San Diego is just out here minding its own business. It’s long been cast as Los Angeles’s less ambitious sibling—the chill one, the one who shows up late for dinner reservations in flip-flops with a few provocative opinions. Architecturally it’s often cast the same: secondary, derivative, a footnote to California modernism that seems to begin and end with the Stahl House (Case Study House #22). LA has Pierre Koenig, Craig Ellwood, John Lautner. San Diego has the original fish taco.
But this version of the story is redacted, metaphorically speaking.
While the jazz hands of Hollywood and its hills cast a spell on historians and architecture buffs, San Diego had, and has, its own quiet evolution: It invented and reinvented itself through homegrown modernism, beginning with The Allen House (1907) in Bonita by Irving J. Gill.
“The biggest misconception is that San Diego was following Los Angeles,” says Keith York of Modern San Diego, one of the city’s top guides to modernist architecture. “Those who consider Rudolph Schindler and Richard Neutra as the fathers of Southern California Modernism often fail to recognize the outsize influence Gill and his buildings had on their work.”
A new book, The Distinct Modernism of San Diego—written by Mark Hargreaves and Hallie Swenson, published by York—focuses on eight architects who were born, raised, or built their careers in San Diego. It illustrates how the city wasn’t hosting weekend warrior architects on side quests. It was a staging ground for a less look-at-me modernism from luminaries like Gill, Lilian J. Rice, Richard Requa, Lloyd Ruocco, Frederick Liebhardt, Kendrick Bangs Kellogg, Sim Bruce Richards, and Cliff May.
“Absent the backstabbing competition for projects, a collegial group of architectural peers collaborated and maintained lasting friendships with one another as they designed in response to the temperate climate and slower economy,” York says.
Largely unknown until the mid-1960s, Gill is a marquee name today. He arrived here from the East Coast at a moment when San Diego was still defining itself, which gave him the freedom to invent something new, experiment, rebel.
Instead of imposing the flourishes and frills of the time, he considered San Diego’s climate, light, landscape, history—the joie de vivre—and designed for this place. “[Architects of the west] must have the courage to fling aside every device that distracts the eye from structural beauty, must break through convention and get down to fundamental truths,” he once said, a sentiment that nails the un-ornate, total lack of pretension that’s defined San Diego people and culture.
And, lo, did Gill fling: His flat roofs, clean lines, and almost no ornamentation—though not necessarily modernism in the Eames or Eichler sense—foreshadowed what would later be called minimalism. Gill eventually became synonymous with the Los Angeles narrative, but broader architectural histories overlook the fact that his most progressive designs happened here.
Another key to San Diego’s architectural movement was Lilian J. Rice, who often worked behind the scenes with little credit. She was one of only about 10 women in America licensed as architects at the time. Even though she died from cancer at 43, she somehow managed to complete an estimated 170 projects in the region, many in Rancho Santa Fe.
Born and raised in National City, Rice also wasn’t importing ideas. She shaped her own based on her understanding of this region and her commitment to protect the natural environment. Her work has been categorized as Spanish Colonial Revival, but she wasn’t reviving as much as she was refining a style suited to our border region—serene, mirroring nature, beautiful.
“San Diego architects were designing for a way of life, not just a look,” says York.
Like Sim Bruce Richards, who was his own way of life. While Gill stripped away ornamentation and Rice focused on the peace of open spaces, Richards came along several decades later and went full emo. By then, modernism had grown deep roots; its steel-and-glass structures took themselves very seriously. Richards came to party.
An eccentric, unpredictable man with half a face (part of his jaw was removed following a bone infection when he was a child), his life was a jalopy of adventures. He was opinionated and passionate about design, music, texture—and he created what he called a “sensuous environment.” He wanted his clients and their guests to feel the spaces as much as to be in them, appealing to the visual, tactile, nasal (“a cedar house smells good”), auditory (“acoustically superior”), even taste. “Though, I‘ve never had a client lick my houses,” he once wrote.
Organic, woodsy, textured, aromatic—if you ever find yourself in a Sim Bruce Richards house, a licking impulse might not seem so outrageous.
Gill, Rice, Richards and the other architects in Distinct Modernism built a legacy in San Diego that resonates nationally. And the work of these heavy hitters isn’t stuck in an inaccessible collectors realm: This October, homes by Kellogg and Liebhardt will open to the public as part of the La Jolla Modernism Home Tour—an opportunity to experience it not as a museum relic or magazine image (ahem), but as something alive.
PARTNER CONTENT
Modernism in San Diego was never about glamour or an intention to be iconic. What transpired here is more nuanced, more ingrained with a less shouty aesthetic. A very San Diego aesthetic.
