justin Halbert

Down the street, Grant’s Market recently relaunched as Grant’s Coffee Room to better reflect its standing as a favorite for a caffeine fix. (It still offers beer and wine!) And when it’s time for your next homebound happy hour, sip one of Kindred’s to-go cocktails, like the lemon-basil Palace of Certainty.

 

Shop

Stop in to Thread + Seed to see owner Melanie Michaud’s refreshing rebrand. In 2020, she transformed her clothing boutique Graffiti Beach into a second location of her Bankers Hill home goods shop. Here you’ll find clean beauty products, decor, and curated gift boxes fit for every occasion.

South Park Neighborhood Guide / Thread + Seed

Thread + Seed

Justin Halbert

Vintage enthusiasts will want to set aside some time to sift through Bad Madge & Co.’s expansive collection of vintage, resale, and locally made fashion and home goods. In addition to its regular business hours, the shop also offers appointments for private shopping. At Vinyl Junkies, by Eric Howarth and the Casbah’s Tim Mays, crate diggers can add to their record collection in a fun and funky setup.

South Park Neighborhood Guide / Vinyl Junkies

Vinyl Junkies

Justin Halbert

 

Support

In a year already full of tough challenges, cherished local haunt Hamilton’s Tavern suffered a major blow when a devastating fire broke out in November. But when owner Scot Blair estimated the damages at around $1 million, dedicated patrons rose to the occasion. A GoFundMe was launched, raising money to go directly to Blair and his efforts to keep Hamilton’s, and its neighbor South Park Brewing, afloat. Show support for this longtime small-business owner here: gofundme.com/f/help-hamilton039s-tavern.

 

South Park Neighborhood Guide / Switzer Canyon

Switzer Canyon

Justin Halbert

Get Outside!

Nearby Switzer Canyon hugs the east side of Balboa Park in an easy—albeit a little rocky—out-and-back trail. Plan your trip during the spring season and you’ll be treated to a bounty of bold wildflowers.

Kindred

Justin Halbert

South Park
Studio S JULY 25, 2026

These San Diego Companies Are Driving the Region’s Next Wave of Growth

This month, the 2026 San Diego Business Impact Awards recognized local businesses making an impact in clean energy, biotech, hospitality, and beyond

These San Diego Companies Are Driving the Region’s Next Wave of Growth
Photo Credit: Matt Furman

Renewable energy companies building hundreds of power plants. Biotech startups using artificial intelligence to create personalized medicine for children with rare diseases. Hospitality companies quietly powering thousands of local events. Consumer brands growing from beach-town startups into national businesses. These are the kinds of companies driving San Diego’s economy today, and the businesses recognized at this year’s San Diego Business Impact Awards offer a snapshot of where the region is headed.

Hosted July 23 by San Diego Regional Economic Development Corporation (EDC) and JPMorganChase, the second annual awards event honored four local companies for innovation, growth, and economic impact. More than 100 nominations from San Diego’s middle-market businesses were reviewed by a 10-person judging committee, with winners selected across four categories: startup, early-stage innovator, rising star, and established heavyweight.

Two-time honoree Jimbo Someck, founder of Jimbo’s organic grocery stores, also joined the event for a fireside chat on buying local, supporting emerging brands, and giving back to the community.

“San Diego’s strength comes from its makers and builders—the resilient people who endure great risks and overcome obstacles to build and scale a company,” says Aaron Ryan, San Diego Region Manager and Middle Market Banking at JPMorganChase & Co. “These awards aren’t just recognition; they spotlight the talent, grit, and innovation shaping our region’s future. By celebrating those who create and build, we foster connections and fuel the growth that keeps San Diego thriving.”

Photo Credit: Matt Furman

Building the Infrastructure Behind Clean Energy

Heavyweight honoree SOLV Energy has grown alongside the country’s rapid investment in renewable power. “It’s an exciting time for SOLV Energy as we are experiencing significant growth,” says CEO George Hershman. “The business has doubled over the last year and has almost double-digit growth since its inception.”

The Rancho Bernardo-based company designs, builds, operates, and maintains utility-scale solar and energy storage facilities. Since its founding in 2008, SOLV Energy has built more than 500 power plants.

Growth has translated directly into hiring. About 200 employees work from the company’s local headquarters, including roughly 20 interns. “Our intern program is a big part of the way that we grow our workforce,” Hershman says. “Last year, 43 percent of our interns became full-time employees. We believe San Diego is a great community to build and grow a high-tech infrastructure and technology company because of the incredible workforce—the ability to attract top talent and draw from world-class universities.”

Photo Credit: Matt Furman

Developing Medicine One Patient at a Time

Startup honoree La Jolla Labs is tackling one of medicine’s biggest challenges by developing personalized RNA therapeutics for patients with rare diseases—many of them children with neurological disorders like ALS. Using proprietary artificial intelligence and machine learning tools, the biotech company develops treatments tailored to each patient’s specific genetic mutation.

CEO Tamar Grossman says the recognition reflects how far the company has come despite limited resources. “We’re honored to be recognized for our ability to change and save patients’ lives and turn our lean startup into a clinical company with very minimal resources,” she says.

Grossman credits San Diego’s concentration of research institutions—including UC San Diego, the Salk Institute, and Scripps Research—with creating a pipeline of talent and collaboration. “San Diego is one of the world-leading centers for technology, genomics, and RNA therapeutics,” she says. “We have over 30 RNA therapeutics companies here, and we support each other and help with anything related to drug discovery.”

She says that collaborative spirit extends beyond formal partnerships. “You can walk around Torrey Pines, go into a café, and find colleagues from the industry and have an ad hoc conversation,” Grossman says. “That’s something very unique to San Diego.”

Photo Credit: Matt Furman

Powering San Diego’s Special Celebrations

While Snake Oil Venue Company may not be a household name, chances are many San Diegans have attended one of its events. The early-stage innovator honoree has expanded from beverage catering and mixology consulting into venue management, operating Julep Venue in Mission Hills, Bramble Bay Venue in Imperial Beach, Vesper Venue, the Chapel at Liberty Station, and five outdoor venues throughout Liberty Station—more than 500,000 square feet of event space altogether.

“We do a lot of launch parties for corporations and new products,” says CEO Mike Esposito. “I really like working on the entrepreneur side of things, where new businesses are entering the San Diego market and looking to make a splash.”

Snake Oil has executed more than 16,000 events, employed more than 1,000 people, and partnered with more than 900 local vendors, including caterers, florists, photographers, entertainers, and other hospitality businesses. The company also works with many of San Diego’s nonprofits, museums, and cultural institutions. “We get to celebrate people’s most important moments,” Esposito says. “Whether that’s a wedding, celebration of life, or quinceañera, we’re fortunate to be involved in the community in so many different ways.”

Photo Credit: Matt Furman
Photo Credit: Matt Furman

Growing a Beach-Town Brand into a National Business

Rising star honoree ALOHA Collection is proof that a simple idea can grow into a thriving company. Founded by two roommates who wanted a better way to carry wet swimsuits after a day at the beach, the lifestyle brand has grown into a business while maintaining strong year-over-year growth.

Now headquartered in Carlsbad, ALOHA Collection employs more than 100 people and operates its California flagship store in Encinitas, which is slated for a remodel. With roots in Hawaii, the company is known for its lightweight, splash-proof travel bags that have become a familiar sight on beaches in San Diego and beyond.

“‘Aloha’ is part of our name, but it’s also how we move through the world,” says CEO Lynna Barnard. “It’s how we show up for people, the way we travel, the way we give back.” Since day one, the company has maintained a 5 percent giveback to Hawaii conservation efforts, contributing millions of dollars over the years.

“I think what’s so inspiring about ALOHA Collection, and the founders in particular, is when you dream big, those dreams can come true when you work hard and trust in the universe,” Barnard says. “It’s inspiring to be a role model for other people wanting to start businesses from humble beginnings. Start small and watch it grow.”

Together, businesses like these form a cornerstone of San Diego’s economy—not only through the jobs and revenue they generate—but through the local workers they hire, vendors they support, and investments they make in the region. Their growth doesn’t happen in isolation; it ripples outward, strengthening the broader business community and the people who call San Diego home.

Photo Credit: Matt Furman

Partner Content
Archive APRIL 2, 2019

Four Questions With…Josh Malmuth, Creator of New NBC Sitcom Set in South Park

“Abby's” introduces viewers to an illegal bar in a South Park backyard—and the very San Diego characters who frequent it.

Four Questions With…Josh Malmuth, Creator of New NBC Sitcom Set in South Park
Josh Malmuth on the set of <em>Abby’s</em> | Photo courtesy of NBC

Abby’s, a new NBC sitcom set in a makeshift bar in South Park aired its first episode on March 29. Wouldn’t you know it, the show’s creator, Josh Malmuth, a veteran of comedy hit New Girl, is a son of San Diego, now living in L.A. The setting—an unlicensed bar in a suburban backyard—is more “Cheers” than “Baywatch.”

“I didn’t want it to feel surf- or beach-centric,” says the Carmel Valley native. “I wanted it to be a different side of San Diego maybe people hadn’t seen before,” We caught up with Malmuth to find out more.

Abby’s airs Thursdays at 9:30 p.m. 

Why choose South Park for the setting?

I just love it there. Writing for TV, it’s more practical to live in L.A., so maybe it’s a way to keep one foot in San Diego. There’s a really interesting mix of people down there. You’ve got the strong military influence, and also the younger generations who are doing really interesting things in food and beer. South Park is really multi-generational and diverse, I knew it would be a good setting for a show of people hanging out at the bar. I wanted to create this place where an audience could come and hang out and have a good time—San Diego has that feel built in.

What are some very San Diego aspects of the show?

Abby, the main character, was a marine. That’s how she ended up in San Diego to begin with. Her stalwart regular is a guy named Fred who worked doing commercial fishing and deep sea fishing charters with tourists. Another character is an engineer who works at Qualcomm. I wanted it to feel relatable to people who aren’t in San Diego also, so I tried to balance a specific sense of place with things everyone has in common.

Are any other San Diegans involved?

A couple of people on the crew are from San Diego, and another one of the writers, Russ Finkelstein (Malmuth’s fellow graduate of Torrey Pines High School). Russ used to a do a lot fishing and spearfishing, so he was my go-to person for that stuff.

You’ve already turned heads with how you chose to shoot this show.

We shot it outside, with an outdoor audience, which has never been done before. Part of the experience was dealing with planes, and a few skunks walked through the set when we were shooting.

Four Questions With…Josh Malmuth, Creator of New NBC Sitcom Set in South Park

Josh Malmuth on the set of Abby’s | Photo courtesy of NBC

Food & Drink APRIL 10, 2018

3 Neighborhood Tasting Tours Not to Miss This Week

Explore restaurants and breweries in Point Loma, Hillcrest, and along Morena Blvd

3 Neighborhood Tasting Tours Not to Miss This Week
April 14: Taste of Hillcrest

As San Diegans, many of us live in a neighborhood that fits our own lifestyle (surfers by the beach, foodies in Little Italy, beer drinkers in North Park), and we generally don’t venture too far outside of it. Neighborhood tasting tours are a great way to get to know a different part of the city and take in its food and drink offerings. This week, no fewer than three ‘hoods are offering samples from local eateries and breweries. Lace up those walking shoes and start exploring!

Taste of Morena

April 11 5 p.m. to 9 p.m.

This year’s Taste of Morena offers food and drink specials from 20 restaurants along the Morena Blvd corridor. Complimentary Old Town Trolley Shuttles will do continuous loops every 15 minutes or so to participating establishments, such as Urbane Café, Bull’s Smokin’ BBQ, Luce Bar and Kitchen, Poseidon, and Project. Tickets are $25.

Taste of Point Loma

April 11 5:30 p.m. to 9 p.m.

Sample the best of a long and varied list of eateries from the Point Loma area, including Blue Wave Bar & Grill, Brigantine Seafood and Oyster Bar, Charles + Dinorah at The Pearl, Jimmy’s Famous American Tavern, Living Room Café, and Point Loma Fish Shop. Tickets are $25 for general admission, or $20 for students, military, or cyclists. Dogs are welcome in designated areas.

Taste of Hillcrest

April 14, noon to 4 p.m.

Join this self-guided walking tour of Hillcrest’s culinary delights. Whether on foot or in one of the provided electric shuttle buses, you can sample Thai, Italian, or French delicacies, plus beer, cocktails, and much more from 35 restaurants, cafés, and bars. Tickets are $30 in advance or $35 on the day of. For ADA-compliant shuttles, call (619)818-8897.

3 Neighborhood Tasting Tours Not to Miss This Week

April 14: Taste of Hillcrest

Partner Content AUGUST 6, 2026

Exploring the Frontiers of Biotechnology: How Research-Focused Companies Support Scientific Discovery

Biotechnology is one of the most dynamic and rapidly evolving fields in modern science.

Exploring the Frontiers of Biotechnology: How Research-Focused Companies Support Scientific Discovery
Sam Sulek, co-owner of NewBioRX | Courtesy of NewBioRX

From advancements in cellular biology and molecular research to innovations that deepen our understanding of complex biological systems, biotechnology continues to influence how researchers explore some of science’s most important questions.

While major discoveries often capture headlines, the process behind those breakthroughs receives far less attention. Scientific progress depends on a vast network of researchers, laboratories, manufacturers, and specialized organizations working together to support ongoing investigation and discovery.

The Growing Importance of Biotechnology

In recent years, biotechnology has moved beyond the walls of research institutions and into mainstream conversation. Increased access to scientific information, educational content, and expert commentary has sparked growing public interest in the biological sciences.

Topics once discussed primarily within academic circles are now reaching broader audiences through podcasts, documentaries, digital media, and online communities. As a result, more people are developing an appreciation for the research, experimentation, and innovation that drive scientific advancement.

This growing visibility has transformed biotechnology from a largely specialized field into a subject of interest for educators, innovators, investors, and curious observers alike.

The Hidden Infrastructure Behind Discovery

Scientific breakthroughs often capture public attention, but the infrastructure that makes those breakthroughs possible rarely receives the same recognition. Behind every new discovery are years of investigation, testing, analysis, and refinement.

Behind nearly every research project is a network of laboratories, suppliers, technical specialists, and research-focused organizations working together to support scientific exploration. Laboratory infrastructure, specialized materials, quality standards, and reliable methodologies all contribute to the integrity of the research process.

When these foundational elements are in place, researchers can focus on generating insights, exploring new ideas, and building upon existing knowledge. Although much of this work occurs behind the scenes, it plays a critical role in helping science move forward.

Why Discovery Depends on More Than Researchers Alone

As biotechnology continues to evolve, research-focused organizations have become increasingly important contributors to the broader scientific ecosystem.

Among them is NewBioRx, a company operating within the biotechnology and life sciences sector. Like many organizations operating within the broader research ecosystem, NewBioRx contributes to the network of suppliers, laboratories, and scientific stakeholders that help support ongoing research efforts.

As scientific research becomes increasingly sophisticated, organizations that help support the research environment contribute to a culture where innovation can continue to thrive. Their work may not always be visible to the public, but it forms part of the foundation that enables scientific progress.

Why Science Is Reaching Wider Audiences

One of the most notable developments in recent years has been the growing public fascination with science and human biology.

Scientific concepts that were once primarily discussed within research settings are now reaching wider audiences through educational content, podcasts, digital media, and online communities. People are becoming increasingly interested not only in scientific outcomes, but also in the process of discovery itself.

The growing visibility of science has also created new connections between scientific communities and broader audiences. Individuals who operate across multiple worlds—including fitness, media, and life sciences—have helped introduce scientific topics to audiences that may not have engaged with them previously.

One example is Sam Sulek, co-founder of NewBioRx, whose involvement across fitness culture and the life sciences sector reflects the growing intersection between public curiosity and scientific exploration.

As co-founder of NewBioRx, he has helped champion a research-focused approach to scientific inquiry while supporting broader conversations around scientific literacy and discovery.

As scientific discovery becomes increasingly collaborative, public attention is beginning to extend beyond individual breakthroughs and toward the broader ecosystem that makes those breakthroughs possible. From researchers and laboratories to the organizations that support them, scientific progress remains a collective effort built on curiosity, expertise, and long-term commitment.

Partner Content

Thousands of savvy locals already get it.

San Diego's best restaurants, experiences, and events—handpicked and delivered to your inbox weekly. You in?

Close the CTA

Contact Us

1230 Columbia Street, Suite 800,

San Diego, CA