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Our annual guide to what’s new, cool, and delicious in San Diego and Baja (plus, things to do from a distance!)
Town and Country Resort
This story was published in the December 2020 issue of San Diego Magazine. Some of these attractions and businesses are now temporarily closed due to the Regional Stay Home Order. Visit covid19.ca.gov for the latest information.
Arts & Culture | Shopping & Beauty | Health & Wellness | Kids & Pets | Food & Drink | Baja
AirOshi
Get plenty of social distance by enjoying a scenic tour of San Diego by air. Aeronautical athlete Anthony Oshinuga takes passengers aboard his jet to experience the glistening ocean waters and the city’s historic landmarks from above. Oshinuga placed second at the 2015 National Championship Air Races.
Pickup and drop off from Montgomery Field and Palomar Airport
The famed “Pink Lady” hotel offers workcationers an Office by the Ocean package to set up your workspace in one of the high-end property’s king-size guest rooms for the day. You’ll get a sanitized and comfy desk and chair, high-speed Wi-Fi and, of course, a view worthy of your next Zoom meeting background.
1132 Prospect Street, La Jolla
FemX Quarters
FemX Quarters is a Latina-founded multipurpose creative space for women that hosts events and includes coworking spaces and studios for photography, film, and audio recording. Because of the pandemic, FemX Quarters had to expand its digital footprint by launching online courses geared toward today’s economy and by hosting physically distant but socially connected events.
1919 San Diego Avenue, Mission Hills
The Del’s oceanfront cabana guest rooms got a complete makeover with refreshed coastal colors and stunning alfresco settings with lounge areas, fire pits, and sunset views. The new nearby pool also has private cabanas to offer a refreshed spot to enjoy craft cocktails and swanky SoCal living.
1500 Orange Avenue, Coronado
The Point Loma landmark remains true to its 1960s midcentury aesthetic, but with revamped interiors, thanks to local design firm Human Kind Design Company and to Electric Bowery.The property also changed its popular “dive-in” movies to “dine-in” movies over the oyster-shaped pool with a $50 prix fixe menu.
1410 Rosecrans Street, Point Loma
Voices of Our City Choir
Cofounded in 2016 by jazz singer Steph Johnson, this choir for people experiencing homelessness made it to the semifinals of this year’s America’s Got Talent competition. The celebrity judges were wowed by an original song the choir performed and by the story of how this group—now a nonprofit—welcomes people off the street and has empowered over 60 of its members to find stable housing.
1550 Market Street, East Village
2020 has been an extremely challenging year for the arts, and North Park’s Media Arts Center has adapted by transitioning its most popular events to virtual happenings. The organization behind Digital Gym Cinema and the annual Latino Film Festival hosted both events online with weekly arthouse engagements and digital access to the film festival’s movies. The nonprofit also continued its youth filmmakers program this summer, giving teens interested in cinema a chance to produce a documentary.
2921 El Cajon Boulevard, North Park
This innovative gallery concept shows only one piece of art at a time. Avoid crowds—visits are limited to groups of four, by appointment only—and enjoy the experience of “slow art.” Each visit is free, and a gallery worker will be on hand to offer information and insight or simply let you appreciate the work in silence. Each show runs for three weeks.
7722 Girard Avenue, La Jolla
The beloved gay nightclub pandemic-pivoted in truly spectacular fashion (we would expect nothing less) by transforming into an outdoor party palace complete with go-go dancing stages, socially distanced tables, a full menu, and fun decor.
1051 University Avenue, Hillcrest
In October, visual artist and South Park local Melody Moulton opened Trash Lamb, her first standalone art gallery. The intimate gallery features a variety of thought-provoking pieces by artists working in different media from San Diego and beyond. A small shop, curated by Moulton and stocked with artisanal goods, occupies the front. Moulton is also an avid traveler. The pandemic grounded her in more ways than one, giving her the courage to take the leap into this new venture.
2365 30th Street, South Park
The San Diego Public Library has kept readers of all ages engaged online despite coronavirus-related library closures. The SDPL Virtual Hub has real-time and recorded bilingual storytimes, teen and adult book talks, craft activities, science experiments, and special guest performances. The librarians dress up in costumes and do all the voices as they read aloud to book lovers young and old.
Various locations
The Nada Shop
Becca Batista
Consider Samantha Simone the North County queen of low-waste living. She opened up her own refillery in Encinitas just last year, selling eco-friendly household cleaners and bath soaps in bulk. Bring in your own containers and fill them up, or let her team guide you through the Starter Collection to kick off your sustainable lifestyle. In addition to formulas, the shop also carries products that’ll get you on a greener living track—think reusable mugs and bags, and even solid dish soaps to avoid single-use plastics.
937 South Coast Highway 101, Encinitas; 332 South Coast Highway, Oceanside
When Janelle Noble Donovan’s daughter was suffering through a cycle of infections, she became desperate to create a solution. In developing Anshi topical rubs, she aimed to use the body’s largest organ—the skin—to promote healing. The dry rubs contain pink Himalayan salt for quick absorption, and can also be used as a shower scrub or bath soak to relieve various ailments, including joint and muscle pain, cold and flu symptoms, and bites and burns.
Music venues are hurting right now, and The Casbah introduced new merch this summer for loyal concertgoers and music lovers to show their support. The crowd favorite is the “Froberg” tees, featuring a cartoonish design by musician and former Encinitas resident Rick Froberg (Hot Snakes, Drive Like Jehu). The illustration is available as a unisex tee, women’s tank, and coffee mug. Also new to the merchandise is 2020’s hottest accessory—a face mask, with Casbah branding. Trust us, you can rock it.
2501 Kettner Boulevard, Little Italy
What started as a bow tie business has evolved to meet a niche market: wood-brimmed hats. The caps are crafted with real woods and spot-coated with epoxy resin for dashes of color. All fedoras come with iconic accessories, like a feather, quill, or pin. We’ll tip our hats to that!
With the homesteading lifestyle on the rise, home hobbyists need a shop of their own. Enter Home Ec., stocked with gardening supplies, cookbooks, sewing kits, and even the owner’s sourdough starter. Preheat your oven!
2355 India Street, Little Italy
You can’t get any more homegrown than running a plant shop out of your house. A former co-owner of North Park Nursery and its sister shop Eden San Diego, Stephanie Ward bases her new venture out of her Imperial Beach home and runs on an appointment-based system. The inventory skews toward tropical plants, but she also has all the basics like snake plants and pothos.
Imperial Beach
Klover’s art-forward dispensary livened up its industrial neighborhood when it opened up shop last year. Splashed across its exterior walls are murals from local cross-border artist Panca. Inside is a suite of THC-rich products from the highest-quality brands California cannabis has to offer.
3500 Estudillo Street, Pacific Highway
The longtime dream of Rais Case owner Julie Ellis, The Rising Co. in Oceanside opened in early 2020. The co-op is brimming with something for everyone from wares to activities. Beyond the merchandise, there’s coworking spaces, Seaborne Coffee Company, and fitness classes.
332 South Coast Highway, Oceanside
Maek
Married ceramicists Michaela and Ryan Maes opened up their first-ever brick and mortar shop in Ocean Beach last summer. They do all of their throwing in the shop, so customers can see the time and care each piece needs. Fan favorites include the Thumb Cup, the Traveler mug, and Portholes wall mirrors. Coming soon: a membership-based ceramic studio.
1918 Bacon Street, Ocean Beach
Sommeil—that’s French for ‘sleep’—is the boutique arm of the North Park mattress shop Sleep Bedder. They stock all the creature comforts one could want to wind down for a restful night, from candles to bath soaps and herbal supplements. If you’re into it, there are also crystals, sage, and smudge sticks.
2867 El Cajon Boulevard, North Park
When you have minimal square feet to work with, you bet your inventory has to be refined. That’s been Shop Soet’s philosophy since they opened in Hillcrest last summer. The little shop is tucked below the Abpópa microloft complex on Fifth Avenue and the gem of its inventory is a two-story wall of vinyl records that leads to their “music den” upstairs. On the bottom floor, you’ll find a modest collection of homewares, jewelry, books, and beauty and skin care goods.
3776 Fourth Avenue, Hillcrest
When he welcomed his first child into the world, Mark Frahm realized that the frayed shoebox he’d been using to store his cannabis stash was no longer adequate. To solve this problem, he created Rob Rodney, a luxury line of leather storage cases designed to keep cannabis products safely out of reach from kids and pets. The bags have locks and come with airtight jars and magnetic pouches to store joints, vapes, gummies, and oils.
No matter what you call it—an expansion, a rebranding, a reset—we’re loving that Melanie Michaud transformed her South Park clothing boutique, Graffiti Beach, into a second location of her Bankers Hill shop, Thread + Seed. The South Park post swapped the fast-fashion finds in favor of timeless pieces at an affordable price.Perfect for the holidays, the shop has a Build-a-Box Bar for shoppers to create their own gift box.
2220 Fern Street, South Park
Designer Ugochi Iwuaba makes her mark with attention-grabbing fashion inspired by African textiles and silhouettes. The same scene-stealing power that won Ugochi Iwuaba the award for Best Show at Orange County Fashion Week is back this season in liquid metallics and delicate details (hello, virtual holiday parties). Browse the racks at her eponymous flagship boutique, which opened this summer in Mission Valley.
5080 Camino del Arroyo, Mission Valley
Timshel in Thread Spun
This modern-meets-vintage home goods boutique charmed Normal Heights for mere months before COVID-19 caused the closure of its brick and mortar. Then, the young owners found a saving grace through Thread Spun, which lent a nook of its shop space to Timshel to run as a pop-up and spotlight its sustainable wares and slow-fashion products.
1114 North Coast Highway 101, Encinitas
This Normal Heights plant shop pivoted their sales strictly to Instagram stories during the shutdown and got their process so perfected that they’ve continued their online sales even after reopening. Simply DM the shop to let them know you’re ready to retrieve your purchase and they’ll slide your new plant out the door, no contact required. In-person shoppers will love the newly installed community cutting swap wall.
3504 Adams Avenue, Normal Heights
Sojourn Healing Collective
Tiffany Allen
Coinciding with its three-year anniversary, Sojourn Healing Collective moved from its original Bankers Hill location to a new space with two sunlit studios in Golden Hill. Already known for their various yoga practices, meditation, sound healing, and breathwork, Sojourn has recently rolled out new in-person classes and workshops, plus a virtual studio membership for online instruction. The 2,000-square-foot facility has a modern vibe, brought to life with a plant wall, crystals, and an outdoor community courtyard.
811 25th Street, Golden Hill
Based on the success of their first two medical spas, Revive Salon & Spa expanded farther north with a new location in Encinitas. Providing laser, skin, and body treatments; facials, peels, and waxing; Botox and other fillers; Revive also houses full-service hair salons at their Mission Valley and Carmel Valley locations. All virtual consultations are free.
109 North El Camino Real, Suite 9, Encinitas
Set your leg warmer and leotard stereotypes aside. Jazzercise has lived on for 51 years for good reason—you burn calories, and fast. This year, the San Diego–based fitness empire has ramped up its Jazzercise On Demand workout so you can start burning calories from the moment you get up off the couch. The workouts target all muscle groups and incorporate strength, high-intensity interval training, and Pilates moves that bring the dance routines well into the modern era.
This hot-mat Pilates studio quickly grew a dedicated following after it debuted in Bankers Hill last year. When public health regulations barred indoor workouts for much of 2020, owner Betsy Blumenfeld hopped on the next best thing by launching an online streaming service for those determined to keep getting their sweat on. A monthly subscription of $25 grants access to over 200 videos, with new ones added each month. Their specialty is the Savor and Spice classes, which move through quick, blood-pumping intervals of classic mat moves.
Saffron & Sage is offering a comprehensive Mind, Body + Spirit detoxification so you can reset and rewire. Commit to this six-week self-care series and you’ll receive a detox kit designed by holistic health practitioners that includes nutritional guidance, sample menus, recipes, nutritional and homeopathic supplements, and daily journal prompts. It also comes with access to weekly virtual workshops, Saffron & Sage’s virtual classes, and flower essences delivered to your door.
2555 State Street, Mission Hills
Movement Warehouse
Movement Warehouse facilitates high-intensity weight lifting that prioritizes form over setting personal records. Think an athlete training facility, not a CrossFit. Owner Michael Hamanaka says it’s the people and community that make you want to keep coming back. In light of the pandemic, the gym upgraded their space for complete outdoor training and cleaning on rotation every six to seven minutes.
1425 Garnet Avenue, Pacific Beach
The nearly 70-year-old hotel got a new lease on life after $70 million worth of construction work, and the results make a big splash. The expansive pool deck has three areas to explore, including a kids’ pool. Older kids (and brave younger ones) will adore the Twister, a four-story-high waterslide (the city’s tallest!) while grown-ups will appreciate the margaritas served poolside. The hardest part of your day may be telling the kids when it’s time to head back home, but that’s a small win any parent will happily take! Day passes can be purchased at resortpass.com.
500 Hotel Circle North, Mission Valley
Rancho Bernardo Inn has debuted a private, interactive falconry experience for guests. Under the guidance of expert handlers, you can don the falconer’s glove and have close encounters with owls and other majestic raptors. You’ll learn all about the history of this ancient and noble sport and play field games with the birds on the sprawling Argon Lawn.
17550 Bernardo Oaks Drive, Rancho Bernardo
The former Camp-Run-A-Mutt location welcomed a refreshing rebranding inspired by the daycare owner’s 11-year-old puggle, Kirby. The new name comes with the same trusted service, but with updated perks like temperament testing to keep things safe, spacious big-dog and small-dog play yards, and dog pools for your pup to splash around. You can pick from half- or full-day stays or overnight boarding, and even treat your four-legged friend to a grooming so they come home happy and squeaky clean.
7888 Othello Avenue, Kearny Mesa
Stylish sustainability is at the heart of Le Shoob. The brand offers a collection of treats, goods, and wears for your favorite furry companion that you can feel good about. The small-batch treats are made from 100 percent natural ingredients and bagged in recycled packaging. Collars, leashes, and harnesses are available in a wide range of colors and, with each purchase, Le Shoob donates ten percent to Hearts & Bones Rescue.
The iconic indoor pool at Mission Beach opened last summer after getting a $12 million facelift. The new retractable roof and floor-to-ceiling windows let in plenty of light and ventilation, and during daytime recreational swim hours, there’s a fun floatie obstacle course for the kids to tackle in the shallow end. For the ultimate pool party, you can sign the kids up for a full day camp experience.
3115 Ocean Front Walk, Mission Beach
Home & Hound
Becca Batista
Home & Hound’s owner, Brittany Garbani, is on a mission to make home decor and dog garb jibe harmoniously. The inventory’s neutral color palette and Garbani’s minimalist-meets-boho aesthetic is a big part of it. The shop is a true 50/50 split between serving humans (textiles, accent furniture, decorative accessories, entertaining wares) and dogs (walking, eating, sleeping, and playing essentials). We couldn’t agree more with the shop’s tagline, “Home is where your hound is”—so decorate accordingly.
3768 30th Street, North Park
Experience the wildlife at this quiet retreat in Alpine. The Children’s Nature Retreat is a 20-acre sanctuary for 150 domesticated and wild animals. Visitors get up close with 22 different species, including one of the few white camels in the world. Many of the animals were donated from owners who could no longer care for them or rescued and brought to the sanctuary for a bit of San Diego sun and peace.
5178 Japatul Spur, Alpine
American Pizza Manufacturing
James Tran
American Pizza Manufacturing offers restaurant-quality pizzas and pastas without the prep work. Crowd favorites include the Harley pizza, topped with Italian sausage, caramelized onions, sage, Asiago, and mozzarella. Salads and desserts complete a full and no-fuss dinner.
7402 La Jolla Boulevard, La Jolla
At long last, University Heights has a wine shop to call its own. Married couple Juerie and Paul opened Clos this summer, delivering all the mom-and-pop vibes you wish for in a neighborhood bottle shop. They specialize in natural and organic wines sourced from small growers and producers. Grab a bottle to go or post up on the patio and stay awhile with a meat and cheese board or the house specialty, tinned fish.
4521 Park Boulevard, University Heights
From the high-altitude mesas of Durango, Mexico, comes Izo Mezcal, a smooth, smoky spirit that’s meant for sipping. Crafted from wild agave hearts, Izo has hints of banana and green apple flavors with subtle floral notes. The distillery will soon release a well tequila and sotol to round out its full collection.
Luca at The Guild Hotel
Kai Oliver-Kurtin
International travel may be on pause, but guests dining at Luca in The Guild Hotel will feel transported to the French Riviera thanks to the restaurant’s chic alfresco setup. The menu combines flavors from the Mediterranean and North Africa, and its location makes for the perfect workday lunch spot.
500 West Broadway, Downtown
Metl Bar & Restaurant mixes alcohol and ice cream in deliciously campy ways. Try a “Painchiller” with three kinds of rum, orange, pineapple, and nutmeg; or stay on trend by ordering the “Tygrr King.” This wild concoction includes Skrewball Whiskey and chocolate rum dashed with banana pudding, cashews, and Whoppers candy.
748 Fifth Avenue, Gaslamp Quarter
Ivo Fedak sells his hard-to-grow gourmet mushrooms at local farmers’ markets. He specializes in “wood lovers,” or exotic strains that grow on trees and in forests—king trumpets, oysters, and lion’s manes, to name a few. Pay him a visit and expand your palate!
San Diego’s first zero-waste plant-based restaurant makes creative use of products that many restaurants throw out, like banana peels, which transform into a taco filling. Vegan proteins, including taste-alikes for crab and chicken, are all made in-house.
1733 S. Coast Highway, Oceanside
This multi-restaurant spot opened on the North Embarcadero in July. You’ll need to call ahead to get a reservation at Brigantine on the Bay. Just cruising by? Check out Ketch Grill & Taps. Over 1,000 seats are spread out across the two-story complex—most with fantastic bay views.
1360 North Harbor Drive, Downtown
Pâtisserie Mélanie
Combining the best of a palmier and a croissant yields the kouign-amann. Le Cordon Bleu–trained chef Melanie Dunn creates her masterpiece by laminating the dough with lots of butter—the result is a rich, flaky, cinnamon-topped dessert that’s totally delicious.
3788 Park Boulevard, Hillcrest
Encinitas’ favorite spot for live music recently created a charming venue in the back of their restaurant, transforming the parking lot with market lights, artificial turf, barrel tables, and an elevated stage, so you can safely enjoy the local musicians while you sip a Coupe de la Vie nightcap—cold brew with Irish cream, crème de cacao, and vodka.
517 South Coast Highway 101, Encinitas
Tracy Borkum of Cucina Urbana fame has joined forces with the Snake Oil craft cocktail wizards to create Camp Cucina, a dynamic all-outdoor pop-up scene. Come holiday season, Urban Kitchen Group will continue to cater to the festive gatherings at Julep.
1735 Hancock Street, Middletown
The Vegan Lion delivers homestyle, plant-based comfort foods. Chef-founder Quin Butler runs San Diego’s first completely vegan, gluten-free, and soy-free meal service. Order the best-selling Lion Wings Meal: Air-fried oyster mushroom “wings” show off Quin’s skill with seasonings and stay crispy and delicious even through cross-town transit.
1100 North Magnolia Avenue, Suite D, El Cajon
Last summer, chef Socheath Sun (formerly of Tiger!Tiger! Tavern) opened one of the most talked about lunch spots downtown: a pop-up that has only one dish on the menu, which changes daily. Diners can expect dishes that span Southeast Asia. Sun’s family is from Cambodia, and dishes like prahok k’tiss (a dip of minced pork, eggplant, lemongrass, and chili) make appearances on the menu. Give Chef Sun a follow, and see what her loyal fan base has been raving about.
734 Park Boulevard, East Village
Yipao Coffee Bar
Israel Palacio
Positioned as an offshoot of Kairoa Brewing Company, Yipao specializes in Colombian coffee, roasted in San Diego. In addition to single-origin cold brews, pour-overs, espresso, and other coffee drinks, they sell bags of beans at Seaside Market in Cardiff and at their University Heights location to take to go. Just look for the namesake yipao jeep parked right in front.
4601 Park Boulevard, University Heights
Dare we say some cocktails taste better in a can? One sip from You & Yours’ collection of vodka sodas and gin and tonics, and you’ll see what we mean. New this year are two vodka sodas in Meyer lemon and cucumber mint flavors, rounding out the distillery’s collection of eight canned sippers. Both are made from their award-winning grape-based vodka and distilled at their tasting room.
1495 G Street, East Village
Owner David Young is no newbie when it comes to the business of fruit, with a degree in pomology (fruit science) and 20 years in winemaking to prove it. But what’s most impressive about his cidery is that everything is found, grown, and made on-site. Recipes include ingredients like pineapple weed and white sage, which gives their crisp apple ciders an extra flair. The tasting room is right on the apple orchard, making a sweet alfresco cider experience that much sweeter.
4200 Highway 78, Julian
Having a midweek slump? Tune in to Wino Wednesdays for some wine, cheese, and respite at this biweekly tasting hosted by one of the city’s most acclaimed cheese shops. Every week, they highlight a new wine from around the world, like a Spanish garnacha or even a local pinot noir, and pair it with a cheese plate for a virtual tasting on their YouTube channel. Order ahead online, pick up the cheese and vino that day at their shop in Del Mar or Mission Hills, and get ready for a comfy happy hour at home. If you’re up for it, you can engage in the live chat, but no one minds if you just sit in your sweatpants and listen in while you sip. If you want something more interactive (that will get you off the couch) they also have cooking classes hosted by Venissimo employees. Just want to socialize? Sign up for their informal Sunday Sessions and toast to making it through another week.
Realm of the 52 Remedies
When happy hour has to be a home affair, only the best cocktails will do. That’s where Common Theory’s not-so-secret speakeasy comes in. 52 Remedies’ innovative craft cocktails are now available in “Home Therapy” bottles to go—complete with garnishes. All you need to do is pour over ice and enjoy. Each week, the bar features three new recipes that you can order individually or as part of the Home Therapy Wellness Kit, which comes with all three premixed cocktails, garnishes, barbecue taro chips, and a surprise gift.
4805 Convoy Street, Kearny Mesa
Baja Excursions
Ever wanted to rappel 25 meters off the ocean? It might be time to give coasteering a try. This nature tourism company offers a variety of extreme sports and outdoor activities such as hiking, canyoneering, kayaking, and coasteering. It’s the only company in Tijuana and Rosarito that has federal and state accreditations that are required for their line of services.
Departs to various locations
Tijuana’s only interactive science and technology museum is designed to catch your curiosity with 10 modifiable workshops, labs, robotics, and special events to explore. Most recently added is the planetarium, a space dedicated to the knowledge of the universe. They are offering online events, and visits are by appointment only.
Tijuana
La Lomita Winery is where chef Sheyla Alvarado continues to build her legacy in Valle de Guadalupe. After her residency at the vineyard’s acclaimed TrasLomita, Lunario shows off her mastery of the forces shaping the valley’s culinary universe. The six- and eight-course menus, which change with the phases of the moon, source from nearby fincas and the Ensenada coastline. The dining room is housed inside a greenhouse reminiscent of an observatory.
Ensenada
Sharpen your cooking skills with professional executive chefs at the Culinary Art School of Tijuana. They offer day courses for amateurs that walk you through popular dishes such as pan dulce, craft cocktails, veggie tacos, moles, salsas, burgers, crepes, and more. Courses include the recipes, ingredients, an apron, accident insurance, and a diploma at the end of the course. You don’t need great knife cutting skills, just comfortable shoes and a willingness to learn.
Tijuana
La Saladita
This new cantina from the owners of the iconic Cantina de los Remedios is focused on providing a seafood menu that distinguishes the fresh produce of the Baja region with rich marinades, sauces, and preparations from Southern Mexico. Menu items to try include the juicy golden shrimp marinated to perfection in paprika and soy, and a two-pound zarandeado octopus marinated in flavorful adobo, flash fried, and served with warm handmade tortillas.
Tijuana
Border Psycho laid a foundation of irreverent takes on classic brews. The craft label made major moves since last year, starting with Playami, its new taproom and multilevel dining space in the Playas de Tijuana neighborhood. Inside the tanks, they’ve been pulling off some must-drink collabs with brewers on both sides of the border, including San Marcos’s Mason Ale Works.
Tijuana
A new hospitality option for the millennial traveler is now taking reservations in downtown Tijuana. The 17-room hotel has city views and lots of natural light—ideal for snapping some photos—and houses a coffee shop, bar, and coworking spaces. The project was a collaboration led by Mariel Cuervo of Coyote Projects and Miguel Marshall of Centro Ventures.
Tijuana
This 360-degree outdoor event space is designed like a drive-in movie theater with a four-sided concert stage. Guests can park in front of one of the four large LED screens and enjoy movies, concerts, boxing matches, and live DJs Friday, Saturday, and Sunday nights. There are also food trucks and pop-up food stands.
Tijuana
Chef Jair Téllez’s landmark Verde y Crema made its much-anticipated return to a new two-level structure on Avenida Revolución downtown after a nearly two-year absence. Its outstanding menu has seen few changes, so anyone can get a taste of the dishes that got Tijuana buzzing for years.
Tijuana
When Telefónica opened in a downtown parking lot, few would have imagined its future as a foodie destination. Today, the food hall continues to top Tijuana to-do lists with its local tap list and roster of chefs. Founder Antonio Gamboa has big plans in the works: he announced on KPBS in February that he is actively looking for a San Diego location for a cross-border expansion.
Tijuana
Tacos del Koshy
In Tijuana there are many taquerías to choose from, but this new spot is worth all the hype. In addition to staples such as carne asada, adobada, birria, cabeza, carnitas, lengua, suadero (interior shank), and tripa, Tacos del Koshy serves up Central Mexican flavors and original creations. Must-order items include the Taco del Koshy, with crispy suadero, pig skin, beans, and guacamole; and salsas that are made with special house recipes.
Tijuana
The fast-growing taqueria will open its third restaurant on Newport Avenue after a viral social media moment fueled its rapid expansion
When Rigo Munoz opened a weekends-only taco stand on Market Street in 2018, at first, he was just hoping to sell his tacos to however many customers he could. That low-key, word of mouth approach worked well for a couple years. Very well.
“Then, the line started,” he laughs. He began to double his sales week after week, until an influencer from Tijuana paid them an undercover visit in 2024. Munoz was hanging out in his backyard the next Monday when his phone started pinging and ringing off the hook. “So I go onto my social media and there, lo and beyond, the video already had 10,000, 12,000 views in like, less than an hour,” he says. The next day, there was a line of customers waiting for him before he opened at 5 p.m. The Chula Tacos revolution sparked there.
Now, he’s ready to open his third location on August 1 at 4994 Newport Avenue in Ocean Beach. It wasn’t an easy or straightforward path—the city shut down his original location citing too much noise and traffic. But Munoz was looking ahead, already in talks with a restaurateur to take over his space at 1719 Palm Avenue in the Nestor neighborhood of southeast San Diego. From the time he got shut down to getting the keys of his first brick-and-mortar was less than two days.
The second location in Chula Vista caught fire on Valentine’s Day and is slated to reopen later this fall (689 H Street). Munoz says he also plans to open a fourth location somewhere between the Ocean Beach and Morena Boulevard areas, but has aspirations for more.
“I’d like to become the In-N-Out of tacos,” he says. He’s actively looking for places that could support either a drive-thru or the typical fast-casual taqueria style, but no matter what, he’s going to keep his menu simple.
Each location has the same menu, except labio, which are ox lips, and beef intestines. They’re top-sellers at Palm Avenue, but might not translate as well to the OB crowd, he says. But guests can still get their fix of vampiro tacos, tacos de trompo, and from-scratch horchata and jamaica.
Chula Tacos is best known for its kekas (pronounced keh-kuhs), which are extra-large quesadillas stuffed with your choice of meat. “It’s a hefty thing,” Munoz promises. It’s such a trademark that he filed for a patent, which is still pending.
Building a taco empire has been a long time coming. Munoz first started making tacos at age 12, and has operated a number of cafes, delis, and other businesses on both sides of the border ever since. “We’re a family business,” he says. He’s been trying to hit that mother lode for years—and all it took was one video to light the fuse.
The newest location of Chula Tacos opens August 1 at 4994 Newport Avenue, Suite A in Ocean Beach. Hours of operation are 11 a.m. to midnight daily. (Opening date subject to change.)

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Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.
After Captain Keno's closed, pro surfer Benji Weatherley gave its tables, dishes, and memories a second life at Breakers Cafe Bar & Grill
Captain Keno’s No. 8 special—pancakes, sausage, toast, home fries, and eggs for $2.99—was the fuel that powered Benji Weatherley for surf competitions as a teenage pro. A couple decades later, tears were shed when the Coast Highway dive-slash-eatery called it a day after 54 years. Usually, the guts of a shuttered restaurant go to liquidation auctions or straight to the dump to decompose along with its legend. Instead, Weatherley took in Keno’s spare parts—plus other relics from Encinitas’ past—and used them to build the newest community hangout.
Every single piece in the place is from somewhere in this town,” Weatherley says about Breakers Cafe Bar & Grill. “I’m not going to settle for anything less.”
Breakers is a Hawaiian hideout in an uncool part of the coastal surf town, but it’s got the set design of an Encinitas superfan. The plates, silverware, and coffee mugs are from Keno’s. So are the tables and booths. There’s a bench made from the last table preserved in The Derby House (a building that, for over a century, was a hotel, then became a hospital, a religious retreat, and a private home). Weatherley’s not performing CPR on old upholstery because he’s a fan of antique furniture. It’s a method to bring people together.
“Representing nostalgia in this town is the only way to grasp a hold of the community,” Weatherley says. “Everyone wants to touch and feel something different from what they’re experiencing on their phones.”

Every week, locals bring him photos, artifacts, and bits of paraphernalia from Encinitas’ past and ask Weatherley to give them a new home. “I’ve had ladies who were there when [Captain Keno’s] opened cry in my arms and say, ‘This table is where I had my second birthday with my grandma,’” he says. “They tell me these stories, and I tell them I have all the same stories about my mom.” (Weatherley’s mom first brought him to Keno’s and helped raise the young surfers from the Momentum Generation documentary—Weatherley, Taylor Steele, Rob Machado, Kelly Slater, etc.—as they surfed some of the world’s most dangerous waves at Pipeline in Hawaii. Back then, she owned Breakers Restaurant & Bar in Haleiwa. Name sound familiar?)
Weatherley has always been the funniest man in the room. He calls Breakers “the Chuck E. Cheese of Encinitas.” The restaurant hosts hula dancing classes, open-mic comedy nights, and evenings bartended by longtime Captain Keno’s barkeep Vaka Kaufusi. Cult-loved reggae band Steel Pulse hit the Breakers stage recently to perform a new song that Weatherley also helped write. His longtime friend Jack Johnson has dropped by to sing a few, too.
Despite not having a fancy location along the 101, people are catching on. Fire stations and hospitals have held staff parties there. Weatherley also currently sponsors four sports teams.
“Last night, I had a girl say, ‘I want my birthday party at Breakers,’” he says. “That, to me, is community in a nutshell.”
Emma Veidt is an editor at San Diego Magazine. She earned her bachelor's and master's degrees from the Missouri School of Journalism. She loves running, hiking, and rock climbing, but really, she mostly loves encounters with the street cats around North Park.
We the Commas are mixing surf, soul, alternative rock, and sibling chemistry into one unmistakable sound
Siblings make better music. That’s the hot take, and there’s some logic and science behind it. The Bee Gees, Jackson 5, Billie Eilish and Finneas, AC/DC, Van Halen, The Allman Brothers—heck, even the Hanson brothers, why not? Beyond just a shared sense of taste and nonverbal communication developed over decades of living and evolving together, there’s a thing called “blood harmony.” The genetically similar throat cavities, vocal cords, speech patterns, and resonant bone structures all blend each unique voice into a more homophonic sound than what comes out of two non-related singers.
Those throat cavities are working wonders for emerging San Diego band We the Commas—three brothers (from oldest to youngest) Lenny, Jordon, and Cam Comma.
Raised in Vista and Carlsbad, the family opted out of cable TV (video games got a pass). Without binge-watching to fill bored hours, the trio turned to music. Guitar Hero led to GarageBand and finally to live instruments—guitars for Lenny and Cam, drum set for Jordon. In their sound, the influence of Stevie Wonder, Erykah Badu, The Who, and Dave Matthews Band is obvious, and so is surf culture, specifically that laid-back chill of North County surf culture.
“We’re like the Black Beach Boys,” Cam says. (Note: Three of the five founding members of the Beach Boys were siblings—the theory gets stronger.)
Their debut EP pretty clearly lays out how they see their sound—titled SARB, an acronym for Surf Alternative R&B. That resonates in the song “Sherry,” with its easy-listening, windows-down-on-the-101 vibe. It also works in the louder, surf-punkier “Pissed Off.” Despite some advances in reducing core stereotyping tendencies, people still tend to autofill Black musicians into rap and R&B. The Comma brothers immediately circumvent that by declaring themselves out the gates.
“SARB makes it so [listeners are] open to all of the things that we want to do,” Lenny says. “From there, you can put a label on whatever you think it sounds like.”

People—and musicians further up the stream—are taking note. In 2023, they co-wrote the song “I Keep Fallin’” with Eric Cannata, guitarist for multi-platinum SoCal band Young the Giant. In early 2024, they were tapped to open the national tour of Brooklyn’s jazz-pop heroes, Sammy Rae & The Friends. Comedian Gabriel “Fluffy” Iglesias invited them to warm up his show at Pechanga a couple months later.
“We really believe genuinely, with our whole hearts, minds and souls, that this is going to work the way that we think it’s going to,” Cam says, grinning ear to ear.
Currently, the Commas live together in Vista, and the dream, wholeheartedly, is more alive than ever. They’ve put out two dozen singles and a trio of EPs: SARB (2020), Old School Love (2021), and Aeroplane (2024); this year alone brought the release of three new singles, including “Let Me,” a silky-smooth entry in their growing collection of love songs.
“We fully realized the magic is in all of us together,” Lenny says. “We know that this doesn’t happen without each person, and we have respect for each other because we need each other.”
As they grow as brothers and as a band, the Commas try to always remember what unified them in the first place.
“Music has always been a glue,” Jordon says.
Ryan Hardison is a freelance arts and entertainment writer and recent graduate of San Diego State. When he's not staring at his laptop, he's likely eating an adobada burrito or getting sunburnt at the beach.
NOW CFO provides scalable, on-demand accounting and finance support to companies ranging from pre-revenue startups to billion-dollar businesses
Entrepreneurs typically launch businesses because they’re passionate about a product or service, not because they want to manage its finances. While working to carve out a niche in their respective industries and drive their companies forward, many business owners find themselves bogged down by day-to-day accounting. Their existing accounting tools don’t provide the necessary visibility or insight, and they don’t have the time or resources to hire additional staff or a chief financial officer. That’s where NOW CFO comes in.
For more than 20 years, NOW CFO has been pairing businesses across the country with experienced accounting and finance professionals. Its outsourced model allows clients to customize solutions that match their individual needs, size, and financial challenges, whether that’s fractional or interim support, project-based services, or full-time placement.
NOW CFO’s clients range from startups preparing for rapid growth to established companies that need additional financial leadership without the commitment or expense of building an in-house team. However, many of these companies don’t fully understand their needs until they experience a “trigger” event: preparing for an acquisition or capital raise, navigating a first-time audit, or another period of transition. With a team of over 300 consultants nationwide, NOW CFO can start quickly and match the right expert to the right business.

“It’s important for companies to have financial visibility, and we can help them avoid a lot of the potholes that companies often run into,” says Mariah Block, a partner at NOW CFO’s San Diego branch. “Roughly half of our clients have an in-house finance person or department, and we’re resourced for more bandwidth when they need an extra set of hands at the staff or senior accountant level, or the controller or CFO level. Some clients use this a few hours a month and others use multiple people close to full-time. Our model is solution-based and customizable. We’re like a faucet you can turn on and off.”
With NOW CFO, there’s no one-size-fits-all approach. Solutions are based on the client’s individual goals, challenges, needs, and budget, meaning a client never pays for more than they need. Whether it’s a few hours of executive-level guidance or a full accounting team to support daily operations, NOW CFO meets businesses where they are and grows alongside them.
“We pride ourselves on providing our clients with the right resources at the right rate and being able to evolve as their needs evolve,” says Block.
And clients appreciate on-demand access to cost-effective support designed to improve performance and profitability.
Luxury car storage service Auto Concierge has partnered with NOW CFO to support growth over the past year. The arrangement began with a staff accountant who covered a leave of absence, but as the client’s needs changed, they also added a controller role. This allowed Auto Concierge to put effective processes in place and navigate operational challenges. Lori Church, Auto Concierge’s chief operating officer, says NOW CFO has been an “outstanding resource” and a “true strategic partner.”
“From the controller to the bookkeeper, every professional they’ve placed has brought a high level of expertise, responsiveness, and professionalism to our organization. Their team took the time to understand our business of high-profile clients and needs, adapted quickly to our fast-paced environment, and became a trusted extension of our team,” she says. “As Auto Concierge continues to grow, having a reliable financial partner like NOW CFO has allowed us to strengthen our financial and business operations while remaining focused on delivering exceptional service to our clients.”
SDM's staff shouts out our favorite food finds this month including bites Stake Chophouse & Bar, Valentina, and Steady State
There’s a place in heaven for a steakhouse that remakes chicken nuggets but uses Jidori instead of whatever glum bird is proffered in the children’s section. And then they top it with caviar. That, plus an editor with an obsession-level ranking of chai in Carlsbad, and a whole fish from one of San Diego’s OG top chefs who has mercifully returned to the kitchen. These are the very best things we’ve found from another month of eating professionally in San Diego. Go get some.
One of my favorite experiences at Stake in Coronado is that—if the patio is chilly enough to warrant heaters—they’ll surround you with towers of flame. Paired with the retaining wall of heat against the glass railing overlooking Orange Avenue, there is so much surrounding fire that it feels like dining in a much nicer version of the Elmo meme, in which the nasally puppet’s whole world has amusingly arsoned.
Three things you have to get here: first, the Wagyu popcorn (kernels popped in melted Wagyu beef fat, salted with paprika); second, the Snake River Farms Wagyu skirt steak (its Gold grade means incredibly high marble), one of the best steaks in the city; third, the Jidori chicken nuggets with herbed crème fraîche, pickle, and a perm of caviar. A childhood food, deliciously adulted. —Troy Johnson

It’s been 15 years since married folk Aaron and Roddy Browning opened Flying Pig Pub & Kitchen in a hidden south Oceanside hovel—using vinyl records as placemats, the decor an assortment of welded metal weirdities. One thing has always remained: Pork is their native tongue.
This sandwich pries open long-dormant pleasure receptors in most alive human bodies. Brandt Beef tri-tip is rubbed with its “Pig Spice” (hint: good paprika and celery seed do wonders), sleeps for 24 hours, then is seared and rested for an hour—sliced and seared again, placed on a mini baguette wet with fresh chimichurri and smoked tomato aioli, then topped with melted aged provolone, grilled peppers, onions, and gremolata (parsley, garlic, lemon zest). Order two, or be prepared to fight. —Troy Johnson

Pintxos are Basque-country bar snacks, finger foods for Real Sociedad games. The appropriate utensils are a couple of fingers and a toothpick. But Valentina’s in Leucadia are done with just enough culinary school ambition (not too much, fuss has no place in pintxos) from exec chef Enrique Ñol, who worked at the estimable Wrench & Rodent.
Its tomaquet (tomato bread) could be underestimated as a stacked pile of quality ingredients, but it’s undeniably great—toasted pan de cristal (light, airy, Catalan “glass bread”) dressed with tomato, garlic, salt, EVOO, and a layer of one of the world’s greatest meats: Cinco Jotas Iberian jamón. Eat it with a minor winefall of porrón, and ask for Todd—a certified sommelier and one of the most knowledgeable food minds in the local scene. —Troy Johnson

Get the whole fish. Doesn’t matter the catch, just trust that chef Jason McLeod’s got you. When CH Projects opened Ironside in Little Italy in 2014, the restaurant group took over the old Farkas furniture store and turned it into a replica of an ocean liner, tapping McLeod (a chef who’d earned two Michelin stars in Chicago) to oversee its menus.
It quickly became a San Diego staple for seafood. After leaving for a few years to help concept and launch some big-name restaurants in Vegas, McLeod is back again getting his hands dirty in the kitchen. And his fish? They come in fresh from local fishermen who he’s established relationships with over the years. So yeah, get the whole damn thing. —Nicolle Monico

I have a running spreadsheet of chai rankings in Carlsbad. The chai that stays on the highest shelf? Steady State’s gingery, nutmeggy Indian Summer with an almond milk base and fresh nutmeg shavings on top. Juiced ginger gives the drink deeper, warmer notes, but not so much spice that your throat closes on the first sip.
Too often, coffee shops advertise authentic chai, then uncork that carton of sugar-bomb concentrate from an artisanal wholesaler called Costco. This is the real deal; it’s mildly sweet, a little more spicy, and in my opinion, best served hot. If I could order a keg of it, I would. (Can I?) —Emma Veidt
What's next for the 10-year-old award-winning destination? Owner Mike Tajran hopes to hand the reins to a local up-and-comer
After 10 years of rooftop dining and brewing award-winning beers, OB Brewery is for sale. A local fixture on Newport Avenue, OB Brewery owner Mike Tajran is ready to retire and hand over the reins. “It’s got so much potential,” he says, pointing to the accolades the brewpub has collected throughout the last decade (it’s more than a few).
At the 2017 Great American Beer Festival, OB’s Hidden Gem Dunkelweizen won silver in the German-Style Wheat Ale category, followed by a World Beer Cup silver medal as a South German-Style Dunkel Weizen in 2026. In 2018, GABF named OB Brewery Small Brewpub of the Year, brewer Jim Millea earned Small Brewpub Brewer of the Year, and the B. Right On pale ale nabbed a gold medal in the American-Style Pale Ale category. The Elevator Red IPA also took bronze that year at the San Diego International Beer Festival, and earlier this year, they won gold for Couple’s Therapy chili beer and silver for Rauch Me smoked beer at San Diego County Fair Craft Brew Competition.
It’s a solid foundation for the right buyer, he says—someone with brewing and business chops ready for a turnkey operation in a favorable location a block from the beach on Ocean Beach’s busiest street. (And while he’s letting go of the brewpub business, he’s also open to selling the building as part of the deal.)
Originally from Iraq, Tajran’s family ran restaurants in Baghdad, but “they were decimated by Saddam Hussein,” he explains. Once in the United States, he launched Giant New York Pizza at 5050 Newport Avenue in 1984, which eventually became Newport Pizza & Ale House. Newport Pizza felt long ahead of its time, proudly proclaiming they served “no crap on tap” years before the craft beer craze caught fire in San Diego.

When the building’s owners passed away and their son cut his lease short in 2020, Tajran says he was disappointed, but he had a nagging feeling that would happen eventually—which is why he already purchased 5041 Newport Avenue back in 2009 and opened Ocean Beach Brewery in 2016.
“For 42 years, I have been in this location in this area, the same block,” he says with pride. Ocean Beach has gone through some changes since 1984 (the OB farmers market launched in 1992, Starbucks came in 2001 and left in 2022, ADUs crept in, and the iconic OB Pier closed in 2023), but Tajran says the heart of the beachside town has remained the same.
So has most of his staff. Millea has been brewing since day one, and longtime manager Megan Schuster has worked for Tajran for 19 years, first at Newport, then at OB Brewery. Most of the employees are locals, and Tajran says he doesn’t plan on closing the business until he finds the right buyer to carry on the baton.
The property itself comes with some unique features for the area—three stories with a rooftop deck and ocean views from every level. And if you’re wondering if those uninterrupted views will remain that way, Tajran assures me they will. Part of his original building purchase included language that prohibits the three buildings between him and the ocean from building up. He also leases space next door, which would allow a new owner to expand brewing capacity with more tanks and fermenters.
“I just wanted to make sure this goes in good hands,” he says. He and his wife both hope to retire soon in order to spend time with their children. But he’ll make sure his other baby is taken care of first.
“I love Ocean Beach,” he says. “I can say nothing but thank you, OB.”
OB Brewery is still open at 5041 Newport Avenue. Hours are Sunday through Thursday, 11 a.m. to 9 p.m.; Friday, 11 a.m. to 10 p.m.; and Saturday, 10 a.m. to 10 p.m. Interested parties should contact Next Wave Commercial.
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Beth Demmon is an award-winning writer and podcaster whose work regularly appears in national outlets and San Diego Magazine. Her first book, The Beer Lover's Guide to Cider, is now available. Find out more on bethdemmon.com.
It’s a Self-Care Summer. Because your best self is our favorite self.
If you’re anything like us, it can be easy to get so caught up in taking care of everyone else, that your own needs get lost in the ether. But while this may be a cliché, that doesn’t make it any less true: You can’t give your best self to other people unless you’re taking care of yourself.
Sometimes, that looks like stopping in for your regular acupuncture or chiropractic appointment. Other days, it means giving your body the fresh, organic fuel it needs to truly feel and function at its best. And some other times still, it involves leaving your responsibilities behind for a weekend to pamper yourself at an incredible resort and spa.
Only you can decide what your truly need. We’re just here to help you find the best ways to get it.

Island living meets desert luxury at the Tommy Bahama Miramonte Resort & Spa in Indian Wells. When you step onto the 11-acre property, you’ll be surrounded by sweeping view of the Santa Rosa Mountains with olive trees and fragrant citrus groves decorating the grounds. In other words, everything about this relaxed but refined resort is primed to help you let go of the stress from home and enjoy easy sun-soaked days and gorgeous starry nights.
The rooms blend calming, woven textures with Tommy Bahama’s signature tropical prints and feature private lanais, making it easy unwind the moment you walk in the door. If you book one of the four Villa Suites, you’ll be treated to exclusive Tommy Bahama furniture and unique personal touches to further that feeling of instant ease.
At the award-winning Spa Rosa, the expert team will help reset and recharge your body and mind using methods and rituals inspired by the desert. The 12,000-square-foot retreat includes outdoor soaking pools, eucalyptus steam rooms, and outdoor cabanas, as well as massages, facials, and body masks—all aimed at creating a day dedicated to you. We’re particularly partial to the Day Long Escape, an indulgent all-day affair of CDBs soaks, renewing scrubs, life changing massages, and transformative facials.
Following your treatment, continue the experience with a meal on the patio at Grapefruit Basil. We love the Hamachi Crudo, a light, citrus-forward dish featuring premium yellowtail, house-made ponzu, creamy avocado, and fresh seasonal garnishes.
Whether you’re strolling the gardens, relaxing beside its saltwater pools, or indulging in a restorative treatment, you’ll be able to escape in style and relax in luxury at the Tommy Bahama Miramonte Resort & Spa.

There’s no shortage of ways to stay active in San Diego—but if you really want to enjoy everything the city has to offer, you’ve got to make sure you’re giving your body its tune-ups. Enter: Healcove Chiropractic. The board-certified chiropractors and wellness professionals at Healcove are experts at addressing that stage where you’re not injured, exactly, but you’re not at 100%, either. Maybe you’re feeling a bit tense or stressed out. Or it could be that you’re not quite moving the way you want to. Sometimes, it’s just that the accumulation of days, weeks, or even years of daily strain is starting to take a toll. No matter what stage you find yourself at, the Healcove Chiropractic team can provide integrated, preventative care centered on long-term, science-backed approaches that ensure you can always stay active and live the life you want to live pain-free.
This starts by providing truly individualized care. Every patient can expect a thorough 60-minute consultation session that includes a posture and movement screening. This allows the team to develop a completely personalized plan. That plan might include chiropractic care, acupuncture, or massage therapy, as well as functional fitness training, vibration and sound therapy, and Dynamic Neuromuscular Stabilization, a clinical rehabilitation method that retrains the body’s stabilization systems. Whatever the team recommends, you can be sure that it’s tailored to meeting your body’s needs today and the future.
There’s a reason that San Diego Magazine named Healcove the “Best Chiropractor in San Diego”—don’t wait until you’re struggling with an injury to find out why. Book an appointment today for holistic, integrated care that helps ground and heal your body before it reaches a crisis point.

West Coast wellness culture meets the community feel of Southern Appalachia at Juice Holler. Juice Holler’s menu consists of made-to-order smoothies and smoothie bowls, as well as grab-and-go cold-pressed juices, wellness shots, salads, and more. It operates from the blissfully simple premise that fueling up with food and drink that’s guilt-free and good your body should be simple, accessible, and, above all else, delicious. And if you haven’t yet made it out to the Encinitas café, which opened just this year, let us be the first to tell you: Juice Holler delivers on each and every of these fronts.
We love the Supercharger smoothie, a mood-lifting and body-fueling option made with banana, almond butter, blue spirulina, maca, grass-fed whey protein, raw cacao nibs, medjool dates, and coconut milk. We’re also partial to the Thrive Alive smoothie bowl, where avocado, mango, sea moss, spirulina, mint, coconut milk, and agave are mixed and topped with coconut, chia seeds, strawberry, mango, and chocolate drizzle. The wellness shots include the Detoxifier, a cleansing blend of kale, cucumber, lemon and spirulina, plus a shot specially designed to fight inflammation (named, fittingly, Anti-Inflammation). Probiotic overnight oats, lemon turmeric bars, and strawberry shortcake chia pudding are other standouts on the grab-and-go menu.
Much of the vibe feels beachy North County chic—think green tile with orange and pink accents, grounded with greenery and natural wood—but Juice Holler founder Kelly Sergott, a longtime Encinitas local, has also enfused the space with her Kentucky roots. In Appalachia, a holler is small valley between hills and mountains, where nature reigns, community is king, and nourishment comes right from the land. At Juice Holler, Sergott has created a holler for the busy modern times, using local ingredients to create a spot for people to come together and enjoy fresh, fast, feel-good fuel for their day.

We’ve all had that experience with a medical professional where we’ve felt rushed, ignored, or misunderstood—and ultimately, like we didn’t get the answers that we needed. But at Everwell, the holistic acupuncture practice located in Solana Beach, the care team wants to transform your understanding of what healthcare can look like.
Patients at Everwell experience care rooted in intentional listening and radical empathy—and trust us, those aren’t just corporate buzzwords. This place actually puts those ideas into practice. You will always be given the time you need to tell your story— initial in-take appointments are two hours long—and you can rest assured that your story will be believed. Every single question and concern will be addressed by a dedicated practitioner who wants to find the specific solutions that work best for you, and you’ll receive care that’s aimed at healing the body, mind, and spirit.
Everwell’s highly trained, doctorate-level practitioners blend evidence-based acupuncture with the practice of classical Chinese medicine. (If you’ve never tried acupuncture before or aren’t sure if the team will be a fit, we’d highly recommended Everwell’s complimentary 20-minute consultations.) Research shows that by stimulating specific points on the body, acupuncture activates a natural healing response in the body, helping to restore balance, regulate the nervous system, and improve overall wellbeing. This allows the practice to address an incredibly wide range of conditions from chronic pain and autoimmune disorders to digestive issues, from stress and burnout to headaches migraines, fertility and postpartum struggles, hormonal imbalances, sleep concerns and more.
At Everwell, you can expect to feel heard, trusted, respected, and cared for. This is a space that doesn’t want to be just another healthcare provider you visit; it wants to provide patients with dedicated partner who will be there for their entire health journey.