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Food & Drink DECEMBER 31, 2016

Best Things I Ate All Year

Another year, another couple thousand dishes—including these 21 standouts

Best Things I Ate All Year

I ate a lot of food this year. I made it a point to visit chefs’ kitchens as often as possible just to see what new creations they’d come up with. So much talent in this city. Such great food. To end the year, I went through my notes and made this list—the best dishes I tried in San Diego in 2016. If happiness is a pursuit, I’d give them a try.

Shrimp and Bone Marrow at Bar by Red Door

Best Things I Ate All Year

Best Things I Ate All Year

Slow roasted bone marrow, Baja shrimp, shallots, garlic butter, fried parsley, chimichurri. The shrimp, sautéed in the bone marrow (which is essentially meat butter) is phenomenal. Miguel Valdez is cooking over here. Really cooking.

 

Compartment Duroc Pork Chop at The Flying Pig

Best Things I Ate All Year

Best Things I Ate All Year

This is everything you want in winter, minus the Snuggy. Creamy polenta, sherry-braised Castleveltrano olives, shallots, garlic, mustard greens, then slices of that perfectly cooked chop in that glorious mess. Blew us away.

 

Red Eye-Rubbed Brisket at Campfire

Best Things I Ate All Year

Best Things I Ate All Year

A big slab of brisket is served with chimichurri, sushi rice, and Japanese furikake (spice mixture usually with dried fish and/or dried bonito, sesame seeds, seaweed, etc.). That mixture of spice, meat, and vinegar in the chimichurri is perfect.

 

Polenta with Chef’s Whim Ragu at Cucina Urbana

Best Things I Ate All Year

Best Things I Ate All Year

Mascarpone polenta, ragu with Nantes carrots. The polenta is made using the whey chef Joe Magninelli has leftover from making ricotta in-house. The exact contents of the ragu vary with what’s in season, but it’s easily one of the best bites in the city.

 

Green Eggs & Ham at Searsucker

Best Things I Ate All Year

Best Things I Ate All Year

A singular reason to have brunch at Searsucker. Pork belly, poached egg, brioche, brown butter hollandaise, balsamic, and serrano chili aioli. So dirty, so good.

 

Heirloom Carrots with Burrata Ice Cream at Cowboy Star

Best Things I Ate All Year

Best Things I Ate All Year

Creativity and good flavor aren’t easy to pull off. This nails it. The chicken skin is dusted with Japanese binchotan coal ash, the burrata ice cream is shocking and delicious, and marinated cucumber and cilantro chimichurri cut through the fat.

 

Softshell Crab Lettuce Wraps at Bankers Hill Bar + Restaurant

Best Things I Ate All Year

Best Things I Ate All Year

Green papaya and bok choy slaw, lemongrass vinaigrette and chile glaze. The lemongrass vinaigrette and the slaw are a play on the great Thai salad, som tum.

 

Elysian Lamb Loin with Bone Marrow Pain Perdu at Veladora/Pony Room

Best Things I Ate All Year

Best Things I Ate All Year

The lamb gets a caramel-anise glaze and jus, which is one of the best sauces I’ve tasted. Then you’ve got bone marrow French toast, balanced by the nicely bitter endive and a sweet charred peach.

 

Buffalo Octopus at Herringbone

Best Things I Ate All Year

Best Things I Ate All Year

If anywhere near La Jolla in San Diego, go try this at Herringbone. Braised octopus done “buffalo style” over a cold salad of black eyed peas in house-made buttermilk ranch dressing. This is an entry for the city’s best octopus dish (right next to the one at The Patio).

 

Tenderbelly Farms Pork Belly Buns at Kettner Exchange

Best Things I Ate All Year

Best Things I Ate All Year

Pickled cucumber, crushed peanuts, gochujang and hoisin on a steamed bun. Steamed buns are one of the greatest textures in the world, and this is sweet, savory, nutty, excellent.

 

Braised Pork Shank at The Patio on Lamont

Best Things I Ate All Year

Best Things I Ate All Year

A tonnage of food, and every bite delicious. Braised pork shank with bacon and Asiago risotto, topped with cracklins. The pork is so flavorful and tender-juicy.

 

Mock Turtle Soup at Grant Grill

Best Things I Ate All Year

Best Things I Ate All Year

A form of this dish has been on menu here for about 70 years. Made with pot roast, sherry drizzled atop table side. Phil the sous chef makes it every single day. No one else. Can’t get more classic than this.

 

Beef Tartare at George’s California Modern

Best Things I Ate All Year

Best Things I Ate All Year

Levain crisp, mustard-fennel kraut, horseradish, egg yolk, ramps, dehydrated spruce. Beef is a combo of dry aged 28-day New York strip and the eye of round. The beef is tossed with pickled ramps, shallots, chives, lemon, and olive oil. The mustard fennel kraut is a mix of fennel and cabbage fermented in house for two weeks. The horseradish is grated fresh. The egg yolk is an emulsion of egg yolks cooked slowly at 67 degrees until it is custard like and whipped with olive oil and salt. Then a light dust of dehydrated young spruce that the chefs. preserved from the spring. Tastes like the best Reuben you’ve ever had, only raw.

 

Lamb Sugo at Bottega Americano

Best Things I Ate All Year

Best Things I Ate All Year

One of my all time favorite lamb dishes in San Diego. The braised lamb sugo with Pecorino and house-made pappardelle. It’s just the right amount of sweet.

 

Compressed Watermelon at Mister A’s

Best Things I Ate All Year

Best Things I Ate All Year

Served with goat cheese, mint and chili oil. The watermelon is sliced evenly, seasoned with piment d’espelette and bruised mint before being “cryovac’d” and compressed into dense, concentrated slices. The slices are portioned into even cubes which are individually seasoned with sea salt and espelette oil, then topped with Cyprus Grove goat cheese and micro mint.

 

Lengua Taco at Blind Burro

Best Things I Ate All Year

Best Things I Ate All Year

Grilled tongue, salsa macha (usually deep-fried chipotles), pickled candied peanuts. Sweet, crispy, savory, tart.

 

Super Deluxe Hakata Tonkotsu Ramen at RakiRaki

Best Things I Ate All Year

Best Things I Ate All Year

Extra thick noodles, Tonkotsu broth (pork marrow bone broth), sizzled garlic chips, five-spice soy pickled egg, bean sprouts, scallions, bamboo shoots, wakame seaweed and crushed sesame. Spicy, creamy, delicious.

 

Monchong in Tomato Water at Wrench & Rodent Seabasstropub

Best Things I Ate All Year

Best Things I Ate All Year

God I love this sushi joint. A sushi restaurant for punks and garage sale addicts (just look around at all the weirdcool collectibles in the joint). I’d probably just do an omakase (where chef Davin Waite serves you creative riff after riff until you surrender), but this dish was especially fantastic. Monchong is a really clean, beautiful fish. Chef Davin Waite floats his in tomato water with tangerine koshu, candied red jalapeño and pea shoots.

 

Truffle Pizza at Buona Forchetta

Best Things I Ate All Year

Best Things I Ate All Year

Some of the best pizza in San Diego, hands down. Buffalo mozzarella, truffles, pomegranate seeds. Oh lord. Really, any pizza here will do.

 

A5 Wagyu “Sashimi” at Stake Chophouse

Best Things I Ate All Year

Best Things I Ate All Year

Chef Tim Kolanko said they wanted to do a sashimi with the A5 (the highest grade), but initial experiments failed. “Cold beef fat just isn’t delicious,” he says. The solution was simple. They warm the plate so that the fat becomes tender and slightly rendered. Served in ponzu with togarashi and chives. Incredible.

 

Potatoes with Vinegar-Whipped Cream at Trust

Best Things I Ate All Year

Best Things I Ate All Year

Fire-grilled fingerling potatoes with vinegar whipped cream. The whipped cream, savory and tart from the vinegar, soaks up the smoky, grilled flavor on the potatoes nicely. One of the city’s best side dishes at one of the best new restaurants that opened in San Diego in 2016.

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Food & Drink SEPTEMBER 29, 2015

Incoming: Liberty Public Market

San Diego's big public market unveils three big new concepts

Incoming: Liberty Public Market

Every city wants one of these. A public food market on par with Pike Place in Seattle or the Ferry Building in San Francisco. A hall of food, an amusement park for your discerning mouth. And now Liberty Public Market is reportedly two months away from its debut in November (a betting man might say December is more likely). The 22,000 square-foot project next to Stone Brewing in Liberty Station, spearheaded by Coronado’s Blue Bridge Hospitality (Stake Chophouse, Leroy’s, etc.), will include 30 mostly local food vendors. It’ll have bread, coffee, wine, cheese, seafood, meat, produce, a restaurant, a bar, beer, juice bar, ice cream, lobster rolls, desserts—everything that’s legal and consumable.

Some of those vendors have previously been announced, including Venissimo Cheese, Le Parfait Paris, Liberty Meat Shop (run by local butcher icon, Tommy Battaglia), Cane Patch Pies, Cecilia’s Taqueria, Fully Loaded Juice, Local Greens, Mastiff Sausage, MooTime Creamery (a Blue Bridge concept), WestBean Coffee Roasters, Wicked Maine Lobster, Pasta Design, Stuffed, Point Loma Tea, Fishbone Kitchen and Parana Empanadas.

Today San Diego Mag breaks news on their newest projects. First, four new vendor concepts: Crafted Baked Goods (from Blue Bridge’s pastry chef Francis Laureano, formerly of Bottega Louie), Mama Made Thai, Bread & Butter (a co-op of the city’s best bakeries) and a produce section featuring San Diego farm goods. Then, four big announcements:

  1. Mess Hall. An on-site, sustainably-focused restaurant headed by Blue Bridge exec chef Tim Kolanko (ex-A.R. Valentien). What will the restaurant do? It’ll take the best of what the vendors bring to market that day and create a daily menu. The restaurant will also host pop-ups by local chefs, traveling chefs, culinary education dinners, etc. It’ll also give Kolanko’s talented younger chefs (from Leroy’s, Stake, etc.) a chance to design their own menus for a day.
  2. Bottlecraft. The popular San Diego-based craft beer bottle shop will open their third location in the main room leading out to Liberty Market’s large patio. It’ll have a tasting bar with 24 beers on tap and big retail aspect.
  3. Grape Smuggler. Stake Chophouse and Bar has one of the country’s top sommeliers in Greg Majors, who formerly worked at Tom Colicchio’s Craft Restaurant and Robert Bohr’s former CRU, to name a couple. Grape Smuggler will have about 300 different wines, pulled from everywhere.
  4. A killer liquor license: Liquor licenses are weird. You can often drink in this part of a place, but not that part. The way that Liberty Market is set up, Mess Hall and Bottlecraft will occupy about a third of the space, with the vendors set up in partitioned areas in the “market” part. Thanks to a good liquor license, you’ll be able to grab a beer at Bottleshop or a glass of wine at Grape Smuggler, and then walk throughout the market and shop with your drink. Sounds awesome, and dangerous.

With Stone’s success next door, and San Diego’s top pizza joint Buona Forchetta opening their second location a few hundred feet away, it looks like Liberty Station is finally hitting its stride.

Rendering of the incoming Liberty Public Market, set for a November open (we guess more like December).

Food & Drink SEPTEMBER 11, 2026

A Taste of Osaka Is Popping Up Around San Diego

Surf’n Slaw founder Kumi Alexander is introducing local farmers market crowds to okonomiyaki, the savory Japanese pancake she grew up eating

A Taste of Osaka Is Popping Up Around San Diego
Courtesy of Surf’n Slaw

After 15 years married, my husband and I tend to agree on most things. But there’s one argument we both refuse to bend on—I prefer okonomiyaki Osaka-style, and he’s a die-hard Hiroshima-style devotee. (To be fair, we both adore both styles, but at this point, it’s just fun to have a low-stakes disagreement.)

Okonomiyaki is one of Japan’s greatest comfort foods, a savory pancake that’s about the size of a DVD, if you aren’t too young to know what that is. It’s not terribly hard to make—it’s flour, eggs, dashi stock or water, and a whole heap of shredded cabbage, plus optional fillings like green onions, pork belly, or bonito flakes, all cooked fresh on a flat top griddle. Drizzle some kewpie mayo and okonomiyaki sauce on top, and you’re hot to go. 

However, it’s not easy to make well, and as you now know, people have capital-O Opinions about Osaka-versus-Hiroshima. Hiroshima-style layers the ingredients one by one rather than mixing them together, adding a layer of soba or udon noodles and topping it all off with a fried egg. For Osaka-style,  all the ingredients are mixed together and then cooked on the griddle, so every bite includes every ingredient in a hodgepodge of deliciousness. (One Osaka variation called modan-yaki does include soba noodles mixed in the batter, but they’re not traditionally used in that regional version.) 

Despite a childhood spent in Osaka, Japan, Kumi Alexander specializes in making Hiroshima-style okonomiyaki. “Okonomiyaki has been part of my life for as long as I can remember,” she explains. “My parents ran their own business when I was growing up, so Saturdays were often busy, and okonomiyaki was one of my mother’s go-to lunches because it was simple and easy to make.” 

Alexander came to San Diego seven years ago with a desire to bring a part of her culture with her—not just a product, but a feeling. “When I thought about what could do that, the answer was almost obvious: okonomiyaki,” she says. 

She originally launched Surf’n Slaw as a mobile pop-up food stand in August 2025, offering what Alexander calls Japanese-meets-California okonomiyaki. “Our full Surf’n Slaw includes cabbage, noodles, umami dough, beef, shrimp, and vegetables,” she explains. The menu also has a “Green Wave Slaw,” an Osaka-style version that can be made vegan and gluten-free, as well as matcha drinks. 

Currently, Surf’n Slaw pops up at farmers markets in North Park, Scripps Ranch, Hillcrest, La Jolla, and La Mesa, as well as other local markets and community events. Eventually, she may expand to a permanent location, but that’s a future goal. And while Alexander hopes that one day okonomiyaki will be as well-known to American audiences as ramen or sushi, for now, she’s just happy to share a bit of home with San Diego. 

San Diego Restaurant News & Food Events

Beth’s Bites

  • Izola Bakery announced big plans for a second location and bakery HQ (checks notes) over three years ago and it’s kind of been crickets since then. But there may be movement in the expansion plan—the East Village bakery recently put out a hiring call for “the people we need to help us build what’s next.” Here’s hoping things get cooking (or baking, as the case may be) soon. 
  • As a California-born, East Coast-raised foodie, I can confidently say the East Coast has the deli game on lock. So whenever anyone announces they’re bringing an East Coast-style sandwich to the West Coast, I remain cautiously optimistic until proven otherwise. (Big Jim’s in Pacific Beach is a phenomenal example of a transplant done exceptionally well.) Los Angeles-based Ggiata Delicatessen recently announced plans to open a location in Encinitas, promising authentic Italian staples like meatball parmesan subs, cheesesteaks, and Italian cold cuts. Don’t let me down, guys!
  • Unfortunately, it’s not all openings and expansions. Nola on 5th in Hillcrest permanently ceased operations without warning or explanation. We can probably pick from one (or more) squares on Restaurant Closure Bingo for the reason (increased costs for ingredients, labor, equipment, etc.), but for the jambalaya enthusiast, it doesn’t really matter why. It’s simply adieu to a slice of The Big Easy in San Diego. 

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink SEPTEMBER 9, 2026

Hako Hako Will Bring Japanese Konbini Culture to Hillcrest

San Diego entrepreneur Kenji Blouin-Ito is turning a tiny Uptown Inn space into a destination for bentos, coffee, snacks, and more

Hako Hako Will Bring Japanese Konbini Culture to Hillcrest
Courtesy of Hako Hako

Tokyo unquestionably holds the title as one of the best, if not the best, food cities of the world. But despite the plethora of Michelin-starred kaiseki restaurants and hole-in-the-wall ramen joints, you’d be remiss in walking past glowing signs beckoning you to enter one of the 56,000-plus konbini across the country.

Konbini cafes like Lawson’s, FamilyMart, and 7-Eleven may look like run-of-the-mill convenience stores, but convenience store culture is a completely different animal there. Absent are the sad, floppy hot dogs sizzling sweatily on a rotating wheel of misery. Instead, konbini are stocked with a bevy of hot and cold drinks in every imaginable flavor, meals like tamago sandos (Japanese egg salad sandwiches) and prepacked bento boxes, snacks like onigiri (handheld triangles of rice and seaweed, often filled with fish or pickled plum), and even limited-edition merchandise (not unlike Wawa’s line of merch). 

Soon, Hillcrest will get a taste of konbibi culture. Hako Hako opens in front of Uptown Inn by Vantaggio, next to Ramen Ryoma, in early 2027.

Kenji Blouin-Ito, a half-Japanese, half-French San Diego native grew up eating Japanese food at home and during trips across the Pacific. “I remember looking forward to eating bentos on the train,” he says, grabbing quick items to munch on without sacrificing quality or succumbing to cost. When in France, he saw a rise of appreciation for casual Japanese cuisine, “long before it happened here.” 

Courtesy of Hako Hako | Photo Credit: @josh_walker.26_genteel

So he decided to bring it here. After AB 626 passed in 2018 to allow different jurisdictions to permit Microenterprise Home Kitchen Operations (MEHKOs), Blouin-Ito launched Foodnome, the first legal marketplace for homemade food in the US. Eventually, the national nonprofit The Cook Alliance took over the project, leaving him open to the next new idea but with the experience of running a food-based business. 

“That experience changed how I think about food, not just what makes it good but what makes it work,” he explains. Bento boxes felt affordable in a time of inflation, convenient in a bustling world, and versatile to a variety of palates. When he got the chance to open a konbini himself, he went for it. 

His family runs Uptown Inn, a mix of apartments and hotel rooms that’s seen increased food traffic over the past few years. “We had a small space in front of the building that wasn’t being used, and it just made sense,” he says. Hako means “box” in Japanese, a reference to both bentos and small space from where he’ll sling freshly made bentos, coffee, drinks, pastries, snacks, and a small retail selection.

Hako Hako will initially open for morning and afternoon hours, but you don’t have to wait until next year to get a taste of Japanese culture. Blouin-Ito’s concept is popping up at various coffee shops around San Diego, with a few coming up: Easy Does It on September 19 and Cafe Moto on October 17. Until then, practice the art of gaman: patience with grace. 

Hako Hako opens at 819 University Avenue in Hillcrest in early 2027.

San Diego Restaurant News & Food Events

Beth’s Bites

  • Sushi Tadokoro held on to its Michelin star for three years—no mean feat for anyone. But now, the Old Town restaurant is changing things up, eliminating lunch and à la carte service at the end of September before transforming into an omakase-only experience in October. The dining room will close from October 1 through October 22 to make the change, but promises it will be “more intimate. More personal. More focused on each guest and every piece we serve.” Sounds worth the wait.
  • Bock brought new life to South Park when the German-inspired beer bar opened after a long construction process by owner Brian Jensen (Vino Carta, Bottlecraft). Now, Bock is getting its own shot in the arm with a new in-house kitchen from the people behind Majorette, Love Letters Pizza, and Scrimshaw Coffee. Kurz, or “quick” in German, is already open, serving European-inspired bites like the requisite currywurst, Bavarian pretzel, and schnitzel, along with some newcomers like a pierogi and famous “Majorette burger.” (I can confirm it’s a damn good burger.) Reminder: Bock and Kurz are 21+, so leave the kinders at home.
  • The popular Japanese dessert chain Warabimochi Kamakura already has 70-plus locations in Japan, Australia, China, Thailand, and the U.K. (to name a few), but is finally opening a location in Convoy District at 8322 Clairemont Blvd. After a successful pop-up test run at Asa Bakery, Warabimochi Kamakura will bring its signature warabimochi (a traditional simple, jelly-like dessert), plus tea like matcha and hojicha, as well as soft serve as soon as October, but possibly November. (Although warabimochi is sometimes considered a summer treat, I’m pretty sure I can make an exception for autumn.)

Listen Now: The Latest in San Diego’s Food and Drink Scene

Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Studio S SEPTEMBER 11, 2026

Vi at La Jolla Village – Senior Living in the Heart of Everything

At Vi at La Jolla Village, residents don't have to choose between security and adventure, connection and independence. They get all of it.

Vi at La Jolla Village – Senior Living in the Heart of Everything
Courtesy of Vi at La Jolla Village

Today’s seniors are more connected than ever, with a renewed focus on retirement as a time of discovery and enriching experiences. The ultimate reward for a retirement well-earned is the wisdom to appreciate it all, and what better place to enjoy that unique perspective than Vi at La Jolla Village, in the heart of San Diego.

All-access pass to good living.

As a Continuing Care Retirement Community (CCRC), Vi provides access to a connected and fulfilling community while making it easy to plan for future care, should the need ever arise. With a care plan in place, residents enjoy greater financial predictability and long-term value, freeing them to focus on making the most out of retirement.

Resort-style amenities at the epicenter of a cultural hub like San Diego offer a retirement experience unlike any other. Paired with exceptional dining, spacious accommodations and dedicated staff, the best of maintenance-free living is all around. And with the introduction of Vista 360 Well-Being, Vi’s panoramic approach to wellness, there are more ways than ever for residents to access it all.

The harmony of mind, body and community.

Courtesy of Vi at La Jolla Village

The key to longevity is striking the right balance in maintaining an active lifestyle with an active mind in a fulfilling community. With newly renovated community spaces and restaurants, Vista brings a variety of opportunities for residents to elevate their well-being through Vi-exclusive “Signature Experiences.”

Vista Enrich takes an evidence-based approach to brain vitality, keeping residents at the forefront of cognitive health through exergaming (exercising + gaming), nutritional plans and informative workshops. It is also home to The Brain Vitality Studio, an innovative facility dedicated to cognitive fitness that has garnered national recognition.

Vista Discover invites residents into stimulating educational experiences, from chef-led cooking demos and guided wine tastings to lectures at local universities and intimate lectures following cultural outings.

While Vista Enrich focuses on brain health and Vista Discover engages residents intellectually, Vista Explore cultivates a sense of adventure through curated travel and local excursions. But broadening one’s horizons doesn’t always require a plane ticket. One recent event brought a taste of the world right to the community: an onsite “jazz cruise” featuring live music and global cuisine served at a series of themed “ports” all within the community’s own ballroom.

“Location, location, location”

Courtesy of Vi at La Jolla Village

One of the biggest perks of life at Vi at La Jolla Village is its proximity to just about everything. With easy access to transportation and local attractions just steps away, residents can explore and engage with their community at their own pace.

“There are trolley and bus stops within a 5-minute walk that will get you to the beach, UCSD Campus, medical appointments, downtown La Jolla or San Diego, et cetera. We rarely use our car,” said resident Tom Yager.

With the best of San Diego just steps away, residents don’t just live in the city, they live within reach of everything that makes it special.

The best of all worlds.

Courtesy of Vi at La Jolla Village

At Vi at La Jolla Village, retirement isn’t a chapter to slow down; it’s an invitation to discover more. Tailored community experiences created by Vista, paired with the vibrant pulse of San Diego just outside the door, mean that residents don’t have to choose between security and adventure, connection and independence. They get all of it.

This is what an all-access pass to good living looks like: the comforts of an elevated lifestyle, a community built for growth and a city made for discovery – all in one place.

To learn more about Vi at La Jolla Village or for details on available floor plans, visit ViatLaJollaVillage.com/SDM.

Partner Content
Food & Drink SEPTEMBER 8, 2026

Two San Diego Wine Pros Are Betting Big on Tinned Fish

With Sosal Line, Heidi Greenwood and Juerie Masters are importing traceable seafood from small producers and building a global pantry business along the way

Two San Diego Wine Pros Are Betting Big on Tinned Fish
Courtesy of Sosal Line | Photo Credit: Madison Daube

No matter your job, it’s helpful to find some sort of joy in it to avoid going completely insane. Some people savor the variety of personalities when dealing with customers. Others find comfort in the predictability of closing a bar after last call, counting tips and wiping counters. Perhaps achieving Inbox Zero really gets your blood pumping, or shipping a new product design sparks joy.

For Heidi Greenwood and Juerie Masters, work doesn’t get better than logistics and operations.

“[We] both love all the unsexy parts of supply chain and backend management,” laughs Greenwood. Tracking outbound orders? Ensuring compliance? Managing inbound freight? Stop me if this is getting too hot for you!

Not enough people think about the unsexy reality of running a business before launch, but effectively and consistently keeping an eye on operations separates successful companies from out-of-business ones. Both Masters and Greenwood already own their own businesses—Greenwood is behind the wine zine Campestre Mag and runs the online wine shop Esquina, and Masters co-owns Clos Wine Shop and Fintastic Provisions in University Heights with her husband Paul. Apparently, these gigs weren’t enough to satisfy their collective yearning for spreadsheets and inventory maintenance. 

So, they decided to start another business together—Sosal Line, a San Diego-based import and distribution company specializing in global pantry items. The pair launched Sosal Line at the beginning of 2025 and currently only sell three brands of tinned fish, but Greenwood says they plan to expand their offerings as they discover other small or family-run businesses that share their values.

“We want to work with brands and with products that really have a sense of place and actually tell a story—not just the product, but the people behind it too,” she says. 

Masters and Greenwood are both Korean-American and named this burgeoning business after Haenyeo, the legendary free-diving women of Jeju Island in South Korea. Traditional Haenyeo equipment and garb include oribal (swim fins), yeoncheol (lead belts to help them sink), and the company’s namesake sosal, a hand-held fishing spear (sometimes called jaksal)

The average person, if sitting completely still, can stay underwater for up to a minute and a half at most. Haenyeo can hold their breath for up to three minutes while actively foraging, harvesting, and swimming. Scientists say these diving women spend more time underwater than any other group of humans on earth. Not badass enough for you? The average age of Haenyeo is around 70.

Courtesy of Sosal Line | Photo Credit: Luke Schmuecker

“Fishing is a strong heritage for Koreans, and it’s the same here in San Diego with the Portuguese settlers,” Greenwood explains. (We aren’t the tuna capital of the US for no reason.) 

Sosal Line carries 100 percent traceable, wild caught fish from Galicia in Northern Spain and the Pacific Northwest, all family-owned companies who don’t compromise on sustainable practices. Tinned fish has never been more popular—or more debated—but there’s more to it than cute labels designed for maximum Instagram reach. “I want to know who I’m purchasing from,” says Greenwood. One of their suppliers, Craft Fish Co., which is based in San Diego but fishes in the PNW, is run by JJ and Jessica Gerritsen. JJ catches, Jessica packages, and it’s a business relationship on a first-name basis. “You can’t find that when you’re working with some nameless brand.”

San Diegans can find Sosal Line products at local retailers like Clos/Fintastic (obviously), allmine in Oceanside, Always Hungry Grocery & Goods in Carlsbad, J. Brix Wines in San Marcos, Collins & Coupe/Tablespoon in North Park, and Green Acre in La Jolla. They’re also available in select retailers in Northern California, Oregon, Arizona, and strangely enough, South Carolina. Expanding its client base is, of course, a goal. But not at the expense of quality or joy of discovery.

“I would love to see people try food from different cultures and be excited about it,” says Greenwood. “Maybe make them want to travel to experience different areas of the world.” 

San Diego Restaurant News & Events

Manna Coffee Co. Is A Family Affair  

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Food & Drink SEPTEMBER 8, 2026

Something Big Is Brewing In La Mesa

The folks behind Oddish Wine and Lost Cause Meadery are partnering with Bica to open an all-day cafe, coffee shop, wine bar, and restaurant near La Mesa Village

Something Big Is Brewing In La Mesa
Courtesy of Oddish Wine

La Mesa: a bucolic, hill-dappled city long regarded as a somewhat frumpy, never quite trendy bridge between the urban cool of Mid-City and the rural sprawls of East County. La Mesa’s population clocks in at around 4 percent of the city of San Diego’s—fewer than Chula Vista, Oceanside, Escondido, Carlsbad, El Cajon, Vista, San Marcos, and Encinitas, in that order. It’s home to a killer Oktoberfest, one of the best charter high schools in the state, and a theatrical mayor who tools around town in a golf cart (and so far, hasn’t cut any arts funding or closed public bathrooms). 

But any area that’s only 20 minutes from downtown San Diego and under 20 miles to Mission Bay will only stay under the radar for so long. Slowly but surely, bits and bobs from San Diego’s cultural tastemakers have been popping up all over town. Dark Horse Coffee and the boutique Small Batch both opened in La Mesa in 2018. Stella Jean’s and Pop Pie are coming later this year. Native Poppy is building its new headquarters and studio this fall. After a year in business, the new owners of JK’s Greek have established themselves as one of the best Greek restaurants in the county. 

Next year, La Mesa will get one of its most ambitious projects yet. Billy and Suzanna Beltz, owners of Lost Cause Meadery and Oddish Wine, are pouring everything they have into renovating a 5,000-square-foot building between the Village and MacArthur Park to open a wine/beer bar, coffee shop, all-day cafe, and wine shop. 

The concept doesn’t have a name (yet), and Bica in Normal Heights will come on as a partner to run the restaurant aspect and coffee program (which also won’t be called Bica. Still lots of naming decisions to be made). But the Beltz’s vision is to create something in La Mesa that doesn’t exist yet—a community gathering space open from morning until night that’s family-friendly, creatively designed, and well… cool

The building has been around since the 1940s, first operating as a neighborhood market, then butcher shop, secondhand children’s store, electronics store, dry cleaners, and bike shop. The Beltzses say they plan to keep the “soul and character” of the space as much as possible, highlighting original details like a barrel-shaped wooden roof, brightening up the corner building by utilizing the large front windows, and eventually building an outdoor dining/drinking space and kid-friendly area—a must for the neighborhood’s plethora of young families. They tapped all locals for the design and build: Tecscape Design, design consultant Carly Miller-Chen (who owns Ayi boutique in South Park) to create the space, and local contractor CLTVT. 

Courtesy of Oddish Wine

Starting in the morning, the space will offer coffee and light breakfast items before transitioning to lunch and dinner menus, plus a full bar that will feature Oddish and Lost Cause products as well as other local wines, beers, ciders, and other beverages alongside an aperitivo program and low-ABV cocktails and spritzes. Food-wise, they plan to install a wood-fired oven and rotisserie, but expect more menu details to be revealed closer to opening. 

There will also be a small retail space focused on natural wines and ciders from places like Raging Cider & Mead in San Marcos and other San Diego and Baja California makers. But don’t expect run-of-the-mill options from the guy who makes weird wines and mead, the oldest alcoholic beverage in human history (hardly TikTok trend material). “We have a unique perspective… Hopefully we can expand some palates and minds in the process,” says Billy.

Community is the heart of the project, more than food, more than drinks. “We have a young family. [Bica owners] Manny [Da Luz] and Charlie [Knowles] have families,” says Billy. Suzanna adds: “People want a space that they know they’re going to get really amazing food, really fun drinks, but they can also feel like they can bring their kids during the weeknights.” It won’t be North Park 2.0, although many families now living in La Mesa came from various neighborhoods across Mid-City (like the Beltzes). It’s filling a void. It’s something they can build from the ground up. And just maybe, it’s something that will surprise people who have yet to discover La Mesa’s potential. 

Oddish Wine/Lost Cause Meadery’s new concept is projected to open by the end of 2027 at 8495 La Mesa Blvd.

San Diego Restaurant News & Food Events

Beth’s Bites

  • For as long as I can remember, my favorite animal in the world has been bunnies. (You’d think I would have been cured of the notion after adopting an adorable, but absolutely diabolical rabbit in my teens, but alas, it did not.) If you, too, love gazing at cute little cotton tails and velvety-soft ears, then join me for Bunnies & Brunch on Saturday, September 26 at Hilton San Diego Gaslamp Quarter’s Wild Hare Bar Garden. (I had no idea that downtown San Diego was once home to a robust rabbit population in the mid-19th century, but today I learned!) Yes, there will be a bunny petting farm from 11 a.m. to 1 p.m. Take a number, pal.
  • Keeping with the animal theme, there’s a new snake in town. Serpent & Stone, a Greek-inspired restaurant and lounge opened this weekend at 750 Front Street with Mediterranean classics like falafel, Greek meatballs, skewers, Greek salads, and mythology-inspired cocktails like “The Aphrodite” (pea-flower-infused Ketel One vodka with passion fruit, Madagascar vanilla, Passoã, lime and champagne). If you didn’t make it to Mykonos this summer, this sounds like a decent alternative. 
  • Mat Robar, Jesse Pine, and Winslow Sawyer launched Pure Project in 2016 with the idea of centering a brewery around sustainability, rather than leaving it as an afterthought or bonus. Most recently, they released Closed Loops, a collaborative murky IPA with Societe Brewing Company and Dalum Beverage Equipment, the latter of which installed CO2 capturing machines at both breweries earlier this year. Since February, Pure Project has recaptured and reused over 74,500 pounds of CO₂ emissions, keeping all of that out of the air and staying on track to hit over 119,000 pounds by the end of the year. The hazy IPA brewed with Tropical Fusion, Mosaic, and Strata Cryo hops is now on draft and in to-go four-packs at all five Pure Project locations, and I’ve got to say, it’s really nice to see environmental enthusiasts doing their part. 
  • Cheerio, California English. The Sorrento Valley British restaurant launched by celebrity chef Richard Blais will close permanently at the end of September. May your prime rib “proper roast” and Scotch eggs live on in another realm somewhere.

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Have breaking news, exciting scoops, or great stories about new San Diego restaurants or the city’s food scene? Send your pitches to [email protected].

Beth Demmon

About Beth Demmon

Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.

Partner Content AUGUST 21, 2026

This Scripps Clinic Physician is Serving Up Care

Laika Nur, MD, takes her love of volleyball from the court to the clinic as team physician for the San Diego Mojo

This Scripps Clinic Physician is Serving Up Care
Courtesy of Scripps Health

Growing up, Laika Nur, MD, Scripps Clinic sports medicine specialist, loved watching beach volleyball when the Association of Volleyball Professionals tour came to her hometown of Chicago. A talented volleyball player herself, she remembers sitting in the stands all day, and once, even got a couple autographs. Years later, Dr. Nur was attending a professional event focused on women’s sports, and the discussion turned to a new professional women’s volleyball league. The general manager and coaching staff  for San Diego’s team, the Mojo, happened to be in attendance, and Dr. Nur took the opportunity to ask them if they needed a team doctor. Flash forward to the Mojo’s inaugural 2024 season, when Dr. Nur officially became the team physician. Click here to read more about Dr. Nur and how she incorporates lessons she learned on the court into her practice. 

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